
Discovery, discovery, discovery. We are all so used to talking about ourselves. Looking back at some of the discoveries I had had prior to taking the course, I'd like to go back in time and tell myself to stop. It's just crazy that we spend so much time chasing leads to completely waste an opportunity to ask insightful questions and to make it all about them and their struggles. No way I go back to doing things the same way. Review collected by and hosted on G2.com.
PIC (Problem Identification Chart) is one of the best tools that we, as salespeople, can use to help our customers navigate the buying journey. Really getting to know 5 states of the current state (physical/literal, problems, impact, emotion and root cause) and translating them into the future state is what defines the GAP. Once we know how big the GAP is, everything else becomes much easier. No gap, no sale. Review collected by and hosted on G2.com.