--- title: Ghost Reviews meta_title: 'Ghost Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 40 reviews by the users' company size, role or industry to find out how Ghost works for a business like yours. aggregate_rating: rating_value: 4.0 review_count: 40 scale: '5' date_modified: '2026-08-07' parent_category: name: Content Management url: https://www.g2.com/categories/content-management --- # Ghost Reviews **Vendor:** Ghost Foundation **Category:** [Web Content Management Software](https://www.g2.com/categories/web-content-management) **Average Rating:** 4.0/5.0 **Total Reviews:** 40 ## About Ghost Ghost is an open-source publishing platform designed for professional bloggers, journalists, and content creators seeking a streamlined and efficient way to publish and monetize their work. Built on Node.js, Ghost offers a modern, minimalist interface that emphasizes speed and simplicity, enabling users to focus on content creation without unnecessary distractions. Its architecture supports both traditional and headless CMS configurations, providing flexibility for various publishing needs. Key Features and Functionality: - Intuitive Editor: Ghost provides a distraction-free writing environment with a real-time preview, allowing users to compose content seamlessly. - Built-in SEO Tools: The platform includes native SEO features such as meta tag settings, automatic sitemaps, and support for structured data, eliminating the need for additional plugins. - Membership and Subscription Management: Ghost enables creators to monetize their content through integrated membership and subscription features, supporting both free and paid tiers. - Customizable Themes: Users can choose from a variety of professional themes or develop their own, ensuring their publication aligns with their brand identity. - High Performance: Leveraging Node.js, Ghost delivers fast load times and efficient performance, enhancing the user experience. - Extensive Integrations: The platform supports numerous integrations, allowing users to connect with various tools and services to extend functionality. Primary Value and Solutions: Ghost addresses the challenges faced by modern content creators by offering a platform that combines ease of use with powerful features. It simplifies the publishing process, allowing users to focus on creating high-quality content while providing the tools necessary to build and engage an audience. With its built-in monetization options, Ghost empowers creators to generate sustainable revenue streams without relying on third-party services. Additionally, its open-source nature ensures transparency and continuous improvement driven by a dedicated community. ## Ghost Pros & Cons **What users like:** - Users value the **community support** from Ghost, receiving prompt guidance and advice that enhances their experience. (1 reviews) - Users praise the **outstanding customer support** from Ghost, appreciating the help and guidance from their community forum. (1 reviews) - Users find Ghost's **ease of use** remarkable, enjoying built-in features and seamless integration with tools like Stripe. (1 reviews) - Users find **easy integrations** with services like Stripe a major benefit, enhancing their overall experience with Ghost. (1 reviews) - Users find Ghost's setup to be **easy and straightforward** , with minimal maintenance required for a smooth experience. (1 reviews) - Integrations (1 reviews) - Simple (1 reviews) - User Interface (1 reviews) ## Ghost Reviews ### 1. Ghost is great, though wasn't quite the fit for our needs **Rating:** 4.0/5.0 stars **Reviewed by:** Andrew E. | Principal Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2022 **What do you like best about Ghost?** The UI was pretty straightforward, as was the ability to build pages. As a headless CMS, it worked reasonably well. Pricing was reasonable too. Of the headless CMS options, I liked Ghost the best. The headless CMS API integration was pretty straightforward (I used Eleventy.js). It appears that Ghost as a site-builder also works pretty well, particularly for people who want something relatively stock instead of highly customized. **What do you dislike about Ghost?** We used Ghost as the headless CMS back-end to a static site. I wanted the ability to create more types of custom content (my client had testimonials and a number of different types of articles, as well as staff bios) with fixed fields. We were able to sort of hack our way through it with clever use of tags, but it wasn't ideal. This is not Ghost-specific, but in general with headless CMSs on a static site there's a disjunct between editing content and building the site itself -- you make the content changes in the CMS, and then you wait for the static site to rebuild, then go check your work. It's not awful, but it's an extra step. There was also some confusion on the part of my client where they expected to be able to edit the entire static site, rather than just the small number of identified dynamic pieces (testimonials, types of articles, etc.). This was a training issue, but the fact that the UI existed (and couldn't be turned off that I saw) meant it was a source of perpetual confusion. **What problems is Ghost solving and how is that benefiting you?