--- title: Heap by Contentsquare Reviews meta_title: 'Heap by Contentsquare Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 1097 reviews by the users' company size, role or industry to find out how Heap by Contentsquare works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 1097 scale: '5' date_modified: '2026-07-17' parent_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- # Heap by Contentsquare Reviews **Vendor:** Contentsquare **Category:** [Product Analytics Software](https://www.g2.com/categories/product-analytics) **Average Rating:** 4.4/5.0 **Total Reviews:** 1,097 ## About Heap by Contentsquare Heap by Contentsquare is a Product Analytics platform that automatically captures every user interaction on your website or app — no manual event tagging, no developer dependency, no data gaps. Founded in Silicon Valley in 2013, Heap was acquired by Contentsquare in 2023 and is now fully integrated as Contentsquare's Product Analytics capability. With Heap by Contentsquare, product, data, and marketing teams can instantly answer questions like: - Where are users dropping off in a funnel? - Which features are actually being adopted — and which are being ignored? - What drives retention and long-term loyalty across devices and sessions? - What's the user journey from first visit to conversion? What makes it different: Autocapture — every click, tap, and interaction is recorded automatically from day one, with no pre-planned instrumentation needed Funnels, paths, retention & segmentation — the full product analytics toolkit, out of the box Website icon Session replay — jump from a data point directly to a recording to see the "why" behind the numbers Sense AI — ask questions in plain language, get proactive insights, and auto-quantified impact Connected to the full Contentsquare platform — combine Product Analytics with DXA heatmaps, error monitoring, and Voice of Customer (Hotjar surveys) for a 360° view of the customer experience Data Connect — sync your autocaptured data directly into Snowflake, BigQuery, or Redshift Website icon Whether you're optimizing onboarding, validating a new feature launch, or understanding what keeps users coming back, Heap by Contentsquare gives you a complete and retroactive picture of user behavior — so your team spends less time hunting for data and more time acting on it. ## Heap by Contentsquare Pros & Cons **What users like:** - Users find Heap by Contentsquare to be **incredibly easy to use** , with seamless integration and no learning curve required. (7 reviews) - Users love the **auto capture feature** , which saves time and provides valuable insights into user behavior effortlessly. (5 reviews) - Users value Heap’s **automation of event tracking** , allowing effortless insights without extensive manual setup or engineering support. (4 reviews) - Users appreciate the **efficiency** of Heap's automatic event tracking, saving time for product and design teams. (4 reviews) - Users appreciate the **intuitive UI** of Heap, enabling effortless tracking without technical skills or developer assistance. (4 reviews) - Users appreciate Heap’s **automatic event tracking** , which simplifies analysis and saves valuable time for teams. (3 reviews) - Time-saving (3 reviews) - Time-Saving (3 reviews) - Tracking (3 reviews) - AI Integration (2 reviews) **What users dislike:** - Users face **data inaccuracy** challenges with Heap, making it difficult to establish a reliable source of truth. (4 reviews) - Users experience **data management issues** with Heap, finding the overwhelming data difficult to analyze and interpret. (3 reviews) - Users experience **slow performance** , noting that processes take time and advanced reports can be complex and laggy. (3 reviews) - Users find **complex features** challenging, requiring time to learn and adapt, which can hinder their experience. (2 reviews) - Users find the **overwhelming data volume** from Heap challenging, lacking advanced filtering options for clear insights. (2 reviews) - Users find the **data overload** from Heap overwhelming, wishing for better filtering options to extract meaningful insights. (2 reviews) - Learning Curve (2 reviews) - Product Limitations (2 reviews) - Users experience **session issues** that make it difficult to verify usage and align with analytics data. (2 reviews) - Slow Loading (2 reviews) ## Heap by Contentsquare Reviews ### 1. Great analytic for Saas **Rating:** 5.0/5.0 stars **Reviewed by:** Nafiz M. | UX Designer, Enterprise (> 1000 emp.) **Reviewed Date:** September 26, 2023 **What do you like best about Heap by Contentsquare?** ease of use and customer care we got from heap **What do you dislike about Heap by Contentsquare?** there is nothing that comes to mind as a dislike **What problems is Heap by Contentsquare solving and how is that benefiting you?** Platform analytic and use journey ### 2. Fantastic option for Product Analytics if you can't instrument yourself **Rating:** 4.5/5.0 stars **Reviewed by:** Erik J. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2023 **What do you like best about Heap by Contentsquare?** Very easy to set up and requires the bare minimum resources from Engineering to implement. Maintenance is also a breeze and again minimizes engineering resources to maintain. We also take advantage of the data share program being a Snowflake customer so we have data in both Heap and our data warehouse **What do you dislike about Heap by Contentsquare?** Not as many analytics modules as something like Amplitude. We primarily use Heap for product instrumentation and do our analyses outside of the Heap environment. Amplitude seems to have a much more robust set of analysis blocks. **What problems is Heap by Contentsquare solving and how is that benefiting you?** We did not have product instrumentation or product analytics before Heap because our engineering resources could never get prioritized to do so. Heap allows us to instrument our product and get product analytics / event data with a bare minimum of engineering resources. ### 3. Heap makes customer behavioral analysis so easy **Rating:** 4.0/5.0 stars **Reviewed by:** Hannah C. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** We run a lot of experiments and it's so helpful to use Heap to see how our website changes may impact customers. We saw lower conversion rates when we launched a new verison of our onboarding quiz. We used Heap to debug why this may be -- turns out page load times were longer for the new quiz! We were quickly able to push a patch to resolve this issue. **What do you dislike about Heap by Contentsquare?** I would like Heap to expand some of its built-in features, for example it is great we can get averages but I would also love median and mode. In addition, I'd like to order by certain columns or at least be able to export the raw results so I can order the data in another platform. