--- title: G2 Marketing Solutions Reviews meta_title: 'G2 Marketing Solutions Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 5650 reviews by the users' company size, role or industry to find out how G2 Marketing Solutions works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 5650 scale: '5' date_modified: '2026-08-04' parent_category: name: Account-Based Data url: https://www.g2.com/categories/account-based-data --- # G2 Marketing Solutions Reviews **Vendor:** G2 **Category:** [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers) **Average Rating:** 4.6/5.0 **Total Reviews:** 5,650 ## About G2 Marketing Solutions G2 is the world's largest and most trusted software marketplace. More than 90 million people annually — including employees at all of the Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation, manage their software spend, and grow their business. ## G2 Marketing Solutions Pros & Cons **What users like:** - Users appreciate the **ease of use** of G2 Marketing Solutions, allowing for effortless expression of experiences and insights. (241 reviews) - Users value the **authenticity and transparency** of G2 Marketing Solutions, trusting real reviews to guide their decisions. (167 reviews) - Users appreciate G2 Marketing Solutions' **user-friendly interface** and credible reviews, enhancing informed decisions about technology. (143 reviews) - Users value the **genuine and fair reviews** on G2 Marketing Solutions, enabling informed decisions based on real experiences. (141 reviews) - Users value the **authentic reviews** on G2 Marketing Solutions, finding it a reliable source for technology insights. (131 reviews) - Users value the **genuine and fair reviews** on G2, aiding informed decisions on technology and services. (124 reviews) - Users value the **intuitive platform and excellent support** from G2 Marketing Solutions for collecting reviews and feedback. (113 reviews) - Users value the **ease of software discovery** through G2, benefiting from genuine reviews and helpful comparisons. (112 reviews) - Simple (97 reviews) - Honest Reviews (96 reviews) **What users dislike:** - Users find the **approval process unpredictable** , leading to confusion and outdated reviews that hinder informed decisions. (105 reviews) - Users express concern over **biased reviews** that may not reflect the current quality of G2 Marketing Solutions. (65 reviews) - Users experience a **lack of clarity** regarding review approval and video submission statuses, impacting their overall satisfaction. (55 reviews) - Users find the **time-consuming nature** of lengthy feedback requests from G2 Ask to be burdensome and inefficient. (34 reviews) - Users experience **confusion due to the non-intuitive interface** and inconsistencies in review processes and support access. (30 reviews) - Users note the **insufficient information** on review moderation processes, causing delays and confusion in the review timeline. (30 reviews) - Limited Product Availability (30 reviews) - Not User-Friendly (28 reviews) - Users find the **overwhelming content** in some categories can complicate research until filters are adjusted. (26 reviews) - Inaccuracy (24 reviews) ## G2 Marketing Solutions Reviews ### 1. AEO Visibility Boost with Superb Support **Rating:** 5.0/5.0 stars **Reviewed by:** Karin K. | Lifecycle Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2026 **What do you like best about G2 Marketing Solutions?** I like that G2.com is always developing new features and has very supportive and knowledgeable reps. The pipeline ROI metrics and AI visibility overviews are also valuable to me. Additionally, the initial setup was easy. **What do you dislike about G2 Marketing Solutions?** vendor-side menu navigation can be confusing **What problems is G2 Marketing Solutions solving and how is that benefiting you?** I use G2.com to boost AEO visibility and capture buyer intent data. It solves peer-reviewed comparison with competitors and helps find high-intent ICP buyers. ### 2. Excellent platform for Customer Reviews **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Building Materials | Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2026 **What do you like best about G2 Marketing Solutions?** It's the ability to help increase the product visibility and build credibility thorugh authentic customer reviews. **What do you dislike about G2 Marketing Solutions?** The platform works very well overall, however the simple interface would be more useful **What problems is G2 Marketing Solutions solving and how is that benefiting you?** It helps improve the brand awareness by showcasing genuine customer feedback which helps me reach the right audeinec ### 3. G2 is a reliable business tool marketplace for B2B marketers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** February 17, 2026 **What do you like best about G2 Marketing Solutions?** G2 is helping us market ourselves as the elite platform in our industry. We are able to collect reviews quickly through G2 and also can get support super fast! It's helpful that we can create our own landing pages and collect our reviews ourselves, instead of relying on the review platform, which is an option that some review sites limit to. **What do you dislike about G2 Marketing Solutions?** Some of the scores can be trivial, e.g. why is G2 calculating scores for software based on founding start date, # of employees, estimated revenue, etc. Those factors are less relevant than customer sentiment but still are weighed heavily. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 is helping us market ourselves as the elite platform in our industry. We are able to collect reviews quickly through G2 and also can get support super fast! ### 4. Extensive Reviews Make Software Selection Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Yola S. | Internal Sales Agent / Company Concierge, Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2026 **What do you like best about G2 Marketing Solutions?** I find G2.com extremely useful for picking new software for our real estate team because it provides a significant amount of reviews and detail. I appreciate how it weeds out platforms and gives us valuable insights. It's great that it offers a wide range of reviews on a diverse array of platforms. Additionally, I find it easy to use, which makes the initial setup for our team straightforward. **What do you dislike about G2 Marketing Solutions?