** As we used Ghost, it would've given us a little interface with which to create articles which would then be added to the site. My client had much more specific needs (had I been on the project much earlier in the design process I would've argued for removing complexity from the design, which I think would've benefited the project significantly). I would use Ghost again, particularly if there were a team of content-writers who are churning out blog posts or articles and who wanted to be able to do that work largely autonomously (especially if they already had a really clear styleguide). The content editor is slick. I would also suggest Ghost as an alternative to Wordpress for folks who just need a place to put their site and stream of articles, especially if they're not interested in managing their own hosting. ### 2. Ghost Starter | The good & the mediocre **Rating:** 3.5/5.0 stars **Reviewed by:** Neil G. | Assistant Professor, Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2021 **What do you like best about Ghost?** I want to make sure readers know I'm reviewing the BASIC Ghost Pro package ($9/month). I love the blogging interface it makes writing a wonderful distraction-free experience. The Stripe integration for email subscriptions is also great. IN fact, the entire user management system is intuitive, very easy to use, and has made managing my email newsletter subscription list very easy. I'm comparing this to my experience using WordPress, which is far more cumbersome. (It seems to me that WordPress has turned into an everything and the kitchen skin content management system. Ghost is still a very simplistic way to blog and manage ONE email newsletter.) In short: If you want to use Ghost as a blog & email newsletter I'd say the basic plan is well worth the money. **What do you dislike about Ghost?** At the basic level, you don't have search as a feature! I've emailed Ghost and asked why a feature as basic as search is not included in the basic product and they told me that to get that feature I'd ned to upgrade to the next level which is $25/month. Without search it makes it difficult to find ol blog posts/emails that have been sent out, which I think is a real pain. Another thing I dislike is that you only have three subscription levels: Paid subscribers can pay either a monthly fee, or a yearly (annual) fee. Then there are free subscriptions. I think it would be nice if Ghost offered the possibility to sell a lifetime subscription and/or quarterly subscriptions. Finally, I send out three different email newsletters. I was hoping I could allow users to choose which ones they'd like to subscribe to through Ghost, but that is not possible. (I currently use Ghost for my main email newsletter, and Convert Kit for the remaining two.) I wish Ghost offered the ability to run more than one email newsletter via their product. **Recommendations to others considering Ghost:** If you want to use Ghost as a simple basic blog (without searchability) then the basic product is a good buy. However, if you want/need a search featurethen it is simply not worth it. **What problems is Ghost solving and how is that benefiting you?** The problem I'm solving is having one main site that people can use to see most of the content I create. Ghost has provided a good product that has allowed me to build a good "one-stop" place on the web for people to find and sample my content. Additionally, it is a great archive for the things I produce. (As I said above, if it had the search feature it would be 98% perfect!) The benefits I've seen using Ghost Pro (Basic) are increased productivity, and no time spent tooling around with upgrades. ### 3. Good Open Source All in one Blogging Tool. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 15, 2022 **What do you like best about Ghost?** I like that it is open source and has both versions available where you can self-host or just sign up for their cloud service. Also, I like that it is an all in one solution for bloggers which comprises a publishing platform, a newsletter management system and many other essential integrations required for a modern blog. **What do you dislike about Ghost?