Ijas A.
IA
Ijas A.
Communication and Digital Executive
Hospital & Health Care
Mid-Market (51-1000 emp.)
"SEO Goldmine with Instant Insights"
5/5
What do you like best about Google Search Console?

I use Google Search Console for analyzing website performance on Google Search. It helps me understand the number of views my pages receive, the clicks from Google search, and the Click Through Rate. I particularly value its ability to show the keywords my site is ranking for, making it a goldmine for Search Engine Optimization. I appreciate that Google Search Console is completely free compared to other third-party SEO tools. It allows me to understand and analyze website performance, from webpage indexing to performance. I like that I can compare performance over different periods and find new keyword ranking opportunities to optimize my site further. The setup was quick and only took a few minutes, which is helpful. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

Sometimes it takes a few days to get the updated data. Review collected by and hosted on G2.com.

Sunil K.
SK
Sunil K.
Digital Marketing Manager
Small-Business (50 or fewer emp.)
"Essential SEO Tool for Actionable Insights and Reliable Performance"
5/5
What do you like best about Google Search Console?

Google Search Console gives real insights into how my website performs on Google Search—what keywords we rank for, click-through rates, and any indexing issues. I like how it directly shows opportunities to improve visibility and quickly alerts me if something is wrong. It’s straightforward, reliable, and essential for monitoring SEO health. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

Some data feels delayed or limited, especially historical information and keyword insights compared to paid SEO tools. The interface can be a bit confusing at first, and it doesn’t always provide enough detail about the exact cause of issues. Also, interpreting certain reports still requires SEO knowledge to take proper action. Review collected by and hosted on G2.com.

Rafał M.
RM
Rafał M.
Vice President
Small-Business (50 or fewer emp.)
"Effortless SEO Insights with Robust Integration"
4.5/5
What do you like best about Google Search Console?

I use Google Search Console for SEO, finding issues in indexation, and re-indexing my webpages. I love its integration with Google Analytics and Google Ads, which provides better reports and forecasting for traffic and ad spend. The ability to see comprehensive reports for my keywords, thanks to its integration with AccuRanker, is also great. Setting it up was super easy with a DNS entry, which made domain verification seamless. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

I don't like that their report about indexation doesn't show correct data. Some websites are shown as not indexed, but they are actually listed in Google when I do a site:domain.ltd query. Review collected by and hosted on G2.com.

Shubham P.
SP
Shubham P.
Digital Marketing Associate
Mid-Market (51-1000 emp.)
"Essential Free Tool for Every SEO Professional"
5/5
What do you like best about Google Search Console?

I believe Google Search Console is a must-needed free-of-cost tool for every SEO professional, as well as other Digital Marketing professionals. It allows us to check important insights of our search visibility, like the Search terms, pages, countries, and devices. It makes it easier for me to see the performing keywords. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

There's nothing much to dislike about Google Search Console, as it is a free-to-use tool. The only thing that requires improvement is that sometimes it shows that we got some clicks and impressions on a page, but it doesn't show the search queries for those, usually, on a site with less organic traffic. Review collected by and hosted on G2.com.

KH
Katherine H.
Supervisor
Mid-Market (51-1000 emp.)
"Clear, Actionable Insights into How Google Sees Your Site"
5/5
What do you like best about Google Search Console?

I like Google search console because it gives me clear actionable data about how Google sees sites and what people search to find it. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

I don’t like Google search console when it’s data fills incomplete or delayed. It’s frustrating to wait for index or performance updates when I need to add quickly. Review collected by and hosted on G2.com.

Munavvar M.
MM
Munavvar M.
Deputy Assistant Manager
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Google Search Console - The Swiss Army Knife for SEO Specialists"
5/5
What do you like best about Google Search Console?

All the Google search performance insights are delivered directly into your Google Search Console account. This tool assists in analyzing which keywords from our website are ranking on the Google SERP, as well as identifying the webpages that are performing well. It also helps generate topic ideas and highlights on-page issues that need attention, such as schema errors and 404 pages. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

The External Links analysis feature could benefit from a more user-friendly interface and smoother navigation. Currently, it takes three clicks to access detailed information about external links, which feels unnecessarily complicated. It would be much more convenient if the interface displayed the URLs directly on the first page. Review collected by and hosted on G2.com.

Borislav D.
BD
Borislav D.
Web Builder
Information Technology and Services
Small-Business (50 or fewer emp.)
"The absolute must-have tool for any website owner"
5/5
What do you like best about Google Search Console?

I really appreciate the technical alerts and indexing reports. Google Search Consoleimmediately notifies me if there are critical issues affecting my site's visibility, such as 404 errors, mobile usability problems, or security issues. This peace of mind allows me to fix problems quickly before they impact my business revenue. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

Honestly, it is hard to find faults in a free tool that is so essential for business. If I had to pick one thing, it would be that the data is not real-time; there is usually a lag of about 12-24 hours in the reporting, which requires some patience when tracking immediate changes. Review collected by and hosted on G2.com.

Umair B.
UB
Umair B.
Director
Small-Business (50 or fewer emp.)
"Incredible Insights and Effortless SEO Tracking"
5/5
What do you like best about Google Search Console?

What I like best about Google Search Console is its user-friendly and comprehensive insights into how a website is performing in the search results of Google. The detailed performance metrics, including impressions, clicks, and average positions, allow for easy tracking of Search engine optimization efforts. Integration is also very easy, as we add the site and verify it by uploading HTML file to our website main root. Tools like Index Coverage Reports and URL Inspection are very useful to identify and resolve technical issues, while the focus on Core Web Vitals aligns SEO with user experience. Overall, this platform is an incredible tool for diagnosing, monitoring, and improving a site's search performance. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

One drawback of this platform is that some data can feel delayed or limited, especially when we are trying to get insights in real-time. Sometimes, historical data restrictions and sampling can make deep trend analysis challenging. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
CM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Essential for SEO Insights and Strategy"
5/5
What do you like best about Google Search Console?

I find Google Search Console extremely precise and valuable for monitoring my website’s overall performance. It offers a wide range of features that help me understand how my site is performing in search results, identify technical issues, and track improvements over time.

One of the most useful aspects is the page-level performance data. It allows me to clearly see which pages generate the most impressions, clicks, and traffic, helping me understand what content resonates most with users. Thanks to these insights, I was able to focus on high-performing topics, optimize underperforming pages, and improve my overall content strategy. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

One area that could be improved is the user experience, especially for beginners. Some reports and metrics are very powerful but not always immediately intuitive to understand. Clearer explanations, more guided tutorials, and easier navigation between tools would make the platform more accessible for new users while still keeping its advanced functionality. Review collected by and hosted on G2.com.

Nicolas Mauricio A.
NA
Nicolas Mauricio A.
Lider de adquisición de clientes
Small-Business (50 or fewer emp.)
"Accurate and reliable data to measure SEO improvements over time"
4.5/5
What do you like best about Google Search Console?

the accuracy of the data and the confidence I can have in them. It allows me to measure my results and improvements over time from the SEO optimizations on my page. Review collected by and hosted on G2.com.

What do you dislike about Google Search Console?

The fact that the data shown is about a sample and not the actual total can end up biasing your decisions, and that information is not so clear. Review collected by and hosted on G2.com.