--- title: Haptik Reviews meta_title: 'Haptik Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 170 reviews by the users' company size, role or industry to find out how Haptik works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 170 scale: '5' date_modified: '2026-08-09' parent_category: name: AI Agents url: https://www.g2.com/categories/ai-agents --- # Haptik Reviews **Vendor:** Haptik **Category:** [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents) **Average Rating:** 4.5/5.0 **Total Reviews:** 170 ## About Haptik Haptik helps brands acquire, convert, engage and delight users with AI-driven, personalized, conversational experiences across 20 channels and 100+ languages. With the vision of creating the most compelling conversational commerce platform of the 21st century, Haptik’s Conversational Commerce platform enables brands to design delightful experiences that improve conversion rates across every stage of their customer’s journey. Haptik’s leading clients and partners include KFC, Whirlpool, Starhub, HP, Reliance Jio, CEAT, Disney Hotstar, OLA, and Zurich Insurance among others. The company has been featured as a Category Leader across many platforms including Gartner, G2, Opus Research & more. ## Haptik Pros & Cons **What users like:** - Users find Haptik's **ease of use** remarkable, with seamless integration and quick setup on any device. (26 reviews) - Users find Haptik to be incredibly **helpful** , providing instant replies and a seamless user experience. (26 reviews) - Users appreciate the **customizable and scalable solutions** from Haptik, facilitating tailored experiences for diverse customer needs. (25 reviews) - Users commend the **responsive and knowledgeable Customer Support** of Haptik, enhancing user experience and support efficiency. (21 reviews) - Users highlight the **efficiency** of Haptik's chatbot and automation, enhancing customer interactions and scaling businesses effectively. (13 reviews) - Integrations (11 reviews) - User Interface (11 reviews) - Data Analytics (10 reviews) - Users appreciate the **easy integrations** of Haptik, enhancing customer interactions and streamlining communication effortlessly. (10 reviews) - AI Efficiency (9 reviews) **What users dislike:** - Users find the **lack of features** in Haptik limits its effectiveness, hoping for future enhancements and innovations. (10 reviews) - Users experience **AI limitations** as chatbots provide outdated information, leading to dissatisfaction compared to earlier agent interactions. (7 reviews) - Users find Haptik has **limited features** , noting the need for improvements and additional options for enhanced functionality. (7 reviews) - Users find the **complexity of implementation** and slow support detrimental to an efficient experience with Haptik. (5 reviews) - Users experience **delayed response times** from Haptik, impacting their overall customer service experience and efficiency. (5 reviews) - Users experience **delays** in response times and changes, which hinder the overall efficiency of Haptik's service. (5 reviews) - Users find the pricing of Haptik to be **expensive** compared to simpler chatbot solutions, particularly for small businesses. (5 reviews) - Lack of Integrations (5 reviews) - Poor Customer Support (5 reviews) - Users experience **inconsistent bot functionality** with delays and misunderstandings affecting communication and overall efficiency. (4 reviews) ## Haptik Reviews ### 1. Quick Response and Proper Guidance **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Oil & Energy | Mid-Market (51-1000 emp.) **Reviewed Date:** August 01, 2025 **What do you like best about Haptik?** We've been with Haptik from last 4+ years and What I like best about Haptik is its intuitive bot builder and strong integration capabilities for both web & WhatsApp Bots. It has helped us streamline customer engagement across channels with minimal effort. The detailed analytics help us identify conversation bottlenecks and improve user experience. **What do you dislike about Haptik?** Haptik is a good platform overall, one area that could be improved is the learning curve for new users. Some advanced features require technical expertise or detailed documentation, which could be made more user-friendly like bot break analysis, CSAT Analysis etc **What problems is Haptik solving and how is that benefiting you?** One of the key problems Haptik solves is providing 24/7 availability to our users. Even outside working hours, customers receive immediate responses, which enhances their overall experience and reduces drop-offs. ### 2. The customer supporttool for OMNI channel **Rating:** 4.0/5.0 stars **Reviewed by:** Hizkia P. | Product Manager, Enterprise (> 1000 emp.) **Reviewed Date:** July 29, 2025 **What do you like best about Haptik?** Analytics Intelligence Tool is the best Haptik tools **What do you dislike about Haptik?** The agent and campaign menu from Interakt platform **What problems is Haptik solving and how is that benefiting you?** Have two type of agents which is Sales Store and Customer Services ### 3. Good service **Rating:** 4.0/5.0 stars **Reviewed by:** Rishabh R. | Growth manager, Enterprise (> 1000 emp.) **Reviewed Date:** August 01, 2025 **What do you like best about Haptik?** Easy to use interface and quick to implement **What do you dislike about Haptik?** less product features and service innovation around conversion **What problems is Haptik solving and how is that benefiting you?** automating sales process to help customers connect to our agents ### 4. Partnering for digital success **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** August 04, 2025 **What do you like best about Haptik?** Agility for integration and implementation **What do you dislike about Haptik?** Better turn around time is an expectation. **What problems is Haptik solving and how is that benefiting you?** Acting as a level one filter to handle customer queries post which it goes to a live support system reduces the overall headcount requirement ### 5. Great Product and Rapid Innovation **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** November 25, 2023 **What do you like best about Haptik?