** There isn't much to dislike about this tool. But I still believe that if you want advanced customizations you need to get a bit technical which isn't the case for WordPress. Also, there are a lot of important integrations which are available but those can't be compared to the millions of plugins available for Wordpress.org users. **What problems is Ghost solving and how is that benefiting you?** Very lightweight blogging platform which is available out of the box with essential integrations which are required to run a blog or a website these days. Backend is very quick and responsive too. ### 4. Ghost is the CMS you should go for **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** July 07, 2021 **What do you like best about Ghost?** Ghost is excellent if you're thinking of starting on the JAM stack. It's fast, reliable and the best part is the admin UX it offers. **What do you dislike about Ghost?** You cannot customize much if you're thinking of using Ghost as a full-fledged CMS to design APIs specific to your web content. **What problems is Ghost solving and how is that benefiting you?** Ghost is fast, easy to use, and offers a simple interface that solved the problem of generating a brochureware website for us. ### 5. It's a great alternative **Rating:** 4.0/5.0 stars **Reviewed by:** Cem B. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2020 **What do you like best about Ghost?** All in one integration, easy to use, very clean front end and good blogging experience. **What do you dislike about Ghost?** At first I have faced a problem with the payment. I was supposed to have one extra staff and I had two. I did not realize it would change my pricing plan. And I have missed their notification emails. At the end I was paying the upgraded plan without realising it. When I contacted to their customer service team they quickly jumped to solution and resolved my problem. I appreciate their spirit very much. **Recommendations to others considering Ghost:** Don't go for them if you don't check your transactions regularly. They might just charge you extra as they did for me! It's a scam. **What problems is Ghost solving and how is that benefiting you?** User friendliness is a plus, easier integrations with social media, very clean front end. I liked that very much. ### 6. Useful Simple Blog Platform **Rating:** 3.5/5.0 stars **Reviewed by:** David J. | Document and Knowledge Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 11, 2020 **What do you like best about Ghost?** Markdown authoring is easy to use and many people can contribute to the blog platform **What do you dislike about Ghost?** If you delete a user you delete their articles and it is hard delete not retrievable. We are on an early version so an upgrade might solve this. **What problems is Ghost solving and how is that benefiting you?** Getting none writers to write something. The blog format makes this easier. ### 7. A great alternative to Wordpress **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** December 29, 2018 **What do you like best about Ghost?** I've used ghost for a few months now after converting mine and a couple of my casual clients websites from wordpress into it. The biggest complaint I got with wordpress is that it was too complicated to use and there were too many options they were afraid of breaking something. They also didn't need all the customization options provided. I switched to ghost as it's a free lightweight alternate. It provides simple blogging and page features, basic contact forms, but unlimited plugin possibilities for more advanced users. The back-end interface is easy to use, sleek and perfect for casual users. **What do you dislike about Ghost?** Although it's been around a few years, the adoption of ghost is still slow and steady, meaning things like plugins are still being introduced at a slow rate, making it hard to find specific plugins. **Recommendations to others considering Ghost:** Whether you use ghost depends heavily on the features you require out of a content management system/blogging platform. Ghost is extremely good at what it does, but doesn't have the plethora of features offered by others such as Wordpress. **What problems is Ghost solving and how is that benefiting you?** Creating great websites for clients who need basic blogging and portfolio style features. It's cheap and easy to host yourself using digital ocean and easy to set up. ### 8. convert Ghost image to its orignal (Format) **Rating:** 3.5/5.0 stars **Reviewed by:** Vivek B. | Customer Support Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** October 29, 2018 **What do you like best about Ghost?