---
title: GreyMetrics Reviews
meta_title: 'GreyMetrics Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 22 reviews by the users' company size, role or industry to
  find out how GreyMetrics works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 22
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# GreyMetrics Reviews
**Vendor:** GreyMetrics  
**Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 22
## About GreyMetrics
GreyMetrics helps agencies save time when sharing data. Pull all your marketing data into one location and generate beautiful reports and dashboards that auto-update every one hour. GreyMetrics integrates with over 20 platforms and has dozens of built-in templates so your reports look great from day one and are fully white-labelled to share with clients and stakeholders.




## GreyMetrics Reviews
  ### 1. Measure and read marketing digital efforts in one single platform

**Rating:** 3.5/5.0 stars

**Reviewed by:** Christian C. | Marketing Growth Hacker, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 30, 2020

**What do you like best about GreyMetrics?**

Is a centralized reporting platform that will help with measure cross channels and web traffic to in one single platform, that is a huge time saver. 
Live reports are great tool
Highly recommended for Agencies that is looking for a very professional reporting system that automate delivery to its clients.

**What do you dislike about GreyMetrics?**

March 2020 is still on a develop stage, there are many performance metrics that are not into the platform. and specifically for Facebook Ads there are just a few metrics related to performance and convertions to select to reports.
Reports and dashboards has different metrics to select and can't allow to combine them into one single report to see an overall there are divided on separate reports and this is not very usefull.
Some graphics are not available on dashboards and other not available in reports, quit weird
Finally the UX could be improved cause the arragement of widgets to build a report sometimes is quiet difficult to match spaces between them and takes more time to build a nice one where all widgets and graphics looks fine togheter.
Everytime I go inside a report and save a change it generates a copy and I have to make an extra step to delete the old one.
Also Would be great to create custom metrics to calculate fieds based on existing metrics. Also custom the look and feel reports to personalized it my brand.

**What problems is GreyMetrics solving and how is that benefiting you?**

Measure cross digital channels in one single platform and automate reports delivery to my clients

  ### 2. Great, but not perfect... yet.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2020

**What do you like best about GreyMetrics?**

The solution is very helpful and the owners are very proactive. They are listening to their clients and are upgrading the platform each weeks.

**What do you dislike about GreyMetrics?**

There is still some bugs here and there, still some features missing.

**Recommendations to others considering GreyMetrics:**

Quite use friendly. It was one of the first to do what it doesn't. Now you can compare to others. Still glad I bought it when I did.

**What problems is GreyMetrics solving and how is that benefiting you?**

I can save so much time creating reports for my company and our clients

  ### 3. It's improving its service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Aldo B. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 29, 2020

**What do you like best about GreyMetrics?**

Knowing real time metrics. I mean real time.

**What do you dislike about GreyMetrics?**

It works on knowing your metrics, but the integrations on the dashboards were a bit slow. Also I didn't received the emails from the reports.

**What problems is GreyMetrics solving and how is that benefiting you?**

Having a dashboard with my business data.


## GreyMetrics Discussions
  - [What is GreyMetrics used for?](https://www.g2.com/discussions/what-is-greymetrics-used-for)
  - [How can find companies that will die for having such services for &quot;Automated Digital Reports&quot;?](https://www.g2.com/discussions/23993-how-can-find-companies-that-will-die-for-having-such-services-for-automated-digital-reports) - 1 upvote

- [View GreyMetrics pricing details and edition comparison](https://www.g2.com/products/greymetrics/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+19%3A40%3A25+-0500&secure%5Bsession_id%5D=00e3f3db-4f99-4984-a7dd-8d5c186e2f0c&secure%5Btoken%5D=178805623514febbc09d7705c625e3db2377761f91bb9de8784a8c7997cfc182&format=llm_user)

## GreyMetrics Features
**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Multi-Channel Data Collection
- Engagement Tracking
- Keyword Tracking
- Behavior Tracking
- Campaign Tracking
- Conversion Tracking
- SEO Management
- Tag Management
- Real-Time Data
- Activity Tracking
- Click Tracking
- Contact Management
- Content Management
- Lead Management
- Email Management
- Campaign Management
- Channel Management
- Template Management
- Workflow Management

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics
- Multi-Campaign
- Campaign Analytics
- Website Analytics
- Conversion Rate Optimization
- Drip Campaigns
- Visual Analytics
- Real-Time Analytics
- Customizable Reports

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Third-Party Integrations
- Social Media Integration

**Additional Functionality**
- Event Marketing
- Social Promotion
- Multi-Channel Marketing
- Generative AI
- Data Import/Export
- Lead Generation
- Campaign Segmentation
- Customizable Forms
- Reporting & Statistics
- Monitoring
- AI Copilot
- Customizable Templates
- Email Templates
- Web Forms
- Lead Capture
- Customizable Branding
- Real-Time Reporting
- Campaign Planning
- A/B Testing
- CRM
- Customer Segmentation
- Campaign Scheduling
- Alerts/Notifications
- Autoresponders
- Drag & Drop
- Event Triggered Actions
- Email Marketing
- API
- Customizable Fields
- Contact Database
- Data Visualization
- Ad hoc Reporting
- Performance Metrics
- Data Source Connectors
- Search/Filter
- Multi-Channel Attribution
- Customer Journey Mapping
- KPI Monitoring
- Cohort Analysis

## Top GreyMetrics Alternatives
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,259 reviews)
  - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) - 4.4/5.0 (816 reviews)
  - [AgencyAnalytics](https://www.g2.com/products/agencyanalytics/reviews) - 4.7/5.0 (450 reviews)

