Gr4vy is a cloud-native payment orchestration platform designed to simplify and optimize payment processes for enterprise merchants and platforms. By offering a centralized, no-code environment, Gr4vy enables businesses to manage and customize their payment strategies efficiently, reducing complexity and accelerating time to market. With access to over 400 payment methods and providers through a single integration, merchants can create bespoke checkout experiences tailored to their customers' preferences. Gr4vy's infrastructure-as-a-service model ensures dedicated cloud instances, providing resilience, redundancy, and high performance, while maintaining PCI DSS Level 1 compliance to secure sensitive payment data. Key Features and Functionality: - Extensive Payment Method Access: Connect to over 400 payment methods and providers worldwide through a single integration, facilitating global expansion and customer satisfaction. - No-Code Rules Engine: Implement dynamic and intelligent routing and retry rules without the need for engineering effort, optimizing transaction success rates. - Customizable Checkout Experiences: Personalize payment options displayed to customers, enhancing user experience and conversion rates. - Secure Card Vaulting and Tokenization: Safely store and manage card data, ensuring compliance and reducing the risk of data breaches. - Dedicated Cloud Infrastructure: Utilize isolated cloud instances to eliminate single points of failure, ensuring high availability and performance. Primary Value and Problem Solved: Gr4vy empowers merchants to take full control of their payment ecosystems by simplifying the integration and management of multiple payment service providers and methods. This approach reduces the technical complexities and compliance burdens associated with payment processing. By offering a flexible, scalable, and secure platform, Gr4vy enables businesses to optimize their payment strategies, increase conversion rates, and expand into new markets swiftly, all while maintaining high performance and reliability.