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GrowthLoop Reviews & Product Details

Braden M.
BM
Vice President, Data & Analytics
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

An incredibly intuitive platform that has allowed us to action our data at the speed of business. Additionally, the number of destinations that the platform supports has been very impressive. Finally, the team has been a joy to work with Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

The tool is still building in real time, so our team has to occasionally deal with bug squashing as we find them. More of an issue for less technical users than the rest of the team Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

Flywheel helps us bring disparate data sets together and action them in the way we would like to. Taking generalized datasets and importing views for our marketing team to explore and perform segmentation in a way that doesn't lead to my analytics team to be a bottleneck Review collected by and hosted on G2.com.

GrowthLoop Overview

What is GrowthLoop?

Marketing Agility, Delivered by the Data Cloud GrowthLoop is a marketing agility platform provider empowering marketers with robust tools and strategies. Through innovative solutions like Maestro and Marve, GrowthLoop facilitates audience segmentation, customer journey orchestration, and multi-channel campaign measurement. Its mission is to enable marketers in building a dynamic growth machine on top of the data cloud, staying agile, flexible, and ahead of the curve amidst the ever-evolving marketing landscape. Here’s how it works: Create Customer Segments in seconds: GrowthLoop provides the easiest way for your team to create customer segments in a visual builder on your Data Warehouse with No SQL required. Your teams receive requests for customer data constantly. GrowthLoop helps your team automate those requests so you can focus on the bigger picture, not relentless data requests from other teams in your organization. Sync to your favorite Destinations: We sit right on your Data Warehouse and sync your customer data with your favorite destinations such as Facebook Ads, Google Ads, Salesforce, Microsoft Dynamics, and more. Orchestrate cross-channel customer journeys: With GrowthLoop Maestro, you can build tailored customer journeys for each of your audience segments on the data you trust. Generative Marketing: With Marve, our Generative AI capabilities, leverage customer data and transform it into finely detailed audience segments. With the valuable insights and parameters provided by the user, Marve automatically generates these precise segments. Moreover, Marve provides the flexibility to further customize and refine these segments. Measure Revenue lift in Data Warehouse: You can measure revenue lift on each customer audience all within your Data Warehouse. We base our revenue lift visualization on proven methods at companies like Google. Governance Built-In: Admins on your team can govern which audiences get approved so you can protect the customer experience. If you are creating your 1st Party Data Strategy for your Data Warehouse to drive growth, GrowthLoop is the right solution. Contact solutions@growthloop.com to see how it works.

GrowthLoop Details
Product Website
Languages Supported
English
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Product Description

You have invested a lot in your Cloud Data Warehouse. Now let's make it drive revenue. Founded by a team of ex-Googlers, GrowthLoop has created a way to turn your customer data into intelligent, dynamic customer segments that drive up your customer’s lifetime value by 15%-20%. Our customers include top companies like Google, Indeed and the Boston Red Sox. We are a fast growing, profitable, cloud technology startup based out of San Francisco, New York, and Toronto. If you are looking to join a high growth cloud technology company we are hiring in engineering and sales!


Seller Details
Company Website
Year Founded
2015
HQ Location
San Francisco, US
Twitter
@growthloop
45 Twitter followers
LinkedIn® Page
www.linkedin.com
80 employees on LinkedIn®
Description

You have invested a lot in your Cloud Data Warehouse. Now let's make it drive revenue. Founded by a team of ex-Googlers, GrowthLoop has created a way to turn your customer data into intelligent, dynamic customer segments that drive up your customer’s lifetime value by 15%-20%. Our customers include top companies like Google, Indeed and the Boston Red Sox. We are a fast growing, profitable, cloud technology startup based out of San Francisco, New York, and Toronto. If you are looking to join a high growth cloud technology company we are hiring in engineering and sales!