** - The chatbot is actually very good - Adoption of AI and NLP is much superior to other similar products availble in the Indian Market - The bot is also quite reliable in terms of uptime - The Haptik team is pretty good in terms of knowledge, responsiveness, helpfulness and from time to time they help us with recommendations on how to further improve the bot's capabilities - Their backend team also keeps working on improving AI and NLP features which helps ensure we can adopt and make use of latest technologies and innovations in this space **What do you dislike about Haptik?** - The implementation was not the easiet. It seemed to be a bit complex. It took a lot of time for implementation as well - Lots of features seem to be non customisable which kind of restrict the degree of innovation we want to do from our end - Customizations in the reporting dashboard is something that is currently missing. Would love to see self serve customisable reporting dashboard in future - Changes, modifications and additions take lots and lots of time. And when you're a young start up, you want things done yesterday. In that sense it gets difficult at times working with haptik - The customer support (ticketing support) is a bit slow and get dragged for weeks - A lot of time, the team that works on RFCs doesn't have context of what has happened in the past, leading to delays - Lastly, the add-ons tend to get a bit expensive **What problems is Haptik solving and how is that benefiting you?** Haptik has helped us deploy chatbots across all major channels like Whatsapp, Instagram, Google Chats as well as our website and app. This has helped us in mulitple ways: 1. Cost optimisation as chatbot can chat with huge number of customers, at once 2. Faster issue resolution - for many use cases where the issue can be resolved end to end by the bot 3. High degree of automation - completely eliminating the need to human intervention ### 6. Haptik is a solid collaborative support bot company. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2024 **What do you like best about Haptik?** The Haptik team is very collaborative, helping with all setup and adjustments. They like to demo and test new features as they come out and make sure to keep your bot running in an effective manner. **What do you dislike about Haptik?** Most changes, including things like changing hours of operation, require developer attention. This can take a minute due to time zone issues. **What problems is Haptik solving and how is that benefiting you?** The Haptik bot his helping us to serve more customers outside of our business hours. It is also helping customers who do not have premium service access premium support. ### 7. Great product to use when your e-commerce has a 360Deg Social Media marketing plan **Rating:** 4.0/5.0 stars **Reviewed by:** Phalgun L. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2023 **What do you like best about Haptik?** The product is great, well thought out. As its been said many times before, the people make the organisation and I really appreciate Haptik's personnel - they're customer centric, understand their subject well, and guide you on the best solution possible. Special word to the customer success team - Chhaya has been wonderful in handling us as a client. **What do you dislike about Haptik?** These below aren't issues but rather points that Haptik can work on - 1. Cost structure - high cost structure makes it unviable for starters, especially when the commerce app is considered. Maybe workout a revenue share model for the starters. 2. Feature underuse - The application is very feature rich. I wish I was as well versed as the Haptik team in using the application, would allow for much better utilisation. Maybe deliberate monthly training sessions would cover this. **What problems is Haptik solving and how is that benefiting you?** Whatsapp commerce - ease of reach for our customer. Marketing - Very high read rates in messages. ### 8. Swift and Supportive Team **Rating:** 4.0/5.0 stars **Reviewed by:** Gisella F. | Mid-Market (51-1000 emp.) **Reviewed Date:** December 13, 2023 **What do you like best about Haptik?** As a client when it comes to integrating and implementing the AI Chatbot, Haptik team has always been fast on their feet and very receptive to support our projects for customer service **What do you dislike about Haptik?** Perhaps a few features that we believe could help improve their services overall are not yet available, we hope to see more feature releases in the future **What problems is Haptik solving and how is that benefiting you?** Reduce our customer agent ticket as the chatbot has helped us to act as our first layer in solving most of our customer's problems ### 9. Innovative, Adaptive & Responsive **Rating:** 4.0/5.0 stars **Reviewed by:** Vinod M. | Digital Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** November 24, 2023 **What do you like best about Haptik?** Haptik has the technical advantage to provide the necessary support to business as per their needs. They also work on innovation which provides the businesses the needed upper hand. The Client Success team has the clear understanding in providing the right support. The platforms are extremely easy to use. **What do you dislike about Haptik?** Haptik building such innovations has the opportunity to offer as a use case proactively to their clientele. I see that as a gap which can fulfilled **What problems is Haptik solving and how is that benefiting you?** Haptik's platform has been able to address the user's intent which influences the user to fill in a lead. Using Haptik we were able to tap effectively and gain benefit from it. ### 10. Decent product to end your search for the perfect chatbot **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 28, 2023 **What do you like best about Haptik?** The concept of re usability of starting nodes is something that saves a lot of time. I feel that it being built in python is what makes it very easy to hit the ground running. The integrations are rather seemless. The did you mean text and everything else makes it easy to accomodate typos made by others. **What do you dislike about Haptik?