---
title: Google API Analytics Reviews
meta_title: 'Google API Analytics Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 13 reviews by the users' company size, role or industry to
  find out how Google API Analytics works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 13
  scale: '5'
date_modified: '2026-07-12'
parent_category:
  name: Analytics Tools & Software
  url: https://www.g2.com/categories/analytics-tools-software
---

# Google API Analytics Reviews
**Vendor:** Google  
**Category:** [Other Analytics Software](https://www.g2.com/categories/other-analytics)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 13
## About Google API Analytics
Apigee's API Analytics is designed to measure API traffic, response times, and errors to identify performance issues.




## Google API Analytics Reviews
  ### 1. Not user friendly

**Rating:** 2.5/5.0 stars

**Reviewed by:** Lauren C. | Music Lessons, Music, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 03, 2018

**What do you like best about Google API Analytics?**

It is great to be able to access data and analysis of who is visiting my website, see what links and pages draw them, and who spends time looking at what. It helps to streamline things, to channel traffic in the right directions, and to understand how users interact with my site. 

**What do you dislike about Google API Analytics?**

It is difficult to navigate, and I have a hard time accessing the data I want quickly. The interfaces is not clean, and things are not laid out in the most user friendly fashion. I found myself searching and re-searching for the same information because it was so difficult to find the things I was looking for! 

**Recommendations to others considering Google API Analytics:**

Google API analytics is a decent software, but it is so difficult to use that after improving my website with the metrics I found from it, I stopped using it. Instead, I've been using the analytics/metrics from my website provider, which are not as in depth or specific, but are so much easier to use that it seemed worthwhile to switch over. Perhaps someone who works in tech more frequently, or has more experience with the website, would be better at using it than I was!

**What problems is Google API Analytics solving and how is that benefiting you?**

I'm streamlining my website and learning how people see it, what draws their attention, and what keeps their attention. It has helped me to create a better website and a better experience for my visitors. I used it to see which links were not getting clicked on as much, and realized that those were in different colors or locations as the ones that did get clicked a lot, and was able to improve my layout in that way, among others!


## Google API Analytics Discussions
  - [How do I use Google Analytics data API?](https://www.g2.com/discussions/how-do-i-use-google-analytics-data-api)
  - [What are the four main components of the Google Analytics platform?](https://www.g2.com/discussions/what-are-the-four-main-components-of-the-google-analytics-platform)
  - [What is the use of Google Analytics API?](https://www.g2.com/discussions/what-is-the-use-of-google-analytics-api)
  - [What are the key features of Google Analytics?](https://www.g2.com/discussions/what-are-the-key-features-of-google-analytics)

- [View Google API Analytics pricing details and edition comparison](https://www.g2.com/products/google-api-analytics/reviews?filters%5Bnps_score%5D%5B%5D=3&section=pricing&secure%5Bexpires_at%5D=2026-08-06+20%3A11%3A44+-0500&secure%5Bsession_id%5D=11cab445-cf4c-4b55-86b2-1b636fb71a80&secure%5Btoken%5D=d0d54f5b7c6b7fe82a28b12abb9836cb8d95b97a1e4d66db99812735239e54be&format=llm_user)

## Google API Analytics Features
**API Construction**
- API Testing
- Data Security
- Orchestration
- Scalability

**API Management**
- Traffic Control
- Logs/Documentation
- API Monitoring
- Monetization
- Gateway
- Performance Monitoring
- Real-Time Monitoring
- Version Control

**Data Integration**
- App Integration
- Data Transformation
- Plugins
- Real-Time Data

**Additional Functionality**
- Search/Filter
- Document Management
- Developer Portal
- Activity Tracking
- API Governance
- API Design
- API Lifecycle Management
- Compliance Management
- Application Management
- Dashboard
- Usage Tracking/Analytics
- Data Mapping
- Reporting/Analytics
- AI Copilot
- Rules-Based Workflow
- Generative AI
- Data Import/Export
- Self Service Portal
- Multiple Data Sources
- Data Connectors
- Drag & Drop
- Testing Management
- User Management
- Data Synchronization
- Real-Time Reporting
- Database Support
- Workflow Management
- Access Controls/Permissions

## Top Google API Analytics Alternatives
  - [Postman](https://www.g2.com/products/postman/reviews) - 4.6/5.0 (1,753 reviews)
  - [Celigo](https://www.g2.com/products/celigo/reviews) - 4.6/5.0 (1,068 reviews)
  - [HAProxy](https://www.g2.com/products/haproxy/reviews) - 4.7/5.0 (903 reviews)