1. [Home](https://www.g2.com/) 2. ... 3. [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) 4. [Hey Oliver Discussions](https://www.g2.com/products/hey-oliver/discuss) [ ![Hey Oliver](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a1e837b270a73b925b462a1aba452aad/hey-oliver.png "Hey Oliver") ](/products/hey-oliver/reviews) # Hey Oliver Discussions “Hey Oliver” is a marketing automation tool that tracks and monitors each one of your website visitors, their behavior and browsing patterns in real-time. At the same time, it identifies potential clients by analyzing their behavior and transaction data and gets insights into what each customer is looking for or interested in. With the help of our lead scoring algorithm, “Hey Oliver” can identify both positive and negative customers, nurture and process them with the use of a full suite of sophisticated tools. Website leads can get automated, personalized and engaged actions aiming to increase engagement, build trust with the company and help them progress along the sales funnel, fill in an enquiry form, contact the company or whatever the marketing strategy is. “Hey Oliver” can run marketing campaigns to reach potential customers even if they are not browsing the website at the time, via inbound marketing, push notifications, email marketing and real time chat. With Hey Oliver, you can create simple marketing campaigns such as a simple announcement, or more advanced campaigns based on criteria, for example, to reach a group of visitors with an offer who are at least 40% interested in a double bed room in London, with sea-view, coming from Germany in July. ![Hey Oliver](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a1e837b270a73b925b462a1aba452aad/hey-oliver.png "Hey Oliver") Hey Oliver Discussions Most CommentedMost HelpfulCommon QuestionsNewest Showing **1** discussion ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 3 years ago More Options - Share [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=What+is+Hey+Oliver+used+for%3F&title=What+is+Hey+Oliver+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-hey-oliver-used-for) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=What+is+Hey+Oliver+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-hey-oliver-used-for&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-hey-oliver-used-for) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=What+is+Hey+Oliver+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-hey-oliver-used-for%0aWhat+is+Hey+Oliver+used+for%3F) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=What+is+Hey+Oliver+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-hey-oliver-used-for%0aWhat+is+Hey+Oliver+used+for%3F) - Copy link - [ ## What is Hey Oliver used for? ](/discussions/what-is-hey-oliver-used-for) What is Hey Oliver used for? 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