# Melhor Software de Marketplace

## How Many Software de Marketplace Products Does G2 Track?

**Total Products under this Category:** 197

### Category Stats (Aug 2026)

- **Average Rating:** 4.33/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings

_Last updated: August 03, 2026_

## How Does G2 Rank Software de Marketplace Products?

**Por que você pode confiar nos rankings de software do G2:**

- 30 Analistas e Especialistas em Dados
- 1,200+ Avaliações Autênticas
- 197+ Produtos
- Rankings Imparciais

Os rankings de software da G2 são baseados em avaliações de usuários verificadas, moderação rigorosa e uma metodologia de pesquisa consistente mantida por uma equipe de analistas e especialistas em dados. Cada produto é medido usando os mesmos critérios transparentes, sem colocação paga ou influência de fornecedores. Embora as avaliações reflitam experiências reais dos usuários, que podem ser subjetivas, elas oferecem insights valiosos sobre como o software funciona nas mãos de profissionais. Juntos, esses dados alimentam o G2 Score, uma maneira padronizada de comparar ferramentas dentro de cada categoria.

## G2 Grid® for Software de Marketplace
 ![G2 Grid® for Software de Marketplace plotting products by satisfaction and market presence](https://www.g2.com/pt/categories/marketplace/grids.png?focus%5B%5D=1876784&focus%5B%5D=33457&focus%5B%5D=1222111&focus%5B%5D=1284390&focus%5B%5D=96669&focus%5B%5D=99901&focus%5B%5D=1349264&focus%5B%5D=8394)

Highlighted products: Mirakl Connect, Sharetribe, Rokt Catalog (formerly Canal), Shipturtle, Trade India, Anchanto Order Management, Rithum, e Mirakl Inc.

Underlying data: [Grid® JSON](https://www.g2.com/pt/categories/marketplace/grids.json?focus%5B%5D=mirakl-connect&focus%5B%5D=sharetribe&focus%5B%5D=rokt-catalog-formerly-canal&focus%5B%5D=shipturtle&focus%5B%5D=trade-india&focus%5B%5D=anchanto-order-management&focus%5B%5D=rithum&focus%5B%5D=mirakl-inc)

**Sponsored**

### Beautiful.ai

Beautiful.ai é o criador de apresentações com IA projetado para profissionais que precisam se mover rapidamente e ter uma aparência impecável. Quer você esteja construindo uma apresentação para clientes, um deck para investidores ou uma apresentação de estratégia interna, o Beautiful.ai combina a velocidade da IA com o controle de ferramentas de design inteligentes—assim você obtém resultados impressionantes e prontos para a marca em minutos, não horas. Ao contrário das ferramentas de slides tradicionais ou dos "geradores de PowerPoint" leves, o Beautiful.ai vai além dos modelos estáticos. Nossos Smart Slides formatam, alinham e animam automaticamente seu conteúdo, para que cada apresentação pareça consistente e profissional. Com assistência de IA integrada, você pode gerar imagens, editar textos e trocar visuais diretamente em seus slides, mantendo controle total para refinar sua mensagem. Por que o Beautiful.ai é o Melhor Criador de Apresentações com IA IA + Design Inteligente: Gere uma apresentação inteira com IA, depois refine-a com Smart Slides que ajustam automaticamente layouts, fontes e cores para um acabamento polido. Temas e Branding: Aplique suas cores, fontes e logotipos da marca em todas as apresentações instantaneamente com nosso Construtor de Temas—ideal para escalar a consistência de design em equipes. Qualidade Profissional: Os resultados não são apenas "demos de IA". Você obtém apresentações editáveis, animadas e prontas para stakeholders que impressionam clientes, executivos e investidores. Biblioteca de Imagens Incluída: Acesse milhões de fotos, ícones e vídeos gratuitos sem sair do editor. Planos Beautiful.ai para Cada Estágio de Crescimento Plano Pro: Perfeito para consultores, freelancers e profissionais individuais que desejam criar apresentações com IA rapidamente e parecer credíveis sem contratar um designer. Gere apresentações com IA, personalize com Smart Slides e exporte para PowerPoint, PDF ou compartilhe online. Plano Equipe: Construído para pequenas empresas e equipes em crescimento que precisam de controle de marca e colaboração. Aplique branding consistente em cada apresentação, colabore em tempo real e garanta que cada apresentação—vendas, marketing, produto ou sala de reuniões—esteja na marca e seja profissional. Plano Empresarial: Projetado para organizações maiores com necessidades avançadas. Clientes empresariais obtêm tudo no Pro e Equipe, além de gerenciamento de conta dedicado, SSO e recursos de segurança, controles administrativos avançados e integrações para escalar o Beautiful.ai em toda a empresa. Quem Usa o Beautiful.ai? Consultores e agências que precisam de apresentações prontas para clientes, rapidamente. Equipes de marketing e vendas que desejam apresentações consistentes e na marca sem gargalos de design. Fundadores e executivos que precisam de apresentações credíveis para investidores e conselhos. Equipes empresariais implementando narrativas padronizadas e impulsionadas por IA em toda a organização. Com o Beautiful.ai, as apresentações deixam de ser um desperdício de tempo. Você pode começar com esboços gerados por IA, refinar com Smart Slides e apresentar uma apresentação pronta para o conselho ou para o cliente no mesmo dia. Se você está procurando o melhor criador de apresentações com IA, um gerador de PowerPoint mais inteligente ou simplesmente uma maneira mais rápida de criar apresentações profissionais, o Beautiful.ai é a ferramenta feita para o trabalho real.

[Visitar site](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1710&secure%5Bchosen_at%5D=2026-08-07T20%3A14%3A09Z&secure%5Bdisplayable_resource_id%5D=1009262&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=110900&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=110900&secure%5Bresource_id%5D=1710&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fpt%2Fcategories%2Fmarketplace&secure%5Btoken%5D=a27bc8fa76a93c36c9c613c3887465a9eb0c6f28e86d6926a8bee078fcbcf593&secure%5Burl%5D=https%3A%2F%2Fwww.beautiful.ai%2Fdemorequest%3Futm_campaign%3Dg2-ppc%26utm_source%3Ddisplay_dsp%26utm_medium%3Dppc&secure%5Burl_type%5D=custom_url)

### [Mirakl Connect](https://www.g2.com/products/mirakl-connect/reviews)

Connect to hundreds of marketplaces, optimize your catalog for discoverability, and prepare your business for the agentic commerce era – all from one unified platform.

**Average Rating:** 4.6/5.0

**Total Reviews:** 16

#### How Do G2 Users Rate Mirakl Connect?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Real-time Shipping Calculators:** 5.0/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Mirakl Connect?

- **Seller:** [Mirakl](https://www.g2.com/sellers/mirakl)
- **Company Website:** www.mirakl.com
- **Year Founded:** 2012
- **HQ Location:** Paris, France
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c54abb2530cf8785985935586dbdc8662f49bddad57a6992447eb0e2f79561c8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmirakl&secure%5Burl_type%5D=linkedin_company_website)  
894 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 88% Small, 12% Medium

#### What Are Recent G2 Reviews of Mirakl Connect?

**["Simplified Connection, Pleasant UX but Flow to Optimize"](https://www.g2.com/survey_responses/mirakl-connect-review-13086111)**

**Rating:** 4.0/5.0 stars

_— Matthieu P._

[Read full review](https://www.g2.com/survey_responses/mirakl-connect-review-13086111)

**["Streamlined Marketplace Sync"](https://www.g2.com/survey_responses/mirakl-connect-review-13088016)**

**Rating:** 5.0/5.0 stars

_— Sharon K._

[Read full review](https://www.g2.com/survey_responses/mirakl-connect-review-13088016)

### [Sharetribe](https://www.g2.com/products/sharetribe/reviews)

Sharetribe: Marketplace software for founders. The fastest no-code marketplace builder that extends infinitely with code. Sharetribe is the fastest no-code marketplace builder that extends infinitely with code. Cut 90% of the time and cost to build a marketplace, without trading off customizability and scalability. - Launch your marketplace in one day without coding. - Extend infinitely with code once you need it. - Grow your business to any size. We'll handle the scaling. Trusted by 1000+ marketplace founders worldwide, in more than 50 countries. For anyone who wants to build an online marketplace, no matter your technical skills. From aspiring entrepreneurs with just an idea to professional web developers who build for their customers, Sharetribe is the fastest way to build a successful marketplace business.

**Average Rating:** 4.7/5.0

**Total Reviews:** 39

#### How Do G2 Users Rate Sharetribe?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 8.7/10)
- **Standalone:** 9.5/10 (Category avg: 8.3/10)
- **Booking System:** 9.0/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Sharetribe?

