1. [Home](https://www.g2.com/) 2. ... 3. [Digital Analytics Software](https://www.g2.com/categories/digital-analytics) 4. [Google Analytics 360 Discussions](https://www.g2.com/products/google-analytics-360/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a4aea6e512d19f5e2149db80788077e9/google-analytics-360.png "Product Avatar Image") ](/products/google-analytics-360/reviews) [ Google Analytics 360 ](/products/google-analytics-360/reviews) (599)4.4/5 Google Analytics 360 is an enterprise-level analytics solution designed to help large organizations gain comprehensive insights into customer behavior across various channels and devices. By consolidating data from websites, mobile apps, and offline interactions, it enables businesses to understand the complete customer journey and make informed decisions to enhance marketing strategies and user experiences. Key Features and Functionality: - Comprehensive Data Integration: Aggregates data from multiple touchpoints, including websites, mobile applications, and offline sources, providing a unified view of customer interactions. - Advanced Analysis and Segmentation: Offers robust tools for in-depth analysis and segmentation, allowing businesses to identify specific audience behaviors and tailor marketing efforts accordingly. - Real-Time Reporting: Provides continuous intraday data, typically available within an hour after collection, enabling timely decision-making during critical business periods. - Machine Learning Insights: Utilizes Google's machine learning models to automatically detect and surface actionable insights, such as emerging trends and significant changes in data. - Customizable User Roles and Access: Allows the creation of custom user roles to control feature access, ensuring that teams and partners have appropriate data access in compliance with organizational policies. - Seamless Integrations: Integrates with other Google solutions like Google Ads, Display & Video 360, and BigQuery, facilitating a cohesive marketing and analytics ecosystem. Primary Value and Solutions Provided: Google Analytics 360 addresses the complex measurement needs of large enterprises by offering scalable tools and enterprise-level support. It enables organizations to unlock customer-centric measurement, gain smarter insights to improve return on investment (ROI), and connect these insights to actionable results. By providing a comprehensive and customizable analytics platform, it empowers businesses to make data-driven decisions, optimize marketing strategies, and deliver better customer experiences. Show More * * * ### 25 Discussions ### 36 Participants ### 55.0 Nps Score Already have Google Analytics 360? ### All Google Analytics 360 Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments AV Loading... [Akhilesh V.](https://www.g2.com/users/c80ff87e-e7cd-477b-87d4-2ee29e3ccdfe "Akhilesh V.") • almost 6 years ago Student at Sacred Heart Academy Student at Sacred Heart Academy More Options - [ # What is next to do best. ](/discussions/31360-what-is-next-to-do-best) How to improve my way of advertising. [ Digital Analytics Software ](https://www.g2.com/tags/digital-analytics-software)[ Mobile App Analytics Tools ](https://www.g2.com/tags/mobile-app-analytics-tools) * * * \<0\>0\>Upvotes * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.&title=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Google+Analytics+360+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3%0aAsk+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Google+Analytics+360+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3%0aAsk+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![David C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David C.") DC Loading... [David C.](https://www.g2.com/users/34c75180-9c65-4d60-a022-46826783176a "David C.") • over 6 years ago UA and ASO Manager UA and ASO Manager More Options - [ # What are the next challenges in terms of competition? ](/discussions/24670-what-are-the-next-challenges-in-terms-of-competition) Competitors and new features for 2020 [ Digital Analytics Software ](https://www.g2.com/tags/digital-analytics-software)[ Mobile App Analytics Software ](https://www.g2.com/tags/mobile-app-analytics-software) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.&title=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Google+Analytics+360+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3%0aAsk+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Google+Analytics+360+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3%0aAsk+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Rafe D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rafe D.") RD Loading... [Rafe D.](https://www.g2.com/users/70025981-104f-40ee-ae16-c2ba88e09cd9 "Rafe D.") • over 6 years ago learn before you start earnning learn before you start earnning More Options - [ # How would you compare with semrush and other seo tools ? ](/discussions/how-would-you-compare-with-semrush-and-other-seo-tools) i need much more from google analytics 360 because i have paid. [ Digital Analytics Software ](https://www.g2.com/tags/digital-analytics-software)[ Mobile App Analytics Software ](https://www.g2.com/tags/mobile-app-analytics-software) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.&title=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Google+Analytics+360+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3%0aAsk+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.) 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[anil k.](https://www.g2.com/users/b1218486-caf7-43c4-8d80-6dea769ff2eb "anil k.") • over 6 years ago Software Engineer at electricianXchange - Australia's leading jobs and labour exchange site for electricians Software Engineer at electricianXchange - Australia's leading jobs and labour exchange site for electricians More Options - [ # How to manage multiple domains of different business ](/discussions/how-to-manage-multiple-domains-of-different-business) I have to manage account of multiple customer having multiple domains. It becomes difficult to provide them compiled report to them [ Digital Analytics Software ](https://www.g2.com/tags/digital-analytics-software)[ Mobile App Analytics Software ](https://www.g2.com/tags/mobile-app-analytics-software) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.&title=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Google+Analytics+360+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Google+Analytics+360+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3%0aAsk+Google+Analytics+360+questions+and+get+answers+from+expert+users+in+our+Google+Analytics+360+Discussions+section.) 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Get answers from real users and experts [Start A Discussion](/products/google-analytics-360/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/1487566539/google-analytics-360.png "Product Avatar Image") ### Have you used Google Analytics 360 before? Answer a few questions to help the Google Analytics 360 community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fgoogle-analytics-360%2Fdiscuss%3Fpage%3D3%26small_ask%3Dgoogle-analytics-360) No ## Top Contributors in Google Analytics 360 1 ![Cale C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Cale C.") CC Loading... ### [Cale C.](https://www.g2.com/users/f76387ab-c50d-4ebd-b2da-3e039b6ec667 "Cale C.") D 4 pts 2 MM Loading... ### [Muh M.](https://www.g2.com/users/92c7edbe-c154-4bbb-9356-07fbf440901f "Muh M.") Chief Executive Officer 2 pts 3 ![Hani A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hani A.") HA Loading... ### [Hani A.](https://www.g2.com/users/d7e345da-93bd-47b4-989d-5d549081ee12 "Hani A.") Digital Marketing Executive 2 pts 4 ![Salem S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Salem S.") SS Loading... ### [Salem S.](https://www.g2.com/users/5ec84746-96ff-41e0-8e55-0c37b79c1da6 "Salem S.") Freelance Writer 2 pts 5 ![Lauren M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren M.") LM Loading... ### [Lauren M.](https://www.g2.com/users/8a5a536d-e17a-4663-9075-efaa84c3cd06 "Lauren M.") Business Development Manager 1 pt