** the best part is i can format the system through ghost and can take the backup of the system during that time and it is fast also so i don't need to wait so much sometimes through other softwares I can't format the system specially POS systems which can't be format through other softwares easily while using Symantec endpoint protection which is a part of it. now inbetween 10-20 minutes your system can be formatted **What do you dislike about Ghost?** I didn't find the much problem in it but ya have observed few bad things that during the time of format while finding drives it doesn't show the name of the drive doesn't matter what name is have putted in that drive which I thought they shoould work on it **Recommendations to others considering Ghost:** If you are in IT sector and or in working in a retail firm as IT engineer then go for it easy to use and format etc. **What problems is Ghost solving and how is that benefiting you?** I used to format and re-image the POS systems in my company ### 9. Innovative software with easy and interactive user interface **Rating:** 4.0/5.0 stars **Reviewed by:** Daniel M. | Analyst, Financial Services, Mid-Market (51-1000 emp.) **Reviewed Date:** January 14, 2019 **What do you like best about Ghost?** I like how accessible the software interface is for the average user with little to no technology experience. The easy and straightforward system allows for more productivity in the workplace. **What do you dislike about Ghost?** I dislike the cost and expenses of implementing the software as they take away from the attractiveness of the product as a whole. **Recommendations to others considering Ghost:** Consider costs and difficulty of implementing software while examining potential benefits of this software. **What problems is Ghost solving and how is that benefiting you?** Ghost solves business problems by enabling employees to be more productive with their time. ### 10. Review on Ghost **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Nanotechnology | Enterprise (> 1000 emp.) **Reviewed Date:** January 13, 2019 **What do you like best about Ghost?** Ghost is a free publishing platform which has JavaScript programming language flexibility. It's easy to use, files could be downloaded and great for content writing. It's hassle free and user friendly for beginners. **What do you dislike about Ghost?** It does not provide plug ins which is handy with other publishing platforms (e.g., Wordpress). The version is still in beta phase which is actually because it's still new. **Recommendations to others considering Ghost:** If Ghost can provide plug-ins that would be awesome. **What problems is Ghost solving and how is that benefiting you?** I can perform content writing with Ghost. It helps creating new websites for my academic institutions since it has user friendly interface. ### 11. Best publishing platform for writers **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Media Production | Small-Business (50 or fewer emp.) **Reviewed Date:** January 29, 2019 **What do you like best about Ghost?** The overall system is fast and beautiful. It gets out of the way for those who love to write. **What do you dislike about Ghost?** how expensive it is and difficult it is to maintain on your own. **Recommendations to others considering Ghost:** If you are looking for something more blogging focused and are wanting to get away from WordPress. This is a great option for you. **What problems is Ghost solving and how is that benefiting you?** Publishing your own content on the best web technologies. ### 12. Simple and Functional **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Ghost?** Ghost is a no nonsense markdown editor that's easy to use without interfering with the overall site. **What do you dislike about Ghost?** I don't understand why they don't use a rich text editor. Maybe I'm just not their niche target market, but the markdown seems antiquated and unnecessary. **Recommendations to others considering Ghost:** The best part of this is the blog information. Everything else... meh. **What problems is Ghost solving and how is that benefiting you?** A blog software that is customizable using html and css. ## Ghost Discussions - [What is a ghost drive?](https://www.g2.com/discussions/what-is-a-ghost-drive) - [How does Symantec Ghost work?](https://www.g2.com/discussions/how-does-symantec-ghost-work) - [What is a ghost image for software?](https://www.g2.com/discussions/what-is-a-ghost-image-for-software) - [What is the use of Ghost software?](https://www.g2.com/discussions/what-is-the-use-of-ghost-software) - [Free version?](https://www.g2.com/discussions/ghost-free-version) - 1 upvote - [View Ghost pricing details and edition