- **Seller:** [Sharetribe](https://www.g2.com/sellers/sharetribe)
- **Year Founded:** 2011
- **HQ Location:** Helsinki, FI
- **Twitter:** @sharetribe  
3,868 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c5a321cd260863b4ab5323eb22e6665b1773b7729db140e762b8ac6ffc857550&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2626583%2F&secure%5Burl_type%5D=linkedin_company_website)  
35 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder
- **Top Industries:** Leisure, Travel & Tourism
- **Company Size:** 95% Small, 5% Medium

#### What Are Recent G2 Reviews of Sharetribe?

**["Great Marketplace Experience with Sharetribe"](https://www.g2.com/survey_responses/sharetribe-review-13210386)**

**Rating:** 4.5/5.0 stars

_— Local H._

[Read full review](https://www.g2.com/survey_responses/sharetribe-review-13210386)

**["A Powerful, Supportive Way to Launch a Marketplace Without Coding"](https://www.g2.com/survey_responses/sharetribe-review-12549557)**

**Rating:** 5.0/5.0 stars

_— Karen F._

[Read full review](https://www.g2.com/survey_responses/sharetribe-review-12549557)

#### What Are G2 Users Discussing About Sharetribe?

- [What is a marketplace platform?](https://www.g2.com/discussions/what-is-a-marketplace-platform)
- [How do I create a marketplace software?](https://www.g2.com/discussions/how-do-i-create-a-marketplace-software)
- [What is sharetribe marketplace?](https://www.g2.com/discussions/what-is-sharetribe-marketplace)

### [Rokt Catalog (formerly Canal)](https://www.g2.com/products/rokt-catalog-formerly-canal/reviews)

Rokt Catalog is an AI-powered distributed commerce and marketplace platform that connects ecommerce retailers with curated third-party brands through a single integrated network. The platform delivers two products for two distinct audiences: Rokt Catalog for ecommerce partners (retailers and marketplaces) that need to expand third-party product assortment without inventory risk, and Rokt Catalog for Brands for DTC, digitally native, and established consumer brands that need scalable distribution across premium retail channels without managing individual retailer integrations. For ecommerce partners, Rokt Catalog functions as a full marketplace infrastructure platform, handling brand sourcing, product data ingestion, taxonomy normalization, pricing sync, inventory management, order orchestration, compliance, quality assurance, and vendor payouts. Partners onboard new brands with the help of ProductAI, which automates product data enrichment and PDP compliance at scale. Partners integrate with Rokt Catalog through flexible options including API, Mirakl, WooCommerce, Shopify, and server-to-server connections. For brands, Rokt Catalog for Brands delivers two growth channels from a single product feed integration: sales distribution across trusted retail partner marketplaces, and shoppable ads that drive product discovery and sales at the highest-intent moments in commerce. The platform is powered by Rokt Brain for real-time relevance and Rokt mParticle for unified customer data governance, and holds SOC 2 Type II, ISO 27001, GDPR, and CCPA certifications. Rokt Catalog supports thousands of brands and over one million SKUs across the network. Ecommerce partners use Rokt Catalog to expand third-party assortment up to 6x faster than legacy marketplace platforms, unlocking incremental GMV without inventory risk or operational overhead. DTC brands including True Classic, Anine Bing, Jonathan Adler, Mejuri, Kitsch, Jones Road, Coleman, Cozy Earth, and Peak Design use Rokt Catalog for Brands to expand retail distribution across premium partners like Macy's and Nordstrom, acquire net-new customers at high-intent moments, and scale across apparel, beauty, home, wellness, and other consumer categories. Most brands go live in days, not months, with no individual retailer negotiations, no manual onboarding per marketplace, and no ongoing catalog maintenance.

**Average Rating:** 4.7/5.0

**Total Reviews:** 80

#### How Do G2 Users Rate Rokt Catalog (formerly Canal)?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.7/10)
- **Standalone:** 7.7/10 (Category avg: 8.3/10)
- **Booking System:** 6.0/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 7.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Rokt Catalog (formerly Canal)?

- **Seller:** [ROKT](https://www.g2.com/sellers/rokt)
- **Company Website:** rokt.com
- **Year Founded:** 2012
- **HQ Location:** New York, US
- **Twitter:** @ROKT  
1,134 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2249644d9206e741b9d785c56315be04e5cae169f6cf3fccd339f242a6e43921&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frokt%2F&secure%5Burl_type%5D=linkedin_company_website)  
752 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 90% Small, 9% Medium

#### What Do G2 Reviewers Say About Rokt Catalog (formerly Canal)?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **exceptional customer support** from Canal, highlighting their willingness to assist and seamless communication.
- Users appreciate the **ease of use** of Rokt Catalog, enjoying seamless communication and support throughout the process.
- Users appreciate the **seamless communication and partnership opportunities** provided by Rokt Catalog, enhancing their integration experience.
- Users appreciate the **customization capabilities** of Rokt Catalog, enhancing communication and integration with brands effortlessly.
- Users value the **easy integrations** of Rokt Catalog, enhancing communication and partnership opportunities effortlessly.

##### Cons

- Users face **integration issues** with certain platforms, impacting brand connections and shipping setups despite proactive support efforts.
- Users note the **shipping limitations** when integrating with brands on certain platforms, impacting their overall experience.

#### What Are Recent G2 Reviews of Rokt Catalog (formerly Canal)?

**["Great support from canal"](https://www.g2.com/survey_responses/rokt-catalog-formerly-canal-review-9700208)**

**Rating:** 5.0/5.0 stars

_— Tzvi G._

[Read full review](https://www.g2.com/survey_responses/rokt-catalog-formerly-canal-review-9700208)

**["An ideal and proactive partner for setting up dropship"](https://www.g2.com/survey_responses/rokt-catalog-formerly-canal-review-10411360)**

**Rating:** 5.0/5.0 stars

_— Isaac M._

[Read full review](https://www.g2.com/survey_responses/rokt-catalog-formerly-canal-review-10411360)

#### What Are G2 Users Discussing About Rokt Catalog (formerly Canal)?

- [What is ROKT used for?](https://www.g2.com/discussions/what-is-rokt-used-for)

### [Shipturtle](https://www.g2.com/products/shipturtle/reviews)

Shipturtle helps ecommerce stores create custom Vertical Marketplaces via Brand Collaborations. We provide Amazon Seller Central – like tech for Vendors to easily list on the merchant website. Merchants across all major website platforms like Shopify / Woocommerce / Magento can integrate with Shipturtle.

**Average Rating:** 4.5/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Shipturtle?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10)
- **Standalone:** 8.0/10 (Category avg: 8.3/10)
- **Booking System:** 7.1/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Shipturtle?

- **Seller:** [Shipturtle](https://www.g2.com/sellers/shipturtle)
- **Year Founded:** 2021
- **HQ Location:** Concord, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ca4c7afa1dcf77abf6c7f15cd5134c867e3258676910ee7e09c6ebef6cba775a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F78607284&secure%5Burl_type%5D=linkedin_company_website)  
59 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail
- **Company Size:** 81% Small, 5% Medium

#### What Are Recent G2 Reviews of Shipturtle?

**["Strong multi-vendor marketplace app with excellent support"](https://www.g2.com/survey_responses/shipturtle-review-12803297)**

**Rating:** 4.0/5.0 stars

_— Alon D._

[Read full review](https://www.g2.com/survey_responses/shipturtle-review-12803297)

**["Exceptional Onboarding Support and a Responsive Shipturtle Team"](https://www.g2.com/survey_responses/shipturtle-review-13133693)**

**Rating:** 4.0/5.0 stars

_— Siti Aminah A._

[Read full review](https://www.g2.com/survey_responses/shipturtle-review-13133693)

### [Trade India](https://www.g2.com/products/trade-india/reviews)

GetBizOnline is an effort to help small businesses easily and affordably create website. GetBizOnline is a free tool that allows small business owners to create a simple and striking website in just a few minutes.

**Average Rating:** 4.2/5.0

**Total Reviews:** 16

#### How Do G2 Users Rate Trade India?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.7/10)
- **Standalone:** 8.0/10 (Category avg: 8.3/10)
- **Booking System:** 8.3/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.8/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Trade India?

