
It is easy to use for beginners and provides advanced data for more advanced users. Review collected by and hosted on G2.com.
It can sometimes be confusing when changes are made. Review collected by and hosted on G2.com.

It is easy to use for beginners and provides advanced data for more advanced users. Review collected by and hosted on G2.com.
It can sometimes be confusing when changes are made. Review collected by and hosted on G2.com.

Easy to use. Easy to locate information and valuable data needed to track. Review collected by and hosted on G2.com.
It can be a little challenging for first-time users. Maybe adding more tips and some guidelines can be helpful. Review collected by and hosted on G2.com.
I use GA to help me create strategies for brands. I pull data such as audience, and technology. Although it is a little complicated to use without training, once you've had training on it, it's easier to use. Review collected by and hosted on G2.com.
Slow to load and have to look around to find information. Review collected by and hosted on G2.com.

tracking interactions with Google Drive files or measuring collaboration within Google Docs. Review collected by and hosted on G2.com.
A steep learning curve could be a disadvantage, especially for users new to analytics. Review collected by and hosted on G2.com.
Gives me data about what's going on with my websites and has been free and reliable for years. Review collected by and hosted on G2.com.
The only thing that I don't like is that it's not an approved solution all over the world with GDPR anymore. Review collected by and hosted on G2.com.

G Suite is user friendly. I really like using Google Spreadsheet. Review collected by and hosted on G2.com.
GSuite has limited function when offline. Review collected by and hosted on G2.com.

We are able to traffic the traffic generated on the website to gather important KPI of the website. We can analyze the data in numerous ways to get fruitful results. This is wonderful adding for any website Review collected by and hosted on G2.com.
There should be initial setup tutorial for the Google G Suite. The pricing model is quite high if we are getting heavy traffic. Review collected by and hosted on G2.com.
Google Analytics gives a holistic view into customer journeys- enabling us to understand the web performance and visitors' journey, helping optimize experience and conversion rates Review collected by and hosted on G2.com.
Google Analytics is not completely flexible and has limitations when it comes to tracking custom events like button clicks, or even recording time spent on a page when there are high bounces from the same page. Review collected by and hosted on G2.com.

I've used google analytics to tract traffic for my client e-commerce website ,I was able to to find the weak marketing tactics they used quickly and its easier to manage marketing compaigns analyze and use google tags. Review collected by and hosted on G2.com.
nothing much, but yeah maybe an integration with AI to optimize marketing compaigns would be a plus Review collected by and hosted on G2.com.

Google Analytics is the best tool to track my website traffic, thereby gaining a general sense of the site's overall performance. It is also a tool that is used globally. Customer Support is exceptional. Review collected by and hosted on G2.com.
The setup process is little seamless. It is hard to migrate date from Google Universal Analytics. The interface is also different from Universal Analytics. Review collected by and hosted on G2.com.