CM
Caite M.
Sr. Social Strategist
Small-Business (50 or fewer emp.)
"Gain is a fantastic tool"
4/5
What do you like best about Gain?

I've used Gain for a handful of years now and it's never done me or my teams wrong. It's an amazing tool to help our content receive proper feedback and approvals as well as organize the posting calendar. We've been able to get a variety of clients to use it and they've mentioned it's seamless and very user-friendly. Review collected by and hosted on G2.com.

What do you dislike about Gain?

Some of the things that I dislike about Gain may or may not be out of your control but some of the missing product offerings can create issues when routing content. For example, Gain doesn't offer mixed media when routing Instagram carousels, so we typically have to separate content in order to route everything. Another is not being able to upload a thumbnail image for Instagram Reels. I'm sure there are a few other API things, but that's really it. Review collected by and hosted on G2.com.

SD
Samuel D.
Managing Director
Small-Business (50 or fewer emp.)
"The ideal platform for us as an agency."
5/5
What do you like best about Gain?

For us quality of our content is so important. We like best the approval features, as we have several review steps before it goes to the client, so I love that we can go through the approval process and then content automatically gets sent to the client. Review collected by and hosted on G2.com.

What do you dislike about Gain?

We schedule content for usually Instagram, Facebook and LinkedIn at the same time, and it can be tedious having to duplicate the content for each channel. It would be good to be able to create the content at the same time (and just amend caption per channel like you can in buffer). Review collected by and hosted on G2.com.

Response from Deborah Ramirez of Gain

Hi Samuel,

Thank you for the great feedback! We’re glad the approval features are helping you streamline client approvals. We appreciate your suggestion about scheduling across multiple channels—it’s valuable insight, and we’ll pass it on to our product team. Thank you for trusting us with such an essential part of your work.

HM
Helena M.
Vice President, Social Content and Engagement Strategist
Enterprise (> 1000 emp.)
"Absolutely thrilled with the GAIN app!"
5/5
What do you like best about Gain?

It has truly transformed our content calendar approval process. The automation feature saves us so much time and effort, allowing our team to focus on what really matters—creating great content.

One of the standout benefits is the significant reduction in the margin for error. We can approve posts right from our smartphones or computers, making it incredibly convenient. Plus, the audit trail provides transparency, letting us see who approved what and when, which enhances our collaboration. It's easy to set-up and sync our social media platforms and use. The customer service is A+.

We use this tool frequently, so I love being able to preview social media posts before they go live; it helps us visualize the final product and ensure everything looks perfect. Overall, GAIN has streamlined our workflow, making it easier and more efficient. Highly recommend it to any team looking to enhance their content management process! Review collected by and hosted on G2.com.

What do you dislike about Gain?

No dislikes to share. It's a great tool! Review collected by and hosted on G2.com.

Justine S.
JS
Justine S.
Content and Social Media Specialist
Small-Business (50 or fewer emp.)
"Super user-friendly tool and amazing customer service"
5/5
What do you like best about Gain?

What I like most about Gain is how easy it is to use, both internally and externally. Content creation is a breeze, and customer approvals and feedback are easy to manage.

What's more, if there's a problem, the customer service team is dedicated, cares about its users and always responds quickly and professionally. Review collected by and hosted on G2.com.

What do you dislike about Gain?

There's not much I don't like about the tool. Perhaps the inability to post directly to Facebook groups, but that's a block via Facebook, not Gain.

Perhaps also the new plans available. We're still on the old plan and of the new ones, none of them suit us unless we double our monthly payments. It would be interesting to offer more affordable options. Review collected by and hosted on G2.com.

Sarah H.
SH
Sarah H.
Founder
Small-Business (50 or fewer emp.)
"Best social media management tool for agencies!"
5/5
What do you like best about Gain?

Gain makes social media management for agencies a breeze! Working both as an employee at an agency and now being the founder of an agency, my clients over the past few years of using Gain have had nothing but positive reviews about the ease of content approvals on the platform. My team and I also love the calendar view for content planning, labelling key promotional periods and the ability to automatically schedule both posts and stories. Review collected by and hosted on G2.com.

What do you dislike about Gain?

Gain could have some better analytics integrated, and I also find that sometimes it will compress the size of video files to make them blurry on social platforms. It would also be great to be able to post carousels or story sequences that include both video and photo together, rather than needing to separate them. Review collected by and hosted on G2.com.

Response from Deborah Ramirez of Gain

Hi Sarah,

Thank you so much for your Gain review! We couldn't agree more – the ease of content approval, calendar view for planning, and automated scheduling are game-changers for agencies.

We hear you loud and clear about video quality. Our engineering team has worked on improvements, and you should see a noticeable difference in video resolutions now. Also, the ability to create mixed-media posts is on the horizon. Stay tuned to our latest product updates page https://changelog.gainapp.com/ for announcements.

Regarding metrics, our product team is actively working on improving analytics. We’ll be sure to pass your feedback along to them!

Thank you again for your time and valuable review.

See how Gain improved
Silvia P.
SP
Silvia P.
Digital Marketing and SEO Specialist
Small-Business (50 or fewer emp.)
"Good but can be perfect with some improvements"
4/5
What do you like best about Gain?