- **Seller:** [Trade India](https://www.g2.com/sellers/trade-india)
- **Year Founded:** 1996
- **HQ Location:** Noida, Delhi
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4ba3b6374053bf1d7e260c9ddd8d94a83f9b75a3010ea8b8f5e93d47b7d52027&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftradeindia%2F&secure%5Burl_type%5D=linkedin_company_website)  
3,846 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 65% Small, 24% Large

#### What Are Recent G2 Reviews of Trade India?

**["Helping expand business in online marketplace"](https://www.g2.com/survey_responses/trade-india-review-8194864)**

**Rating:** 4.5/5.0 stars

_— Gautami K._

[Read full review](https://www.g2.com/survey_responses/trade-india-review-8194864)

**["Trade India"](https://www.g2.com/survey_responses/trade-india-review-10606976)**

**Rating:** 5.0/5.0 stars

_— Ayush M._

[Read full review](https://www.g2.com/survey_responses/trade-india-review-10606976)

#### What Are G2 Users Discussing About Trade India?

- [What is Trade India used for?](https://www.g2.com/discussions/what-is-trade-india-used-for)

### [Anchanto Order Management](https://www.g2.com/products/anchanto-order-management/reviews)

Anchanto Order Management is an enterprise multi-channel e-commerce management software. It offers a one-stop solution to run centralized order management, inventory management, and catalog management operations. Powered with more than 150 ready integrations with marketplaces, webstores, and shipping carriers around the world, Anchanto Order Management enables businesses to run seamless and successful e-commerce operations at scale. It provides the following capabilities: 1. Intelligent Order Management: All your orders, processed on a single platform 2. Multichannel Inventory Management: Every channel, in total control 3. Centralized Catalogue Management: Complete control of the purchase experience 4. Sales Management at Speed: Promotions that change with conditions

**Average Rating:** 4.1/5.0

**Total Reviews:** 24

#### How Do G2 Users Rate Anchanto Order Management?

- **Has the product been a good partner in doing business?:** 7.1/10 (Category avg: 8.7/10)
- **Standalone:** 7.6/10 (Category avg: 8.3/10)
- **Real-time Shipping Calculators:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Anchanto Order Management?

- **Seller:** [Anchanto](https://www.g2.com/sellers/anchanto)
- **Year Founded:** 2011
- **HQ Location:** Singapore, Singapore
- **Twitter:** @anchantodotcom  
331 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=95eccb36d4cd50c0b5adf08a2ee8b58b75fb2359297fee592f1f7bb3c62da417&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fanchanto&secure%5Burl_type%5D=linkedin_company_website)  
326 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail
- **Company Size:** 63% Small, 38% Medium

#### What Do G2 Reviewers Say About Anchanto Order Management?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy integrations** of Anchanto Order Management, which allow seamless connections with their existing systems.
- Users value the **customizable solutions** of Anchanto Order Management, enhancing efficiency for their unique e-commerce needs.
- Users value the **seamless integration** of Anchanto Order Management, enhancing their inventory and order management efficiency.
- Users value the **fast and adaptive customer support** of Anchanto Order Management, enhancing their unique business needs.
- Users commend the **customizability** of Anchanto Order Management, allowing tailored solutions for unique business needs.

##### Cons

- Users experience **slow performance** due to delayed syncing and occasional server lag during peak usage times.
- Users experience **error handling challenges** with Anchanto Order Management, facing difficulties in resolving sync issues.
- Users face **limited flexibility** with listing amendments, making updates cumbersome and time-consuming.
- Users experience **slow loading** times during peak hours, which hampers their overall productivity with the system.
- Users experience **slow processing** at times, especially during peak periods, impacting efficiency and workflow.

#### What Are Recent G2 Reviews of Anchanto Order Management?

**["Anchanto Order Management Experience"](https://www.g2.com/survey_responses/anchanto-order-management-review-11123091)**

**Rating:** 4.0/5.0 stars

_— Josereanto ._

[Read full review](https://www.g2.com/survey_responses/anchanto-order-management-review-11123091)

**["Best Customer Service and Support!"](https://www.g2.com/survey_responses/anchanto-order-management-review-11115010)**

**Rating:** 4.0/5.0 stars

_— Tanti A._

[Read full review](https://www.g2.com/survey_responses/anchanto-order-management-review-11115010)

#### What Are G2 Users Discussing About Anchanto Order Management?

- [What is SelluSeller used for?](https://www.g2.com/discussions/what-is-selluseller-used-for)

### [Mirakl Inc](https://www.g2.com/products/mirakl-inc/reviews)

Mirakl is the only marketplace SaaS platform that empowers both B2B and B2C organizations to launch and grow an enterprise marketplace at scale. Mirakl is the marketplace expert, partnering with leading organizations to help them platform their businesses. Mirakl employs a team of 60+ marketplace experts who help clients adopt best practices and provide critical long-term strategic guidance. With Mirakl, manufacturers, distributors, group purchasing organizations and retailers can offer more, learn more, and sell more. Marketplaces have three key advantages over first-party eCommerce. They: • Scale fast: When a hotel chain wants to expand, they need to acquire buildings and hire staff. When Airbnb wants to open a new city, they just need to invest in marketing. • Shorten value chains: They remove intermediaries. With platforms, buyers can now shop directly from manufacturers, putting manufacturers back at the center and creating a completely new economy. • Create positive network effects: More sellers, lead to more offers, more sales and ultimately more data. Achieve this and you can constantly expand and launch new initiatives. There are as many platform business models as there are conventional business models, and companies that launch third party marketplaces are Platform Pioneers. For more information: www.mirakl.com

**Average Rating:** 4.1/5.0

**Total Reviews:** 14

#### How Do G2 Users Rate Mirakl Inc?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 8.7/10)
- **Standalone:** 6.3/10 (Category avg: 8.3/10)
- **Booking System:** 6.3/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Mirakl Inc?

- **Seller:** [Mirakl](https://www.g2.com/sellers/mirakl)
- **Year Founded:** 2012
- **HQ Location:** Paris, France
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c54abb2530cf8785985935586dbdc8662f49bddad57a6992447eb0e2f79561c8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmirakl&secure%5Burl_type%5D=linkedin_company_website)  
894 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 57% Small, 29% Medium

#### What Are Recent G2 Reviews of Mirakl Inc?

**["Efficient Automation with Interface to Improve"](https://www.g2.com/survey_responses/mirakl-inc-review-12459405)**

**Rating:** 4.5/5.0 stars

_— Evan d._

[Read full review](https://www.g2.com/survey_responses/mirakl-inc-review-12459405)

**["Mirakl Streamlined Our Seller Management and Operations"](https://www.g2.com/survey_responses/mirakl-inc-review-11396959)**

**Rating:** 4.5/5.0 stars

_— George J._

[Read full review](https://www.g2.com/survey_responses/mirakl-inc-review-11396959)

#### What Are G2 Users Discussing About Mirakl Inc?

- [What is Mirakl Inc used for?](https://www.g2.com/discussions/what-is-mirakl-inc-used-for)

### [Rithum](https://www.g2.com/products/rithum/reviews)

Rithum was born from the combined strength of e-commerce trailblazers CommerceHub and ChannelAdvisor. Operating across the globe, Rithum supports the world's leading brands and retailers with a range of 3P commerce solutions that enable business models like drop shipping, private marketplace vendor self-service, e-commission and public marketplaces, helping them to drive efficient and profitable e-commerce businesses. Rithum solutions help businesses • Acquire new consumers with greater efficiency and effectiveness. • Optimize and scale quickly by adding new channels. • Expand curated product selection quickly and easily. • Create amazing consumer experiences from the beginning of the shopping journey to the very end.

**Average Rating:** 4.0/5.0

**Total Reviews:** 118

#### How Do G2 Users Rate Rithum?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Rithum?

- **Seller:** [Rithum](https://www.g2.com/sellers/rithum)
- **Company Website:** www.rithum.com
- **Year Founded:** 1997
- **HQ Location:** Atlanta , GA
- **Twitter:** @rithumcommerce  
9,718 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=52f36a542aa76e394233f41fcb3f7a4ee51ee0153f4bf80730685c8767cac091&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frithumcommerce%2F&secure%5Burl_type%5D=linkedin_company_website)  
934 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 62% Small, 34% Medium

#### What Do G2 Reviewers Say About Rithum?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Rithum, allowing effortless inventory management and order processing in one portal.
- Users praise the **seamless inventory management** of Rithum, enabling easy updates, order processing, and billing all in one place.
- Users highlight the **significant business growth** potential of Rithum, effectively expanding their e-commerce reach and sales.
- Users appreciate the **easy integrations** of Rithum, allowing seamless connections with various enterprise applications.
- Users find Rithum **incredibly helpful** for managing drop shipping and integrating with various design systems seamlessly.

##### Cons

- Users face challenges with **inventory management** , finding it difficult to locate SKUs and process orders efficiently.
- Users find the **limited customization** options frustrating, as changes cannot be made after initial data entry.
- Users express concerns about **data management issues** , particularly regarding inflexible customization and limited data exchange tools.
- Users find the **difficult customization** on Rithum restrictive, as once data is added, it cannot be altered.
- Users struggle with **editing difficulties** , finding it hard to search for items efficiently within Rithum.