** The concept of global availablity of env is a little less. Constraints on the size of env values **What problems is Haptik solving and how is that benefiting you?** Reduced the number of calls to customer support by a large amount. ### 11. Great customer support but expensive **Rating:** 4.0/5.0 stars **Reviewed by:** Hemil D. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 23, 2024 **What do you like best about Haptik?** 1. Customer support is great and they are always available to help 2. Their features are also good and at par with competition **What do you dislike about Haptik?** 1. New developments in bot and integrations with other systems are costly and time consuming **What problems is Haptik solving and how is that benefiting you?** 1. Haptik is helping with raising customer complaints through whatsapp 2. Helps in solving customer queries ### 12. Easy to use Interakt platform with good bot capability. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.) **Reviewed Date:** February 07, 2024 **What do you like best about Haptik?** The team's technical understanding of the business's requirement. Helping in creating solutions for existing business problems. **What do you dislike about Haptik?** Changing teams- have worked with 3 different sets of people in a span of 1.5 years **What problems is Haptik solving and how is that benefiting you?** Reaching out to customers digitally through the most used channels like Whatsapp. Helping in creating an educational library for the users. Also, in creating an on demand service bot for the users. ### 13. Valuable for the customers **Rating:** 4.0/5.0 stars **Reviewed by:** Mahesh K. | Small-Business (50 or fewer emp.) **Reviewed Date:** January 24, 2024 **What do you like best about Haptik?** Haptik chat bot was very helpful for the candidates to get the reply instantly **What do you dislike about Haptik?** Updated information is not capturing, so the candidates getting unupdated informations **What problems is Haptik solving and how is that benefiting you?** Replying the queries of the university. ### 14. Great app for having your day to day tasks resolved ! **Rating:** 4.0/5.0 stars **Reviewed by:** Bunty M. | Financial Services, Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2023 **What do you like best about Haptik?** Its conversational AI feature just seems as if one is talking to a person & not a Robot ! Also the amount of things one can do through Haptik makes it a one stop shop for everything. We do not need to leave the app itself as everything is included in the app **What do you dislike about Haptik?** The fact that Haptick was acquired by a corporate made it more B2B sort of an app. It would have expanded to multiple segments, had it been more B2C ! **What problems is Haptik solving and how is that benefiting you?** Haptik has integrated a multitude of features which makes it easy towards fulfilling all your needs. One need not leave the app itself & perform all your daily chores on the app itself (like grocery, food ordering, etc) ### 15. Use of AI Enabled chat bot Jio mart on WhatsApp **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2023 **What do you like best about Haptik?** Haptik is one of the most experienced and skilled AI chatbot service providers in India. They are known for their superior NLP platform. In addition, The feature Smart Skill allows users to use pre-built workflows. **What do you dislike about Haptik?** Haptik is a commercially premium offering. While the platform is priced competitively, add-ons increase the cost of the project considerably. Also, they don't have a voice-based chatbot for call center support. **What problems is Haptik solving and how is that benefiting you?** Reliance Jio launched Jiomart as an E-commerce platform for Groceries. Meta being the key investor in Jio Platforms, Jiomart has decided to launch E-commerce services on the WhatsApp channel. Since WhatsApp is a chat-based platform, it provides a complete conversational E-commerce workflow Viz. add product, select a delivery address, payments, and track delivery. This has been officially published as a case study as well - https://www.haptik.ai/resources/case-study/jio-mart ### 16. Good product **Rating:** 4.0/5.0 stars **Reviewed by:** Ruhi S. | Enterprise (> 1000 emp.) **Reviewed Date:** May 23, 2023 **What do you like best about Haptik?** I like how easy it is to use Haptik. The data once fed in to the system correctly is used aptly to handle customer queries. It can have a better conversational model like chatgpt. **What do you dislike about Haptik?** It sometimes fails to understand customer issues and it can be really frustrating. If a question is asked using different words it sometimes fails to pick up the context. **What problems is Haptik solving and how is that benefiting you?** It is helping us to reduce no. Of customer calls in a day. We are also leveraging this tool for internal employee support purposes. It saves on time with atleast 80% accuracy. ### 17. Great CS tool with amazing capabilities **Rating:** 4.0/5.0 stars **Reviewed by:** Kewal A. | P, Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2022 **What do you like best about Haptik?** There are two things that I like the best. First it is very very easy to set up chatbots with haptik and integrate with your app, website, etc. The second amazing thing about Haptik is it has a feature called smart agent; it's a curated list of already created customer support flow for almost all industries; you can use this smart agent to integrate API and handle common customer flows in very short time. **What do you dislike about Haptik?** One thing that I dislike is the AI doesn't handle colloquial versions of vernacular languages like Hindi, Tamil, well but I guess this is a generic problem with all chat bots. **What problems is Haptik solving and how is that benefiting you?