UI

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

8/15/2024

"Audience Builder"

5/5

What do you like best about GrowthLoop?

Audience Builder is a great tool, that easily lets you pull the Audiences you need via a few clicks. Great Interface, lots of options for filtering to create the tailored Audience Group for your Event. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

Preselected Audience Groups you can choose from Review collected by and hosted on G2.com.

AI

Verified User in Internet

Enterprise (> 1000 emp.)

8/9/2024

"Excellent to exporting audience data"

5/5

What do you like best about GrowthLoop?

The tool helps us identify the target audience for the events we manage. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

There is nothing I can say at this time. Review collected by and hosted on G2.com.

AE

Verified User in Entertainment

Mid-Market (51-1000 emp.)

8/5/2024

"Impact"

5/5

What do you like best about GrowthLoop?

Harnessing the potential to enhance efficiency and expedite processes. Also, the level of support has been amazing from their team. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

Can't think of anything at this time as Growthloop is meeting our business needs at this time. Review collected by and hosted on G2.com.

AD

Andrew D.

Customer Data Platform Architect

Enterprise (> 1000 emp.)

8/10/2023

"GrowthLoop increases the complexity of our implementations"

5/5

What do you like best about GrowthLoop?

Growthloop has provided an ideal medium for modifying data prior to the tramission to a number of endpoints. The flexibility of the underlying code allows for the implementation of highly complex technical requirements, which has made GrowthLoop a unique asset in many uses where other technologies haven't been able to meet our demands. The team that we work with at GrowthLoop has been incredibly supportive as we move through unique implementations, assisting in every stage of the process from conceptualization, to model design, to final setup prior to launches. In addition, the tool's user interface provides an accessible endpoint for low-code users to be able to interface with our stored data which has been very useful. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

I have no major elements that I dislike. As GrowthLoop continues its development, I hope to see elements in the user interface built out to allow for greater insights into the dataflow from within the interfact itself - but this does not currently detract from the experience as it stands now. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

GrowthLoop helps us solve problems where the complexity of arranging data is high. Where out of the box solutions lack the tailored ability to meet sophisticated business requirements, and where there are a lot of moving elements across multiple sources of data. Where joining this data together requires orchestration of dispirate datasources, GrowthLoop has proved to be very useful in meeting this challenge due to the botique nature of derived solutions. This allows us to meet the demands of our stakeholders, even when the technical challenges are high - resulting in solutions that are ahead of the curve, and capable of complex tasks that were previously thought of as impractical to implement. Review collected by and hosted on G2.com.

CI

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

8/9/2024

"Audience Builder Review"

3/5

What do you like best about GrowthLoop?

The Audience Builder platform is really easy to use Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

Some of the countries on the tool are mapped to multiple subregions which is very confusing Review collected by and hosted on G2.com.

US

Verified User in Sports

Enterprise (> 1000 emp.)

7/16/2024

"Great platform, great customer service"

5/5

What do you like best about GrowthLoop?

Love how quickly and diligiantly our rep works to assist in solving challenges Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

No apparent dislikes, we have run into a few issues here and there, but they have always been resolved Review collected by and hosted on G2.com.

UI

Verified User in Internet

Small-Business (50 or fewer emp.)

8/9/2024

"Easy to export target company list"

4/5

What do you like best about GrowthLoop?

UI looks simple and clean, can quickly find how to filter Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

the clumns/functions will be updated w/o notifications Review collected by and hosted on G2.com.

DA

Damian A.

Enterprise (> 1000 emp.)

3/17/2023

"Audience Segmentation & Fan Journey Creations"

5/5

What do you like best about GrowthLoop?

FlyWheel has given us an easy interface to make complicated audiences. We no longer have to write long queries, export an excel file, and import it into our communication tools. With FlyWheel, you can do this with just a few clicks of a button.

Flywheel also constantly communicates with us and responds within 24-48 hours whenever we have an issue. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

The hard part is getting your marketing teams to understand how to use the FlyWheel interface and making them feel confident in the data. It can be overwhelming for a marketer at first, but the benefits are endless once they figure it out. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

We can start automated fan journeys across multiple communication platforms. We can identify customers that interact with emails and then send them to the sales staff for a call or send them to our SMS platform and even target them with social media ads, all with a few clicks. We no longer have massive delays when creating audiences, saving our analytics team a ton of time for audience segmentation. Review collected by and hosted on G2.com.

RR

Ranjith R.

Enterprise (> 1000 emp.)

5/25/2023

"Flywheel has changed the way Marketers interact with Marketing Data"

5/5

What do you like best about GrowthLoop?

What I like most about the Flywheel product is the ease of using the tool to interact with data in the data warehouse. The tool empowers marketers to select and size audiences for marketing campaigns without the pain of writing SQL queries. As the tool operates directly on top of our Data warehouse the data is also fresh Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

I don't have anything that I would call a dislike. The user experience part of the tool can be improved. For example, The back button takes to the old audience builder. We can remove the back arrow to avoid confusion Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

We are using Flywheel for selecting and sizing the audience for Marketing use case. We also use the tool for syncing data from Snowflake to Marketo (reverse ETL). Marketers are now able to self-serve audience selection and audience sizing. Earlier, it took weeks for marketers to work with the Analytics and engineering teams to build an audience. Now , with the availability of Audience Builder, the time it takes to select an audience has decreased by days instead of weeks. Review collected by and hosted on G2.com.

GP

Giovanni P.

Specialista in marketing digitale

Small-Business (50 or fewer emp.)

6/30/2023

"Segmentation simplified"

4.5/5

What do you like best about GrowthLoop?

Easy to use for non technical people, fast, gives you lots of destination for your segments, and makes it easy to keep your auiences updated. Support is really helpful and quite fast. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

Right now I don't have downsides using the software Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

We have a large DB on big query, and we wanted to use the data to create audiences in different destination, without aving to costantly do manual updates. GrowthLoop is connected with Facebook ads and with Salesforce marketing cloud, to create audiences that are then managed in the two platforms. Review collected by and hosted on G2.com.