#### What Are Recent G2 Reviews of Rithum?

**["Streamlined Our Multi-Channel Operations Efficiently"](https://www.g2.com/survey_responses/rithum-review-12975343)**

**Rating:** 5.0/5.0 stars

_— Ganesh Venkata Sai sravan kumar s._

[Read full review](https://www.g2.com/survey_responses/rithum-review-12975343)

**["Efficient E-Commerce Management, Slightly Sluggish Interface"](https://www.g2.com/survey_responses/rithum-review-13035981)**

**Rating:** 4.0/5.0 stars

_— Steffy l._

[Read full review](https://www.g2.com/survey_responses/rithum-review-13035981)

#### What Are G2 Users Discussing About Rithum?

- [What is DemandStream used for?](https://www.g2.com/discussions/what-is-demandstream-used-for)
- [Is ChannelAdvisor a good company?](https://www.g2.com/discussions/is-channeladvisor-a-good-company)
- [What is the difference between Shopify and ChannelAdvisor?](https://www.g2.com/discussions/what-is-the-difference-between-shopify-and-channeladvisor)
- [How does CommerceHub work?](https://www.g2.com/discussions/how-does-commercehub-work)
- [How does ChannelAdvisor work?](https://www.g2.com/discussions/how-does-channeladvisor-work)

### [CS-Cart Multi-Vendor](https://www.g2.com/products/cs-cart-multi-vendor/reviews)

CS-Cart Multi-Vendor is a professional marketplace platform, which allows you to open an Amazon-like marketplace quickly and grow it at scale. CS-Cart comes with over 500 marketplace features, no-code design tool, open code, and over 2,000 ready add-ons and design themes. Multi-Vendor has everything you need to quickly install it and start selling: a powerful pack of marketing features, a fast and mobile-friendly storefront, excellent SEO optimization, a convenient and easy-to-use admin panel, and a mobile application for customers and sellers. It is ready for high load out of the box. Starting from 2018, user review platforms and software aggregators such as G2, Capterra, and SourceForge has rewarded the CS-Cart Multi-Vendor marketplace builder with Category Leader, Customers' Choice, Most Popular, and other awards. For now, this marketplace platform has an average user rating of 4.7 out of 5 stars on user review platforms and over 1,600 live cases of successful marketplaces.

**Average Rating:** 4.8/5.0

**Total Reviews:** 62

#### How Do G2 Users Rate CS-Cart Multi-Vendor?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10)
- **Standalone:** 9.1/10 (Category avg: 8.3/10)
- **Booking System:** 7.8/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.8/10 (Category avg: 8.3/10)

#### Who Is the Company Behind CS-Cart Multi-Vendor?

- **Seller:** [CS-Cart](https://www.g2.com/sellers/cs-cart)
- **Year Founded:** 2005
- **HQ Location:** San Diego, US
- **Twitter:** @cscart  
2,040 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8116d3ce73576e6bfc928125967b62f19ca6c27a08d9f4f40a5e2c67b72a3a9c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9221658%2F&secure%5Burl_type%5D=linkedin_company_website)  
31 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 89% Small, 9% Medium

#### What Are Recent G2 Reviews of CS-Cart Multi-Vendor?

**["Comprehensive, flexible, and scalable marketplace solution for modern E-commerce"](https://www.g2.com/survey_responses/cs-cart-multi-vendor-review-11378197)**

**Rating:** 5.0/5.0 stars

_— Azat S._

[Read full review](https://www.g2.com/survey_responses/cs-cart-multi-vendor-review-11378197)

**["An excellent engine with a powerful admin panel and reliable support"](https://www.g2.com/survey_responses/cs-cart-multi-vendor-review-11338243)**

**Rating:** 5.0/5.0 stars

_— Nikoloz B._

[Read full review](https://www.g2.com/survey_responses/cs-cart-multi-vendor-review-11338243)

#### What Are G2 Users Discussing About CS-Cart Multi-Vendor?

- [What is CS-Cart Multi-Vendor used for?](https://www.g2.com/discussions/what-is-cs-cart-multi-vendor-used-for)
- [Is CS CART open source?](https://www.g2.com/discussions/is-cs-cart-open-source)
- [What is CS Cart Development?](https://www.g2.com/discussions/what-is-cs-cart-development)
- [How do I create a multi vendor website?](https://www.g2.com/discussions/how-do-i-create-a-multi-vendor-website) - 2 comments
- [What is multi vendor platform?](https://www.g2.com/discussions/what-is-multi-vendor-platform) - 1 comment

### [OroCommerce](https://www.g2.com/products/orocommerce/reviews)

OroCommerce is a leading AI-enabled B2B eCommerce platform purpose-built to meet the complex needs of manufacturers and distributors. It unifies eCommerce, CRM, CPQ, CMS, DAM, Marketplace, and AI productivity capabilities into a single, cost-efficient solution, covered under one license, with no additional fees for adding websites, warehouses, organizations, or locations. Every essential B2B feature is delivered natively out of the box: corporate account hierarchies for both buyers and sellers, personalized B2B customer portals, CPQ functionality, support for multiple units of measurement, a powerful rule-based pricing engine, automated workflows, and built-in AI tools designed specifically for B2B use cases. The AI capabilities provide immediate operational gains, automating routine tasks, improving data quality, and enabling teams to make better-informed decisions from day one. OroCommerce is built for secure AI adoption at scale. Its structured data model, granular roles and permissions, and workflow controls create guardrails that allow organizations to deploy AI responsibly while maintaining full visibility and control. The platform’s flexible architecture supports the expansion of AI-driven capabilities over time, without compromising security, performance, or compliance. Designed for connectivity and flexibility, OroCommerce includes pre-built integrations with leading CRMs, ERPs, PIMs, and other business-critical systems, ensuring fast implementation and minimal IT overhead. At the same time, it avoids vendor lock-in by giving you the freedom to connect with any external system of your choice. A comprehensive set of front-end and back-end APIs supports deep customization while keeping complexity manageable. By consolidating multiple tools into one powerful platform, OroCommerce streamlines IT infrastructure, shortens time to market, and maximizes ROI through its one platform, one license model. Merchants gain true differentiation power through a flexible architecture that adapts to their unique processes while providing a secure foundation for long-term innovation. Best suited for mid-sized to large manufacturers and distributors in North America and EMEA, OroCommerce is ideal for businesses that: - Grow through acquisition and manage multiple brands under one roof. - Operate across diverse locations and markets. - Rely on complex, personalized sales processes and approval workflows. Recognized by industry analysts and trusted by over 150 B2B enterprise customers, OroCommerce continues to lead the market: - Recognized by Gartner in “Magic Quadrant for Digital Commerce” for five consecutive years. - Leader in IDC MarketScape’s B2B Digital Commerce for Midmarket Growth. Founded by seasoned eCommerce leaders Yoav Kutner, Dima Soroka, Jary Carter, and Roy Rubin, OroCommerce is more than a commerce platform. It is a secure, enterprise-grade foundation for organizations that want to operationalize AI, support complex selling models, and scale with confidence in an increasingly digital B2B landscape.

**Average Rating:** 4.3/5.0

**Total Reviews:** 33

#### How Do G2 Users Rate OroCommerce?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Standalone:** 9.0/10 (Category avg: 8.3/10)
- **Booking System:** 8.7/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind OroCommerce?

- **Seller:** [Oro, Inc](https://www.g2.com/sellers/oro-inc)
- **Year Founded:** 2012
- **HQ Location:** Los Angeles, CA
- **Twitter:** @OroCommerce  
2,807 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=78d1c00f32fa809093111728ee697d99a42845af0e99e6697d5354cd6880c027&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3522756%2F&secure%5Burl_type%5D=linkedin_company_website)  
122 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 46% Medium, 46% Small

#### What Do G2 Reviewers Say About OroCommerce?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **thoughtful design for B2B needs** in OroCommerce, benefiting from its customizable and flexible features.
- Users appreciate the **support from the Oro team and community** , finding help and documentation readily available.
- Users appreciate the **solid customer support** from the Oro team and community, ensuring help is always available.
- Users appreciate the **customizability** of OroCommerce, benefiting from its flexibility and integration capabilities for B2B needs.
- Users value the **intuitive interface** of OroCommerce, finding it easy to navigate after initial use.

##### Cons

- Users find the **learning curve steep** for OroCommerce, impacting ease of onboarding for new users.
- Users find **limited customization** options in OroCommerce hindered their onboarding experience and ease of use initially.
- Users find the **onboarding process challenging** due to the steep learning curve and complexity for non-technical teams.

