--- title: Gain Reviews meta_title: 'Gain Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 54 reviews by the users' company size, role or industry to find out how Gain works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 54 scale: '5' date_modified: '2026-08-13' parent_category: name: Financial Services url: https://www.g2.com/categories/financial-services --- # Gain Reviews **Vendor:** Gain **Category:** [Deal Sourcing](https://www.g2.com/categories/deal-sourcing) **Average Rating:** 4.6/5.0 **Total Reviews:** 54 ## About Gain Gain is the Private Markets Super App, a connected global platform transforming how leading investors, advisors, and corporates source, evaluate, and execute deals. By combining investment-grade intelligence, AI-powered workflows, and your team’s proprietary data in one unified platform, Gain enables top deal teams to move faster, reduce risk, and build conviction with confidence. Gain is trusted across more than $1 trillion of private capital, used by 100% of MBB and Big Four firms, and by 80% of the world’s top 20 M&A advisory houses. Recognized for fast innovation and impact, Gain has been named both US and EU Data Provider of the Year by PE Wire, awarded Global Financial Market Review’s Best Use of AI in Finance, and ranked in Sifted’s Top 100 Fastest-Growing Companies, the Forbes 1000, and the Deloitte Technology Fast 50. Gain operates globally with offices in New York, London, Amsterdam, Frankfurt, Warsaw, and Bangalore. ## Gain Pros & Cons **What users like:** - Users find Gain.pro to have a **simple user interface** , enabling quick access to reliable insights effortlessly. (13 reviews) - Users highly value the **comprehensive information** and reliable insights available on Gain.pro for investment research. (9 reviews) - Users appreciate the **comprehensive data** provided by Gain.pro, making research on private companies fast and efficient. (7 reviews) - Users value the **high data accuracy** of Gain, enhancing their ability to find reliable company information efficiently. (7 reviews) - Users praise the **high accuracy of data** on Gain, enhancing trust and effectiveness in their screening processes. (6 reviews) - Accuracy of Information (5 reviews) - Users find the **in-depth company information** provided by Gain.pro invaluable for making informed investment decisions. (5 reviews) - Efficiency (5 reviews) - Interface Ease-of-Use (5 reviews) - User Interface (5 reviews) **What users dislike:** - Users find the **limited data** frustrating for smaller enterprises, affecting insights and market understanding. (5 reviews) - Users note **data inaccuracy** with limited private information and occasionally outdated financials on Gain.pro. (4 reviews) - Users face challenges with **limited geographic coverage** , affecting access to comprehensive private company information. (4 reviews) - Users find the pricing **expensive** , especially for smaller teams seeking more affordable options with limited features. (2 reviews) - Users feel that the **lack of detail** in information hinders decision-making for smaller enterprises. (2 reviews) - Competitor Analysis (1 reviews) - Users find Gain to be **quite pricey** , desiring cheaper plans with limited access options to reduce costs. (1 reviews) - Data Accuracy (1 reviews) - Difficult Learning (1 reviews) - Download Issues (1 reviews) ## Gain Reviews ### 1. Easy to Navigate with Stellar Onboarding, but Notifications and Integrations Need Work **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Gain?** It has a really accessible interface, and I find it very easy to navigate the platform. The access license is relatively affordable for the level of data that I am receiving. The onboarding was phenomenal - Abe hopped on a call and walked me through everything. I haven't used much of the AI tools yet, so cannot comment, but overall I think the customer support has been the best. **What do you dislike about Gain?** While Gain solves a real problem for content approvals, there are a few friction points. The email notification system can become noisy and hard to manage across multiple client accounts. The mobile experience also lags behind the desktop version, which is frustrating for on-the-go use. Additionally, integration options with other tools in the marketing stack are more limited than competitors. For the price, I'd expect a more robust analytics dashboard and greater flexibility in setting up multi-step approval workflows **What problems is Gain solving and how is that benefiting you?** I like that I do not need to build any table/spreadsheet to manage all the companies and information. It gives me a simple, intuitive interface to review content, which means fewer delays. The organisational help has been great! ### 2. Great sourced private financials in Excel, but US private company coverage needs work **Rating:** 3.5/5.0 stars **Reviewed by:** Kees F. | M&A Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Gain?** My favorite part about using Gain is the ability to pull financials on private companies and have the sources included directly in the Excel file. This is a big improvement over other applications that provide private market data but don’t include the underlying source, which makes the information essentially unusable if you can’t track it down on your own. **What do you dislike about Gain?