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Helping me analyze A/B experiments ### 4. A solid analytics platform that's easy to setup and configure **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** July 05, 2023 **What do you like best about Heap by Contentsquare?** Collecting data is straightforward and I really like the ability to combine events. The charts are easy to set up and have a perfect amount of configuration. The visualizations are easy to understand. **What do you dislike about Heap by Contentsquare?** I wish a few minor UI interaction patterns were resolved, like searching for and selecting items from a dropdown. It also would be great if there were more of a natural language way to create reports and charts. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap lets us get a high level view of everything that's happening in our product and helps us easily set up visualizations and reports to understand what users are actually doing. ### 5. Excellent tool for creating user friendly reports! **Rating:** 5.0/5.0 stars **Reviewed by:** Mindy M. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 22, 2023 **What do you like best about Heap by Contentsquare?** This is the most robust and easy-to-use analytics tool. It is so powerful for our product teams and really does a great job creating useful, easy-to-understand dashboards and charts. Also, Heap University has fantastic resources! **What do you dislike about Heap by Contentsquare?** It can be tricky to get all of the exact events set up in Heap if you don't have a Data Engineer to code things where you need to go. Not every piece of data you want to collect requires that, but it is beyond the scope of most product managers. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Self-servicing dashboard and analytic reviews. Data can be overwhelming, but Heap charts/graphs/dashboards make it easy to pull data together and actually be able to understand it. ### 6. Well build software that is easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** July 10, 2023 **What do you like best about Heap by Contentsquare?** It allows the non-engineering users to setup analysis without further help. Unlike some competitors, you don't need engineer to setup points in the code in order to track analytics. **What do you dislike about Heap by Contentsquare?** Some advanced feature is sold as an add-on rather than part of the core package. The data set is anonymized, so it is hard to track a specific user if I want to. (Or maybe I am not looking at the right place) **What problems is Heap by Contentsquare solving and how is that benefiting you?** I use heap mainly to track feature usage rates to determine the level of usage of individual features. The analysis helps us decide whether to invest more in an area or change/deprecate an area. Other team members will use Heap to track the user journey, albeit, given the complexity of our software, this gets quite messy from a mapping perspective. ### 7. Good Analytics with a Small Learning Curve **Rating:** 4.0/5.0 stars **Reviewed by:** Betsy L. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** The best aspect of Heap is that the data can be as granular as you want. I think Heap is helpful if you want to look at the meta-data of what users are doing and having trouble with - it is immensely helpful to be able to pinpoint where users are getting stuck so the team can address these pain points especially in a B2B environment. **What do you dislike about Heap by Contentsquare?** Learning Heap is not the most intuitive. You have to either go through Heap 101 or have someone else show you. Some details such as filtering data can be better too. Overall, it has its downfalls and also good sides. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is able to help us track engagement metrics that we set prior to the product release. ### 8. Very useful and insightful tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Banking | Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2023 **What do you like best about Heap by Contentsquare?** Ease of implementation and usage. Data is very useful for business decisions. Customer support has been on point. **What do you dislike about Heap by Contentsquare?** Higher barrier for a new user. Manual process sometimes to define events that could be more user friendly. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Keeping track of our users and journeys. It helps us analyze users and make improvement decisions. ### 9. Automatic tracking with simple report generation **Rating:** 4.5/5.0 stars **Reviewed by:** Rory B. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 31, 2023 **What do you like best about Heap by Contentsquare?** Everything tracking retrospectively. Just deploy features and then come back and generate reports. **What do you dislike about Heap by Contentsquare?** Pricing can be a bit high when compared to other products, based on sessions which can come and go and then move you up a tier. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap gives us eyes on how users are using the product. We can easily look at aggregate stats or on a per-user basis. It makes it very easy to set up dashboards to have a great view on what we're doing. ### 10. Great product **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** July 11, 2023 **What do you like best about Heap by Contentsquare?** It is easy to learn and implement. The dashboards and reports are easy to setup and extremely insightful **What do you dislike about Heap by Contentsquare?** Sometimes with the auto-tracking Heap makes assumptions on events and how users are interacting with your product. Some help prompts when setting up events or reminders to review defined events to make sure they are being accurately tracked would be helpful. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is helping us better understand how our users are engaging with our organization digitally and how we can make our digital products more engaging and easier to use. ### 11. Flexible tool, great analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 03, 2023 **What do you like best about Heap by Contentsquare?** Flexible analysis of any product event by anyone **What do you dislike about Heap by Contentsquare?** server-side events are opaque and need reliance on the engineering team **What problems is Heap by Contentsquare solving and how is that benefiting you?** Analysis of product usage, link usage to business outcomes ### 12. Very strong tool for your product analytics needs **Rating:** 4.5/5.0 stars **Reviewed by:** Ryan S. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2023 **What do you like best about Heap by Contentsquare?