--- title: Google Cloud Load Balancing Reviews meta\_title: 'Google Cloud Load Balancing Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 27 reviews by the users' company size, role or industry to find out how Google Cloud Load Balancing works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 27 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Hosting url: https://www.g2.com/categories/hosting --- # Google Cloud Load Balancing Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Google Cloud Load Balancing but has limited features. Are you part of the Google Cloud Load Balancing team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! High performance, scalable load balancing on Google Cloud Platform * * * Seller [Google](https://www.g2.com/sellers/google) Discussions [Google Cloud Load Balancing Community](https://www.g2.com/products/google-cloud-load-balancing/discuss) Solution Type Best-of-Breed Overview by Alena Ageeva Show More ## Value at a Glance Averages based on real user reviews. ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/google-cloud-load-balancing/pricing) ## Top-Rated Alternatives [ ![Azure Application Gateway](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Azure Application Gateway") Azure Application Gateway 4.4/5(162) ](https://www.g2.com/products/azure-application-gateway/reviews) [ ![Azure Traffic Manager](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Azure Traffic Manager") Azure Traffic Manager 4.4/5(18) ](https://www.g2.com/products/azure-traffic-manager/reviews) [ ![HAProxy](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HAProxy") HAProxy 4.7/5(912) ](https://www.g2.com/products/haproxy/reviews) [ View All Alternatives ](https://www.g2.com/products/google-cloud-load-balancing/competitors/alternatives) ## User Insights Average based on 27 real user reviews. Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Luca P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Luca P.") LP Luca P. Chief Operations Officer DEQUA Studio | Formerly CTO in MarTech Marketing and Advertising Small-Business (50 or fewer emp.) 7/6/2025 "Comprehensive Cloud Platform" 5/5 What do you like best about Google Cloud Load Balancing? ▪️ The platform offers a wide spectrum of services, including virtual machines (Compute Engine), managed application hosting (App Engine), container orchestration (Kubernetes Engine), and a suite of serverless and AI/ML tools such as BigQuery and Vertex AI. This breadth covers most enterprise cloud requirements.    ▪️ Integration with the broader Google ecosystem is seamless. Services like Google Workspace, Drive, and Sheets work natively with Google Cloud, streamlining workflows and data movement across the organization.    ▪️ The global network infrastructure is robust, leveraging Google’s private backbone and undersea cables. This ensures low latency, high availability, and reliable connectivity for applications deployed in multiple regions.    ▪️ Security and compliance are prioritized, with features like Identity and Access Management (IAM), Key Management Service (KMS), and Security Command Center. These tools support granular access control, encryption, and regulatory compliance (HIPAA, PCI DSS, GDPR).    ▪️ The platform’s data analytics and machine learning capabilities are advanced. BigQuery enables fast, scalable analytics, while managed AI services like Vertex AI and TensorFlow integration facilitate building intelligent applications without extensive infrastructure management.    ▪️ Auto-scaling and live migration features help maintain uptime and performance during maintenance or traffic spikes, reducing operational overhead and risk of downtime.    ▪️ The user interface is clean, and the developer experience is strong, with comprehensive APIs, SDKs, and command-line tools. This supports both rapid prototyping and production workloads. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? ▪️ The pricing structure can be complex and sometimes overwhelming. Navigating cost breakdowns, understanding service-specific tiers, and identifying sources of charges in the billing dashboard requires significant attention, especially for organizations new to cloud or with tight budgets.    ▪️ There is a learning curve when adapting to Google Cloud’s service-based architecture, particularly for teams migrating from traditional on-premises or other cloud providers. Understanding IAM, networking, and resource organization can be challenging initially.    ▪️ While the global network is strong, the regional footprint is not as extensive as some competitors, which may impact latency and redundancy in certain geographies. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? ▪️ I have seen Google Cloud address the need for scalable infrastructure, enabling rapid deployment and scaling of applications without the traditional limitations of physical hardware. This flexibility supports both steady-state and bursty workloads, adapting to business needs in real time.    ▪️ The platform’s advanced analytics and machine learning tools have allowed for deeper data insights and the development of intelligent applications, supporting innovation and improved decision-making.    ▪️ Integration with Google’s productivity suite and APIs has streamlined collaboration and operational workflows, reducing friction in data sharing and project management.    ▪️ Security features and compliance certifications have facilitated the deployment of sensitive workloads, including those requiring strict regulatory adherence.    ▪️ Automation capabilities, including infrastructure-as-code and CI/CD pipelines, have improved operational efficiency and reduced manual intervention in deployment and management processes.    ▪️ The reliability and uptime of core services have minimized service interruptions, supporting critical business operations with confidence. ✅ My take: Google Cloud has enabled a shift towards modern, cloud-native IT service delivery, supporting both innovation and stability in a rapidly evolving technology landscape. Review collected by and hosted on G2.com. Show More Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconValidated ReviewerIncentivizedSource: G2 Gives Campaign ![Vijudev V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vijudev V.") VV Vijudev V. Lead Engineer - DevOps Mid-Market (51-1000 emp.) 12/17/2024 "One of the Best Cloud Provider in the market" 4.5/5 What do you like best about Google Cloud Load Balancing? I liked the Services like Cloud Run, Cloud Run functions, BigQuery, VPN Gateways , VPC Access connector, App Engine. Also the Cloud DNS service is an amazing thing to ensure more security with the resources and Concept of Project is another intresting factors when comparing to AWS or Azure Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? I Faced some challenges mostly with App engine and IAM , i didn't feel easiness in these areas. Also the authenication part is bit complex and not quite easy Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? We are using this cloud to deploy the infrastrutures required for our application , including stoarge, bigquery , serverless functions and also used networking resources for security and connect with our on-premise infrastructure. The services like VPN gateway, Cloud Run , Cloud Scheduler ect helps me a lot to save a lot cost Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Nivedita S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nivedita S.") NS Nivedita S. Engineer II Mid-Market (51-1000 emp.) 1/20/2024 "Software Engineer" 5/5 What do you like best about Google Cloud Load Balancing? Google Cloud Load Balancing is best for its versatility, worldwide reach, and capacity to disseminate traffic productively across various cases to guarantee high accessibility and unwavering quality for applications. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? There are some challenges and difficulties with arranging Google Cloud Load Balancing, especially the underlying arrangement intricacy and intermittent issues with the heap balancer wellbeing checks. Remember that encounters might shift, and Google Cloud services consistently develop. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? Google Cloud Load Balancing resolves issues connected with appropriating approaching organization traffic across various occurrences to guarantee ideal asset usage, high accessibility, and unwavering quality Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Enterprise (\> 1000 emp.) 1/21/2024 "Google Cloud Load Balancing" 5/5 What do you like best about Google Cloud Load Balancing? Google Cloud Load Balancing is very much easy to use and comes with a number of features. Based on the load received the traffic can be automatically routed which makes it very much reliable. It makes the managing and maintaining the applications very much easier. Its scalable feature helps in reducing the pricing. We had integrated it with GCP, which helped us optimising the cost. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? The configuration is a little bit of a complex process. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? It helps me keep all my applications up and running, initially when the traffic increased the application went into a hung state and was inaccessible. The Google Cloud Load Balancing keeps the applications up always. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Small-Business (50 or fewer emp.) 2/6/2024 "Unbeatable distribution of traffic." 4.5/5 What do you like best about Google Cloud Load Balancing? Load balancing for improved availability and latency. Auto scale feature as per the traffic. Continuously check the server health so that only up servers receive the active request. Supports of HTTP(s), TCP, and UDP load balancing. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? Complex in configuring for the advanced configuration. Occasional outages, although rare, can impact availability. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? Without monitoring daily, easily distribute the traffic. High availability of the application by automatically routing the traffic from the unhealthy servers. Scalability was terrific due to the dynamic launching of the instance as per the traffic on the application. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Consulting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consulting") UC Verified User in Consulting Enterprise (\> 1000 emp.) 11/6/2023 "Google cloud platform has solution for every requirement" 5/5 What do you like best about Google Cloud Load Balancing? GCP is a user friendly cloud platform with a lot of solutions which can be customized per your need. Very helpful customer support team and support is available 24x7. They have solutions where you can build your own platform or integrate existing solution with cloud hosting as well as you can choose to customize their pre packaged offering per your need. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? No dislikes at all from me on Google cloud. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? A good cloud solution to host application as well as other offering Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Udesh U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Udesh U.") UU Udesh U. Course Instructor Mid-Market (51-1000 emp.) 1/20/2023 "The best cloud provider ever" 5/5 What do you like best about Google Cloud Load Balancing? Services offered by one of the most magnanimous companies in the world known for its world-class quality of products delivered. Each and every service is user-friendly and is much beneficial. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? The data if stored will be in one of the data centers that Google owns. Although they don't have direct control over it, it can still be a compliance issue at times. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? Google Cloud provides the best cloud offering in the market to host application and keep it up and running all the time. They help in cutting cost very significantly and provides extra features. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![ASP G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "ASP G.") AG ASP G. Business Development Executive Information Technology and Services Small-Business (50 or fewer emp.) 3/12/2019 "Best Platform for Organising Tons of DATA" 5/5 What do you like best about Google Cloud Load Balancing? Google cloud load balancer is very good and managed service provided by google to manage the load on servers, in this service we put many servers behind elb and suppose we have lots of hit then it manage the hits and divide them equally on servers so we improved our performance and reliability. Very good and widely used service of aws to manage the hits on resources and automatically manage them. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? Let me start by saying that the thing I dislike the most applies to the Google cloud load balancer, which was the one used for my application needs. I did not use or have any experience with either their newest "Google Load Balancer" or the "cloud Load Balancer". That said, the load balancer works great under continuous, non-spikey traffic but fails to accommodate instantaneous spikes in network requests. Extensive internet research showed that the load balancer needs to be "pre-warmed" and this is done by filing a request to Google support 24 hours ahead of the expected increase in traffic. Review collected by and hosted on G2.com. Recommendations to others considering Google Cloud Load Balancing: NGINX, f5 BIGIP platform, AWS ELASTIC LOAD BALANCER, Azure load balancer, cloud test,Citrix ADC Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? The goal of the project was to have a stateless Wordpress installation, as described in the "WordPress: Best Practices on Google cloud load balancer is white paper. Although we followed the guide to the letter, the end result failed to meet our requirements, mostly due to performance issues of the load balancer mentioned above. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Nicolas F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicolas F.") NF Nicolas F. Chief Investment Officer Financial Services Small-Business (50 or fewer emp.) 1/22/2019 "Autoscaling As Your Traffic Grows" 5/5 What do you like best about Google Cloud Load Balancing? It was really great to discover how Google Cloud Load Balancing could handle a huge peak in traffic. This only features helped protect our server from overloading and kept our website online at all time. It’s seamless autoscaling features takes away the worry of unexpected and instantaneous spikes of traffic by diverting those to other channels and regions in the world, optimizing traffic. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? It's not easy to set-up and require considerable IT knowledge. Review collected by and hosted on G2.com. Recommendations to others considering Google Cloud Load Balancing: Worth trying. Great load balancing features. I recommend without hesitation to any business looking for a professional Load Balancing solution. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? We managed to keep a healthy server for our website hosting, kept our uptime percentage at 99.9% and have a secured platform protected from huge traffic peaks. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Neeta G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neeta G.") NG Neeta G. PLM Engineer Small-Business (50 or fewer emp.) 3/12/2019 "Cloud Traffic Police !!!!" 4.5/5 What do you like best about Google Cloud Load Balancing? Google cloud load balancer helps to distribute the client requests across multiple application servers that are running in a cloud environment there by manages the traffic on the servers located across multiple locations. It helps application to run steady and stable by distributing the requests and reduces load on the server.Google cloud balancing enables to maximize application performance and reliability: it helps to monitor failure, high traffic and even low traffic and spin down VM's that are not required. Review collected by and hosted on G2.com. What do you dislike about Google Cloud Load Balancing? If the service is down, fail all requests quickly instead of waiting for each request to timeout. Review collected by and hosted on G2.com. What problems is Google Cloud Load Balancing solving and how is that benefiting you? Application will be up and running in all the locations and response to the requests will be fast as load balancer distribute the requests to the available zones. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. 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