** Maybe the customer service could be faster. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** I use G2.com for product reviews to pick new software for our real estate team, it weeds out platforms and gives us insights. ### 5. Easy to use platform with a simple format! **Rating:** 4.5/5.0 stars **Reviewed by:** Jonathan I. | Varied, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2025 **What do you like best about G2 Marketing Solutions?** What is most helpful about G2.com is the ease of use and integration of external links. Having the ability to easily fill-in your pertinent contact information truly helps those with personal brands, small businesses, and leaders across the community when establishing connections with others. **What do you dislike about G2 Marketing Solutions?** There are no downsides about the service. I do think it can be enhanced or developed to become even better if tools / options to customize the background color and/or text become available in the future. It helps those with a brand (like me) to further highlight the theme of the endeavor or work they desire to promote. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** I love the ability to share my digital contact card in a professional manner. The QR code is especially a nice touch! ### 6. Boosts Visibility with Easy Setup **Rating:** 4.0/5.0 stars **Reviewed by:** James F. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 13, 2026 **What do you like best about G2 Marketing Solutions?** I like using G2.com as a marketing channel because of its ease of use, which makes my work more efficient. I also found the initial setup to be very simple. **What do you dislike about G2 Marketing Solutions?** LinkedIn Ads audience matching in the EMEA region. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** I use G2.com to gain visibility in a competitive space and appreciate its ease of use, which helps me work more efficiently as a marketer. ### 7. Innovative AI-Driven Survey Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Wasim D. | CSM, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** September 20, 2025 **What do you like best about G2 Marketing Solutions?** I love the AI interview it makes it more interactive and spend less time answering generic questions **What do you dislike about G2 Marketing Solutions?** Maybe add more reward options according to region **What problems is G2 Marketing Solutions solving and how is that benefiting you?** I used unSurvey to centralize feedback and make informed decisions, benefiting from its easy setup and intuitive design. The AI platform and conversational intelligence improved internal sales enablement and research effectiveness. ### 8. High-Intent Buyer Traffic and Verified Reviews Deliver Strong ROI **Rating:** 4.0/5.0 stars **Reviewed by:** Divyansh B. | Software Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** April 14, 2026 **What do you like best about G2 Marketing Solutions?** High-intent buyer traffic and verified reviews on G2 drive high-quality leads and strong ROI. **What do you dislike about G2 Marketing Solutions?** Occasional concerns around review bias and data accuracy on G2. Rest is perfect. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 Marketing Solutions solves the problem of software selection overload by centralizing verified user reviews and buyer intent data, helping me quickly compare tools and make more confident decisions while reducing research time and uncertainty. ### 9. Looks great on the website but not sure it is worth the money for premium. **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising **Reviewed Date:** July 29, 2026 **What do you like best about G2 Marketing Solutions?** Gift card incentive credit, gif banner support on page **What do you dislike about G2 Marketing Solutions?** Not intuitive to send out segments. It would be nice to be able to paste emails instead of having to upload multiple spreadsheets for the review. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Not sure really, market exposure though I'm not convinced it is effective. ### 10. Electrical and Instrumentation Engineer **Rating:** 5.0/5.0 stars **Reviewed by:** Mohd S. | Maintenance Engineer Instrumentation , Mid-Market (51-1000 emp.) **Reviewed Date:** June 17, 2022 **What do you like best about G2 Marketing Solutions?** G2 is adapting its platform to new tech trends like AI agents and AI gateways. **What do you dislike about G2 Marketing Solutions?** G2 should improve tools to optimize content specifically for AI engines. G2 should weight quality of reviews more than quantity. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** All the designing problem is solving. Aggregate real user reviews, ratings, and comparisons in one place. It improves brand visibility. ### 11. Excellent source for comparing software and making informed decisions **Rating:** 5.0/5.0 stars **Reviewed by:** Juan L. | Customer service agent, Enterprise (> 1000 emp.) **Reviewed Date:** December 16, 2025 **What do you like best about G2 Marketing Solutions?** I love the idea of being able to see what other users think about different applications. It's very interesting that G2 has almost 90% of the existing applications that are used regularly, so they have very good information to decide which software to choose. **What do you dislike about G2 Marketing Solutions?** I don't like the fact that it's not clear in its buttons and, in itself, in its interface. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** What can I know and make known about the real user experience obtained in each application used ### 12. A Honest Platform That Helps You Choose the Right Software Faster **Rating:** 4.5/5.0 stars **Reviewed by:** Shubham C. | Software Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** August 01, 2025 **What do you like best about G2 Marketing Solutions?** What I really like about G2 is how honest and user-driven it is. The reviews feel real—like they’re written by people who’ve actually used the tools, not just by companies promoting themselves. It helps me trust the feedback and see both the pros and the cons before making a decision. I also find the comparison feature super useful. Being able to put similar software side by side saves me time and gives me a clearer view of which one actually fits my needs. The filters are helpful too—I can narrow things down by industry or company size, which makes the reviews more relevant. **What do you dislike about G2 Marketing Solutions?