** Visual labeling has been a lot of help when figuring out which UI elements are reporting and determining analytics based on them rather than trying to explore events the more traditional way. **What do you dislike about Heap by Contentsquare?** There is a lot of information and ways to synthesize it, and it can take some time to determine the best way to present and digest. Most product analytics tools are like this, so it's not a big thing that I worry about. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is helping me to better understand how our product is used by our customers, how we can iterate on our various features, and also allowing me to share findings easier amongst my co-workers. ### 13. A very good platform that keeps getting better **Rating:** 4.5/5.0 stars **Reviewed by:** Doug B. | Sr. UX Researcher, Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** Heap collects an enormous amount of data that you may not think to use today, but find a need to analyze tomorrow. I export data monthly and over the past few years, I've seen a steady cadence of improvements that have been released -- not just new functionality, but also improvements to the navigation and usability of the product. **What do you dislike about Heap by Contentsquare?** I've had some issues lately launching Heap's "visual labeling" tool -- which was excellent when I had been able to use it, but for whatever reason, it isn't working now for me. Sadly, I've little patience for any support response that requires me to dig into browser settings and check my IT department's firewall settings, so I haven't resolved this yet (because that was the advice I got). **What problems is Heap by Contentsquare solving and how is that benefiting you?** I'm primarily exporting data collected regularly by AppCues for an NPS analysis, as well as generating lists of users who perform certain behaviors for our research efforts. ### 14. Easy to on board user behavioural analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Karen F. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2023 **What do you like best about Heap by Contentsquare?** Having the ability to backtrack data to gain insights on user behaviours, even if you weren't sure what you wanted to determine, and having that ability to go deeper on each user journey is only the beginning. Having the ability to seamlessly integrate with tools for data enrichment and to trigger actions for increasing engagement on the user side. **What do you dislike about Heap by Contentsquare?** Ad blockers mean that there is no way of tracking 100% of user behaviours, however, this is not a product fail and as a Product Manager you probably don't want to relay only in quantitative data to make decisions about your product, although this is great for indicating trends. **What problems is Heap by Contentsquare solving and how is that benefiting you?** The whole session replay new feature is something that would have come in Handy for our product version migration as it could have help us identify specific points where the users were dropping to go back to the old app version ### 15. More Insightful, Customizable Alternative to GA4 **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 04, 2023 **What do you like best about Heap by Contentsquare?** Visual labeling, historical data is tracked from the onset, session replays, and complete customizability. **What do you dislike about Heap by Contentsquare?** There is a bit of a learning curve, but they have great resources and support. Also, it can be difficult to break down metrics by different domains/environments, but again, once you learn the fundamentals, this process becomes easier. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Complete overview and analysis of marketing website analytics, behavioral analytics, and product analytics. ### 16. Easy to find insights :) **Rating:** 4.0/5.0 stars **Reviewed by:** Austin B. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** As a sales leader, I've found Heap Analytics to be an incredibly valuable tool for understanding how our users are engaging with our digital products. What I love most about Heap is how easy it is to use, even for non-technical team members (me). With Heap, we can automatically capture and analyze user behavior in real-time, which allows us to make data-driven decisions that drive business growth **What do you dislike about Heap by Contentsquare?** Nothing really so far! Sometimes takes a few extra minutes to refresh, but overall, solid! **What problems is Heap by Contentsquare solving and how is that benefiting you?** Identifying who specific users are in our product so that we're reaching out to those who meet certain criteria in the prdoduct. ### 17. Great in deriving insights on product usage **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 01, 2023 **What do you like best about Heap by Contentsquare?** Really easy to set up events that can then be tracked. It's a powerful tool in understanding what users do when they visit a page. **What do you dislike about Heap by Contentsquare?** I'd like to be able to create more types of charts, and download the data into a spreadsheet (not in a CSV format) so that it's easy to create more reports from it **What problems is Heap by Contentsquare solving and how is that benefiting you?** Product usage analysis ### 18. Designer using Heap **Rating:** 4.0/5.0 stars **Reviewed by:** Nick K. | Sr. Product Designer, Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2023 **What do you like best about Heap by Contentsquare?** Heap helps me understand how users use my applications, whether they can complete tasks, and what features are or are not being used, and provides excellent benchmarks to help determine where we can make improvements. **What do you dislike about Heap by Contentsquare?** There are a lot of features, and it can sometimes seem a bit overwhelming when looking for specific information. The journeys feature, while incredibly helpful, can be challenging to set up correctly. **What problems is Heap by Contentsquare solving and how is that benefiting you?** We use Heap to help us determine where users spend their time, which features they are using the most, and whether they can accomplish goals using the journeys feature. ### 19. Great tool for insights into your users **Rating:** 4.5/5.0 stars **Reviewed by:** Addison L. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** I love the ability to see product usage and more in-depth details about your users. This has provided key insight into our users habits and journey throughout the product. **What do you dislike about Heap by Contentsquare?** Sometimes too much data can be overwhelming – and hard to figure out what to do with it. I think guides to different areas would be helpful to understand the power in the tool. **What problems is Heap by Contentsquare solving and how is that benefiting you?