Lauren S.
LS
Overview Provided by:

Recent GrowthLoop Reviews

Verified User
I
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"GrowthLoop x CHG: A Match Made In Orchestration Heaven"
I have really appreciated how collaborative the team has been not only on what is currently offered in GrowthLoop but brainstorming on how we can b...
Diana F.
DF
Diana F.Enterprise (> 1000 emp.)
5.0 out of 5
"Key, strategic product to help drive the business!"
The people, the team is smart, helpful and solution oriented. They always help us find ways to solve for our business needs
Verified User
U
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Growth Loop"
Growthloop support is excellent! The team is very knowledgable and always willing to assist.
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GrowthLoop Media

GrowthLoop Demo - Create Customer Segments on your Data Warehouse
Create Customer Segments on your Data Warehouse in minutes, no SQL Required
GrowthLoop Demo - Activate to any Destination
Activate customer segments from your Data Warehouse to any sales, marketing, or customer service tool.
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100 out of 101 Total Reviews for GrowthLoop

4.7 out of 5
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100 out of 101 Total Reviews for GrowthLoop
4.7 out of 5
100 out of 101 Total Reviews for GrowthLoop
4.7 out of 5

GrowthLoop Pros and Cons

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Shivam L.
SL
Sr. Digital Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

Growthloop has been a very helpful tool in how we utilize our database. It has helped us tremendously in tapping into our database while integrating with all the services/platforms we use (email & paid advertising). The platform is very easy to use and we have been able to train multiple team members with non-technical backgrounds on how to use it, which they have been able to grasp in a very short amout of time. Considering the technical heavy-lifting that the platform does for us, it has saved us a lot of time and internal resources, allowing our team to focus on strategy over technical implementation. Their team and speficially Nolan on their team is a rockstar and has been a great resource to our team in both resolving any ongoing issues (very quickly) and also introducing new and innovative ways we can be utilizing our database. The implementation process was very smooth as well. We recommend Growthloop to any team looking to streamline their data ingestion and capitalizing on internal data assets. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

We have not had any issues with Growthloop that were not resolved quickly. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

Ingesting data to our database and distributing it to our marketing platforms Review collected by and hosted on G2.com.

AB
Digital Marketing Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

Growthloop has made it a lot easier for people who aren't proficient in SQL to set up their own lists. Growthloop has also helped limit the number of queries and data extensions we need to create for each send. We can set up all the list logic within Growthloop so that less needs to be done within Salesforce Marketing Cloud. Implementation and ongoing support have been great as well, the whole Growthloop team is very helpful. They reply right away and have even added features for us that we've requested. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

Exporting non-contact lists has been a bit of a challenge but the Growthloop team has helped us with workarounds. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

We needed a program to get data from Snowflake and send that data to Salesforce Marketing Cloud and our social networks. Review collected by and hosted on G2.com.

Loren D.
LD
Technical Solutions Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

We do a lot of campaign building to target individuals who meet a specified criteria. GrowthLoop takes a process that is very time consuming, upwards of an hour, down to almost nothing, less than 10 minutes! It is incredibly intuitive and easy to use, and you don't need a lot of background or training in order to be proficient with it. I build multiple campaigns a week and use GrowthLoop for almost all of them!

We work with a small team from GrowthLoop to help with organizing our data and supporting our other business needs. They are incredible! They are super personable, very intelligent, and always quick to find a solution. They answer questions in easy to understand ways and use layman's terms, so you don't get lost in the typical data verbage. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

I don't have any downsides or dislikes for GrowthLoop. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

It takes a lot of time to organize campaigns manually. GrowthLoop offers an inerface that is easy to use and slices the data for us. It cuts the time it takes to create a campaign down significantly and allows us to focuse our time reaching new customers rather than sifting through current ones. Review collected by and hosted on G2.com.

Hannah S.
HS
Writer
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

With a complex ecosystem of data points, GrowthLoop has majorly simplified our marketing partner's ability to create the audience segments they need. Instead of cobbling together an audience in our email platform and hoping the data points are up to date, our campaign managers can confidently create and vet audiences.

This will be a huge help as campaign managers seek to send more targeted, strategic messaging to specific audiences.

Customer support has also been top-tier, with members of the team always eager to jump in and troubleshoot/answer questions. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

The search can be a bit clunky, but definitely not a deal breaker. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

GrowthLoop allows our campaign managers to self-serve audience creation which saves us time and also helps ensure they can get exactly the audiences they need. Review collected by and hosted on G2.com.

Allison S.
AS
Director, Digital Marketing
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

GrowthLoop both creates technology that enables various teams across our company to come together to produce better marketing and customer experiences as well as a customer success team that has created successful adoption. Technology is only as good as the people using it! GL has both. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

Not unique to GL but there are some harder data and integration situations on the paid media/advertising side of the business. But I feel hopeful we have the team in place to figure things out in a fashion that works well for our business. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

Growth Loop is enabing the paid media team to created sophisticated, unique audience segments for cross channel customer marketing campaigns. It also helps reduce waste in acquisition programs with custom and accurate customer databased exclusions. Lastly, we feel Growth Loop will help inform our business intelligence about multi-touch attribution and customer segment insights. Review collected by and hosted on G2.com.