** One thing I don't love about G2 is that not all reviews go deep enough. Some feel too general, like “great tool” or “easy to use” without much real detail. I usually have to scroll through a lot to find the truly helpful ones. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 makes it way easier to choose the right software without having to rely on sales pitches or spend hours testing different tools. It solves the problem of not knowing which product will actually work for your specific needs by giving you access to real feedback from people who’ve already used it. For me, it’s saved a lot of time and helped me avoid costly mistakes. Instead of going in blind, I can read about other users' experiences—what worked for them, what didn’t, and whether it's worth the money. It brings more confidence to my decisions and helps me narrow down options much faster. ### 13. G2 : Authentic Professional Reviews **Rating:** 4.5/5.0 stars **Reviewed by:** CA Navjot S. | Executive, Enterprise (> 1000 emp.) **Reviewed Date:** January 18, 2026 **What do you like best about G2 Marketing Solutions?** 1.Reviews are authentic and real as they come professionals who share from there experience 2. It is quite helpful in software selection **What do you dislike about G2 Marketing Solutions?** Limited reviews on special/niche softwares as they have limited users who are actually using them **What problems is G2 Marketing Solutions solving and how is that benefiting you?** 1.It provides transparency and trust in software evaluation process 2.Reviews from real world professional showing their Job titles helping you to access how relevant that review is for you ### 14. Responsive Team with Genuine Feedback, But Overwhelming At Times **Rating:** 5.0/5.0 stars **Reviewed by:** Vaibhav V. | Key Account Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2026 **What do you like best about G2 Marketing Solutions?** I like the responsive team at G2.com and appreciate receiving genuine feedbacks. The initial setup was quite easy, which made it convenient to get started. **What do you dislike about G2 Marketing Solutions?** Sometimes it feels too much for the customer. The forms and questions could be less. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2.com helps me keep the services updated and ensures customer reviews are attended to. ### 15. User-Friendly and Perfect for Beginners **Rating:** 4.5/5.0 stars **Reviewed by:** Sayak B. | Marketing Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** June 26, 2026 **What do you like best about G2 Marketing Solutions?** Its good and user friendly, most importantly beginner friendly **What do you dislike about G2 Marketing Solutions?** Nothing as such, nothing major to dislike honestly **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Mostly focused on finding active, high-intent software buyers. ### 16. Authentic reviews and is reliable **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** August 06, 2022 **What do you like best about G2 Marketing Solutions?** The reviews are reliable especially when buying various solutions online and authentic reviews **What do you dislike about G2 Marketing Solutions?** More number of emails promotions for best sellers applications can be sent so as to ensure visibility to users about latest updates **What problems is G2 Marketing Solutions solving and how is that benefiting you?** giving correct reviews, so better decision making for those people who are interested in buying ### 17. Promising Platform, No Results with Intent Data **Rating:** 5.0/5.0 stars **Reviewed by:** Michael Y. | CMO, Mid-Market (51-1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about G2 Marketing Solutions?** I like G2.com for its good platform and service. The reviews and badges are particularly enjoyable. **What do you dislike about G2 Marketing Solutions?** The intent data hasn't given us any actual value, and it's been almost a full year with zero business from that. Most of the data was false. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2.com helps us with collecting customer reviews, getting more exposure, and receiving intent signals. ### 18. Helpful Account Manager and Insightful Customer Reviews **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2026 **What do you like best about G2 Marketing Solutions?** The account manager is very helpful and the customer reviews help us get a better understanding of our product and customer needs **What do you dislike about G2 Marketing Solutions?** The social media images look great but they're not accurate so it takes time to fix them - we can't use them as is **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Social proof 100% ### 19. Easy Setup, Great First Impression **Rating:** 5.0/5.0 stars **Reviewed by:** Sawera S. **Reviewed Date:** November 12, 2025 **What do you like best about G2 Marketing Solutions?** I like every feature of G2.com, which suggests the platform is quite comprehensive and excels in various functionalities. The reviews part of G2.com stands out to me, indicating the effectiveness of feedback or community insights. Additionally, I found the initial setup process very easy, which speaks volumes about its user-friendly and intuitive design. I hold a positive initial impression of G2.com, anticipating it could be a top platform for earning money. This optimism is supported by the straightforward setup and a broad liking for its features, which shows the potential for G2.com to deliver value, whether through monetary gain or seamless use. My high recommendation score of 10 underlines a strong initial satisfaction and confidence in G2.com to meet or exceed expectations. **What do you dislike about G2 Marketing Solutions?** It takes 30 minutes to verify a review. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Review approved in 5 minutes ### 20. G2 Makes It Easy to Find the Best App with Genuine Reviews **Rating:** 5.0/5.0 stars **Reviewed by:** Eashan G. | Quality analyst, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** February 18, 2026 **What do you like best about G2 Marketing Solutions?** G2 help to find the best app for my usecase with genuine reviews of product **What do you dislike about G2 Marketing Solutions?