** The most frustrating thing about Gain, in my view, is the lack of private market data for US companies. It’s definitely useful when I’m pulling information for many European companies, but it would be much better if there were more usable data for US-based private companies as well—especially data that isn’t just AI estimates. **What problems is Gain solving and how is that benefiting you?** The main problem Gain solves for me is saving time. When I’m pulling financials on private companies, Gain not only provides the information in an easily analysable format, but also includes the sources. That removes what is arguably the most tedious step in the research process; after that, all that’s left is to audit the sources to make sure they’re trustworthy, which they generally are. ### 3. Gain is user-friendly tool that is great for market landscapes and information on specific companies **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Investment Banking | Enterprise (> 1000 emp.) **Reviewed Date:** July 28, 2026 **What do you like best about Gain?** Gain is very user friendly. You can easily search for a company, then move to reviewing the whole market and recent transactions without getting lost. If you want to explore players in a category, there are also a lot of search filters to apply to show a very specific yet thorough selection of companies. **What do you dislike about Gain?** Some people might appreciate the AI-assumed financials, but I don’t find them helpful. Maybe certain outfits value them, but I worry that a made-up number will stick in my mind, so I’d rather not see it at all. **What problems is Gain solving and how is that benefiting you?** Before I started using Gain, creating profiles took a lot more time. Now, for the most part, I can complete them using only what Gain has gathered, instead of hunting through multiple websites and other locations. ### 4. Gain Delivers Strong Financial Overviews and Competitor Insights **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** June 18, 2026 **What do you like best about Gain?** We primarily use Gain for preparing prospect research and compiling buyer lists. Gain provides particularly strong financial overviews of companies, as well as robust competitor analyses.The platform is user-friendly, and we benefit from strong customer support through Wynona, our dedicated account manager. **What do you dislike about Gain?** The pricing of Gain is relatively high and could be more competitive. In addition, not all (smaller) companies are listed on the platform. **What problems is Gain solving and how is that benefiting you?** Gain provides us with access to a substantial company database, including associated financials. It often features international buyers with whom we do not (yet) have an existing relationship. ### 5. Simpel en practical, with interesting proprietary data **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 07, 2026 **What do you like best about Gain?** Simplicity (UI/UX) and web-browser plug-in (Integrations) and proprietary data on live deals (intelligence). Gain is really practical and easy to use. **What do you dislike about Gain?** Pricing/ROI is expensive, transaction data (deal info) per specific company is not extensive enough (info per deal, and past deals) **What problems is Gain solving and how is that benefiting you?** Quick access to an overview of company data, helps me to increase efficiency when researching companies. Proprieatary data gives me an edge in converstations. ### 6. Easy UI, Reliable Performance, and Great Live Deal Tracking **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Management Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Gain?** Company profiles, live deal tracking. User interface is easy to handle and the site never crashes. The AI intelligence estimation are logical although not entirely useful. Onboarded in seconds. **What do you dislike about Gain?** US market data availability would be a key one - not a dislike but something we wish there was more coverage **What problems is Gain solving and how is that benefiting you?** Live asset tracking. ### 7. User-Friendly Interface with Helpful Financial Source Transparency **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Gain?** Being able to see the sources behind various financials is very helpful, and the interface is user-friendly and easy to navigate. **What do you dislike about Gain?** Lack of information on smaller companies and financial sponsors **What problems is Gain solving and how is that benefiting you?** Finding sources for financials, utilizing the AI feature that estimates values and in detail specifies how it arrived at values needed ### 8. Simple Layout and Intuitive Features That Just Work **Rating:** 4.0/5.0 stars **Reviewed by:** Mukundhan T. | Investment Banking Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Gain?** The simple layout and intuitive features **What do you dislike about Gain?** The AI intelligence. It is hard to backup numbers when they are not coming from a source **What problems is Gain solving and how is that benefiting you?