** We started using heap to understand more about our users and their habits. Not only did we want to understand their usage and what areas they found most useful, but also understand where they were located. ### 20. Fantastic tool that allows for full control **Rating:** 4.0/5.0 stars **Reviewed by:** Mickey v. | Financial Controller, Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2023 **What do you like best about Heap by Contentsquare?** Everything action and activity on your website is recorded and can be accessed retrospectively. The Heap dashboard makes it extremely easy to create reports and graphs to gain meaningful insights. **What do you dislike about Heap by Contentsquare?** While having access to incredible amounts of data can be blissful, it also makes it harder to navigate through the ocean of data that is available. Creating new reports can be unintuitive and difficult. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is the best tool for monitoring user behavior and finding product improvements. When performance is not as expected, Heap allows you to identify where potential problems could lie with your product. ### 21. Great capacity for insights and responsive service. **Rating:** 4.0/5.0 stars **Reviewed by:** Josh K. | Senior Product Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 05, 2022 **What do you like best about Heap by Contentsquare?** Flexibility for layers of data to be viewed in context. Heap "Illuminate" really helps to surface items I may not have thought to look into before. Data quiz, while simple, has the effect of getting you to know some of your data trends better. Heap Replay's (we've only been through the trial) appears to have a lot of possible applications and the placement of where you can open a replay is well thought out. **What do you dislike about Heap by Contentsquare?** Lack of Flutter SDK and therefore, Visual Labeling of mobile side events for us (hopefully coming). Slight ambiguity between Visual Labeler default tagging and the Live Event viewer (supposed to be used to QA what was tagged in VL). The onboarding process through the 3rd party vendor felt inflexible for our needs and therefore didn't feel as though the value/price ratio was great. We were a lot further along with implementation and understanding than they seemed ready to address and work with. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is helping us better understand what to work on next. We are able to validate or discard assumptions we might have in place by default. We are able to know better when additional in app or other messaging is necessary/helpful. Of course one of the base bits is being able to identify friction points in a designed process for our clients. **Official Response from Suzi Hiza:** > Thanks for your feedback, Josh! We’re excited to let you know that Heap has released many new capture SDKs including a Flutter SDK to track events in Heap. Details here: https://developers.heap.io/docs/flutter-bridge-installation ### 22. Convenient for simple data **Rating:** 3.5/5.0 stars **Reviewed by:** Reid B. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** It's easy to stand up a chart or dashboard with standard analytics (session count, conversion rates, A/B tests). I use the live data feed for QAing event tagging and for building dashboards. **What do you dislike about Heap by Contentsquare?** Heap can be glitchy. Pop up modals/panels can resize in funky ways. I wish I had the ability to start a 'week' at my choice of day, rather than Heap automated week durations. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap enables me and my team to gain visibility into product & funnel performance. It makes our decisions data-driven. We're currently exploring session replay to layer qualitative to the quantitative. ### 23. Beautiful analytics tool **Rating:** 4.5/5.0 stars **Reviewed by:** Ramazan G. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 26, 2023 **What do you like best about Heap by Contentsquare?** It is very easy to use and offers a lot of options to both technical and untechnical audiences. **What do you dislike about Heap by Contentsquare?** It has a limitation and will only work in Google Chrome. From my personal experience, this has been kinda annoying as I'm personally a Firefox user. But if you make sure you use Chrome, it will work flawlessly. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Being able to analyze behaviors in a GDPR-friendly way. This is something that is very important for companies based inside the European Union. The other free, (more known) options are not supporting this. ### 24. What a heap of data **Rating:** 5.0/5.0 stars **Reviewed by:** dinesh g. | Business Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** October 06, 2022 **What do you like best about Heap by Contentsquare?** We previously used DataDog to understand user behavior and system behavior of our applications, but the introduction of Heap has made the product teams life tenfold easier to understand our user interactions and make decisions on which features are helpful, what customers like and the pain points of the application. Viewing historical actions for undefined events is a significant benefit for our organization. **What do you dislike about Heap by Contentsquare?** We are having some issues with getting it to work in shadow dom and interacting with iframes within the application, which Heap is aware of, and it would be nice if they could come up with a standard solution instead of us trying to HACK it. **What problems is Heap by Contentsquare solving and how is that benefiting you?** We are currently building an application to enhance the user experience, and heap helped us massively understand which core parts of the application are contributing to customer pain points, making product decisions on which pages to sunset, and making design decisions on which components did not get used etc. ### 25. Great for diving into engagement + funnel + AB test metrics **Rating:** 4.5/5.0 stars **Reviewed by:** Alex H. | Group Product Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 06, 2022 **What do you like best about Heap by Contentsquare?** Heap is fast! If I'm doing an adhoc analysis, I can usually open up Heap and generate a view / chart of what I was looking for in just a couple of minutes or less. In my prior company, we used a different analytics tool and it was so clunky and slow that it deterred me from even doing the analysis. With Heap, I will sometimes do an analysis on the spot to answer a business question, which is amazing! **What do you dislike about Heap by Contentsquare?