** Nothing, just many times my reviews get rejected without any valid reason **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 help me to get good reviews to get to know better about product I want to purchase and very good deals ### 21. Quick, actionable insights thanks to AI-powered market intelligence **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Automotive | Enterprise (> 1000 emp.) **Reviewed Date:** July 14, 2026 **What do you like best about G2 Marketing Solutions?** Fast and actionable insights, AI-powered market intelligence, quick access to insights **What do you dislike about G2 Marketing Solutions?** AI-generated insights still require manual validation and additional context, customization options for dashboards and reporting. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** helps us better understand market trends, brand positioning, and customer needs. Combines AI research, buyer insights, and authentic customer reviews, enabling more informed decisions. ### 22. Easy to use, lots of insights **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising **Reviewed Date:** July 30, 2026 **What do you like best about G2 Marketing Solutions?** Lots of insights to your customer and target ICP. Easy to attribute back to your CRM and see real impact **What do you dislike about G2 Marketing Solutions?** Learning Curve, sometimes it takes a bit of messing around and tutorials while learning. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Helping me solve where our company stands against our competitors. ### 23. Rankings Feel More Real Than Pay-to-Rank Alternatives, But Still Room to Improve **Rating:** 2.5/5.0 stars **Reviewed by:** Brad P. | CEO, Mid-Market (51-1000 emp.) **Reviewed Date:** January 30, 2026 **What do you like best about G2 Marketing Solutions?** That the rankings have some connection to reality. That they are not just pay-to-rank like Capterra. **What do you dislike about G2 Marketing Solutions?** That way too much subjectivity is added into the rankings. In a way that's more designed to maximize G2's revenue than it is to help their clients and users. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** The ability to communicate our values and unique approach in an honest way. ### 24. A Must-Have for B2B SaaS with Stellar Support **Rating:** 5.0/5.0 stars **Reviewed by:** Julia D. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** April 08, 2026 **What do you like best about G2 Marketing Solutions?** I like that the team at G2.com is super nice and helpful, and they're very responsive. **What do you dislike about G2 Marketing Solutions?** It would be amazing to get a connector to be able to dynamically pull the different categories we're listed in. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** I use G2.com as an independent review platform that compares providers and serves as a source of truth for our prospects, collecting reviews on our behalf. ### 25. Great for building market presence **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** December 04, 2024 **What do you like best about G2 Marketing Solutions?** Always updating with new features to help us improve visibility especially with AI. **What do you dislike about G2 Marketing Solutions?** The buyer intent data wasn't as useful to us since we have low traffic. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Helping to show users how we compare to competitors and win over some market share. The badges and reports also help to back this up. ### 26. Comprehensive Software Insights and In-Depth Reviews **Rating:** 5.0/5.0 stars **Reviewed by:** Kruthi M. | Software Engineer, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** December 24, 2025 **What do you like best about G2 Marketing Solutions?** I get to different trending software and their uses and specific reviews that help me get in depth details regarding the softwares **What do you dislike about G2 Marketing Solutions?** I don't think of any dislikes I almost find it useful. But sometimes i don't find all the software and their reviews **What problems is G2 Marketing Solutions solving and how is that benefiting you?** i get to know latest softwares, i will find almost all the advantages and disadvantages of them, whom those softwares are useful most so that i can filter out which suits best. ### 27. Best Marketing Platform for Great Results **Rating:** 4.0/5.0 stars **Reviewed by:** Krishna E. | Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2026 **What do you like best about G2 Marketing Solutions?** G2 is widely recognized in B2B software reviews, which helps companies build trust with buyers. **What do you dislike about G2 Marketing Solutions?** expensive for startups or smaller businesses, especially paid plans. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Pricing should be revised and all the vendors must receive equality of responses ### 28. Review G2 **Rating:** 3.0/5.0 stars **Reviewed by:** James C. | Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2023 **What do you like best about G2 Marketing Solutions?** surveys are not exciting and dated. old school survey **What do you dislike about G2 Marketing Solutions?** Need more AI functions. Need to improve on more latest products and services **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 help me to quickly review and reachered products and services without spending too much time filtering useless information. This saves me time and effort. Information is also accurate. ### 29. Everything on G2 Is Helpful for Discovering Different Options **Rating:** 5.0/5.0 stars **Reviewed by:** Anant Prakash B. | Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** June 27, 2026 **What do you like best about G2 Marketing Solutions?** Everything is helpful as it helps know about differe **What do you dislike about G2 Marketing Solutions?** Nothing I don't dislike anything about g2 **What problems is G2 Marketing Solutions solving and how is that benefiting you?** So know how about various ### 30. Amazing Way to Get Valued for Your Time Through Reviews **Rating:** 5.0/5.0 stars **Reviewed by:** Joep L. | CEO, Sports, Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2026 **What do you like best about G2 Marketing Solutions?** I think it's amazing to be valued for your time by writing reviews for companies. **What do you dislike about G2 Marketing Solutions?