#### What Are Recent G2 Reviews of OroCommerce?

**["Powerful and Flexible B2B Platform That Grows With Your Business"](https://www.g2.com/survey_responses/orocommerce-review-11920278)**

**Rating:** 5.0/5.0 stars

_— Mohit P._

[Read full review](https://www.g2.com/survey_responses/orocommerce-review-11920278)

**["Excellent product for Medium size business best ecommerce product"](https://www.g2.com/survey_responses/orocommerce-review-10428944)**

**Rating:** 5.0/5.0 stars

_— Roushan K._

[Read full review](https://www.g2.com/survey_responses/orocommerce-review-10428944)

#### What Are G2 Users Discussing About OroCommerce?

- [What is OroCRM used for?](https://www.g2.com/discussions/what-is-orocrm-used-for)
- [What is the best B2B platform?](https://www.g2.com/discussions/what-is-the-best-b2b-platform)
- [What is Oro platform?](https://www.g2.com/discussions/what-is-oro-platform)
- [What is OroCommerce?](https://www.g2.com/discussions/what-is-orocommerce)

### [Yo!Kart](https://www.g2.com/products/fatbit-technologies-yo-kart/reviews)

Yo!Kart is a self-hosted multi-vendor marketplace software to build B2B/B2C/P2P marketplaces like Amazon, Etsy, or Alibaba. It is best suited for individuals or business owners who are looking to invest in online product-selling businesses comprising various vendors or sellers. Yo!Kart has an easy vendor management system that allows the marketplace owner to keep track of all sales credited to accounts of each vendor. It has user-centered design, ready apps, & pre-integrated APIs like Stripe Connect, ShipStation, TaxJar, etc. The platform comes with a lifetime license and 1-year free technical support that lets you have a helping hand by your side whenever required. Also, the software is fully customizable to meet the unique business needs. Yo!Kart latest version, i.e. V10.3, offers Refreshed UI & UX for satisfying experiences, Reimagined Workflows & Ease, Additional Result-Driven Features & Functionalities, New APIs Pre-integrated To Enhance Possibilities and also supports AI features. To read about latest features and pricing visit https://www.yo-kart.com/ecommerce-marketplace-software.html Schedule Free Personalized Demo: https://www.yo-kart.com/request-demo.html

**Average Rating:** 4.6/5.0

**Total Reviews:** 35

#### How Do G2 Users Rate Yo!Kart?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.7/10)
- **Standalone:** 9.0/10 (Category avg: 8.3/10)
- **Booking System:** 7.7/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Yo!Kart?

- **Seller:** [FATbit Technologies](https://www.g2.com/sellers/fatbit-technologies)
- **Year Founded:** 2004
- **HQ Location:** Mohali, Punjab
- **Twitter:** @FATbit\_Tech  
1,567 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3d9701a51f3235832ebb8320d729df6b5579fa1f653c6323c624e15146e155a1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2793891%2F&secure%5Burl_type%5D=linkedin_company_website)  
46 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO
- **Top Industries:** Consumer Goods, Retail
- **Company Size:** 89% Small, 8% Medium

#### What Are Recent G2 Reviews of Yo!Kart?

**["Professional, Responsive Team with Clear, Solution-Oriented Communication"](https://www.g2.com/survey_responses/yo-kart-review-12882843)**

**Rating:** 5.0/5.0 stars

_— Jahi R._

[Read full review](https://www.g2.com/survey_responses/yo-kart-review-12882843)

**["YoKart/FATbit: Up-to-Date, Ready-to-Launch Systems That Wow Founders"](https://www.g2.com/survey_responses/yo-kart-review-12851290)**

**Rating:** 5.0/5.0 stars

_— Naveed S._

[Read full review](https://www.g2.com/survey_responses/yo-kart-review-12851290)

#### What Are G2 Users Discussing About Yo!Kart?

- [What is Yo!Kart used for?](https://www.g2.com/discussions/what-is-yo-kart-used-for)

### [Selldone](https://www.g2.com/products/selldone/reviews)

Selldone, a pioneering force in the e-commerce platform landscape, is headquartered in a vibrant tech hub, reflecting its innovative ethos. Established with a mission to streamline online business operations, Selldone has rapidly expanded its reach and impact. The company, characterized by a dedicated team of experts and a rich history in e-commerce innovation, has positioned itself as a key player for businesses looking to thrive in the digital marketplace. Selldone stands out with its revolutionary "no-plugin" approach, designed to simplify and enhance the e-commerce experience. This platform offers an all-encompassing solution that eliminates the need for multiple plugins and apps, allowing users to build and manage their online stores effortlessly. Key features include advanced inventory management, seamless integration with various payment gateways, and robust analytics tools. The platform's user-friendly, no-code interface enables businesses of all sizes to create professional, high-functioning e-commerce sites without technical expertise. The primary value of Selldone lies in its support for fast-growing companies and its scalability to handle large volumes of transactions. It's an ideal solution for businesses seeking to expand rapidly without compromising on efficiency or customer experience. Selldone's enterprise-grade system is engineered to handle millions of orders, providing a reliable foundation for businesses at scale. By automating workflows and integrating essential e-commerce functionalities into a single platform, Selldone empowers businesses to focus on growth and customer engagement, ensuring a smooth, scalable path to e-commerce success.

**Average Rating:** 4.8/5.0

**Total Reviews:** 77

#### How Do G2 Users Rate Selldone?

- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 8.7/10)
- **Standalone:** 10.0/10 (Category avg: 8.3/10)
- **Booking System:** 6.7/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 7.8/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Selldone?

- **Seller:** [Selldone](https://www.g2.com/sellers/selldone)
- **Year Founded:** 2018
- **HQ Location:** Copenhagen, DK
- **Twitter:** @SelldoneInc  
356 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b4c2b6327f571bdb57ef6c833c7d41040b90d54f74a300e497b7e3af4ea9f7d8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fselldone%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder
- **Top Industries:** Marketing and Advertising, Apparel & Fashion
- **Company Size:** 89% Small, 4% Medium

#### What Do G2 Reviewers Say About Selldone?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly features** of Selldone, which streamline e-commerce processes and enhance efficiency.
- Users appreciate the **ease of use** of Selldone, streamlining store management without needing technical skills.
- Users praise the **excellent customer support** from Selldone, noting their commitment to resolving issues effectively.
- Users appreciate Selldone's **seamless integrations** , enhancing e-commerce tasks while ensuring a streamlined and efficient experience.
- Users appreciate Selldone for its **all-in-one solutions** , combining essential e-commerce features in a user-friendly platform.

##### Cons

- Users feel frustrated with the **limited customization** options in Selldone, particularly regarding templates and user interface flexibility.
- Users note a **difficult learning curve** with Selldone, especially for those new to e-commerce and advanced customizations.
- Users find the **lack of customization** in Selldone limits advanced design control and requires learning complex systems.
- Users find Selldone's **limited features** inadequate, citing issues with templates, customization, and functionality like media management.
- Users find the **limited templates** inadequate for their marketing needs, highlighting a need for more options.

#### What Are Recent G2 Reviews of Selldone?

**["All-in-One E-Commerce OS: Lower TCO and Faster Advanced Deployments"](https://www.g2.com/survey_responses/selldone-review-13077070)**

**Rating:** 4.0/5.0 stars

_— Karol M._

[Read full review](https://www.g2.com/survey_responses/selldone-review-13077070)

**["From shelf-ware to the core of my business — thanks to the AI integration"](https://www.g2.com/survey_responses/selldone-review-12947945)**

**Rating:** 5.0/5.0 stars

_— Tim E._

[Read full review](https://www.g2.com/survey_responses/selldone-review-12947945)

#### What Are G2 Users Discussing About Selldone?

- [What is Selldone used for?](https://www.g2.com/discussions/what-is-selldone-used-for) - 1 comment

### [Yelo](https://www.g2.com/products/yelo/reviews)

Yelo is a cloud-based on-demand ordering platform where hyperlocal businesses can offer direct-to-consumer and multi-vendor services to consumers. Majority of small-medium-sized businesses lack the capabilities or expertise to build an efficient digital ordering and delivery system that meets consumers' needs today. But we specialize in providing online ordering and delivery software that various digital businesses can use to build and launch an ordering and delivery app & website so customers can order online. Yelo’s Saas platform has the following primary modules: - Ordering Suite Allow your customers to order products and services directly from your mobile app or website along with online payments, using Yelo’s white label solution. - Delivery Suite A solution that enables various online businesses to manage their delivery operations with a seamless integration to their website and app. - Customer Engagement An intelligent AI chatbot, along with a live chat option that allows businesses to directly communicate with their customers on various channels. Thus, improving customer service. Bonus: - Multi-vendor support: Offer a curated marketplace of local products and services, becoming a one-stop shop for your community. - Scalable solution: Yelo grows with you, whether you're a corner store or a local empire.

**Average Rating:** 3.6/5.0

**Total Reviews:** 54

#### How Do G2 Users Rate Yelo?

- **Has the product been a good partner in doing business?:** 7.3/10 (Category avg: 8.7/10)
- **Standalone:** 7.3/10 (Category avg: 8.3/10)
- **Booking System:** 7.5/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 7.8/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Yelo?

