# Gimbal by Infillion Reviews
**Vendor:** Infillion  
**Category:** [Location Platform Software](https://www.g2.com/categories/location-platform)  
**Average Rating:** 3.8/5.0  
**Total Reviews:** 7
## About Gimbal by Infillion
Gimbal is a location intelligence platform that enables Brand Marketers to engage with Mobile App Users based on their physical-world location and behaviors. The data collected by the Gimbal SDK also empowers brands to track store/venue foot traffic and mine for actionable real-world insights. Gimbal Manager is a comprehensive cloud UI where Brands can manage their own Point-of-Interest (POI) database – including owned-and-operated and competitor locations – and access Place Visit analytics. Gimbal’s best-in-class mobile place detection capabilities empower brands to deploy location-aware solutions across Marketing, App Experience, and In-Store Operations use cases.




## Gimbal by Infillion Reviews
  ### 1. GREAT.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Zoe T. | Marketing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 19, 2023

**What do you like best about Gimbal by Infillion?**

Gimbals use for geofencing and geofarming is one of my favorite features.

**What do you dislike about Gimbal by Infillion?**

It can lag and make using the actual service difficult.

**What problems is Gimbal by Infillion solving and how is that benefiting you?**

Geo-track better and keep pace.

  ### 2. Essential tool for mobile marketing strategy

**Rating:** 4.0/5.0 stars

**Reviewed by:** MANISH P. | Editor, Enterprise (> 1000 emp.)

**Reviewed Date:** March 04, 2023

**What do you like best about Gimbal by Infillion?**

Radial or polygonal geofencing capabilities with an option to manually create geofences around any area. That pairs with proximity beacons for micro-locations to deliver essential insights to marketers for understanding real-time customer needs.

**What do you dislike about Gimbal by Infillion?**

Gimbal's mobile location SDK can improve its strain on the device battery. It also can improve user access for turning on/off the services and provide more clarity on caching or passing data to third parties.

**What problems is Gimbal by Infillion solving and how is that benefiting you?**

Gimbal offers more than 50 locations on its SDK that helps businesses with a wide geographical footprint analyze and deliver customized products and services to customers.

  ### 3. A simple and cost-effective way to reach key consumers in the moment at huge scale

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2022

**What do you like best about Gimbal by Infillion?**

This platform is based on real-world data that actually tracks where consumers go and what they do. It is critical to use this date to reach the key consumers we need to, while not serving ads to consumers who would never realistically be customers. This platform eliminates wasted impressions and creates huge impact at a very competitive cost rate.

**What do you dislike about Gimbal by Infillion?**

Sometimes scale can be limited if campaign parameters are too narrow. We can still reach the right consumers, but have to expand out beyond the most valuable and key consumers we are looking to target.

**What problems is Gimbal by Infillion solving and how is that benefiting you?**

We are easily able to engage with key consumers based on a greater understanding of how they move about the physical world; where they shop, what they do while they are there, how much time they spend, etc.

  ### 4. Awesome business platform i like it 👍 it

**Rating:** 4.5/5.0 stars

**Reviewed by:** Javed M. | Graphic designer, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 23, 2022

**What do you like best about Gimbal by Infillion?**

The best part of Gimbal location platform's is Its security system is much better than others Security system is very perfect we can trust on it. And it is very easy to use.

**What do you dislike about Gimbal by Infillion?**

User interface I didn't like. it could be better

**What problems is Gimbal by Infillion solving and how is that benefiting you?**

Because of this, I got a lot of help in my business.We can easily track consumers.can easily find out where is the shop.

  ### 5. Nice Experience

**Rating:** 3.5/5.0 stars

**Reviewed by:** Shahezad S. | Software Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** August 11, 2022

**What do you like best about Gimbal by Infillion?**

The user interface, easy to use and operate

**What do you dislike about Gimbal by Infillion?**

While using the application I faced little slowness.

**What problems is Gimbal by Infillion solving and how is that benefiting you?**

maximize your mobile strategy by providing the tools needed to design and deliver first-class mobile experiences.

  ### 6. Good

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2022

**What do you like best about Gimbal by Infillion?**

Location tracking is good. Maps are good and nice.

**What do you dislike about Gimbal by Infillion?**

UI is not very responsive. UX could have been better.

**What problems is Gimbal by Infillion solving and how is that benefiting you?**

Location tracking problems, and maps.

  ### 7. Good customer service

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2022

**What do you like best about Gimbal by Infillion?**

Good customer service, very helpful and interesting offering

**What do you dislike about Gimbal by Infillion?**

Unclear as to where the data comes from and how it's validated

**Recommendations to others considering Gimbal by Infillion:**

Dig deep on the data to confirm offering. If you're satisfied, it's a great product.

**What problems is Gimbal by Infillion solving and how is that benefiting you?**

Geo-location and fencing


## Gimbal by Infillion Discussions
  - [What is Gimbal used for?](https://www.g2.com/discussions/gimbal-what-is-gimbal-used-for)
  - [What is Gimbal used for?](https://www.g2.com/discussions/what-is-gimbal-used-for)
  - [No question.](https://www.g2.com/discussions/gimbal-location-platform-no-question) - 1 upvote

- [View Gimbal by Infillion pricing details and edition comparison](https://www.g2.com/products/gimbal-by-infillion/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-26+02%3A12%3A06+-0500&secure%5Bsession_id%5D=8b6acb7f-cb70-486a-9ac9-6fdfa4d47415&secure%5Btoken%5D=0a182cca3390b548eec4662e10b250eba223d5be70bd8c0b87147f39a41585d3&format=llm_user)

## Gimbal by Infillion Features
**Administration**
- Integration
- Geofencing
- Wi-Fi Marketing
- Beacons
- IP Geolocation

**Functionality **
- Integration
- Location Tracking
- Location Triggers
- Location Determination

**Location Intelligence**
- Store Locators
- Location Fraud Detection
- Location Verification
- In-App Location Based Experiences
- Location-Based Marketing

**Agentic AI - Location-Based Marketing Features**
- Autonomous Task Execution
- Cross-system Integration

**Marketing**
- Geolocation
- Campaign Automation
- Analytics
- Security Compliance

**Management**
- Fence Drawing
- Compliance
- Analytics
- International Usability

**Transportation**
- Curbside Operations
- Fleet Tracking & Logistics Management
- Delivery Services
- Order-Ahead & Pickup
- Workforce Management

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