** Sometimes you get an email to be rewarded and then in the end not get the reward. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** To be valued for my time in putting time and effort in writing reviews. ### 31. One-Stop Marketing Solution That's Easy to Use **Rating:** 4.5/5.0 stars **Reviewed by:** Ishita J. | Software Engineer Intern, Small-Business (50 or fewer emp.) **Reviewed Date:** December 29, 2025 **What do you like best about G2 Marketing Solutions?** I like G2 Marketing Solutions because it's accessible to everyone and very easy to use. It serves as a one-stop place for all my marketing needs. I also find all the tools easy to use, with so many options available that are very useful for my marketing solutions. **What do you dislike about G2 Marketing Solutions?** I think it can be a faster process. Also, I found it a little tricky to use initially, but then I got used to it. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 Marketing Solutions solves the problem of needing a single platform for all my marketing needs and options. It's accessible to everyone and easy to use, serving as a one-stop place for all my marketing solutions. ### 32. Not getting incentive **Rating:** 0.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 14, 2023 **What do you like best about G2 Marketing Solutions?** From last some review all of my review has been moderated **What do you dislike about G2 Marketing Solutions?** Not getting any incentive at all, every review has been moderated for some reason, and their is not button for moderated review, they are using my moderated review **What problems is G2 Marketing Solutions solving and how is that benefiting you?** it helped in to take decision about google developer console. ### 33. Good intent insights for ABM, limited by integration gaps **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 05, 2025 **What do you like best about G2 Marketing Solutions?** It broadens the pool of in-market accounts we can engage in our ABM and outbound efforts. The intent data gives clear signals on which companies are actively researching similar products, helping us prioritize outreach and focus resources where there’s buying interest. **What do you dislike about G2 Marketing Solutions?** The shortcomings of the integrations. The 6sense integration has been disappointing, especially since it was one of the main reasons we purchased G2 Marketing Solutions. For example, the 6sense integration does not provide the location of where the prospect is who was doing the research, which is critical information for having any chance of outbounding to the correct person. The Slack integration could also be improved to specify the type of intent signal, so we don’t have to create separate channels for each intent type. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** It helps us identify more in-market accounts to include in our ABM and outbound programs. By surfacing companies showing intent around our key categories, it gives both marketing and sales a clearer picture of where to focus. The main benefit is efficiency — we’re able to prioritize outreach and campaigns toward accounts that are more likely to engage, instead of casting a wide net. ### 34. Authentic User Reviews Make G2 Invaluable **Rating:** 5.0/5.0 stars **Reviewed by:** Robert S. | Principal Compliance Engineer, Logistics and Supply Chain, Enterprise (> 1000 emp.) **Reviewed Date:** February 23, 2026 **What do you like best about G2 Marketing Solutions?** G2 allows actual users of software products to leave reviews of the software. The pros and cons, the ins and outs. This information is useful for others interested in the software. I leave several reviews per year as new software products I am using appear on their website. **What do you dislike about G2 Marketing Solutions?** I have not found anything to dislike about G2. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Unfortunately, I am not responsible for ordering software, only using it, so I do not have a benefit from knowing about software reviews. ### 35. G2 is useful to determine software purchases **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 23, 2023 **What do you like best about G2 Marketing Solutions?** It's useful to determine what products category there are and what companies I should look at before wasting my time with any type of demo. **What do you dislike about G2 Marketing Solutions?** It has been a great resource to see what companies are in any space. I wished that it would rank the companies right off the bat. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Need a place where I can see what other users think about the platform. Most of the stores and the reps will hype a certain product and I need honest reviews to commit some spend. ### 36. First-Time User Impressed by Easy Setup and Useful Features **Rating:** 4.5/5.0 stars **Reviewed by:** anshul m. | Java Full Stack Trainee, Small-Business (50 or fewer emp.) **Reviewed Date:** October 26, 2025 **What do you like best about G2 Marketing Solutions?** I find G2.com extremely valuable for its grid and side-by-side comparison features which greatly assist me in comparing different products effectively. The fact that these reviews come from verified users adds an additional layer of trust and credibility, enhancing my confidence in the information presented. I also appreciate the potential for cost savings and the insights the platform provides into various brands. Particularly, accessing high-quality buyer intent data is crucial as it enables a faster sales cycle, thereby improving efficiency and outcomes for me. **What do you dislike about G2 Marketing Solutions?** the primary user dissatisfaction stems from the feeling that money has too much influence on the outcome, requiring buyers to use extra caution and filtering to locate genuinely unbiased peer opinions. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** For Buyers it breaks down vendor bias by offering verified user reviews and powerful comparison tools, making software selection more trustworthy and less risky. ### 37. Trustworthy Reviews That Make Buying Decisions Easy **Rating:** 4.0/5.0 stars **Reviewed by:** Clayton D. | Security Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** April 16, 2026 **What do you like best about G2 Marketing Solutions?