Rachel H.
RH
Technical Program Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

We love how easy it is to use GrowthLoop. As a result, we don't need to spend a lot of time training our users or writing lengthy training documentation. Insead, we can give a brief overview of the tool and our teams can easily begin creating audiences on their own.

One thing that stands out is how the tool is customizable to fit our data needs. We have many data sources across many teams, and the GrowthLoop Tool can easily adapt to our needs.

We also love how knowledgeable and prompt the GrowthLoop Team is. When we make a request, we can count on them to act with urgency and provide accurate results. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

We don't have any complaints! The GrowthLoop Team and audience builder tool have been great to work with. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

GrowthLoop is helping us build audiences across various teams, channels, and data sources. It's helping us automate manual work. Instead of having to write custom SQL for every new audience request, we can point our team to the audience builder tool for self-service. It's helping us create audiences quickly and at scale. Review collected by and hosted on G2.com.

Verified User in Sports
US
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about GrowthLoop?

GrowthLoop is the best! It is very user-friendly and intuitive making it easy and efficient to create audiences. They have connections with numerous destinations supported with automation, making this platform a one-stop shop to pull and build lists for both campaigns and analysis. They have a great customer support team that is always looking to improve. They seek out our feedback and act on that to make our experience the best possible They go above and beyond to help us beyond our use of the platform, helping us move, manipulate, and integrate data. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

I have no negative feedback to give about GrowthLoop. They hear out all of our pain points and turn around solutions quickly. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

GrowthLoop helps us create audiences with ease for campaigns and analysis. It also helps ingest data and push it directly to our CRM platform. It benefits us by increasing our efficiency, helps us target more qualified contacts, avoid the mess of dealing with spreadsheets. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

The GrowthLoop Audience Builder is a simple, yet powerful tool for audience segmentation and orchestration. We deploy it on top of our data warehouse for easy-to-use no code audience and table creation. This capability allows my data team to focus on modeling and data integrity and hands over the keys to audience creation to our stakeholders in Marketing. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

GrowthLoop would not be a great platform for small businesses with simple needs and/or centralized data. Those organizations might stick to the typical Marketing Automation Platforms. If your needs are more advanced or you have data silos, GrowthLoop is a great fit. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

GrowthLoop helps my organization slice and dice data, creating production-ready audience tables in minutes instead of days or weeks. It allows us to model data on the fly via "traits" vs. having to create bespoke columns in our data sets. Review collected by and hosted on G2.com.

Katie M.
KM
Vice President, Business Analytics & Ticket Strategy
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

GrowthLoop's ability to quickly pull together various data sources into actionable resources makes our team incredibly dynamic. Not to mention, the customer service provided by the GrowthLoop team is second to none. They have gone above and beyond to set up the tool with the best functionality for our team, and have created a must use environment across multiple dpartments. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

I don't dislike much about GrowthLoop as any pain points that we normally experience, are quickly addressed by the GL team. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

GrowthLoop is creating operational efficiencies within our organization and creating revenue-generating opportunities. Review collected by and hosted on G2.com.

Tom  F.
TF
Senior Manager of Decision Sciences
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about GrowthLoop?

GrowthLoop allowing my team to build templates, adding more data goverence to our audience selection and allowing us to leverage are complex logic in a way new to the process resources of my orgainization can operate an audience selection without needing the full tribal knowledge on how our database is structured. The GrowthLoop team guided us throw this implementation and was very much a partner in developing our use cases, as well as providing neccassary support to see ease of use for my organization. They were are also very flexiable to new features and listen to our business needs. Review collected by and hosted on G2.com.

What do you dislike about GrowthLoop?

It's hard to find what I dislike about GrowthLoop. As expected with any implementation and launch of new features there's going to be a learning curve and bumps along the way. The GrowthLoop team is supportitve and commucates any issues well ahead of time. They also share new features frequently. Like I said hard to find something I dislike about GrowthLoop. Review collected by and hosted on G2.com.

What problems is GrowthLoop solving and how is that benefiting you?

GrowthLoop is solving for manual audience selection and getting the files to our endpoints quicker. GrowthLoop has made it more effcient for my organization to deliver excelence. I'm now able to allocate resources to add value in other areas as GrowthLoop has solutioned the daily whirlwind. Review collected by and hosted on G2.com.