Kyle B.
KB
Kyle B.
Director of Marketing
Mid-Market (51-1000 emp.)
"The industry standard for digital advertising and campaign management."
5/5
What do you like best about Google Ad Manager?

Google Ads Manager give users and businesses a one stop shop and centralized hub for managing multiple ad categories and campaigns all at once. Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

The primary complaint with Google Ads Manager is the steep learning curve at the beginning. It takes a long time to get to a base level of knowledge on how to properly use the platform. Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

Google Ads Manager is helping us solve for centralized ad management and placement. This gives us a single location to place and track our ads, allowing for optimization. Review collected by and hosted on G2.com.

Gulbahar T.
GT
Gulbahar T.
Media Buyer
Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"AI Suggestions Make Google Ads Manager Stand Out"
5/5
What do you like best about Google Ad Manager?

The best thing about Google Ads Manager is the AI suggestions Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

Being profitable is becoming harder with Google these days Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

We use Google Ads Manager in general for lead generation and also it is beneficial for shopping campaigns. Review collected by and hosted on G2.com.

Sridevi R.
SR
Sridevi R.
Online Head
Mid-Market (51-1000 emp.)
"User-Friendly Platform, But Sudden Feature Releases Disrupt"
4.5/5
What do you like best about Google Ad Manager?

Platform is easy to use. the tooltip makes it self explanatory with the support articles Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

Sudden new release of features may be a shock sometimes Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

Branding, lead gen, sales Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Versatile Ad Optimization with Detailed Analytics, but Steep Learning Curve"
5/5
What do you like best about Google Ad Manager?

One of the best things is its versatility and ability to manage ad optimation ans its revenue. The way it gives flexibity with different ad network and it provides detailed reports and analytics. Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

It can be somewhat complex and takes some time to learn. Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

It provides a centralized platform for managing direct deals, programmatic ads, and multiple networks. This streamlines ad operations and helps improve fill rates. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Small-Business (50 or fewer emp.)
"Effortless Reach to a Wide Audience"
5/5
What do you like best about Google Ad Manager?

The way they have made their app allow to reach so many people with just a couple of clicks, it surprises Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

Has a somewhat high learning curve at first Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

reach customers digitally Review collected by and hosted on G2.com.

Verified User in Retail
IR
Verified User in Retail
Enterprise (> 1000 emp.)
"I’m a paid search analyst that uses it daily."
4.5/5
What do you like best about Google Ad Manager?

It’s got everything I need as a search specialist. Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

The reporting is very good and neither is the support. Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

It’s getting us customers we need for the business through paid ads. Review collected by and hosted on G2.com.

Narendra singh s.
NS
Narendra singh s.
Marketing Executive
Small-Business (50 or fewer emp.)
"Great platform to reach out new audience and generate quality lead"
5/5
What do you like best about Google Ad Manager?

There are lots of things which i like about Google ads manager during my digital marketing journey:

1.)We can launch campaigns with different objectives be it awareness, consideration or conversion.

2.)The showcase of estimated audience reach helped me in understanding the impression.

3.)We can generate different ad groups based on our audience type.

4.) The campaign overview section is impressive to understand the campaign performance.

5.) Implementation of it is very easy and I'm using it daily. Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

As of now there is nothing to dislike about Google ads manager because it is a central place to track all my campaigns and get the desired custom report which helps me to optimize campaigns further. Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

At the start of my business I didn't know how to reach clients online and get my business to the next level so I learned digital marketing which helped me to use this platform.

Google ads manager helped me to generate conversion leads which helped us increase the 120% in ROI. Review collected by and hosted on G2.com.

Hasan R.
HR
Hasan R.
Head of Digital Advertising
Mid-Market (51-1000 emp.)
"Dependable but has minor flaws"
3.5/5
What do you like best about Google Ad Manager?

Easy to navigate platform and very robust. Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

Lack of accuracy in forecasting inventory and uneven campaign delivery. Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

Effectively manage all our campaigns in an efficient manner aswell as campaign reporting Review collected by and hosted on G2.com.

Vikas P.
VP
Vikas P.
Assistant Manager
Enterprise (> 1000 emp.)
"google ad manager is a wonderful software to work with and it very easy to use as well."
4.5/5
What do you like best about Google Ad Manager?

there are many things which i like the most about the google ad manager as we used other software as well but the ease of use with the google ad manager was wonderful but as we all know that its very difficult in the begining to use any new software but when it comes to google ad manager we were feeling comfortable from the beging only. Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

Things which i dont like about the google ad manager are like it ease of intergration with the other tools, as we get into tools and use frequency of use increase we able to analyse that the integration with the other tools get difficult and we have to other method to integrate with other tools. Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

As a logistics company, we have to push ad on the daily basis and we have to organise those campaigns so that we would not miss any of the opportunity which help use to make money and that to manager all those campaigns we use google ad manager Review collected by and hosted on G2.com.

Brittaney F.
BF
Brittaney F.
Advertising Manager
Small-Business (50 or fewer emp.)
"Amazing Advertising Tool"
5/5
What do you like best about Google Ad Manager?

We use this platform daily, we run a lot of google ad campaigns for different keywords and products for our ecommerce business. We spend 30% of our advertising budget on this platform and it is a great tool if you have searchable keywords. Compared to other advertising platforms we get the most money out of this one. The platform also makes it easy to track clicks, cost per click, conversions,m etc. Review collected by and hosted on G2.com.

What do you dislike about Google Ad Manager?

Their support is terrible, when you get in a phone call with them they will try and automate your campaigns so you spend more money. Review collected by and hosted on G2.com.

What problems is Google Ad Manager solving and how is that benefiting you?

We run a lot of ads on this platform and it's a great way to reach the people who are actively searching for a product like ours. There are several type of ads you can choose from and it's one of the easiest ad platforms to run. We have had great success with this and spend about 30% of our advertising budget here. We bid on home decor keywords and also run performance max campaigns which show our products across the google shopping network. This is one of our favorite advertising tools and one of the most successful. Review collected by and hosted on G2.com.