1. [Home](https://www.g2.com/) 2. ... 3. [Online Form Builder Software](https://www.g2.com/categories/online-form-builder) 4. [Gravity Forms](https://www.g2.com/products/gravity-forms/reviews) 5. [Gravity Forms Claims vs Evidence](https://www.g2.com/products/gravity-forms/claims-vs-evidence) # Gravity Forms Claims vs Evidence ## Claim: “Feed data from your forms and easily route submissions to different places (CRM, Zapier, email, etc.) depending on the criteria you set.” ##### Mixed support from reviews. Reviewers describe CRM, email, automation, and feed-based integrations that support routing submissions into workflows, but others report clunky or unreliable connections that undermine the claim of doing so easily. - “integrations with CRM, email marketing, and automation platforms help streamline our workflows.” [Read Full Review](https://www.g2.com/survey_responses/12771876) - “It integrates into a number of products using its feeds feature, allowing for several integrations with other functions and processes.” [Read Full Review](https://www.g2.com/survey_responses/12703672) - “Its integration with my email has been clunky - it gets disconnected easily so we don't get the forms” [Read Full Review](https://www.g2.com/survey_responses/11685965) - “We use it to connect to Call Tracking Metrics and sometimes the connection fails” [Read Full Review](https://www.g2.com/survey_responses/12372492) Last updated Sep 30, 2026 Source: [https://www.gravityforms.com/features/](https://www.gravityforms.com/features/) ## Claim: “Quickly design and build your WordPress forms using our intuitive drag-and-drop builder tools.” ##### Supported by reviews. Most relevant reviewers describe the builder as intuitive and report quickly creating or modifying forms, including advanced forms with little development support. One reviewer notes that the interface can occasionally feel less modern and intuitive than newer tools. - “The drag-and-drop builder is genuinely intuitive, so even our newer team members are building production-ready forms in their first week with no training overhead.” [Read Full Review](https://www.g2.com/survey_responses/12732272) - “Gravity Forms gives us the ability to build advanced forms quickly without heavy development support” [Read Full Review](https://www.g2.com/survey_responses/12771876) - “Gravity Forms is simple and easy to use for any clients. They can quickly create or modify forms” [Read Full Review](https://www.g2.com/survey_responses/4905260) - “the interface can occasionally feel less modern and intuitive compared to newer form-building tools.” [Read Full Review](https://www.g2.com/survey_responses/12771876) Last updated Sep 30, 2026 Source: [https://www.gravityforms.com/features/](https://www.gravityforms.com/features/) ## Claim: “Gather information, process payments, and register users on your WordPress site.” ##### Supported by reviews. Relevant reviewers report using Gravity Forms for event registrations and website enquiries, while also describing consistent handling of submissions and payments. Together, these reviews support the claimed ability to gather information, process payments, and register users through WordPress forms. - “managing lead generation, event registrations, and website enquiries” [Read Full Review](https://www.g2.com/survey_responses/12771876) - “It's important that submissions, payments, and file deliveries work consistently, which Gravity Forms does well.” [Read Full Review](https://www.g2.com/survey_responses/12121890) - “payment is integrated in the forms for seamless user experience.” [Read Full Review](https://www.g2.com/survey_responses/10490650) Last updated Sep 30, 2026 Source: [https://www.gravityforms.com/features/](https://www.gravityforms.com/features/) ## Claim: “Use conditional logic to display or hide fields, sections, pages, and more, all based on user selections.” ##### Supported by reviews. Relevant reviewers directly report using conditional logic to show, hide, or require fields based on previous answers and to create logic-based questions, supporting the claimed functionality. - “The conditional logic engine is hands-down the feature I use most; being able to show, hide, or require fields based on previous answers” [Read Full Review](https://www.g2.com/survey_responses/12732272) - “I'm able to create logic based questions for various scenarios” [Read Full Review](https://www.g2.com/survey_responses/11685965) Last updated Sep 30, 2026 Source: [https://www.gravityforms.com/features/](https://www.gravityforms.com/features/) ## Claim: “Tap into 500+ hooks to customize form behavior, modify data, and extend Gravity Forms for your exact needs.” ##### Supported by reviews. Relevant reviewers describe strong customization and developer API support, supporting the claim's extensibility direction, but the reviews do not establish the specific 500+ hook count. - “And when you need it, they have good developer API support.” [Read Full Review](https://www.g2.com/survey_responses/4905260) - “It is easy to use and intuitive and has many features or add-ons you can utilize to customize the form to do what you need.” [Read Full Review](https://www.g2.com/survey_responses/12701593) Last updated Sep 30, 2026 Source: [https://www.gravityforms.com/features/](https://www.gravityforms.com/features/) ## Claim: “Configure complex email routing for form notifications and confirmations based on user selections and conditional logic.” ##### Supported by reviews. Most relevant reviewers describe strong conditional-logic capabilities and easy notification setup, supporting the claimed configuration workflow. One reviewer reports that email integration can disconnect, providing a limitation to the otherwise supportive evidence. - “Building forms and setting up notifications is a breeze” [Read Full Review](https://www.g2.com/survey_responses/10946639) - “The conditional logic engine is hands-down the feature I use most” [Read Full Review](https://www.g2.com/survey_responses/12732272) - “I'm able to create logic based questions for various scenarios” [Read Full Review](https://www.g2.com/survey_responses/11685965) - “Its integration with my email has been clunky - it gets disconnected easily so we don't get the forms” [Read Full Review](https://www.g2.com/survey_responses/11685965) Last updated Sep 30, 2026 Source: [https://www.gravityforms.com/features/](https://www.gravityforms.com/features/)