Pros -

- Streamlined reporting, ability to easily track conversions and link clicks

- Program management - no longer need to track outreach, status, giftings, etc. in spreadsheets. Everything is in one place.

- I love the Google Chrome widget that allows you to automatically import creators to Grin - saves me a ton of time!

- I like that Grin has a profile for each creator, allowing you to see the "history" of the realtionship Review collected by and hosted on G2.com.

Cons -

- The lack of customer service is extremtly frustrating. When I run into issues, it can be days before I hear a response, sometimes weeks.

- The platform can be VERY slow sometimes, especially when doing large data pulls. It can take HOURS to load. Review collected by and hosted on G2.com.

We've been using GRIN across our portfolio of brands, and it has completely transformed the way we manage influencer relationships. From contracts to payments, the platform makes everything seamless and efficient, saving us hours of manual work.

One of the biggest advantages is the ability to centralize all our partnerships in one place. We can easily track influencer performance, automate payments, and ensure contracts are managed properly—eliminating the headaches of chasing invoices or lost paperwork. The transparency and organization GRIN provides have allowed us to scale our influencer programs effortlessly across multiple brands.

The platform’s user-friendly interface and automation features have also been a huge plus. Whether onboarding new creators, tracking campaign performance, or ensuring timely payouts, GRIN keeps everything running smoothly. Their customer support team is also incredibly responsive and helpful whenever we need assistance.

If you're looking for a robust influencer marketing solution that simplifies operations while maximizing efficiency, GRIN is hands down the best choice. Highly recommend! Review collected by and hosted on G2.com.

However, one challenge we’ve encountered is that the creator database isn’t pre-vetted. Instead of a curated list of vetted influencers, it’s essentially an extensive directory of social users, which means we have to do a lot of our own filtering and research to find the right partners. While this isn’t a dealbreaker, it does add an extra step to our workflow. Review collected by and hosted on G2.com.

What i love about grin is that it is easy to navigate and communicate with each creator on this platform. Super organized and quickest way to work with talent. The custome support team is always great and there to help you if you ever do get stuck. Review collected by and hosted on G2.com.

I wish that you are able to find creators based on location, however i know this is something that grin is working on creating for their users. Review collected by and hosted on G2.com.

Grin is an end-to-end influencer management platform that has made our program scalable and measurable. Before Grin, everything from sourcing, emailing, noting deliverables and following up to see if deliverables had been shared was manual and time-consuming. Grin has streamlined this; the saved email templates, activations where you can easily adjust the deliverables (tasks) and products, quickly see who has shared what and follow up on outstanding deliverables is SO easy. Also, being able to see and download shared content to reuse on our channels is great. One of the best parts is seeing the insights from the shared content and being able to report on the best content and metrics in our monthly social report. Review collected by and hosted on G2.com.

It's quite expensive. Not having an onboarding session (due to our budget restraints) caused a few errors when setting up our activations as we didn't fully understand how they worked. Review collected by and hosted on G2.com.

After using the platform for over two years, the most helpful aspect of GRIN continues to be its ability to meet all of our essential partnership needs on one platform. We've yet to find an equivalent that can manage creator info, campaign management, monthly product shipments, payouts, deliverable tracking, etc. under one roof. Review collected by and hosted on G2.com.

Our influencer marketing program is multi-faceted and we typically run campaigns for multiple months. GRIN doesn't support long-term partnerships as much as short-term campaigns. Review collected by and hosted on G2.com.

I really appreciate how easy and straightforward the platform is to navigate. The support from our reps has also been incredible; they respond quickly and always have a solution ready for me. Review collected by and hosted on G2.com.

No complaints at all! I’m still fairly new to GRIN, having started using it in March, but everything has been running smoothly so far." Review collected by and hosted on G2.com.

I love how streamline GRIN makes all areas of influencer management. From recruiting to shipping product to making payments. It makes it so we can manage a lot of influencers without putting a strain on company resources. Review collected by and hosted on G2.com.

This isn’t really GRIN’s fault but I wish some of the influencer data was more abundant and accurate. Review collected by and hosted on G2.com.

- Decent sourcing feature with various filters to help narrow down results

- Curated lists feature is helpful for extra support with sourcing from the Grin team

- Platform is intuitive and easy to learn for both brand and creators

- Activations and individual collaborations are easily customizable

- Straightforward contracting process with creators

- Allows us to easily deposit funds and issue payments to creators Review collected by and hosted on G2.com.

- Some discrepancies with creator metrics

- Bugs that need to be flagged to support team

- Support team is helpful but resolutions can be delayed at times Review collected by and hosted on G2.com.

What's most helpful about GRIN is that its a one stop shop for all of my influencer and affiliate needs. Before, it was difficult to have all creator and ambassador documents and verbiage in one place. Now, I can hop into view and view it all while building the brand. Review collected by and hosted on G2.com.

The downside is getting your response rate up from creators and finding the right fits for your brand Review collected by and hosted on G2.com.

Grin has been great for growing our ambassador program. From recruiting to managing creators, GRIN has been such a great help. The platform allows me to create campaigns with ease, manage creators, download their content, and report back to internal teams in a very user friendly fashion. Review collected by and hosted on G2.com.

I love the content approval feature in GRIN but would love to be notified when content is submitted so I can go in and. approve in a timely manner. Right now, I have been having to go in manually and sometimes dont approve content as fast as I would like. Review collected by and hosted on G2.com.