** Great insights into many different products. The reviews feel trustworthy and genuinely help me make informed decisions when choosing what to buy. **What do you dislike about G2 Marketing Solutions?** The potential high costs and possibly that some great products are overlooked due to not ranking high, not having many reviews. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Making smarter and more informed decisions about the products we buy ### 38. Highly Effective for Product Visibility with Some UI Challenges **Rating:** 4.5/5.0 stars **Reviewed by:** Zoe L. | Co-founder , Internet, Small-Business (50 or fewer emp.) **Reviewed Date:** January 22, 2026 **What do you like best about G2 Marketing Solutions?** Very good admin section, which allows adding an external admin to a profile - makes Blastra's work of managing our customers SaaS Listings very comvinient **What do you dislike about G2 Marketing Solutions?** The platform is quite complex, and the UI is a bit clumsy. It's a bit challenging for our customers to navigate the platform, so we do it for them. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** At Blastra, use G2.com to help our customers feature their products in front of relevant buyers. We also advise them to bring reviews from their customers to G2. A great profile with reviews help B2B SaaS products elevate their visibility posture. ### 39. Best to Manage & Build GTM Strategy & Brand Reputation. **Rating:** 5.0/5.0 stars **Reviewed by:** Ritika d. | Technical Customer Success Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 17, 2026 **What do you like best about G2 Marketing Solutions?** It definitely helps create a trustworthy reputation for the brands. **What do you dislike about G2 Marketing Solutions?** Nothing negative so far; at this point, I only have positive things to share. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** It helps us by providing a platform, through surveys, to share the positive points about my organization. This is helping us build our organization’s repo and generate more business. ### 40. G2 is great! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software **Reviewed Date:** July 28, 2026 **What do you like best about G2 Marketing Solutions?** I love the ability it gives me to demonstrate the value that our products have from the perspective of our customers. **What do you dislike about G2 Marketing Solutions?** That it defaults to USD. We are based in the UK. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** A platform to give our customers a voice. ### 41. Trustworthy Reviews, Effortless Setup **Rating:** 4.0/5.0 stars **Reviewed by:** Ayushi M. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2025 **What do you like best about G2 Marketing Solutions?** I like that G2.com covers a vast amount of reviews and is accessible to everyone, allowing anyone to give their reviews. I appreciate how almost everything in terms of experience is covered. It helps me vet websites or products without having to go the extra mile, as I can just access G2.com and understand from real-life reviews. The initial setup is pretty simple, even for a small team like ours, making it easy to send out G2 links for customer reviews. **What do you dislike about G2 Marketing Solutions?** nothing as such **What problems is G2 Marketing Solutions solving and how is that benefiting you?** I use G2.com to check the authenticity of platforms and products through real-life reviews, saving me effort in vetting. It helps me understand the quality of services, whether restaurants, products, or software. ### 42. Efficient Marketing Partner with Room for Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Abhishek S. | Senior, Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2025 **What do you like best about G2 Marketing Solutions?** G2 Marketing Solution has been a reliable partner in driving targeted campaigns. Their analytics dashboard is intuitive and provides clear insights into campaign performance. The team is proactive, responsive, and quick to adapt strategies based on data. Lead quality has improved noticeably, and their creative approach to digital campaigns makes them stand out compared to generic agencies. **What do you dislike about G2 Marketing Solutions?** While the platform delivers results, the onboarding process could be more structured. At times, reporting lacks deeper segmentation, which makes it challenging to measure ROI for specific channels. Pricing is on the higher side for small to mid-sized businesses, and customizations often require extra negotiation. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** 1. Lead Generation Challenges – Helps businesses attract qualified leads through targeted digital campaigns. 2. Lack of Data-Driven Insights – Provides analytics dashboards to track performance, optimize campaigns, and make informed decisions. 3. Inefficient Marketing Spend – Ensures better ROI by focusing on the right audience instead of wasting budget on broad or irrelevant reach. 4. Difficulty in Scaling Campaigns – Offers scalable marketing strategies that can grow with the business. **Official Response from Aravind Raj T:** > Hi Abhishek, Thank you for the candid feedback and for calling out what’s working - especially the dashboard and our team’s responsiveness. I’m Aravind Raj, Senior Product Manager at G2, and I’m thrilled to hear lead quality has improved. We also appreciate the specifics on what could be better. Two areas we’re actively improving: Onboarding: We’re rolling out a more structured, guided setup with clear milestones so teams get to first value faster. ROI segmentation: We’re continuously enhancing the Performance Analytics page. Most recently, we’ve added a segmentation filter on the LinkedIn ROI view, and we have more drill-downs on the way. I’d love your feedback on the upcoming updates. If you’re open to it, I’m happy to reach out directly or you can let your CSM know you’d like to meet and we’ll set up a call together. Thanks again for partnering with us and helping us raise the bar. ### 43. A great platform for data and experience sharing/decisions **Rating:** 5.0/5.0 stars **Reviewed by:** Jon W. | Performance Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 06, 2023 **What do you like best about G2 Marketing Solutions?** The AI functionality of chatbot for easy answer. Trending searches is helpful for understanding what is in demand currently **What do you dislike about G2 Marketing Solutions?