Adrienne S.
AS
Adrienne S.
Marketing Manager
Small-Business (50 or fewer emp.)
"Easy to Use, Great for Tracking and Reporting"
5/5
What do you like best about Google Tag Manager?

Easy to use and helpful for tracking and reporting Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

nothing. it's great. nothing to state here Review collected by and hosted on G2.com.

Amit  S.
AS
Amit S.
Product Manager
Mid-Market (51-1000 emp.)
"A tool that enable to install, store, and manage tags & triggers without modifying website code."
5/5
What do you like best about Google Tag Manager?

Ease of use and installation, able to create tags and triggers in a seamless manner. Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

I have nothing to dislike about it, using it since year 2022. Review collected by and hosted on G2.com.

Verified User in Internet
AI
Verified User in Internet
Mid-Market (51-1000 emp.)
"GTM is the the Go-To Tag Managment System"
4/5
What do you like best about Google Tag Manager?

Integration with other Google Products (Analytics and AdWords), ease of use and ramp up time for new users. Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

The platform is buggy at times. It's frustrating that the systems doesn't allow you to save updates at times and using publishing updates to different environments doesn't work as expected. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Great prod"
5/5
What do you like best about Google Tag Manager?

Great, flexible tool for tracking and analytics. Easy(-ish) to set up with good documentation online. Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

Web GTM is easy to setup, but server side is much harder to do, quality of documentation on server side is much, much poorer. Review collected by and hosted on G2.com.

Wadie A.
WA
Wadie A.
Directeur technique et Co-fondateur
Computer Software
Small-Business (50 or fewer emp.)
"Still difficult to fully understand"
4/5
What do you like best about Google Tag Manager?

Google tag manager can be very helpful to track website visitors. The A/B test allows users to preview changes before they go live with realtime test. this is awesome ! Compared to similars tools GTM does not affect load times witch is beneficial for user experience and especially SEO (GTM load asynchronously). It's simple to implement even if you have no ftp access . Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

Since it has a really big number of variables , it's sometimes difficult to diagnose complex issues. I am using it since 7 years and i still find difficulty to solve some issues. As google product , always there is no custumer support. Do it your self or hire some one. Review collected by and hosted on G2.com.

Mpfariseni M.
MM
Mpfariseni M.
seo specialist
Small-Business (50 or fewer emp.)
"Best Tool For Creating Tags to rack conveersion"
5/5
What do you like best about Google Tag Manager?

You can create any tag(event) that you can use to track what you want to see including Facebook via pixel Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

Nothing, You need to be professional and well informed to use it as firing tags is not easy on other events Review collected by and hosted on G2.com.

julio  S.
JS
julio S.
adiministrador
Architecture & Planning
Small-Business (50 or fewer emp.)
"very good, excellent"
5/5
What do you like best about Google Tag Manager?

Ease of use, good customer support. Very easy to implement, with frequent daily use it becomes very good. It has a number of features and the ease of integration I am already using on my blogger. Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

nothing, everything is great. I have nothing to complain about. Review collected by and hosted on G2.com.

Mansi S.
MS
Mansi S.
Data Analyst
Mid-Market (51-1000 emp.)
"A wonderful journey still going on with GTM!"
5/5
What do you like best about Google Tag Manager?

My experience with GTM has always been so learnful and amazing since i started working on this tool. At start, its a bit difficult to understand the definations of tags, triggers, variables and datalayer but got my hands on it after 3 to 4 months of working on GTM. Currently it is one of my favourite tools i have ever known. Without any cost, it provides amazing functionality with ease of working , integration and management.

Implementing GTM is also pretty easy.

I almost use it daily as we are a startup ecommerce website many changes happens and we configure the new events via GTM Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

One thing i dislike is that there is no support service for the tool if somenone is stuck at some issues or problems. Review collected by and hosted on G2.com.

Ismail K.
IK
Ismail K.
Digital Marketing Executive
Small-Business (50 or fewer emp.)
"This tool is the best friend of a SEO Professional!"
5/5
What do you like best about Google Tag Manager?

It has helped me keep the source code of my website very clean. Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

GTM has changed their original chrome plugin extension which was used to check the GTM installation on any site. now they've made the process very lengthy which is inconvenient for us. Review collected by and hosted on G2.com.

Mohit P.
MP
Mohit P.
Growth Marketing Executive
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Greatest platform to arrange the Marketing & Analytics TAG(JS script)"
4.5/5
What do you like best about Google Tag Manager?

We can set the priority tag as well as get the data of user interactions without taking the help of a developer. Review collected by and hosted on G2.com.

What do you dislike about Google Tag Manager?

The support team's responses are very slow. Review collected by and hosted on G2.com.