My favorite tool from GRIN is the creator search. It is so helpful to be able to search for creators and filter different items. I also love being able to create email templates and start sequences. I also enjoy how I can create different tags on my prospects and change the relationship status, this is so helpful and keeps my prospects and creators organized. Review collected by and hosted on G2.com.

One thing I wish GRIN would incorporate is a feature where you could send a Instagram DM through GRIN. I would love to see a feature where you can create DM sequences, as you can do for emailing. Review collected by and hosted on G2.com.

As an ecommerce business, we have found GRIN to be really valuable asset over the last year. For setup, we were up and running within 2 months and it has streamlined email campaigns and has also made managing creator interest and intake much easier. It's been pretty easy to use once we were onboarded, and allows us to track performance of our campaigns based on actual data. We use this weekly as our primary method of communicating with current and potential creators! Review collected by and hosted on G2.com.

While GRIN has been a positive experience overall, we've reported a few minor issues such as occasional difficulties on the creator side in terms of filling out fields and submitting content. It seems to be minor technical issues like that, but doesn't prohibit our team or creators from still using the platform! Although the pricing can be a bit steep, we feel that the ongoing UX improvements will address these issues. Customer service has always been great! Review collected by and hosted on G2.com.

I've tested various platforms and love that GRIN is intuitive and easy to jump into. Using GRIN for community building, tracking and paying out creators is a must if you want to scale – it's been a time-saver. I'm excited to see further updates and optimizations. Review collected by and hosted on G2.com.

A few capabilities are still limited. I do wish there was an option to have unlimited tracking with our pricing tier. Review collected by and hosted on G2.com.

GRIN has made it much easier to manage large-scale ambassador campaigns from outreach to tracking performance. I especially like the ability to do mass outreach, organize creators into lists and monitor affiliate performance. Review collected by and hosted on G2.com.

Doesn't offer enough data analysis as other platforms. Review collected by and hosted on G2.com.

Our team has been using GRIN for a while now, and it has completely transformed the way we manage our influencer marketing campaigns. The platform streamlines everything—from discovering and onboarding creators to tracking performance and processing payments—all in one place.

One of the biggest advantages of GRIN is its seamless integrations with our e-commerce and CRM tools, making it easy to track conversions and measure ROI accurately. The automated workflows save us countless hours, allowing us to focus on building genuine relationships with our brand partners rather than getting lost in spreadsheets and manual tracking.

Customer support has also been fantastic. Anytime we've had questions or needed assistance, the GRIN team has been quick to respond and incredibly helpful.

If you're looking to scale your influencer marketing efforts efficiently while maintaining authentic partnerships, GRIN is definitely worth considering. It's an invaluable tool for any brand serious about maximizing its influencer marketing strategy. Review collected by and hosted on G2.com.

Grin ideas and suggestions

-Creators can see their top-selling products each week/month through their live URL.

-Display all active codes and links to creators through their live URLs.

-Somewhere where all the discount codes are held in one place.

-A report that shows which platform the sale came from.

-A report that shows creators their top-selling products.

-Creator's profiles are designed for two creators who share one account. That way we’re able to send products to two different shipping addresses.

-Creators being able to create their own direct product links that will apply their discount code at checkout.

-A way to report new customers. Review collected by and hosted on G2.com.

Grin is like having a personal assistant to help me run the influencer campaign at RevAir. From the ease of creating new activations, to the email templates for quick communication, I am grateful to have this software to manage my one person department. Review collected by and hosted on G2.com.

The only downside is the lack of robust reporting on activations to be able to share with leadership. Review collected by and hosted on G2.com.

GRIN makes it easier for us to manage our campaigns. I like that it has a curated list feature where we just let them know what type of influencers we are looking for in our campaigns and they source and select the best ones that fit the description. The activations are so easy to learn and use which makes it also easy to implement our partnership process. Review collected by and hosted on G2.com.

Sometimes it takes a while for their customer support to get back to us. We used to have someone from the platform who checks in with us monthly and asks if we needed any help and now we don't have that anymore. Sometimes emails also doesn't sync timely. Review collected by and hosted on G2.com.

We recently started using Grin, and it has been nothing short of amazing! From the initial buying process to onboarding to using the program, Grin has become integral to our influencer program and overall marketing strategy. It's extremely easy to use and highly intuitive. We had three onboarding strategy sessions with our account manager, and this was very helpful in generating new ideas to get our influencer program to the next level.

I love being able to discover, message, and track everything in one location. It will help us go from 35 creators to almost 100 in less than 4 months. It's an absolute game-changer! Plus, I'm able to save so much time on each step of the process, allowing me to better my relationships with our creators and find new ones as well. I cannot speak highly enough of this platform! Review collected by and hosted on G2.com.

Sometimes, the recruitment/Creator Search tool is a little finicky. It occasionally glitches out if you put too many filters in.

Grin is also geared more towards product businesses rather than service-driven businesses. Since we are a service-driven business, some of the terminology doesn't always apply to us. You are able to adjust some of the verbiage, but it was a little confusing at first to get used to. Review collected by and hosted on G2.com.

Grin provides a straight forward way to track influencer campaigns and ensure it is efficient. Review collected by and hosted on G2.com.

I would say the thing I dislike most is having to have influencers link their tiktok. That said Grin is not at fault for this as this is a restriction on tiktoks end. Review collected by and hosted on G2.com.

GRIN is a great tool for researching influencers, with detailed and quick-to-load audience reports. Its Activations tool helps us and our creators keep track of their partnerships - in particular, I love that we're able to customize it per each creator's individual deliverables. It also helps us communicate with influencers efficiently through email templates. Its integration with Shopify makes it quick and simple to set up and run affiliate programs, while its content library helps manage assets efficiently. The UX is clean and straightforward, onboarding was fairly simple, and it's competitively priced within the industry. Review collected by and hosted on G2.com.

GRIN has some limitations around the number of audience reports you're able to pull, which can be challenging when you're conducting a big influencer search .It's currently not able to pull audience reports for TikTok, although I understand that feature is being added shortly. It also requires affiliate payments to be pushed through manually vs. automatically. Review collected by and hosted on G2.com.