comparison](https://www.g2.com/products/ghost/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-12+11%3A04%3A37+-0500&secure%5Bsession_id%5D=fdc4feee-df21-43c4-a38d-06f21c880be1&secure%5Btoken%5D=7fb33389e8b236f0b12a988dbc0d2ad43d8c9730a0740e67f13e146c8167ba8e&format=llm_user) ## Ghost Integrations - [Stripe Payments](https://www.g2.com/products/stripe-stripe-payments/reviews) ## Ghost Features **Content** - Content Authoring - Rich Text Editor - Versioning - Plug-ins/Widgets/Apps - Approval Process - Content Scheduling - Asset Management - Internal Search - Content Repository - SEO Management - eCommerce Management - Forms Management - Campaign Management - Media Management - Drag & Drop Editor - Audio Editor **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management - Campaign Management - SEO Management - Workflow Management - Template Management **Publishing** - Automated Publishing - Multi-language - AR/VR Capability **Platform - Owned Media** - Subscription Management - Analytics - Monetization - Integrations - Distribution **Design** - Breadth of Pre-Built Templates - Mobile - Branding/Themes - Customization **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Development** - Image Management - Reuseable Content - Unlimited Environments - Form Builder - Web Forms - Customizable Forms - User Management - Workflow Management - Template Management - Compliance Management - Asset Lifecycle Management - Website Management - Document Management - SEO Management - Content Management - Multi-Channel Management - Integrated Development Environment - File Management **Agentic AI - Owned Media** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Platform** - User Community - SEO - Flexible Navigation Structures - User, Role, and Access Management - Enterprise Scalability - Internationalization - Dashboards and Reports - API **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Social Media Integration - User, Role, and Access Management - Approval Process Control **Analytics** - Personalization - Content Performance - Interactive Content **Agentic AI - Web Content Management** - Cross-system Integration - Natural Language Interaction - Social Media Integration **Agentic AI - Headless CMS** - Cross-system Integration - Third-Party Integrations **Additional Functionality** - AI/Machine Learning - Reporting/Analytics - Collaboration Tools - Image Editing - Website Publishing Options - Chatbot - Content Publishing Options - Text Editing - Access Control - Website Accessibility Tools - Content Delivery - Content Personalization - Configurable Workflow - Generative AI - Alerts/Notifications - Video Editing - AI Copilot - Performance Testing - Activity Monitoring - Multi-Channel Distribution **Additional Functionality** - A/B Testing - Full Text Search - Two-Factor Authentication - SDKs - Content Publishing Options - Multi-Channel Marketing - Image Editing - API - Content Library - Mobile Access - Reporting/Analytics - AI Copilot - De-Coupled Front & Back Ends - Collaboration Tools - Activity Dashboard - Generative AI - Customizable Templates - Text Editing - Drag & Drop - Rich Text Editor - Scheduling - Tagging - Single Sign On - Configurable Workflow - Categorization/Grouping - Preview Functionality - Multi-Channel Distribution - For Marketers - Version Control - Approval Process Control - Filtering - For Developers - Website Analytics - Role-Based Permissions - Historical Reporting - Access Controls/Permissions - Email Marketing - Loyalty Program - Customer Touchpoints - Customer Segmentation - Web/Mobile App Development - Product Catalog - Inventory Optimization - Multi-Location - Data Synchronization - Inventory Tracking - Customer Database - Activity Tracking - Multi-Currency - Shopping Cart - Reporting & Statistics - Customer Accounts - Conversion Tracking - CRM - Search/Filter - Barcode/Ticket Scanning - SSL Security - Alerts/Notifications - Secure Login - Document Review - Content Delivery - Customizable Branding - Secure Data Storage - Document Storage - Mobile Capture - Offline Access - Templates - File Sharing - Data Capture and Transfer **Additional Functionality** - Alerts/Notifications - Publish Scheduling - Email Marketing - Content Library - Conversion Tracking - Generative AI - AI Copilot - Social Promotion - Data Visualization - Editorial Calendar - Drag & Drop - Campaign Analytics - Campaign Planning - Multi-Channel Campaigns - Engagement Tracking - Customizable Templates - Reporting & Statistics - Customizable Branding - Categorization/Grouping - Data Import/Export - Filtering - Activity Tracking - Social Media Monitoring ## Top Ghost Alternatives - [Sanity](https://www.g2.com/products/sanity/reviews) - 4.7/5.0 (911 reviews) - [Contentful](https://www.g2.com/products/contentful/reviews) - 4.3/5.0 (312 reviews) - [Butter CMS](https://www.g2.com/products/butter-cms/reviews) - 4.6/5.0 (203 reviews)