- **Seller:** [Jungleworks](https://www.g2.com/sellers/jungleworks-78e220c0-2247-47f3-8132-6ff57f2ba0ae)
- **Year Founded:** 2011
- **HQ Location:** Tampa, Florida
- **Twitter:** @worksjungle  
584 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=199e056aa0609cf93ab8734c20df606ab3769861cfdcf3381b87df2da2cde6a4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13471593%2F&secure%5Burl_type%5D=linkedin_company_website)  
345 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Food & Beverages
- **Company Size:** 93% Small, 9% Medium

#### What Are Recent G2 Reviews of Yelo?

**["Bees review"](https://www.g2.com/survey_responses/yelo-review-11124788)**

**Rating:** 5.0/5.0 stars

_— Verified User in Package/Freight Delivery_

[Read full review](https://www.g2.com/survey_responses/yelo-review-11124788)

**["Great to start of & hit the ground running"](https://www.g2.com/survey_responses/yelo-review-8721798)**

**Rating:** 4.0/5.0 stars

_— Verified User in Internet_

[Read full review](https://www.g2.com/survey_responses/yelo-review-8721798)

#### What Are G2 Users Discussing About Yelo?

- [What is Yelo used for?](https://www.g2.com/discussions/what-is-yelo-used-for)
- [What does Yelo do?](https://www.g2.com/discussions/what-does-yelo-do)
- [What is JungleWorks?](https://www.g2.com/discussions/what-is-jungleworks)
- [What YELO red?](https://www.g2.com/discussions/what-yelo-red)
- [What is YELO?](https://www.g2.com/discussions/what-is-yelo)

### [CloudBlue](https://www.g2.com/products/cloudblue/reviews)

CloudBlue is a monetization platform built to help service providers, distributors, and technology vendors scale their digital commerce across complex partner ecosystems. We bring catalog management, billing, and marketplace distribution together in one platform; enabling organizations to package, sell, and manage subscription solutions across multi-tier channels with consistency and control. We understand the operational friction that comes from fragmented vendor portals and manual processes. CloudBlue unifies product sourcing, lifecycle management, and revenue operations into a single workflow, reducing complexity through automation, standardized integrations, and centralized governance. This allows teams to launch offers faster, enable partners more effectively, and accelerate time to revenue. CloudBlue is designed not just to process transactions, but to support ecosystem growth. Our procurement and pricing engine adapts to existing commercial relationships, while automation manages provisioning, renewals, invoicing, and SKU updates at scale. Integrated analytics provide visibility across partners, products, and markets. This allows your team to make informed and confident decisions. CloudBlue's key capabilities: \> Subscription & Billing Automate ordering, provisioning, renewals, and invoicing across subscription and consumption models. \> Catalog & Offer Management Create differentiated bundles, solution packages, and pricing structures tailored to partners and markets. \> Multi-Tier Channel Management Support complex distributor, reseller, and partner hierarchies with governance, enablement, and revenue tracking. \> Hyperscaler Marketplace Syndication Publish and sell solutions through AWS, Microsoft Azure, and Google Cloud marketplaces. \> Global Ecosystem Marketplace Launch and operate marketplaces supporting multiple currencies, languages, and regional expansion. What makes CloudBlue different: \> Built for Multi-Tier Channel Commerce CloudBlue is built for distributor, reseller, and end-customer hierarchies, with governance and revenue visibility across every tier. Unlike platforms primarily designed for direct-to-customer or single-tier selling, CloudBlue supports the complexity of channel commerce. \> Faster Route to Marketplace Revenue CloudBlue helps organizations bring new offers to partner marketplaces and major cloud marketplaces faster, supported by a broad ecosystem of pre-built integrations and vendor connections. \> One Platform Instead of Multiple Point Tools CloudBlue brings catalog management, billing, provisioning, marketplace operations, and partner workflows together in one platform. This helps reduce reliance on separate tools and manual workarounds. \> Proven at Telco, Distributor, and Enterprise Scale CloudBlue supports complex, high-volume digital commerce environments across service providers, distributors, telcos, and global enterprises, with multi-currency, multi-language, and multi-region capabilities.

**Average Rating:** 4.5/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate CloudBlue?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)

#### Who Is the Company Behind CloudBlue?

- **Seller:** [HostPapa](https://www.g2.com/sellers/hostpapa)
- **Company Website:** www.hostpapa.com
- **Year Founded:** 2006
- **HQ Location:** Burlington, Ontario
- **Twitter:** @HostPapa  
18,655 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=97228bbe0fb37a49a62ff91d6bac482dd2764d6674879f1f76fe144615da3ca6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhostpapa%2F&secure%5Burl_type%5D=linkedin_company_website)  
311 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 47% Medium, 32% Small

#### What Do G2 Reviewers Say About CloudBlue?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **robust billing management** capabilities of CloudBlue, streamlining automation and marketplace integration effectively.
- Users appreciate the **powerful and robust features** of CloudBlue, enabling efficient automation and marketplace capabilities for businesses.
- Users value the **automation capabilities** of CloudBlue, enhancing efficiency in billing and provisioning processes.
- Users value the **flexibility** of CloudBlue, enabling diverse business models and seamless integration across platforms.
- Users value the **seamless integrations** with major ISV partners, streamlining their business processes and enhancing efficiency.

##### Cons

- Users report **billing issues** with CloudBlue, citing complicated reports and integration costs as significant challenges.
- Users find CloudBlue to be **expensive** , especially for integration or developing plugins, impacting accessibility for small teams.
- Users find **insufficient details** in support, leading to slow and unstructured assistance during their experience with CloudBlue.
- Users note **limited customization** options in CloudBlue, especially after critical features were removed, impacting user experience.
- Users feel the **limited features** of CloudBlue hinder effective management and integration, impacting overall satisfaction.

#### What Are Recent G2 Reviews of CloudBlue?

**["A Cloud and Software monetization solution"](https://www.g2.com/survey_responses/cloudblue-review-11134298)**

**Rating:** 4.0/5.0 stars

_— Todd C._

[Read full review](https://www.g2.com/survey_responses/cloudblue-review-11134298)

**["CloudBlue Marketplace for any B2B"](https://www.g2.com/survey_responses/cloudblue-review-11033707)**

**Rating:** 5.0/5.0 stars

_— Vish K._

[Read full review](https://www.g2.com/survey_responses/cloudblue-review-11033707)

#### What Are G2 Users Discussing About CloudBlue?

- [What is CloudBlue used for?](https://www.g2.com/discussions/what-is-cloudblue-used-for) - 1 comment, 1 upvote

### [Dokan Multivendor Marketplace](https://www.g2.com/products/wedevs-dokan-multivendor-marketplace/reviews)

Dokan is a Multivendor Marketplace Plugin and eCommerece Solution for WordPress.

**Average Rating:** 4.6/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Dokan Multivendor Marketplace?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.7/10)
- **Standalone:** 9.2/10 (Category avg: 8.3/10)
- **Booking System:** 8.3/10 (Category avg: 8.1/10)
- **Real-time Shipping Calculators:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Dokan Multivendor Marketplace?

- **Seller:** [weDevs](https://www.g2.com/sellers/wedevs)
- **Year Founded:** 2012
- **HQ Location:** Mirpur DOHS, Dhaka
- **Twitter:** @weDevs  
25,955 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7d49955d7f60b1159bb0dabb4a53292db5718efeca99b8c60f0c7d0e804910db&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2645499%2F&secure%5Burl_type%5D=linkedin_company_website)  
92 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 118% Small, 27% Medium

#### What Are Recent G2 Reviews of Dokan Multivendor Marketplace?

**["Very compehensive and great custoemr service"](https://www.g2.com/survey_responses/dokan-multivendor-marketplace-review-8769372)**

**Rating:** 5.0/5.0 stars

_— Aubrey B._

[Read full review](https://www.g2.com/survey_responses/dokan-multivendor-marketplace-review-8769372)

**["The Best Multi-Vendor and Multi-Store Wordpress Plugin in the World"](https://www.g2.com/survey_responses/dokan-multivendor-marketplace-review-10029034)**

**Rating:** 5.0/5.0 stars

_— christian d._

[Read full review](https://www.g2.com/survey_responses/dokan-multivendor-marketplace-review-10029034)

#### What Are G2 Users Discussing About Dokan Multivendor Marketplace?

- [What is multivendor marketplace?](https://www.g2.com/discussions/what-is-multivendor-marketplace)
- [What is Dokan marketplace?](https://www.g2.com/discussions/what-is-dokan-marketplace)
- [What is the use of Dokan plugin?](https://www.g2.com/discussions/what-is-the-use-of-dokan-plugin)

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Categorias em Destaque

[Software de Gestão de Compensação](https://www.g2.com/pt/categories/compensation-management)

[Ferramentas de Análise de Marketing](https://www.g2.com/pt/categories/marketing-analytics)

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Categorias Similares

- [Gerenciamento de Catálogo](/pt/categories/catalog-management)
- [Plataformas de E-Commerce](/pt/categories/e-commerce-platforms)
- [Ferramentas de E-Commerce](/pt/categories/e-commerce-tools)
- [Proteção contra Fraude em E-commerce](/pt/categories/e-commerce-fraud-protection)
- [E-Merchandising](/pt/categories/e-merchandising)

- [Varejo Multicanal](/pt/categories/multichannel-retail)
- [Gestão de Avaliações](/pt/categories/review-management-software)
- [Gerenciamento de Assinaturas](/pt/categories/subscription-management)
- [Verificação de Idade](/pt/categories/age-verification)
- [Proteção de Marca](/pt/categories/brand-protection)

- [Plataformas de Comércio Conversacional](/pt/categories/conversational-commerce-platforms)
- [Envio Direto](/pt/categories/drop-shipping)
- [Análise de E-Commerce](/pt/categories/e-commerce-analytics)
- [Personalização de E-Commerce](/pt/categories/e-commerce-personalization)
- [Pesquisa de E-Commerce](/pt/categories/e-commerce-search)

[Browse Mercado Themes](/pt/categories/marketplace/themes)

 ![Subhransu Sahu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subhransu Sahu")
SS

Pesquisado e escrito por [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)

Updated October 3, 2024

O software de marketplace, também chamado de marketplaces multivendedores, permite que os usuários criem e gerenciem vitrines digitais que hospedam listas de produtos e serviços de vários fornecedores. Essas ferramentas simplificam e agilizam todo o processo de criação, hospedagem e gerenciamento de um marketplace online, desde o design do site até a comunicação com fornecedores e o envio.