** There are still some missing platforms in my industry - advertising **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Getting a thorough understanding of softwares that I am considering using and want some equitable insights on ### 44. Great Intent Signals and Slack Alerts, but Setup and Scoring Need Work **Rating:** 3.5/5.0 stars **Reviewed by:** Nivas R. | Director of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2026 **What do you like best about G2 Marketing Solutions?** The intent signals from G2 about my product, category and competitors. The slack notifications are useful too. **What do you dislike about G2 Marketing Solutions?** The slack integration setup is very broken and the scoring of intent can be better. Hard to show value of G2 to leadership. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** Buyer intent for Ads and Outbound. ### 45. Reliable, Straightforward Insights for Smarter Software Choices **Rating:** 5.0/5.0 stars **Reviewed by:** Hetal P. | IT Analsyt, Mid-Market (51-1000 emp.) **Reviewed Date:** July 31, 2025 **What do you like best about G2 Marketing Solutions?** I like how easy it is to find honest reviews from real users. It helps me compare tools quickly and make smarter decisions without having to dig through a ton of marketing fluff. The layout is clean and makes it easy to see pros, cons, and ratings at a glance. **What do you dislike about G2 Marketing Solutions?** Sometimes the reviews can be a bit repetitive or vague, and it’s not always clear how recently they were written. I also wish the filtering options were a bit more refined to help narrow down results faster. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 helps me cut through the noise when researching software by providing real, unbiased user reviews. Instead of relying only on vendor websites or sales pitches, I can see how tools actually perform for people in similar roles. It saves me time and helps me feel more confident in the tools I recommend or purchase. ### 46. Real User Comments That Make Subscription Decisions Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Georgi M. | Senior Sales Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2026 **What do you like best about G2 Marketing Solutions?** real comments which help to take an informed decision before purchasing new subscription/software **What do you dislike about G2 Marketing Solutions?** there is not anything that I do not like. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** it helps me taking the best choices for my needs ### 47. Detailed Explanations Make Product Understanding Easy **Rating:** 4.5/5.0 stars **Reviewed by:** Prashant K. | Business Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2025 **What do you like best about G2 Marketing Solutions?** It really helps people to understand about the product in a more detailed manner, with detailed feature wise explanation **What do you dislike about G2 Marketing Solutions?** Need to add some more products which are used on a daily basis and region wise **What problems is G2 Marketing Solutions solving and how is that benefiting you?** It resolves if we are going to use a product i just come on g2 to check if it is there because the information and reviews over here are detailed and very helpful which helps in decision making ### 48. Best tool for you marketing needs **Rating:** 5.0/5.0 stars **Reviewed by:** Uma Mahesh M. | Business Development Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** June 08, 2026 **What do you like best about G2 Marketing Solutions?** It has social media integration, email marketing for optimising marketing efforts **What do you dislike about G2 Marketing Solutions?** Few challenges for review inconsistency and bit expensive **What problems is G2 Marketing Solutions solving and how is that benefiting you?** It helps in email marketing campaigns ### 49. Reliable Source for Honest Software Reviews **Rating:** 5.0/5.0 stars **Reviewed by:** Timmy L. | Head of Customer Care, Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2025 **What do you like best about G2 Marketing Solutions?** G2 is my go-to platform for discovering and evaluating new software. I appreciate the verified reviews, detailed pros and cons, and the way it highlights real-world use cases. It saves me time and helps me make confident, informed decisions when comparing multiple tools. **What do you dislike about G2 Marketing Solutions?** Sometimes there’s a lot of information to sift through, which can feel overwhelming when researching multiple products. A few tools also have limited reviews, making it harder to get a complete picture. Better filtering options could make navigation even easier. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** G2 helps me quickly identify which software solutions are worth considering, cutting through marketing claims and hype. By providing verified, real-world user reviews, it reduces the risk of choosing the wrong tool and saves time in the decision-making process. This allows me to make confident, informed software choices. ### 50. Straightforward, User-Friendly Dashboard with Strong Integrations **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** April 07, 2026 **What do you like best about G2 Marketing Solutions?** Everything is fairly straightforward and the admin dashboard is very user friendly. From an integrations standpoint almost eveything can be found that is important for a digital marketer. **What do you dislike about G2 Marketing Solutions?** No downsides per se. I think one massive improvement would be to have contact level intent data available even if just for North America. One of the competitors (Sourceforge) has this included in one of their tiers. **What problems is G2 Marketing Solutions solving and how is that benefiting you?