** It is helping us create a chat bot, which helps us in giving quick responses to customers' frequently asked questions without any human intervention, this saves us cost that would otherwise go in hiring human agents and also reduces the time that it takes for a human agent to reply to the customers. ### 18. Great platform to build chat bots easily and to connect with your customer **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** November 12, 2022 **What do you like best about Haptik?** Haptik has a lot of capabilities bundled tighlty together. It helps you build a basic chatbot within minutes for your website to interact with your customers without using any piece of code. It lets your agents speak with customers, gives them amazing capabilities to truly personalize messages, and creates can responses to reduce TAT and top-class customer service. It also helps you create a knowledge base that acts as a self-service portal for your customers to go through frequently asked customers; that way, they do not have to rely on the customer support staff to resolve their queries and fix the issues themselves and rather quickly. **What do you dislike about Haptik?** Chatbot quickly becomes very tough to scale if you want to integrate some APIs or create conditional logic. A dedicated python developer would be needed to truly make the bot dynamic and manage it post-deployment, adding an overhead cost. To top this off, the support staff of Haptik isn't that helpful and supportive. I know that's ironic, but that's how it is. Most of the people you interact with in Haptik wouldn't know the capabilities of their own tool, and you'll be left alone to learn from the community or by trial and error. This isn't bad, but when you are in a fast-moving startup, this can act as a major bottleneck **What problems is Haptik solving and how is that benefiting you?** Haptik helps you create a chatbot for your application, which enables you to connect with your customers and build a relationship with them. This is beneficial on many levels because you do not have to spend your valuable tech resources to build chatbots from scratch. You can use Haptik's plug-and-play chat bot and make whatever changes you want to make in the bot on the fly without ever being dependent on the tech team. You'll always be available for your customers, and your CS team can build flows they know the customers would love. Haptik removes the dependency from the tech team and empowers the customer support team by giving them more control, and that is the most significant benefit we have received from Haptik ### 19. Best tool for customer experience **Rating:** 4.0/5.0 stars **Reviewed by:** Dharunkumar N. | Software Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 01, 2023 **What do you like best about Haptik?** The ability to handle various types of customers from different sectors using a single solution haptik.ai is really a great product. **What do you dislike about Haptik?** It'd be helpful if I can get access to the product as an individual user. **What problems is Haptik solving and how is that benefiting you?** 24/7 availability of the customer support for my customers with the help of haptik.ai ### 20. Consistently contributes measurable value to company goals and projects **Rating:** 3.5/5.0 stars **Reviewed by:** Sophia H. | Manager- Digital Platforms, Mid-Market (51-1000 emp.) **Reviewed Date:** August 23, 2022 **What do you like best about Haptik?** The best part is- Something new and valuable is always being developed in the backend... The customer success team is always reachable and helpful. Product pricing is one of the most competitive in the industry. **What do you dislike about Haptik?** The support team can be better- More investigation on the raised issue will help to solve production bugs sooner. Turn around time for RFC estimates and efforts is very high...Timelines need to be managed well. The implementation/development team needs to interact more with clients to understand the requirements better. **What problems is Haptik solving and how is that benefiting you?** Hello Zindagi is the pioneer, to be selling Motor insurance on Whatsapp. Haptik has helped us do it. Interakt as a platform gives a lot of flexibility to reach the customer base with apt reporting. ### 21. Good tool & snappy **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2023 **What do you like best about Haptik?** Very snappy, easy to set up, Whatsapp integration is seamless. **What do you dislike about Haptik?** Better agent-facing UI is required. Could use more features. **What problems is Haptik solving and how is that benefiting you?** Helps us respond to customers on a live-chat basis. ### 22. Super Efficient Support **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Furniture | Mid-Market (51-1000 emp.) **Reviewed Date:** June 28, 2022 **What do you like best about Haptik?** Conversation - Studio - Haptik's Bot builder is very extensive and can configure responses all the way to what medium a user is accessing the chatbot Great support provided by the team both for issues/bugs raised from our side & Bot-Flow solutions/suggestions. **What do you dislike about Haptik?** Reports & Analytics - For eg. If you would have to analyse bad feedback received by the bot to deep-dive and assume different hypotheses you would have to do it by going through multiple transcripts and this limits you to do a sample set study and not a deep thorough deep-dive. **What problems is Haptik solving and how is that benefiting you?** The Chatbot has helped us transition from a call-heavy post-sale/subscription management user experience to a bot putting the customer in the right direction to self-service. ### 23. Easy to use, Great support from the team. **Rating:** 3.5/5.0 stars **Reviewed by:** Navya G. | Retail Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2022 **What do you like best about Haptik?** Analytics part is very helpful and regular updates from team. **What do you dislike about Haptik?** bot fails sometimes leads to giving a bad impression to the user **What problems is Haptik solving and how is that benefiting you?