We were looking for an approval tool more than a software to public content and Gain was the best we found to fulfill this purpose. It is quite easy to use even if needs training because it's not that intuitive. Implementation and integration to our daily working routine was really easy so a plus. We are using it almost every day and really helps our job. Review collected by and hosted on G2.com.

What do you dislike about Gain?

I would not say that I dislike it but more what can be improved. For example add a round IF to the approval. This is missing. If somebody says no, the content would take another round of approval. Customer support could be faster and live. Review collected by and hosted on G2.com.

AC
Aifel C.
Social Media Manager
Small-Business (50 or fewer emp.)
"A fantastic all-in-one platform for post creation, scheduling, and approvals!"
5/5
What do you like best about Gain?

I was first introduced to Gain back in 2017 while I was working at an agency as a social media manager. I initially loved the ease of use and approval process that allowed me to easily send content for approval to clients while I was managing a portfolio of over 20 accounts.

Fast forward to 2022, the new agency that I'm currently at was looking for a new platform that would help make the monthly content calendar process more seamless. I remembered Gain and how much of a great experience I had with any issues that arose. Their customer support was truly unbeatable compared to platforms such as Hootsuite and Buffer.

Since transitioning platforms, we've been able to cut down our monthly process significantly. Onboarding our internal team and clients was also quite easy, and their introduction videos provided a great visual for navigating through the different features. Our team uses Gain daily and integrating our client's social accounts was also seamless. Their customer service is top notch and they respond to your messages promptly! Review collected by and hosted on G2.com.

What do you dislike about Gain?

There are certainly more pros about Gain and not very many cons I can think of. The only feature that would be a nice to have is the ability to publish documents on LinkedIn. Review collected by and hosted on G2.com.

Response from Deborah Ramirez of Gain

Hi Aifel,

We’re delighted to hear that Gain has helped your agency streamline its processes and improve collaboration with clients. Your mention of having used Gain since 2017 is particularly gratifying; we’re so glad to have you!

Regarding your suggestion for publishing documents on LinkedIn, this is currently on our roadmap, so stay tuned. Thank you again for taking the time to share your experience, we look forward to continuing to serve you.

Bruna C.
BC
Bruna C.
Director of Social
Small-Business (50 or fewer emp.)
"Gain makes your life easier"
5/5
What do you like best about Gain?

Organization, clarity, ease of use, look and feel are some of my favorite things about Gain. When people are plugged into it properly, it's a smooth process and easy to follow. Customer help and support are often great and super welcoming. Review collected by and hosted on G2.com.

What do you dislike about Gain?

I wish clients could have Activity/Routing/Approvals view without having to be made a Contributor. I wish you could more easily download items. The 10MB limit is annoying often. There are some adoption hurdles I wish would be easier for stakeholders to jump over more easily and implement the tool as a necessity in their day-to-day Review collected by and hosted on G2.com.

Yasser G.
YG
Yasser G.
VP of Fulfillment
Mid-Market (51-1000 emp.)
"Yasser Galeano - GainApp Review"
4.5/5
What do you like best about Gain?

I like its ability to connect to multiple social media platforms, it's cross-team collaboration capabilities and its simple yet effective approval workflows. Review collected by and hosted on G2.com.

What do you dislike about Gain?

For some reason, our team still needs to post FB stories manually since it doesn't seem to be available in GainAPP (unless we are doing something wrong). I would love the ability to have reporting features built into Gain at some point. Review collected by and hosted on G2.com.

Erinna L.
EL
Erinna L.
COO
Small-Business (50 or fewer emp.)
"Efficient, Visually Pleasing and Good/ Intuitive UX/UI, Helpful and Fairly Quick Support, Decent $"
5/5
What do you like best about Gain?

I love the organization abilities of channels and organizations under Gain, we have multiple for each and it helps keep us super organized. The calendar view is my ride or die, I wouldn't be able to get much scheduled out without that view and the duplication options and custom link img etc. options are all a nice add as well. Integration of social channels is amazing! Sometimes thing can be frustrating to connect but only because of FB and IG/ the social channels that have complicated components (as long as everything is set up correctly there it is really easy to connect through gain). Review collected by and hosted on G2.com.

What do you dislike about Gain?

The only thing I would change is the ability to have an instant chat with support option rather than waiting for an email back. They are super helpful and fairly quick to respond but having an instant answer would be nice rather than waiting and coming back to it.Also I would like to be able to select all on a day and choose schdcule without there being an error that some of them in that day are already set to scheduled (that's a bit annoying if I'm working on a few different posts and have to weed between the ones already scheduled to bulk schedule them). Review collected by and hosted on G2.com.

Response from Deborah Ramirez of Gain

Hi Erinna,

Thank you for your detailed review! Our team is thrilled to know how much you appreciate the intuitive UX/UI and how it saves you time and effort.

We understand the need for an instant chat support option and will take your feedback into consideration. Regarding scheduling in bulk, we offer a "select all" option as long as all your posts have the same status (Approved or Draft), you can schedule them in bulk. The easiest way is to use filters to weed out other posts in bulk. Our Customer Success team will reach out to you to share more information!

Your success is our priority, and we're glad to be a part of it. Thanks for being a valued member of the Gain community!