---
title: Great Question Reviews
meta_title: 'Great Question Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 22 reviews by the users' company size, role or industry to
  find out how Great Question works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 22
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Great Question Reviews
**Vendor:** Great Question  
**Category:** [User Research Tools](https://www.g2.com/categories/user-research)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 22
## About Great Question
Great Question is the all-in-one UX research platform loved by teams at Brex, Canva, and more. Great Question makes it easy for anyone on your team—not just researchers—to recruit participants, run interviews, send surveys, test prototypes, and then share it all with powerful video clips. It’s everything you need to put your customers at the center of your product decisions. Start for free today- https://greatquestion.co/



## Great Question Pros & Cons
**What users like:**

- Users highlight the **ease of use** of Great Question, facilitating efficient user research and streamlined workflows. (5 reviews)
- Users appreciate the **comprehensive feature set** of Great Question, streamlining their research process significantly. (3 reviews)
- Users love the **rewards system** in Great Question, which simplifies managing incentives for customer research effortlessly. (3 reviews)
- Users value the **analysis efficiency** of Great Question, streamlining research processes and saving valuable time. (2 reviews)
- Users find the **easy setup** of Great Question simplifies the interview booking process, enhancing research efficiency. (2 reviews)
- Users value the **smooth integrations** of Great Question, enhancing workflow efficiency and simplifying user research processes. (2 reviews)
- Interviews (2 reviews)
- Video Recording (2 reviews)
- Analytics (1 reviews)
- Customer Support (1 reviews)

**What users dislike:**

- Users note the **limited opportunities** for diversity in user pool, which can make participant recruitment challenging. (1 reviews)
- Users find the **limited surveys** hinder their ability to conduct more complex research effectively. (1 reviews)
- Users suggest improving **participant transition management** between studies for a smoother survey experience. (1 reviews)
- Users find the **pricing inflexible** , limiting options for smaller teams or individual researchers seeking to use Great Question. (1 reviews)
- Users experience **slow performance** with Great Question, especially when processing large datasets and complicated surveys. (1 reviews)
- Study Accessibility (1 reviews)

## Great Question Reviews
  ### 1. Be detailed, specific, and honest

**Rating:** 3.5/5.0 stars

**Reviewed by:** Amit S. | Business Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 22, 2024

**What do you like best about Great Question?**

quality is consistently outstanding, exceeding my expectations every time

**What do you dislike about Great Question?**

This is a little expressive. Its price has come down a bit.

**What problems is Great Question solving and how is that benefiting you?**

completely impressed with their professionalism

  ### 2. Amazing, developing tool to streamline ReOps.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** August 11, 2023

**What do you like best about Great Question?**

Great Question does an incredible job of streamlining the panel management, recruiting, panel communication — so researchers can focus more of thier time and attention on the studies (rather than the logistics).

**What do you dislike about Great Question?**

Unlike alternative tools that have not been specifically designed for the research process, Great Question is stilla. newer tool. There are smaller matters of functionality and flexibilty that the team at GQ is still establishing (however I can say that they are easily one of the most responsive account teams I have ever encountered, and are constantly iterating on the areas where our team is eager for more optionality).

**What problems is Great Question solving and how is that benefiting you?**

Great Question is solving for the extreme tooling overhead that has long been embedded in the user research process. The tool is working to streamline and operationalize some of the most time-consuming elements of user research — panel management, recruitment, and communications — to reduce operational overhead.

  ### 3. A powerful tool for research workflows

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.)

**Reviewed Date:** August 10, 2023

**What do you like best about Great Question?**

Great Question serves as the central place for all our organic recruiting needs, as well as the primary workflow tool to invite, schedule, conduct, and pay out incentives for all our studies. In addition, it makes our panel much more easily auditable for data deletion requests, and other privacy and legal needs. 

The introduction of Great Question will eventually result in the elimination of 3 other duplicative tools in our stack, and ultimately make our researcher's lives much easier through a single unified workflow.

**What do you dislike about Great Question?**

Great Question is a small organization, and with that comes some growing pains in the product (minor bugs, UI inconsistencies, etc.). However, the team has been very responsive to any and all feedback we've given them thus far, and I'm confident the product will only get better with time.

**What problems is Great Question solving and how is that benefiting you?**

Great Question is creating a simpler workflow for our reserach team, saving time and effort with fewer tools, as well as ensuring that our organization matains compliance through easy opt-out processes for reserach participants.

  ### 4. Great Product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 14, 2024

**What do you like best about Great Question?**

Good Product it solves my major issue and address most he problem.

**What do you dislike about Great Question?**

I didn't not found any issue so far in the product.

**What problems is Great Question solving and how is that benefiting you?**

It provides plenty of questions for research work,



- [View Great Question pricing details and edition comparison](https://www.g2.com/products/great-question/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+00%3A51%3A11+-0500&secure%5Bsession_id%5D=9d14408a-50b0-4e19-8fbe-389fc26d330e&secure%5Btoken%5D=242cb3df3dc57530c895ca991cde3117b0d3870ffad06740cb83e6e700044c3f&format=llm_user)

## Great Question Features
**User Response Methods**
- Survey
- Video Snippets
- Video Interview
- Photo Submission
- Text/Notes
- Commenting/Notes

**Management**
- Team Collaboration
- Access Control
- Data Security

**Participant Selection**
- Single Sign On

**Functionality**
- Sentiment Analysis
- Tagging
- Note Taking
- Integrations

**Insights**
- Analytics
- Collaboration
- Sorting
- Visual Analytics

**Generative AI**
- AI Text Summarization
- Generative AI

**Additional Functionality**
- User Journeys
- Usability Testing
- Engagement Tracking
- For Mobile
- A/B Testing
- Search/Filter
- AI Copilot
- Data Visualization
- API
- Drag & Drop
- Unmoderated Testing
- Screen Activity Recording
- Behavior Tracking
- Software Testing Management
- Performance Metrics
- Customizable Questions
- Heatmaps
- Prototype Creation
- Activity Dashboard
- Customer Segmentation
- Data Import/Export
- Trend Analysis
- User Research Analysis
- Monitoring
- Third-Party Integrations
- For Websites
- Issue Tracking
- Collaboration Tools
- Surveys & Feedback
- Customizable Branding
- User Management
- Customizable Templates
- Design Management
- Multi-Language
- Real-Time Data
- Project Management
- Customizable Fields
- Moderated Usability Testing
- Quantitative Metrics
- Alerts/Notifications
- Categorization/Grouping
- Tagging
- Conversion Rate Optimization
- Reporting & Statistics
- Video recording/Transcriptions
- Customizable Categories
- Annotations
- Performance Testing
- Benchmarking
- Question Library
- Customizable Reports
- Projections
- Survey/Poll Management
- Assessment Management
- Activity Tracking
- Video Support
- Demographic Data
- Customer Experience Management
- Workflow Management
- Geotargeting
- Access Controls/Permissions
- Email Reminders
- Audience Targeting

## Top Great Question Alternatives
  - [User Interviews](https://www.g2.com/products/user-interviews/reviews) - 4.6/5.0 (681 reviews)
  - [UserTesting](https://www.g2.com/products/usertesting/reviews) - 4.4/5.0 (734 reviews)
  - [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) - 4.4/5.0 (2,913 reviews)

