gen.video Pros and Cons

Gen Video uniquely allows for tracking of conversions from 3rd party retailers through affiliate networks. It's simple enough to set-up and the client success team was responsive, friendly, and helpful. It's flexible to handle different products, creators, platforms, for any combination of content that we want to track. Review collected by and hosted on G2.com.

The UI is pretty clean and modern in it's aesthetic, but sorta clunky to use. Sometimes you need a full screen with the browser to do certain things, sometimes there is featurs hidden under expand icons. It also a little hard to do what should be a quick task - like create a link with a creator for a product at a retailer. Lastly, my biggest critigue is that is hard to analyze the data that is returned. The data itself is pretty straightforward, but it's hard to cut the data by the variables that we are interested in. It is definitely lacking in flexibility to analyze and cut the data. Review collected by and hosted on G2.com.

Gen.Video was extremely knowledgeable and very forthcoming. They rolled with the punches and helped us design and implement marketing research along with basically setting up our influencer marketing campaign. We were able to do so much because of them. I cannot thank Bill and Kayla enough for all the work that they've done. It was a pleasure to work with them and I hope to do so in the near future. Review collected by and hosted on G2.com.

NA - I really don't have anything negative to say here. Review collected by and hosted on G2.com.

What I love about Gen.Video is that they're more than just an agency that manages the influencer relationship and helps grow our customer base. They do everything in their power to ensure long term success, and they make it easy for you to reach your goals. Review collected by and hosted on G2.com.

Nothing to dislke, but would ideally like to see a larger list of partners/influencers to select from. Review collected by and hosted on G2.com.

Their customer support with onboarding was impeccable - team is super responsive. It is very simple to use and completely customizable. It fits all of our needs as an agency using the roster features to share with brands. It also allows us to create Opportunity lists to share talent recommendations to brands. And so much more! We use it every day! Review collected by and hosted on G2.com.

No complaints! We were an early user, so there were some tech bugs in the beginning as they implemented more features, but they always got fixed fast. Review collected by and hosted on G2.com.

I really like the quick responses and KOL management from Gen.video. They always provide quick responses, efficiently address clear messages, and pass them to KOL in a timely manner. In terms of KOL deliverables management, their deliverables and approval management are also very efficient and professional. Review collected by and hosted on G2.com.

What I dislike is probably the KOL sourcing. Initially, the KOL list they provided was quite far from what we expected based on our initial brief. And also some of the specified KOLs that we really want to work with. If he or she declines, I feel gen.video is hard to convince them to work with us. This probably needs a closer working relationship with top tier KOLs. Review collected by and hosted on G2.com.

Their platform is easy to use and covers every need. Their video editing capabilities are great as well as their client service and available roster.

It is amazing to have everything related to influencers in one place. Review collected by and hosted on G2.com.

Nothing to be honest, they did an amazing job, our influencer's posts didng't go viral and therefore our expected CPM was a big higher than expected, but that is not something you can control and we all know that you win and you lose in terms of CPM on a given camaping Review collected by and hosted on G2.com.

Our favorite feature of the platform is the ability to earmark specific seconds within the video, making tracking and communication a breeze for both us and the creators we work with.

Gone are the days of cumbersome email threads and vague timestamps. This platform allows us to effortlessly synchronize our feedback with the video timeline, providing clear and concise comments at the exact moments that require attention. Review collected by and hosted on G2.com.

While not essential, updating the overall platform visuals would enhance the user experience. Despite the visuals, gen.video excels in functionality. It provides all the necessary features and performs tasks efficiently. Review collected by and hosted on G2.com.

The Gen.Video team has been amazing in helping bring to life our influencer campaigns and having well-established connections with many managers representing the creators we wanted to work with. In addition, I have been very impressed with their affiliate marketing and affiliable business expertise. They have helped us establish our first micro-influencer program to help with our affiliate business. Review collected by and hosted on G2.com.

I haven't experienced anything with the gen.video team that I have disliked. They are easy to work with and are always very attentive to their clients. Review collected by and hosted on G2.com.

This agency is an exceptional partner. They adapt to internal processes to help us create fantastic content with awesome talent. They are always so responsive and helpful. They work within timelines and complete projects quickly. Working in a regulated industry can be extremely challenging, but gen.video is always there to strategize and come up with solutions that meet the needs of our business. Review collected by and hosted on G2.com.

I have nothing negative to say about gen.video. Review collected by and hosted on G2.com.

gen.video sources top-quality talent that fits perfectly within our product line and brand. They provide exceptional service and manage campaigns from end to end. No matter what the timeline is, they are always able to turn things around quickly. Review collected by and hosted on G2.com.

Nothing, they have been great to work with. They are very professional and go above and beyond in many ways. Review collected by and hosted on G2.com.