** Improving the Bot ### 24. Great Experience with the Product **Rating:** 4.0/5.0 stars **Reviewed by:** Amballa Durga P. | AVP Product- Technology, Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2022 **What do you like best about Haptik?** There are multiple options for the same services on the market, but the detailing features on the product make them stand unique. Also, their monthly product reviews actually show their passion for customer satisfaction. **What do you dislike about Haptik?** I feel they should start considering customer/business-specific requirements which are unique sometimes from other customers **What problems is Haptik solving and how is that benefiting you?** Haptik is helping us solve customer interaction through process automation for various departments through WhatsApp. ### 25. Started off shaky but things are beginning to tick along **Rating:** 4.0/5.0 stars **Reviewed by:** Mark M. | CX Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 30, 2021 **What do you like best about Haptik?** The analytics side of it is the biggest strength of the tool The small talk is great Disambiguation is great **What do you dislike about Haptik?** Buggy when it comes to Zendesk integration (However the team have been great to work with us to fix) Need to have 2 separate login info, prod and staging Feature to easily train the bot in Ai recommendations was not delivered as originally pitched to us when we were considering Haptik Bot builder pop up (niko) is annoying as it's all the time, not a one-off pop up Outage notification would be good in case the goes down **Recommendations to others considering Haptik:** If you want a power data-driven IVA then Haptik is the best choice **What problems is Haptik solving and how is that benefiting you?** Ongoing integration issues with Zendesk, sometimes the bot fails to respond **Official Response from Ruta Bhatt:** > Hi Mark! Thank you for taking the time to write this, and for pointing out these issues. We work hard to give all of our customers a great experience, and we want to keep improving. I’ve talked with our teams here, and we’re working on fixing these problems. Also, thank you for your kind words about our business. We really appreciate both the kindness and the honesty. ### 26. Great tool with a amazing client support! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** August 17, 2022 **What do you like best about Haptik?** Quick response on queries, Plethora of features. **What do you dislike about Haptik?** Integration with various CRMs is something which could be fast-tracked **What problems is Haptik solving and how is that benefiting you?** Haptik helps out with all our transactional-based WhatsApp messages. ### 27. Best Platform to integrate with for Customer Support **Rating:** 4.0/5.0 stars **Reviewed by:** Priyansh S. | Associate Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 17, 2022 **What do you like best about Haptik?** I like the immediate response that Haptik provides to any of our queries. Team co-ordinate with great knowledge & provides prompt response. **What do you dislike about Haptik?** It would be good if we get the issue reported realtime if any **What problems is Haptik solving and how is that benefiting you?** We have integrated our Whatsapp and Android Chatbot where we give our customers responses to their queries. We have realized a very important benefit of instant Queries resolution. ### 28. Reliable Partner for your Conversational chatbot **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.) **Reviewed Date:** August 11, 2022 **What do you like best about Haptik?** Multiple new solutions and quick response and solutioning. **What do you dislike about Haptik?** Different modules need to be purchased for languages **What problems is Haptik solving and how is that benefiting you?** Haptik has helped build a conversational chatbot with high levels of automation on WhatsApp that's helping us generate more leads and answer customer queries ### 29. Commendable Service **Rating:** 4.0/5.0 stars **Reviewed by:** Satvik B. | Product Management Trainee, Small-Business (50 or fewer emp.) **Reviewed Date:** June 17, 2021 **What do you like best about Haptik?** Haptik has an easy to manage analytics platform that helps track the conversations and other related metrics. It is also easy to keep a track of the ongoing conversations and assigna conversation to an agent. Haptik also assigns a dedicated account manager who promptly helps with the template approvals and any other query related to discussing a new feature or use case. Commendable service! I also like how they provide detailed documentation on the the bot and its features. Additionally, the Smart Agent Chat lets your Customer Success team monitor the conversations and assign it to themselves if need be. Overall, great platform, great service, very useful! There is however scope for improvement and have detailed it below. **What do you dislike about Haptik?** Haptik has a strong market positioning, and there aren't many downsides. However, it is not a very self-sufficient platform. There aren't any features to edit/update an existing bot flow or add a new one. We need to contact the POC to prepare a new contract to accomodate the creation of a new flow (some competitors offer the flexibility to design and update flows on their analytics tool itself). Additionally, a more comprehensive anlaytics information on the users of the bot, traffic sources, etc. would be good. The current platform has limited capabilities. Lastly, it is a little expensive. **Recommendations to others considering Haptik:** Get complete information on the product. Discuss all the possible use cases and get the commercials accordingly. Adding a new bot flow is chargeable by Haptik. Get this clarified because cost of small canges can add up to large amount. **What problems is Haptik solving and how is that benefiting you?** Whatsapp chatbot automation. With Haptik, we implemented WhatsApp as a strong channel for loan disbursal and customer support. Haptik helped us integrate a chatbot to solve common customer queries and also nudge the users to complete a specific journey. ### 30. Haptik offers constant and significant support in meeting client goals **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** May 24, 2022 **What do you like best about Haptik?