O software de marketplace é muito semelhante às [plataformas de e-commerce](https://www.g2.com/pt/categories/e-commerce-platforms) no sentido de que facilitam a construção e o gerenciamento de vitrines digitais; no entanto, as plataformas de e-commerce são destinadas a um único fornecedor, enquanto as plataformas de e-commerce multivendedores funcionam como um marketplace digital. Muitos produtos são oferecidos como uma plataforma independente, mas outros são exclusivamente, ou podem ser oferecidos, como um plugin para outro [sistema de gerenciamento de conteúdo web](https://www.g2.com/pt/categories/web-content-management).

Para se qualificar para inclusão na categoria de Marketplace, um produto deve:

- Criar e hospedar um site de e-commerce capaz de suportar múltiplos fornecedores
- Fornecer ferramentas de pagamento via integrações ou nativamente dentro da plataforma
- Permitir que os fornecedores criem novas listas de produtos ou serviços
- Oferecer segurança e/ou criptografia de dados e informações, bem como seguir a regulamentação de e-commerce
- Fornecer canais de comunicação entre fornecedores e clientes

Show More

### Tópicos de Mercado

- [O que é Software de Marketplace?](#o-que-e-software-de-marketplace)
- [Quais são as Características Comuns do Software de Marketplace?](#quais-sao-as-caracteristicas-comuns-do-software-de-marketplace)
- [Quais são os Benefícios do Software de Marketplace?](#quais-sao-os-beneficios-do-software-de-marketplace)
- [Quem Usa Software de Marketplace?](#quem-usa-software-de-marketplace)
- [Desafios com Software de Marketplace](#desafios-com-software-de-marketplace)
- [Quais Empresas Devem Comprar Software de Marketplace? ](#quais-empresas-devem-comprar-software-de-marketplace)
- [Como Comprar Software de Marketplace](#como-comprar-software-de-marketplace)
- [Tendências de Software de Marketplace](#tendencias-de-software-de-marketplace)

[
### Tópicos de Mercado
Expandir/Recolher ](#)
- [O que é Software de Marketplace?](#o-que-e-software-de-marketplace)
- [Quais são as Características Comuns do Software de Marketplace?](#quais-sao-as-caracteristicas-comuns-do-software-de-marketplace)
- [Quais são os Benefícios do Software de Marketplace?](#quais-sao-os-beneficios-do-software-de-marketplace)
- [Quem Usa Software de Marketplace?](#quem-usa-software-de-marketplace)
- [Desafios com Software de Marketplace](#desafios-com-software-de-marketplace)
- [Quais Empresas Devem Comprar Software de Marketplace? ](#quais-empresas-devem-comprar-software-de-marketplace)
- [Como Comprar Software de Marketplace](#como-comprar-software-de-marketplace)
- [Tendências de Software de Marketplace](#tendencias-de-software-de-marketplace)

## Saiba Mais Sobre Software de Marketplace

### O que é Software de Marketplace?

Software de marketplace, também chamado de marketplaces digitais de múltiplos fornecedores ou marketplaces de e-commerce, é um tipo de software de e-commerce que permite que empresas criem seus próprios marketplaces, vendam seus produtos e atraiam múltiplos comerciantes, revendedores e parceiros que vendem produtos e serviços. O proprietário do marketplace não precisa manter um inventário dos produtos do revendedor, mas sim a própria infraestrutura do marketplace, garantindo que outras empresas o utilizem.

Como resultado de hospedar múltiplos comerciantes, é provável que seja necessário ter uma rede de suporte robusta caso algum desses comerciantes tenha um problema em algum momento. Clientes com problemas na plataforma provavelmente também entrarão em contato, então ter suporte tanto no front-end quanto no back-end será necessário.

#### Quais Tipos de Software de Marketplace Existem?

Com base nas preferências dos usuários, geralmente existem dois tipos de software de marketplace disponíveis para os usuários, conforme mencionado abaixo:

**Software em nuvem**

Software de marketplace baseado em nuvem ajuda a construir o site do marketplace através de uma interface de usuário sem necessidade de conhecimento em programação ou de desenvolvedores. Esse tipo de software é a maneira mais fácil e rápida de lançar marketplaces e geralmente é baseado em nuvem, não necessitando de hospedagem de terceiros.

**Software local**

Em contraste com o software de marketplace baseado em nuvem sem código, o software local é hospedado no servidor do proprietário ou do fornecedor e geralmente é um software de código aberto que permite personalização. Embora o software local permita uma ampla gama de adição de recursos, ele é mais caro do que os modelos sem código em nuvem ou hospedados em servidor.

### Quais são as Características Comuns do Software de Marketplace?

A seguir estão algumas características principais dentro do software de marketplace que podem ajudar os usuários de várias maneiras:

**Administração:** Gerenciar o marketplace deve ser algo suave e abrangente. A administração do marketplace fornece aos operadores do marketplace controle total do mesmo, o que inclui gerenciamento do site, gerenciamento de relações entre compradores e fornecedores, configuração de design do marketplace, gerenciamento e manutenção de API, conformidade com padrões de segurança e uso de análises para monitorar KPIs críticos para o negócio.

**Pagamentos e assinaturas:** Permite que os operadores do marketplace definam diferentes soluções de pagamento, como cartão de crédito, pagamento na entrega, carteiras móveis, compre agora pague depois (BNPL), etc., para os clientes. Os comerciantes também podem selecionar modelos de pagamento como associações únicas, assinaturas mensais ou anuais, etc., para vender produtos e serviços. Deve fornecer funcionalidades para gerenciar e monitorar processos de transação entre compradores, fornecedores e o proprietário do marketplace e suportar múltiplas moedas.

**Gerenciamento de fornecedores:** As capacidades de gerenciamento de fornecedores oferecem aos operadores do marketplace controle total sobre a integração, gerenciamento e administração de fornecedores do marketplace. Ajuda a gerenciar relações com fornecedores através do gerenciamento de permissões e painéis personalizáveis para obter insights sobre as operações dos fornecedores. A funcionalidade de gerenciamento de fornecedores também ajuda os fornecedores e comerciantes a gerenciar sua loja, preço de produtos, promoções e catálogo para os compradores e clientes.

**Gerenciamento de armazenamento, envio e devolução:** O software de marketplace deve oferecer aos operadores do marketplace múltiplas soluções de envio, como drop-shipping, envio centralizado, envio gratuito ou uma combinação. Os proprietários do marketplace podem escolher a que mais se adequa ao seu negócio. Também ajuda a gerenciar inventário em múltiplas localizações e armazéns, roteamento e cumprimento de pedidos, e integra-se com soluções de gerenciamento de devoluções para facilitar a devolução. 

**Gerenciamento de pedidos:** Uma funcionalidade para gerenciar o cumprimento de pedidos é essencial no software de marketplace. Clientes que fazem pedidos em marketplaces podem receber notificações por e-mail, ver o status de seus pedidos, rastrear seus pedidos e receber faturas após o pagamento bem-sucedido. Além disso, os fornecedores também ficam sabendo se os clientes abandonaram carrinhos e trabalham para eliminar gargalos no nível do produto para melhorar a experiência geral de compra.

**Gerenciamento de catálogo:** Se um vendedor tem milhares de produtos, preencher os detalhes de cada produto é demorado. O software de marketplace também oferece recursos de gerenciamento de catálogo para editar ou atualizar informações de produtos em massa. Ele também sincroniza o feed de produtos com outros marketplaces, como o Google Shopping, que oferece serviços de comparação de preços e garante que os detalhes dos produtos sejam refletidos com precisão.

**Capacidades de marketing:** As capacidades de marketing do software de marketplace ajudam não apenas na promoção do negócio, mas também impulsionam as vendas dos comerciantes. Os marketplaces são frequentemente otimizados para SEO e hospedam software de avaliações de produtos, classificações de vendedores, anúncios e programas de fidelidade que ajudam os clientes a descobrir marketplaces e vendedores.

