Goldpan’s analysis is world class. The team is comprised of software operators who know their stuff. We didn’t get junior analysts or kids right out of college. We worked with seasoned leaders interpreting the data from our prospects and customers.

The Goldpan team was able to prioritize their insights into the top 3-4 things that we need to pay attention to. Plus they were able to gather first insights in a matter of weeks! Review collected by and hosted on G2.com.

Being in charge of our go-to-market motions, I needed to understand what my prospects most needed. Goldpan brought information that I didn’t at all expect, which is proving invaluable. I’m not sure what I’d change. Review collected by and hosted on G2.com.

Goldpan quickly interviewed and surveyed our wins and our losses and was able to synthesize the findings clearly and concisely. We now have 3 key initiatives that we are implementing over the next 2 quarters. I also liked Goldpan's presentation on client personas. It made it clear that realizing and understanding the differences in client groups across different markets is essential! Review collected by and hosted on G2.com.

We now want to learn more about our other markets. Now that we understand what to tweak with our pricing in one market, we want to rinse and repeat for others. We would have liked to ingest all this information now, but the reality is that we have to implement it incrementally. Wish we had more bandwidth! Review collected by and hosted on G2.com.

Goldpan was able to synthesize massive amounts of interview and survey feedback into clear, concise takeaways that helped tailor our subsequent sales enablement. Our market is very competitive. Our goal with Goldpan was to identify 2-3 key messages that would help us stand out from the crowd. Goldpan interviewed and surveyed hundreds of clients and hundreds of lost prospects. Their analysis was easy to digest and easy to apply. Review collected by and hosted on G2.com.

Goldpan was incredibly helpful. They even gave a presentation to our sales leaders to help my team sell the message. I wouldn’t ask for anything different from Goldpan. Review collected by and hosted on G2.com.

Goldpan expertly interviewed and surveyed our core buyers to build a picture of their buying behaviors quickly. Our time investment was minimal and we achieved results quickly. The insights gathered are a significant portion of our focus for the next few quarters. Review collected by and hosted on G2.com.

The only downside is that we haven’t explored more markets and buyers. Now that we have insight for our one of our geographic markets, we want to extend this exploration to additional markets and key buyer segments. Review collected by and hosted on G2.com.

Goldpan was able to quickly understand the positive and negative themes from the many Win-Loss interviews they conducted. Goldpan provided far more than just the interview transcripts; they provided detailed business analysis after reviewing the portfolio of interviews conducted. The Goldpan team presented themes and specific points that we needed to improve upon, in addition to areas that were working well. The themes were presented in a way that they were easy to action. Review collected by and hosted on G2.com.

At first I was skeptical of their small track record. However, I quickly realized that they are Win-Loss domain experts. Plus, since the time that they worked with us, they have built their client roster significantly. Review collected by and hosted on G2.com.

Goldpan was great to work with. They took the time to understand our business objectives, provided a recommended approach and truly listened to our feedback on the approach making it an extremely valuable exercise. Their findings are being used across all of our business units. We are about to engage on our second project with them because we were so satisfied with the insights they gleaned. Review collected by and hosted on G2.com.

I am extremely pleased with the final results. Perhaps, I would have liked more targeted findings at the interim stage. However, Goldpan worked with us to optimize the questioning resulting in extremely insightful and impactful final results that helped us understand the challenges our buyers face. Review collected by and hosted on G2.com.

We needed to evaluate the sales messaging within our Partner channel. Goldpan interviewed our partners to assess which go-to-market messaging was working and which needed adjustment. The partner feedback showcased that we needed to highlight a second module of our product more confidently. We had been debating our product marketing strategy for too long. Goldpan partner insights gave us the confidence to make changes. Review collected by and hosted on G2.com.

We found Goldpan’s turnaround to be very fast relative to its peers.

We always want feedback faster. Review collected by and hosted on G2.com.

Goldpan's most significant impact was their ability to translate their raw findings into powerful insights, which allowed us to adjust our sales motions. They're also just a genuinely great team to work with. Review collected by and hosted on G2.com.

None come to mind; the Goldpan team is excellent to work with. Review collected by and hosted on G2.com.

We discovered insights about the root cause of why our customers decided to churn and when they start to make their decisions. The insights they uncovered are more detailed than anything we have had before. As a third party, they were able to get churned customers to the table who did not want to talk to us directly. Goldpan's work has allowed us to take a more strategic view of customer success. The owners are very knowledgeable and have been a delight to work with. Review collected by and hosted on G2.com.

Nothing I can think of. The team is easy to work with and it was worth the money to have a third party like Goldpan to do the work and analyze the data and trends for us. Review collected by and hosted on G2.com.

We wanted to get rolling, real-time insights from our lost prospects. Goldpan people are experts at win-loss interviews. They have honed their craft through countless interviews. Full transcripts are easy to get, but Goldpan takes it further by drawing out trends, similarities and differences that they see from interview to interview. Now we have feedback that we can act on immediately. Review collected by and hosted on G2.com.

They really did a superb job. We will keep going forward with Goldpan interviews through the remainder of this year. The trends we’ll see over the coming year will be invaluable. We’ve only had a taste. Review collected by and hosted on G2.com.