** Client support. Experts are always available for any topic. **What do you dislike about Haptik?** Guidance on Smart Agent Chat could be better **What problems is Haptik solving and how is that benefiting you?** We are working on adding more automation in responding to incoming chats. We have already reduced live chat volumes by 30% ### 31. Quality Work, strong sense of ownership and prompt Service Delivery **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 02, 2021 **What do you like best about Haptik?** Team of enthusiasts ready to go above and beyond to deliver quality services within a limited time. Big shout out to Suchitra Bannerjee, Vinayak Naik and Shivani Choubey for taking up and seeing through all the project requirements, whether planned or last-minute changes. The Team's support and the service itself played a Pivotal Role in rolling out an important project. The platform provides analytics at a High level and provisions to deep-dive at a conversation level for crucial learnings. Smart Agent Platform is an easy-to-use service, and the Haptik team is constantly working on improvising the experience for both consumers and the service provider. The whole experience of working with the team, the zeal to ensure timely deliveries, prompt responses, friendly and accomodating is something which makes working with them a Joy Ride. **What do you dislike about Haptik?** The Platform whether its Smart Agent Athena or Intelligent Analytics and he other backend services are not self sufficient an flexible in someways. For any changes, modifications or additions however small they are needs to be routed through the Haptik Team like Bot workflow, response updates, textual changes etc. With the kind of data captured there is scope of including much more insights and metrics than currently available. **What problems is Haptik solving and how is that benefiting you?** Customer Support through AI and Live Chats ### 32. Good to use Haptik intelligent bot **Rating:** 4.0/5.0 stars **Reviewed by:** Santhosh A. | Digital Marketing Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** November 29, 2021 **What do you like best about Haptik?** Support team is more responsive to resolve the issues. **What do you dislike about Haptik?** Unnecessary logout while working on the bot. **What problems is Haptik solving and how is that benefiting you?** It's effortless to create a bot with predefined skill sets. **Official Response from Ruta Bhatt:** > Hi Santosh! Thank you so much for taking the time to review us here! We at Haptik loves to know that our customers enjoy what we do. We’re glad that you loved the support team's responsiveness. We are always trying our best to make your experience memorable, and we’re glad that we’ve achieved it! Having said that, we have also noted the issue you've pointed out and will relay the feedback internally. ### 33. Emerging platform for Digi communication with D2C especially **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** October 08, 2021 **What do you like best about Haptik?** They have a perfect team with sync in troubleshoot and help in BOT rectification if needed. **What do you dislike about Haptik?** No such dislikes as off now. The limitations of any growing company go off in some time. **What problems is Haptik solving and how is that benefiting you?** Customer Support BOT assistance. Minimal agent interaction, and lesser queue for customers too. **Official Response from Ruta Bhatt:** > Hello! Thank you for taking the time to give your feedback. We really appreciate it :) ### 34. Always a step ahead **Rating:** 4.0/5.0 stars **Reviewed by:** Mihir V. | Senior Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 22, 2021 **What do you like best about Haptik?** I think one of the major factors which make Haptik standout is their responsiveness and agility in terms of solving problems for their clients. The association between our companies has been in place for over a year now and I have always received an update on a service request or feature request within the SLA. **What do you dislike about Haptik?** Nothing as such, I think our journey has been seamless thus far. **What problems is Haptik solving and how is that benefiting you?** We are trying to automate customer queries that can be handled at the bot level and give more complex journeys for manual associates to handle. ### 35. A good solution for Startups **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 19, 2021 **What do you like best about Haptik?** There's the scope of improvement in Haptik; however, the platform BOT assistance analytics report is quite user-friendly. Not to forget, their support team is always on the go to help. **What do you dislike about Haptik?** The development part sometimes lacks to be real-time. But they try to come up with solution as well. **What problems is Haptik solving and how is that benefiting you?** Its being used as the primary support channel for the Customer support. It reduces the manual intervention on basic concerns. **Official Response from Ruta Bhatt:** > Hi! Thank you so much for taking the time to review us! We at Haptik love to know that our customers enjoy what we do. We’re glad that you appreciated the support team's efforts. We are always trying our best to make your experience memorable, and we’re glad that we’ve achieved it! ### 36. nice **Rating:** 3.5/5.0 stars **Reviewed by:** Pankaj Singh R. | email sms marketing manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 17, 2021 **What do you like best about Haptik?** For template approval it take less time now as compared earlier. **What do you dislike about Haptik?** Reason of disapproval is not mentioned as well as absence of mechanism from which we could see from which template we got maxumum unsubscription from the users end **What problems is Haptik solving and how is that benefiting you?** Reaching audience through whatsapp for now ### 37. Haptik Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2021 **What do you like best about Haptik?