** There's some weird limitations in Heap that can make it difficult to use. For example, one thing I commonly try to do is get a list of users that were in a particular group of my AB test. In order to do this, I have to go through 1-2 extra steps of creating a Segment of users before I can get the list of users that were in that Segment, even though I've already built a funnel report that could generate the list of users I'm looking to get. It's possible that I might just be not familiar enough with the tool and that there's an easier way, but I've had at least 1 conversation with a Heap employee and I'm following the recommended steps they provided. **What problems is Heap by Contentsquare solving and how is that benefiting you?** AB test analysis, adhoc analysis, basic engagement metrics, funnel metrics. I'm super grateful for Heap as our company started using Heap just as we were getting into AB testing and I don't think the analysis I've done would have been possible on the old analytics tool. ### 26. Better Performance Metrics **Rating:** 4.0/5.0 stars **Reviewed by:** Jordan P. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** I like the ability to easily pull performance metrics for marketing campaigns and use these to see how they impact customers throughout their lifecycle. **What do you dislike about Heap by Contentsquare?** For us, I don't think the downsides are heap related, but more related to our ability to get the right data into heap to get a complete view of our business. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Before heap, I had very little insignts into the outcomes of marketing campaigns. Now, I am able to user what actions were taken by users post-campaign that driver value for our business. ### 27. Fantastic, retrospective analytics on-demand **Rating:** 5.0/5.0 stars **Reviewed by:** Ryan C. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 01, 2023 **What do you like best about Heap by Contentsquare?** Once you get the hang of it - there's a bit of a learning curve - Heap is a fantastic platform to gain insight into your platform. Most importantly, data is collected from Day 1 - even if the event hasn't been defined, unlike other platforms. This is really useful as requests for analysis often ask for things you haven't been actively tracking. **What do you dislike about Heap by Contentsquare?** It does take you a little bit to understand the platform and to get up to speed with how everything is structured. Luckily, there's the 'Heap Academy' which has been a really helpful resource. **What problems is Heap by Contentsquare solving and how is that benefiting you?** User journeys throughout both our Marketing site and actual platform. Understanding the bottlenecks that prevent customers from registering, then converting on our platform. ### 28. A simplified analysis to make decisions and solve contingencies **Rating:** 5.0/5.0 stars **Reviewed by:** Troy W. | Technical Project Coordinator, Enterprise (> 1000 emp.) **Reviewed Date:** December 29, 2022 **What do you like best about Heap by Contentsquare?** Heap has worked very well for me; I consider it more valuable today than tools like Adobe Analytics. I like the intuitive user interface and dashboard; they make the work of monitoring, analyzing and study of the information we obtain through its functionalities more comfortable and practical. Heap helps us understand how users interact with our platforms, which has helped us define and solve user experience issues. The information we get is easily translated into reports and helpful in improving decision-making. **What do you dislike about Heap by Contentsquare?** The only thing he finds a bit disadvantageous compared to other competing tools is the lack of integrations with other industry solutions and customer service response time. **What problems is Heap by Contentsquare solving and how is that benefiting you?** We have used it to track our platform and analyze data and interactions occurring on various pages to get a broader picture of what is going well, what can be improved and issues that need to be resolved in a hurry to ensure a satisfactory user experience much as possible. It has many functions and features that make our work more accessible and efficient, such as sound data collection, data segmentation, real-time tracking of our platforms, A/B testing tracking, and report generation, among others. It is a robust and effective analytics tool. ### 29. Great experience creating dashoards **Rating:** 5.0/5.0 stars **Reviewed by:** Ale M. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** Lots of different types of charts and options makes everything easier, and also the suggestions or the auto-select on the chart type when you filter or add your data **What do you dislike about Heap by Contentsquare?** Sometimes it's difficult to update the data from the filters you add. If you try to use the date range the data never got filtered right at least in my case **What problems is Heap by Contentsquare solving and how is that benefiting you?** Doing some comparisons for AB tests inside our products, so we create charts and dashboards to see results in a better way ### 30. Easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** Ana K. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** It's straightforward to learn and to use, a perfect self-serve data visualization and analysis tool for anyone willing to track the trends of their product(s) and pages. **What do you dislike about Heap by Contentsquare?** It has certain limitations and can't be used for split testing results tracking, nor for absolute numbers, but it's still very good for observing the trends and compare different funnuels. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap software helps me observe the trends and compare different funnels within the product, it also allow building quick reports to answer specific business questions. ### 31. Gives great insights, but not the easiest tool to use **Rating:** 3.0/5.0 stars **Reviewed by:** Arianna H. | Product Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 06, 2022 **What do you like best about Heap by Contentsquare?** The data visualizations are great and very customizable to suit your needs. You have multiple different ways to track data from a specific Segment event (funnels, journeys, etc.) which helps us track the correct data for each initiative we launch. We are also able to integrate Heap seamlessly with other tools we use like Kameleoon for our AB tests. **What do you dislike about Heap by Contentsquare?** Heap is not the easiest tool to use, in my opinion. I have used other data analytics platforms like Looker, Split and FullStory, and I find Heap to be very difficult to learn. Some of the different data parameters like "Filter results," "Group by," "Compare users," "Date range," or "Compare to" are confusing and seem to overlap. It can be confusing for me to understand where I need to input which parameters and set up my dashboard correctly to make sure I'm tracking the correct datapoints. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is a great place for us to centralize our data dashboards and locate them quickly. We share out these data dashboards with all relevant stakeholders so they may monitor the performance of new projects. ### 32. Self-serve data insights **Rating:** 4.5/5.0 stars **Reviewed by:** Chelsea K. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 06, 2022 **What do you like best about Heap by Contentsquare?** Heap is incredibly easy to use without specialized knowledge. I can build a chart or dashboard in minutes. They offer frequent trainings, and I notice regular improvements in their product that show they're listening. I know I can get the insights I need without a lot of overhead, enabling me to make better decisions more quickly. **What do you dislike about Heap by Contentsquare?** The flip side of Heap continually improving and iterating their product is that some of my charts and reports need frequent tweaking to utilize new features, and occasionally, minor functionality will change that requires a second look. So, while I like improvements, sometimes I feel like I'm using a new product every time I login. **What problems is Heap by Contentsquare solving and how is that benefiting you?** The fact that I can label events myself means that I am extracting much more value from Heap than I did from Google Analytics. I can also get event-level data on a self-self-serve basis without needing to wait for our internal data team. This allows me to get insights quicker and make better-informed decisions. ### 33. Great cross platform analytics tool, easy to integrate to and analyst user beehive within the app **Rating:** 4.0/5.0 stars **Reviewed by:** Gal O. | SW team leader, Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2023 **What do you like best about Heap by Contentsquare?** Easy integration and auto-capture are great Generic API for custom events Fast query execution engine Session recording is another great tool for getting dipper understanding of our app usage **What do you dislike about Heap by Contentsquare?** While you can get complex queries, it is sometimes hard to find how exactly to do it. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Understand the usage of new features. Understanding bad user behavior patterns, which help us to resolve them (by creating better UX) Cross-platform analysis Explore specific usage of some users (for bugs for example) ### 34. Ideal for monitoring usage **Rating:** 5.0/5.0 stars **Reviewed by:** Marcella H. | Junior Project Manager - Project Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** It allows you to create your own personalised dashboards to analyse data. I use it to understand how my clients are using a specific platform and how I can best support them. **What do you dislike about Heap by Contentsquare?** It does take some time to set up the dashboards but once the templates are in place, it's great from there. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Helping understand how users are engaging with different functionalities in the platform and where there are opportunities for them to get more value from the tool. ### 35. Heap is a great tool to track your users actions on the webpage **Rating:** 5.0/5.0 stars **Reviewed by:** Javier. D. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** the integration with snowflake, it is very helpful to send all events with a click. **What do you dislike about Heap by Contentsquare?** Some of the functionalities of the filters and the dashboards are not very clear, also some of the events are not classified correctly (sessions vs users) **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap helps me create funnels of our users actions in both the user interface as well as in my database (snowflake) which is very helpful when trying to spot issues and create alternatives to increase conversions and sales. ### 36. Heap can be great but takes some time to get ramped up **Rating:** 2.5/5.0 stars **Reviewed by:** stacy y. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2023 **What do you like best about Heap by Contentsquare?** - Very useful dashboard and insights - Can really get a grasp of how users behave - the customer support team can always help you **What do you dislike about Heap by Contentsquare?** - It takes a VERY long time to get ramped on it - it's a little buggy, sometimes it takes forever to load **What problems is Heap by Contentsquare solving and how is that benefiting you?** Helps resolve having to go through our DB to pull user behavior. Allows us to make smart and calculated decisions and share that information out in an easy digestable way. ### 37. Heap for B2B app usage **Rating:** 5.0/5.0 stars **Reviewed by:** Lucas V. | Enterprise (> 1000 emp.) **Reviewed Date:** August 21, 2023 **What do you like best about Heap by Contentsquare?** Simple to use and graphs are easy to share. **What do you dislike about Heap by Contentsquare?** There could be some improvements in the account-level analysis. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Understand which parts of the product are being used. ### 38. Potential if you learn the terminology **Rating:** 2.5/5.0 stars **Reviewed by:** Ashley M. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** lots of things you can measure (number of users, path, search box usage etc) and custom dashboards allows views of all at once, but can have different widgets for each dashboard. **What do you dislike about Heap by Contentsquare?** unless you know what the terminology means which seem pretty vague especially in the analyze tab, creating a search can be difficult **What problems is Heap by Contentsquare solving and how is that benefiting you?** which web pages are most visible throughout a site, how people get to those pages, allows for comparison across web pages and timelines ### 39. It’s good to understand users action on your website **Rating:** 3.5/5.0 stars **Reviewed by:** Tal F. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** It's visualizing the data pretty well. You can get interesting and important insight if you use it well. **What do you dislike about Heap by Contentsquare?** They need to improve their data extraction options. It's not good enough. Also let us play with the fields you visualize **What problems is Heap by Contentsquare solving and how is that benefiting you?** It's great in analyzing large data sets and also to keep track on the user level actions. To understand where in the funnel there is a drop in Cvr and to monitor the performance ### 40. Very useful tool, but not very intuitive. **Rating:** 3.5/5.0 stars **Reviewed by:** John C. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** I like how granular we can get historical and accurate data to make more informed decisions. It's definitely better than GA. **What do you dislike about Heap by Contentsquare?** The tool is not very intuitive, and the UX could be a bit enhanced. Also, it would be interesting if Heap could generate dynamic CSV files, so we can connect with other data visualization tools. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Better understand the website conversion rate and traffic, and how we can improve our digital ads tactics. ### 41. I really enjoy working with Heap. It much easier, I find, when compared to other tools like MixPanel **Rating:** 5.0/5.0 stars **Reviewed by:** George H. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 06, 2022 **What do you like best about Heap by Contentsquare?** The best feature for me is when I can see events live as they happen, limit those to only see mine and then build dashboards from there. It takes away the guesswork and the need to keep documentation 100% up to date all the time. **What do you dislike about Heap by Contentsquare?** It sometimes can be a little daunting when interacting with a tool like this for the first time. By no means I am an expert but I feel that I am not able to extract the full value out of Heap. This might just be a personal issue though. **What problems is Heap by Contentsquare solving and how is that benefiting you?** I am able to track how features and releases are performing and see what we need to do for those that under perform. It is also a great tool to go back to the team with data and show the fruits of their labor. ### 42. Heap is a great tool that allows you to gather insights from your Product **Rating:** 4.0/5.0 stars **Reviewed by:** Ka Kei H. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** - The ability to spin up Charts quickly to understand user behavior and gather insights - The ability to define events on the fly without needing developers help. **What do you dislike about Heap by Contentsquare?** Heap is great in many different ways but one thing that I always find that could use some work and improvement is the 'Paths' reports. They're often confusing and complicated to visualize correctly. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is helping me gather insights from product usage, as well as track experiment conversion data. Both are super valuable to me on a day to day basis, and I can always spin up new reports in a matter of minutes. ### 43. Powerful but messy **Rating:** 4.0/5.0 stars **Reviewed by:** Kate Z. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** Ability to track user activity and pipe it into Snowflake through a quick press of a button **What do you dislike about Heap by Contentsquare?** The events that we've set up are really hard to keep organized, because there are multiple users in our company who use Heap **What problems is Heap by Contentsquare solving and how is that benefiting you?** How many times does a user press a button that we offer them and how are they interaction with our mobile app ### 44. Helpfull companion for designers **Rating:** 3.5/5.0 stars **Reviewed by:** Mohamed Minhaj S. | Enterprise (> 1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** I like live events for easier event creation, user segmentation, and also some of the recent updates they've made to products. I also like the ability to export the graph data as CSV easily. **What do you dislike about Heap by Contentsquare?** It was hard at the beginning (on Jargon) as heap was my first experience with an analytics tool. **What problems is Heap by Contentsquare solving and how is that benefiting you?** For larger meetings with executives, we'll have to provide evidence on every major design decision, easy definition of the event, and the ability to have it as a summary dashboard solves most of my problems. Some of the additional benefits are CSV export for advanced filtering. ### 45. Very smooth and user-friendly functionality **Rating:** 3.5/5.0 stars **Reviewed by:** Keith M. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** Very versatile and intuitive. That's crucial when working with complicated reports/data like GA and Tableau. **What do you dislike about Heap by Contentsquare?** There isn't a whole lot to complain about. **What problems is Heap by Contentsquare solving and how is that benefiting you?** We are using several different softwares for reporting – Hubspot, Tableau, Google Analytics to name a few. Heap helps us to pull all this data into a single source that's easily shareable with other stakeholders in the company. ### 46. Every feature you need **Rating:** 5.0/5.0 stars **Reviewed by:** Angela T. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** I used to look for different apps in order to keep track of quantitative and qualitative usage data analytics. Heap has proven to be the one tool that combines all my needs; I'm glad that they are constantly widening their offers and providing features that I need so I can not use heap instead of a multitude of different apps. **What do you dislike about Heap by Contentsquare?** Since the features are constantly being rolled out, you could find yourself in a not-so-optimal trial version. **What problems is Heap by Contentsquare solving and how is that benefiting you?** I used to use different apps for usage analytics, but heap really strives to combine all features into one singular product. ### 47. Heap is powerful yet extremely intuitive to use **Rating:** 5.0/5.0 stars **Reviewed by:** Dylan T. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** It is very easy for a new user to pick up. By allowing users to identify events using the activity feed, anyone can quickly learn how to use Heap to formulate important charts. **What do you dislike about Heap by Contentsquare?** Some features are really good but are not easily discoverable, such as combo events, funnel comparisons. **What problems is Heap by Contentsquare solving and how is that benefiting you?** Heap is great for Product Managers that frequently conduct A/B tests. ### 48. Great tool to build credibility with clients **Rating:** 4.0/5.0 stars **Reviewed by:** Dean H. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** It's intuitive and easy to use. The level of detail it provides on usage is high quality. You can hop on for a 30 minute session and get all the information you need to support your upcoming calls for the week. **What do you dislike about Heap by Contentsquare?** Every now and then, Heap goes down, which causes an issue when we are trying to share usage. **What problems is Heap by Contentsquare solving and how is that benefiting you?