### Quais são os Benefícios do Software de Marketplace?

**Simplificar o gerenciamento da loja:** É fácil e sem complicações gerenciar uma loja online usando software de marketplace. O software de marketplace vem com muitos recursos e funcionalidades pré-construídos, como uma vitrine, carrinho de compras, gerenciamento de catálogo, gateway de pagamento, etc., para facilitar o uso dos revendedores.

**Simplifica o desenvolvimento do marketplace:** Os proprietários de marketplaces que gerenciam marketplaces não precisam se preocupar com o gerenciamento de inventário, mas são responsáveis pelo processamento de transações. Eles apenas precisam garantir que as empresas o utilizem em seu pleno potencial. Os proprietários de marketplaces investem no desenvolvimento do marketplace e criam serviços de valor agregado monetizados para revendedores visando a lucratividade. 

**Alcançar um público maior:** Ele oferece uma oportunidade holística para proprietários de negócios, revendedores e usuários finais. Os revendedores podem alcançar um público maior, e os clientes podem comparar muitas marcas em uma única plataforma. Também ajuda na promoção de marcas e defende a proteção de marcas sob a plataforma do marketplace.

### Quem Usa Software de Marketplace?

**Pequenas empresas:** Pequenas empresas que estão começando o marketplace com poucos fornecedores e SKUs podem se beneficiar do software de marketplace.

**Empresas de médio porte:** Empresas de médio porte com alguma infraestrutura de e-commerce ou negócio de e-retail que desejam mudar seu negócio para um modelo de marketplace de múltiplos fornecedores para aprimorar sua oferta de negócios podem usar o software.

**Empresas:** Grandes organizações que já alcançaram crescimento e desejam aprimorar suas relações com fornecedores existentes e trazê-las para uma infraestrutura de comércio mais sofisticada e escalar o negócio.

#### Software Relacionado ao Software de Marketplace

Soluções relacionadas que podem ser usadas junto com o software de marketplace incluem:

[Plataformas de e-commerce](https://www.g2.com/categories/e-commerce-platforms) **:** Plataformas de e-commerce funcionam de maneira muito semelhante ao software de marketplace, exceto que apresentam apenas um único comerciante em vez de uma variedade.

[Software de personalização de e-commerce](https://www.g2.com/categories/e-commerce-personalization) **:** O software de personalização de e-commerce fornece as ferramentas para criar experiências personalizadas para cada cliente. Isso geralmente inclui recomendações de produtos com base no histórico de visualização e compra, bem como mensagens personalizadas para clientes que retornam.

[Gateways de pagamento](https://www.g2.com/categories/payment-gateways) **:** O software de gateway de pagamento fornece um meio para os clientes inserirem suas informações de cartão de crédito para fazer um pagamento de forma segura. Os gateways de pagamento geralmente usam uma variedade de processadores de pagamento, para que os comerciantes possam escolher com quais processadores preferem trabalhar.

### Desafios com Software de Marketplace

Soluções de software podem vir com seu próprio conjunto de desafios. 

**Seleção e implementação:** Selecionar o software de marketplace certo não é uma tarefa fácil. Os usuários frequentemente escolhem soluções de tamanho único, que podem não ter todos os recursos necessários. Além disso, muitas vezes é confuso selecionar e implementar os plugins e recursos certos para diferentes tipos de fornecedores. 

**Demorado:** Construir um marketplace é uma tarefa enorme e requer atenção constante. Embora o software de marketplace forneça recursos padrão para criar marketplaces, esses podem não ser suficientes quando surgem problemas imprevistos durante a construção e os testes.

**Caro:** Optar por um nível avançado de software de marketplace é bastante caro. Pequenas e médias empresas frequentemente desejam software de marketplace abrangente, mas acham difícil pagar pelos recursos adicionais, pois eles frequentemente aumentam o custo do próprio software de marketplace.

### Quais Empresas Devem Comprar Software de Marketplace? 

Múltiplas empresas de diversos setores podem usar software de marketplace para lançar marketplaces de múltiplos fornecedores. Aqui estão alguns exemplos comuns de empresas que podem comprar esse software:

**Varejo:** Qualquer tipo de empresa que esteja no negócio de varejo ou atacado e queira expandir o negócio na indústria de e-commerce pode lançar marketplaces com a ajuda de software de marketplace. Por exemplo, Amazon, eBay, Target, Walmart, etc.

**Software:** Fornecedores de software podem usar esse software para lançar marketplaces que incentivem outros fornecedores de software a listar seus produtos e fazer negócios em uma única plataforma intuitiva. Por exemplo, G2, Trustpilot, Trustradius, etc.

**Serviços:** Qualquer empresa baseada em serviços de diversos setores, como construção, decoração de interiores, desenvolvimento de sites e agências de publicidade, pode criar um marketplace de serviços para reunir todos os tipos de prestadores de serviços em uma única plataforma.

### Como Comprar Software de Marketplace

#### Levantamento de Requisitos (RFI/RFP) para Software de Marketplace

O levantamento de requisitos garante que o software tenha todos os recursos que um negócio precisa. Ajuda a entender as ferramentas certas necessárias para realizar processos de tarefas críticas sem perder tempo descobrindo como fazê-lo. Também ajuda a fazer perguntas críticas sobre a necessidade do software. Por exemplo, o software de marketplace ajuda a construir marketplaces de múltiplos fornecedores. Ainda assim, o comprador também deve saber o tamanho do negócio, quantos fornecedores podem ser integrados com cada plano básico, intermediário e avançado, e qual quantidade de SKUs o marketplace pode lidar.

#### Comparar Produtos de Software de Marketplace 

**Crie uma lista longa**

Uma lista longa ajuda a refinar produtos de software com recursos essenciais de software de marketplace, como listagens de produtos, listagens de fornecedores, administração do marketplace, criação de páginas de destino, recursos de pagamento e envio, recursos de gerenciamento de pedidos, etc. Os compradores podem adicionar software com base em software sem código ou software local autônomo ou complementos de marketplace. Algumas outras coisas a considerar ao criar uma lista longa podem ser a popularidade do produto, o preço oferecido para complementos de produto, esquemas para atualização e suporte ao cliente 24/7.

**Crie uma lista curta**

Uma lista curta reduz a lista longa de compradores e ajuda-os a tomar uma decisão construtiva sobre qual software optar. Listas curtas são mais específicas para a necessidade exata do comprador, mapeadas com os recursos oferecidos pelo produto. Por exemplo, compradores que procuram software de marketplace sem código não devem manter soluções locais na lista curta.

**Conduza demonstrações**

Demonstrações são uma parte essencial de todo o processo de implementação de software. Elas garantem que o software de marketplace funcione sem problemas e seja compatível com o sistema de negócios existente. Permite que os compradores façam perguntas sobre os recursos do software e garante que o fornecedor do software seja totalmente transparente sobre as ofertas do produto.

#### Seleção de Software de Marketplace

**Escolha uma equipe de seleção**

Uma equipe composta por pessoal de TI interno, gerentes de projeto, chefes de departamentos, especialistas em e-commerce e usuários finais deve fazer parte do processo de seleção. Juntamente com a alta administração, essa equipe de seleção é responsável por selecionar o software certo e verificar todo o processo de integração do software de marketplace. Os compradores também podem terceirizar consultores técnicos com expertise específica do domínio para dar recomendações e sugestões construtivas nesse processo.

**Negociação**

Para negociar com sucesso, o comprador deve analisar cuidadosamente a oferta final fornecida por dois ou mais fornecedores de software de marketplace. Há chances de que os fornecedores possam oferecer software semelhante com recursos semelhantes. Nesse caso, o único diferenciador pode ser o preço oferecido pelo fornecedor. O fator decisivo durante a seleção final em caso de preços semelhantes pode depender de complementos de produto, personalização única, suporte ao cliente pós-implementação, etc.

**Decisão final**

Na maioria dos casos, a alta administração ou o chefe do departamento decide selecionar o software após analisar cuidadosamente todos os insights documentados fornecidos pela equipe durante o processo de teste do produto. Também é essencial investigar todos os termos e condições do fornecedor com antecedência para evitar qualquer confusão de última hora.

### Tendências de Software de Marketplace

**Integração de carteira digital**

Integrar uma variedade de métodos de pagamento oferece flexibilidade tanto para clientes quanto para comerciantes. Ao permitir que ambas as partes paguem e aceitem pagamentos de várias carteiras digitais, aplicativos de pagamento móvel e outras opções de pagamento, uma variedade maior de clientes e comerciantes pode participar.

**Inteligência artificial**

A inteligência artificial e o aprendizado de máquina alimentam grande parte da personalização agora disponível para lojas de e-commerce e marketplaces. A inteligência artificial também pode alimentar a precificação dinâmica, que ajusta automaticamente os preços dos itens com base nos preços dos concorrentes e outras informações.