** It helps provide financials for private companies which are not readily available elsewhere. My team works a lot with private companies so it is helpful. ### 9. Europe-Wide Companies House Integration That Keeps Financials Organized **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Gain?** Direct integration into company houses across Europe, organizing financials neatly so they’re ready to use. **What do you dislike about Gain?** Trying to guess a company’s financials based on context is a double-edged sword. **What problems is Gain solving and how is that benefiting you?** Very accurate company description for a very long tail of start-ups; also unparalleled data on private equities, their portfolios, and vintages and the ability to slide and dice these data, not to mention the reports that they put out from time to time that can help canvassing certain emerging sectors ### 10. Easy, Fast Company Overviews **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Venture Capital & Private Equity | Mid-Market (51-1000 emp.) **Reviewed Date:** June 18, 2026 **What do you like best about Gain?** Easiness of use and speed to get an overview of any company **What do you dislike about Gain?** companies DB is not very extensive, very difficult to map small players **What problems is Gain solving and how is that benefiting you?** getting access to companies financials and descriptions quick ### 11. Thorough Company Dataset That’s Hard to Find Elsewhere **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Investment Management | Mid-Market (51-1000 emp.) **Reviewed Date:** July 24, 2026 **What do you like best about Gain?** The dataset of companies is very thorough and hard to find elsewhere. **What do you dislike about Gain?** It's not easy to bulk download information or pull data out of it. **What problems is Gain solving and how is that benefiting you?** It's helping with finding attractive investment opportunities and screening companies by ownership. ### 12. User-Friendly Deal Tracking with Strong European Coverage—Still Growing in the US **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Venture Capital & Private Equity | Enterprise (> 1000 emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Gain?** Financial coverage for Europe, and deal tracking. The platform is user friendly **What do you dislike about Gain?** Building it presence in US which is biggest market for deal makers **What problems is Gain solving and how is that benefiting you?** Financial performance ### 13. Easy to use with great insight **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2024 **What do you like best about Gain?** Large amount of data with an easy to use platform. Great support for queries. **What do you dislike about Gain?** Due to limited availability of private company information the platform is limited with the data it can provide. **What problems is Gain solving and how is that benefiting you?** We use the platform to research companies and deals that have completed to get market and business insights - [View Gain pricing details and edition comparison](https://www.g2.com/products/gain-pro-gain/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-13+22%3A11%3A13+-0500&secure%5Bsession_id%5D=cdd2b25d-5f33-4c8d-849b-4cac47dc40d8&secure%5Btoken%5D=6bd8732a4f3542a480fb222ce0a4328a14d0945af43e10f31ce75b1bef4cfb83&format=llm_user) ## Gain Integrations - [Anthropic SDK](https://www.g2.com/products/anthropic-sdk/reviews) - [Chrome OS](https://www.g2.com/products/chrome-os/reviews) - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews) - [DealCloud](https://www.g2.com/products/dealcloud/reviews) ## Gain Features **Financial Information** - Data Visualization - Document Search **Data collection** - Natural Language Processing (NLP) - Data Sources - Custom Research Sources - Lead Enrichment - Advanced Data Collection **Deal Identification - Deal Sourcing** - Market Mapping - Advanced Filters - AI-Powered Search - Multi-Source Tracking **Analysis** - Financial Analysis - Charting - Risk Analysis - Document Annotation - Collaboration **Segment Trending** - Web - Social - Benchmarks - Finance **Market Intelligence - Deal Sourcing** - Automated Data Enrichment - Real Time Alerts - Investment Trend Analysis - Competitive Benchmarking - Performance Metrics **Market News** - Alerts and Monitoring - Market Information - Market News **Analysis** - Custom Dashboards - Reports - Integrations **Workflow & Customization - Deal Sourcing** - Third Party Integrations - Customizable Dashboards - Pipeline Management **Platform Basics** - Mobility - Interoperability **Platform** - Search - User, Role, And Access Management - Mobile User Support - Alerts - Collaboration - Compliance **Agentic AI - Market Intelligence** - Cross-system Integration - Proactive Assistance **Agentic AI - Financial Research** - Multi-step Planning ## Top Gain Alternatives - [PitchBook](https://www.g2.com/products/pitchbook/reviews) - 4.5/5.0 (256 reviews) - [AlphaSense](https://www.g2.com/products/alphasense/reviews) - 4.6/5.0 (331 reviews) - [Crunchbase](https://www.g2.com/products/crunchbase/reviews) - 4.4/5.0 (403 reviews)