** The support by the Haptik team and their effort to ensure the system is helping business. We were given ideas on better use of the product to achieve good customer interaction. Helping businesses to use Haptik to ensure they are not missing on customer queries. **What do you dislike about Haptik?** We have just started using the product so don't have any dislike points so far **Recommendations to others considering Haptik:** Its a good tool to be used in Real Estate and would recommend if integrated with CRM will help a lot **What problems is Haptik solving and how is that benefiting you?** We are using WhatsApp for customer interaction and to give after sales service support. ### 38. Likely **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Sports | Small-Business (50 or fewer emp.) **Reviewed Date:** August 17, 2021 **What do you like best about Haptik?** Customisation support that the polatform provides. **What do you dislike about Haptik?** I would like to have much stronger analysis on dashboards **What problems is Haptik solving and how is that benefiting you?** Improving Help discovery & reducing number of redundant user queries ### 39. Sound technology integration. It has helped in lead conversion and augmented business **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** August 12, 2021 **What do you like best about Haptik?** Ease of interaction. Simplicity of engagement **What do you dislike about Haptik?** Initial logic needed to refinement and re-deployment **What problems is Haptik solving and how is that benefiting you?** Benefits in lead conversion for enquiries visiting the website directly ### 40. Overall Great **Rating:** 4.0/5.0 stars **Reviewed by:** Andrea F. | Senior Manager - Digital Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** May 06, 2021 **What do you like best about Haptik?** Agility and Flexible as per requirements **What do you dislike about Haptik?** Some challenges would be reporting. While it is automated, it could be more detailed out. **What problems is Haptik solving and how is that benefiting you?** Customer interaction. It has both cost and quality benefit ### 41. Haptik is a good team to work with **Rating:** 3.5/5.0 stars **Reviewed by:** Shyam K. | Product manager, Enterprise (> 1000 emp.) **Reviewed Date:** February 04, 2021 **What do you like best about Haptik?** Their customer journey solutioning part is the best one. Team is always ready to find the best solution. **What do you dislike about Haptik?** finding support at unreasonable time, which is fare. **What problems is Haptik solving and how is that benefiting you?** we are trying to capture users from WhatsApp. We are getting a lot of insights about what exactly our user seek for. ### 42. Auto Chatbot **Rating:** 3.5/5.0 stars **Reviewed by:** Sachin P. | Head - Technology & Analytics, Mid-Market (51-1000 emp.) **Reviewed Date:** February 15, 2021 **What do you like best about Haptik?** The bot allowed us to shorten our response time to the customers. **What do you dislike about Haptik?** The bot does not indicate to customer that it is a bot **What problems is Haptik solving and how is that benefiting you?** I wanted to automate response to frequent queries. Which I did using the bot. ### 43. Amazing User Friendly Chatbot Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Snigdha V. | Small-Business (50 or fewer emp.) **Reviewed Date:** December 30, 2020 **What do you like best about Haptik?** Immediate User Support and User Friendly Dashboards **What do you dislike about Haptik?** Each functionality Doc is there, but is not self explanatory **What problems is Haptik solving and how is that benefiting you?** User's Daily Ecommerce Queries rate decrease. ### 44. Awsome Experience with Haptik **Rating:** 4.0/5.0 stars **Reviewed by:** SHIJIN T. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2021 **What do you like best about Haptik?** Responsiveness of Chatbot for multiple queries **What do you dislike about Haptik?** replies for all the custom queries from the customers are not addressed **What problems is Haptik solving and how is that benefiting you?** It helped the increase the efficiency of customer support and also increased the lead conversion ratio ### 45. Good start for us **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.) **Reviewed Date:** February 16, 2021 **What do you like best about Haptik?** Haptik has been responsive in closing all our queries (generic or feature led) and has helped in building WA engagement with our customers **What do you dislike about Haptik?** A separate portal for us to access for faster turnaround on HSM's which haptik is resolving with their new platform interakt **What problems is Haptik solving and how is that benefiting you?** We wanted to reach out to our customers through Whatsapp effectively and we have seen the engagement going up with their help. ## Haptik Discussions - [What if someone uses abusive language?](https://www.g2.com/discussions/36410-what-if-someone-uses-abusive-language) - 1 comment, 3 upvotes - [View Haptik pricing details and edition comparison](https://www.g2.com/products/haptik/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-13+16%3A29%3A41+-0500&secure%5Bsession_id%5D=1b8bd0b2-6ef3-43aa-a1bd-1414cd3a903c&secure%5Btoken%5D=0d4c21cad8e23b8073b2f7703a4a20d94c6154c773ee8e65c5aa4abfa831cf28&format=llm_user) ## Haptik Integrations - [Lead Management](https://www.g2.com/products/total-expert-lead-management/reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) ## Haptik Features **Additional Functionality** - Tagging - Natural Language Processing - Data Extraction - Multi-Language - Predictive Analytics - Drag & Drop - Speech Recognition - Reporting/Analytics - Data Storage Management - Virtual Personal Assistant (VPA) - AI Copilot - Customer Segmentation - Collaboration Tools - Data Import/Export - Generative AI - For eCommerce - Role-Based Permissions - Customizable Branding - Search/Filter - Monitoring - Document Management - API - Data Visualization - Trend Analysis - Machine Learning - Access Controls/Permissions - Alerts/Escalation - Performance Metrics - Real-Time Data - Third-Party Integrations - Mobile App - Multiple Data Sources - For Sales Teams/Organizations - Sentiment Analysis - Activity Dashboard - Chatbot - Workflow Automation **Dashboard** - Dashboard **Speech Recognition** - Speech Recognition **Compliance Management** - Compliance Management **Autonomous Task Execution** - Autonomous Task Execution **Sentiment Analysis** - Sentiment Analysis **Data Security** - Data Security **Third-Party Integration** - Third-Party Integration **Human-in-the-loop (HITL)** - Human-in-the-loop (HITL) **Agentic Task Execution** - Agentic Task Execution **Natural Language Processing** - Natural Language Processing **Conversational AI** - Conversational AI **Performance Metrics** - Performance Metrics **Interaction Tracking** - Interaction Tracking **Knowledge Base Management** - Knowledge Base Management **CRM Integration** - CRM Integration **Inquiry Routing** - Inquiry Routing **Contextual Guidance** - Contextual Guidance **Communications Management** - Communications Management **Proactive Chat** - Proactive Chat **Ticket Management** - Ticket Management **Messenger** - Sequencing - AI - Video Chat - Customization Interface - Generative AI **Responses** - Personalization - Route To Human - Natural Language Understanding (NLU) - Multi-Language **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Summarization **Automation - AI Agents** - Sales Follow-Up - Customer Interaction Automation - Lead Generation - Document Processing - Feedback Collection - Natural Language Processing - Simulation and Scenario Generation **Natural Language Interaction - Conversational Interface Agents ** - Natural Language Query Understanding - Multi-Turn Conversation Management - Voice & Text Interface Support **Self-Service Experience** - Knowledge Base - Searchable Articles - Community Forums - Mobile Optimization - Personalization **Channels** - Social Media Integration - Website - Text Message (SMS) - Voice Assistants - Other - Multi-Channel Marketing **Platform** - Conversation Editor - Integration - Human-In-The-Loop - Drag & Drop Editor - Human-in-the-loop (HITL) **Autonomy - AI Agents** - Independent Decision Making - Adaptive Responses - Task Execution - Problem Solving **Agentic AI - Bot Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Intent & Action Handling - Conversational Interface Agents ** - Data Retrieval from Connected Systems - Intent Recognition & Mapping - Action & Workflow Triggering **Self-Service Platform** - Branding - Automation - Artificial Intelligence - Integrations **Customers** - Audience Targeting - Profiles - Analytics - Lead Gathering - Sales Conversion - Customer Service Analytics - Reporting/Analytics **Customer Query Resolution - AI Customer Support Agents** - Automated Ticket Resolution - Contextual Response Generation - Sentiment Analysis - Knowledge Base Utilization - Multilingual Support **Agentic AI - AI Agents** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Context & Personalization - Conversational Interface Agents ** - Conversation Context Persistence - User Identity & Permission Awareness **Additional Functionality** - Agent Collaboration - Data Governance - Prompt Engineering - Feedback Management - For No-Code Development - Version Control - Role-Based Permissions - Dynamic Modeling - API - Memory Management - Monitoring - Scalability - Cost Management - Scheduling - Natural Language Interface - Access Controls/Permissions - Multiple LLM Models - Integration Management - Customizable Frameworks - Pre-built Templates - Analytics - Intent Recognition - Contextual Guidance - Rules-Based Workflow - Attended Automation - Drag & Drop - For Sales/Marketing - Generative AI - Business Process Automation - AI Copilot - Third-Party Integrations - Multi-Channel Communication - Sentiment Analysis - Deep Learning - Code-free Development - Compliance Management - Automated Responses - Knowledge Management - Transfers/Routing - Personalization - Activity Dashboard - Customer Experience Management - Virtual Personal Assistant (VPA) - Chatbot - Speech Recognition - Reporting/Analytics - Task Management - Customer Engagement - AI/Machine Learning - Configurable Workflow - Unattended Automation - Conversation Intelligence - Workflow Automation - Proactive Error Detection **Customer Interaction Automation - AI Customer Support Agents** - Proactive Customer Outreach - Feedback Collection - Escalation Handling - Workflow Optimization **Agentic AI - Customer Self-Service** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Conversational Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Multi-Language **Enterprise Integration & Deployment - Conversational Interface Agents ** - Enterprise Application Integrations - Security & Access Controls **Additional Functionality** - Customizable Fields - API - Real-Time Notifications - Lead Nurturing - Human Handover - Lead Management - Product Recommendations - Customer Experience Management - SMS Messaging - Appointment Management - Chat/Messaging - Real-Time Monitoring - Lead Distribution - Campaign Segmentation - Data Import/Export - A/B Testing - Real-Time Data - Real-time Conversations - Customizable Branding - Lead Qualification - Template Management - Autoresponders - Contact Database - Customer Segmentation - One-to-One Messaging - Communication Management - Campaign Management - Activity Dashboard - Lead Capture - Appointment Scheduling - Reporting & Statistics - Event Triggered Actions - Chatbot - Group Messaging - AI Copilot - Customer Database - Multi-Channel Communication - Email Automation - Surveys & Feedback - CRM - Engagement Tracking **Automation** - Customer Interaction Automation - Feedback Collection - Document Processing **Autonomy** - Independent Decision Making - Adaptive Responses - Task Execution - Problem Solving ## Top Haptik Alternatives - [yellow.ai](https://www.g2.com/products/yellow-ai/reviews) - 4.4/5.0 (101 reviews) - [Fin](https://www.g2.com/products/fin/reviews) - 4.5/5.0 (3,734 reviews) - [Kore.AI](https://www.g2.com/products/kore-ai/reviews) - 4.6/5.0 (402 reviews)