** As we mostly use G2 to surface MQLs manually I would say it helps us identify important account signals on which we can base our outreach and targeting. ## G2 Marketing Solutions Discussions - [Are you satisfied with G2's Customer Support?](https://www.g2.com/discussions/are-you-satisfied-with-g2-s-customer-support) - 4 comments, 11 upvotes - [Anyone else having trouble posting?](https://www.g2.com/discussions/mais-alguem-com-problemas-para-postagem) - 8 comments, 9 upvotes - [Will G2.com stop collecting reviews soon?](https://www.g2.com/discussions/will-g2-com-stop-collecting-reviews-soon) - 1 comment, 9 upvotes - [How can I list my product and company on G2?](https://www.g2.com/discussions/how-can-i-list-my-product-and-company-on-g2) - 3 comments, 8 upvotes - [Is g2 com legit?](https://www.g2.com/discussions/is-g2-com-legit) - 23 comments, 9 upvotes - [View G2 Marketing Solutions pricing details and edition comparison](https://www.g2.com/products/g2/reviews?page=10§ion=pricing&secure%5Bexpires_at%5D=2026-08-04+12%3A01%3A57+-0500&secure%5Bsession_id%5D=13249aff-b511-41f8-bbbd-b0f24a9451fc&secure%5Btoken%5D=b56739d444d4ad6526f82e56e2c8df1c71f496d8f6da3dbd28a4b869746ceb50&format=llm_user) ## G2 Marketing Solutions Integrations - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - [6sense Sales Intelligence](https://www.g2.com/products/6sense-sales/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) - [AppDirect](https://www.g2.com/products/appdirect/reviews) - [Arcade](https://www.g2.com/products/arcade-software-arcade/reviews) - [Awstats](https://www.g2.com/products/awstats/reviews) - [Base](https://www.g2.com/products/brale-base/reviews) - 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Review Search - Review Platform - Product Content - Research Reports - Category and Product Taxonomy **B2B Services Reviews** - Category Taxonomy - Review Search - Review Submission - Localization - Service Provider Profiles **Responses** - Customization - Control - Route To Human - Menu bars - Drip sequences **Data collection** - Natural Language Processing (NLP) - Data Sources - Custom Research Sources - Lead Enrichment - Advanced Data Collection **Survey Management** - Survey Builder - Question Types - Templates - Survey Distribution **Data** - Reliability - Data Security **Automation** - Sales Follow-Up - Feedback Collection - Document Processing - Lead Generation - Customer Interaction Automation **Study Creation & Design - Conversational AI Survey Platforms** - AI-Powered Question Generation - Research Objective Optimization - Cross-Platform Study Design - Multi-Modal Study Templates - Adaptive Survey Logic **Agentic AI - Native Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Consumer Intelligence** - Customer Feedback - Competitive Intelligence - Sentiment Analysis **Organization** - Opportunity and Pipeline Management - Data Entry - Integrations / APIs **Platform Additional Functionality** - Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts - Real-time Intent **Platform** - Live chat - Integrations - Branding - Analytics - A/B testing - Role-based access - Collection of information **Segment Trending** - Web - Social - Benchmarks - Finance **Survey Customization** - Branching/Skip Logic - Branding - Multimedia Support - Multilingual Surveys **Interaction** - Complex Query Handling - Natural Conversation - Understanding - Context Management - Customizability **Functionality - AI Agent Builders** - Omni-channel Support - Agent Branding - Proactive Response Capabilities - Seamless Human Escalation **Autonomy** - Problem Solving - Task Execution - Adaptive Responses - Independent Decision Making **Participant Management & Recruitment - Conversational AI Survey Platforms** - Incentive Automation - Intelligent Screener Management - Global Participant Access - Automated Panel Recruitment **Reporting** - Revenue Reporting - Corporate Reporting - Dashboard **Media Monitoring** - Social Networks Monitoring - Social Media Management - Digital Media Monitoring **Task & Flow Management - AI Chatbots** - Scripted Dialogue & Decision Tree Support - Fallback Responses for Unknown Queries **Performance Analysis** - Coaching - Peformance Tracking **Analysis** - Custom Dashboards - Reports - Integrations **Survey Insights** - Reporting & Analytics - BI Tools Integration - Data Exporting - Permissions **Learning** - User Interaction Learning - Error Learning **Generative AI** - AI Text Generation - AI Text Summarization **Data and Analytics - AI Agent Builders** - Analytics & Reporting - Contextual Awareness - Data Privacy Compliance **Outbound Sales** - Follow-Up Scheduling - Prospect Prioritization - Multichannel Campaign Execution - Personalized Outreach - Outreach Performance Analytics **Data Collection & Interview Moderation - Conversational AI Survey Platforms** - Embed and present various media types including images, videos, prototypes, or websites for participant evaluation - AI Interview Moderation - Create natural conversation flows that feel like human interactions rather than traditional form-based surveys **Agentic AI - AI Agents** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Sales Analysis** - ROI Forecasting - Sales Forecasting **Deployment & Embedding - AI Chatbots** - API Access for Business System Integration - Web Widget & SDK Embedding **Platform** - Search - User, Role, And Access Management - Mobile User Support - Alerts - Collaboration - Compliance **Content Generation** - Creativity - Content Accuracy **Integration - AI Agent Builders** - Workflow Automation - API Usage - Platform Interoperability - CRM Data Integration **Agentic AI - Survey** - Adaptive Learning - Proactive Assistance - Decision Making **In-House Management** - Employee Performance - Team Workflow **Admin & Configuration - AI Chatbots** - No-Code Conversation Design **System** - API Flexibility - Update Frequency and Utility - Cross-Platform Compatibility - Software Integration **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation **Agentic AI - Market Intelligence** - Cross-system Integration - Proactive Assistance **Agentic AI - Anti Money Laundering** - Adaptive Learning - Decision Making **Agentic AI - Online Reputation Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - AI Sales Assistant** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - AI Chatbots** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Inbound Sales** - Data Enrichment - Inquiry Routing - Feedback Collection - Real-Time Engagement - Lead Qualification **Monitoring & Improvement - AI Chatbots** - Feedback-Driven Response Optimization **Reliability & Safety - AI Chatbots** - Guardrails & Content Controls ## Top G2 Marketing Solutions Alternatives - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) - 4.7/5.0 (9,362 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,875 reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - 4.4/5.0 (13,290 reviews)