** When new customers are onboarding to our product we like to help identify and promote internal champions who are using the tool for either a best practice or in a new way we'd like to partner on. ### 49. The best product analytics tool I've used by far **Rating:** 5.0/5.0 stars **Reviewed by:** Itai N. | product manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2022 **What do you like best about Heap by Contentsquare?** The tool is VERY flexible and allows you to create a wide variety of queries, graphs and searches. Unlike other tools (Gainsight, churnzero, looker, google analytic products), you have full control of what you want to query and how it will be displayed **What do you dislike about Heap by Contentsquare?** Mobile support leaves a bit to be desired (no Flutter support) and the huge flexibility and variety is a bit of a crux in the beginning - it's kinda hard to jump into it, but that is to be expected when you have so many options. **What problems is Heap by Contentsquare solving and how is that benefiting you?** With heap, we can track product adoption and usage trends and compare the effect of specific delivered features on overall retention trends. Journey tracking is also useful to see how users navigate flows and for debugging them. **Official Response from Suzi Hiza:** > Thanks for your feedback, Itai! We’re excited to let you know that Heap has released many new capture SDKs including a Flutter SDK to track events in Heap. Details here: https://developers.heap.io/docs/flutter-bridge-installation ### 50. Heap is an important tool in understanding product adoption. **Rating:** 4.0/5.0 stars **Reviewed by:** Jeremy R. | Head of Product, Small-Business (50 or fewer emp.) **Reviewed Date:** February 21, 2023 **What do you like best about Heap by Contentsquare?** It's easy to use as a non-developer. I can build lots of custom reports **What do you dislike about Heap by Contentsquare?** The customer service has been hard to reach and get replies quickly. **What problems is Heap by Contentsquare solving and how is that benefiting you?** We use Heap to understand product usage. It's helpful to build events and track behavior. I'd say that our level of insight into how our customers use the product is strong. ## Heap by Contentsquare Discussions - [What is the best visualization I can use to track the conversion rate from free trial to paid subscription?](https://www.g2.com/discussions/52214-what-is-the-best-visualization-i-can-use-to-track-the-conversion-rate-from-free-trial-to-paid-subscription) - 1 comment, 1 upvote - [Do you know of other platforms that provide automatic and retroactive event tracking?](https://www.g2.com/discussions/33720-do-you-know-of-other-platforms-that-provide-automatic-and-retroactive-event-tracking) - 1 comment, 1 upvote - [Can Auryc track visitors across multiple sessions?](https://www.g2.com/discussions/can-auryc-track-visitors-across-multiple-sessions) - 1 comment, 1 upvote - [How long can we retain the data?](https://www.g2.com/discussions/how-long-can-we-retain-the-data) - 1 comment, 1 upvote - [Can you analyze the data for us?](https://www.g2.com/discussions/can-you-analyze-the-data-for-us) - 1 comment, 1 upvote - [View Heap by Contentsquare pricing details and edition comparison](https://www.g2.com/products/heap-by-contentsquare/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-23+01%3A55%3A18+-0500&secure%5Bsession_id%5D=918e250c-5898-411f-94f9-46b7150272f4&secure%5Btoken%5D=c07f83c246958b02061a83ea7b7c83115a92a305f9ab800cde2fc314eb720408&format=llm_user) ## Heap by Contentsquare Integrations - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - [Snowflake](https://www.g2.com/products/snowflake/reviews) ## Heap by Contentsquare Features **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Retention - Return - Conversions - Funnels **User Identification** - Demographics - User Segmentation - Geolocation **User Behavior** - Click Tracking - Mouse Movement - Frustration Tracking **Product Analytics** - Account-Level Analytics - User-Level Analytics - Segmentation - Funnels - Alerts - Multi-Product Analytics - User Scoring - Integrations **Analytics** - Reports - Dashboard - Web Analytics - Campaign Tracking - Customer Demographics **Platform Basics** - Dynamic Segmentation - Journey Optimization **Generative AI** - AI Text Generation - AI Text Summarization **Reporting** - Real-Time Reporting - Trending - Retroactive Reporting - Segmentation - Mobile Reporting - Unification Across Devices - Custom Reports and Dashboards **Survey Management** - Brand Design Consistency - Survey Deployment - Feedback Collection - Device Responsiveness **Tracking & Reporting** - Custom Event Tracking - Real-Time Insights - Attribution - Dashboard - User Path Tracking - User Activity History **A/B Testing ** - Error and Bug Tracking - Data Analysis - Notes **Administration** - Data Storage - A/B Testing - Integrations **Platform Data** - Journey Reporting - Trends Reporting - Dashboards - Advanced Data Filtering **Agentic AI - Product Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Other** - User Data - Site Search Reporting - Campaign Tracking - E-Commerce - Promotional Messages - Administration Alerts **Metrics** - Engagement - Exit Tracking - Retention - Return - Conversions **Process Management** - Feedback Aggregation - Trigger Alerts - Real-Time Analysis - Real-Time Action **Visitor Information** - User Identification - Search Box **Platform Additional Functionality** - Journey Mapping - Integrations - Automated Alerts **Generative AI** - AI Text Generation **Behavioral Analytics - Product Analytics** - Multi-Product Analytics - User level Analytics - Account level Analytics - Segmentation - Funnels **System Management** - Security - System Monitoring **Agentic AI - Session Replay** - Cross-system Integration **Agentic AI - Customer Journey Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Agentic AI - E-Commerce Analytics** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Platform Infrastructure - Product Analytics** - Cross System integrations - Alerts - Integrations **AI driven optimization - Product Analytics** - User scoring - Adaptive learning - Automated insights - Autonomous task execution **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management **Variation Testing** - A/B Testing - Conversion Goal - Percentage of Traffic - Confidence Level - Multivariant Testing **Reporting** - Segmentation - Reports and Dashboards **Personalization** - Standard Targeting - Custom Targeting - Data Segmentation **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management ## Top Heap by Contentsquare Alternatives - [Glassbox](https://www.g2.com/products/glassbox/reviews) - 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