--- title: Funnelytics Reviews meta_title: 'Funnelytics Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 35 reviews by the users' company size, role or industry to find out how Funnelytics works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 35 scale: '5' date_modified: '2026-08-07' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Funnelytics Reviews **Vendor:** Funnelytics **Category:** [Digital Analytics Software](https://www.g2.com/categories/digital-analytics) **Average Rating:** 4.2/5.0 **Total Reviews:** 35 ## About Funnelytics A visual customer journey analytics tool that lets you map your journey on a whiteboard and overlay data to see how its actually performing. ## Funnelytics Pros & Cons **What users like:** - Users value the **intuitive interface and data visualization** of Funnelytics, making sales tracking effortless. (1 reviews) - Users love the **clear data visualization** in Funnelytics, making it easy to track sales and understand performance. (1 reviews) - Users love the **intuitive interface** of Funnelytics, making complex data visualization easy and effective for tracking sales. (1 reviews) **What users dislike:** - Users consider the **high pricing** of Funnelytics a drawback, particularly impacting smaller businesses' budget decisions. (1 reviews) - Users find **pricing issues** to be a drawback for smaller businesses, needing to balance benefits with costs. (1 reviews) - Users find the **pricing unsuitable for small businesses** , needing to consider benefits versus costs carefully. (1 reviews) ## Funnelytics Reviews ### 1. It’s marketing analytics platform that helps businesses visualize **Rating:** 4.0/5.0 stars **Reviewed by:** Tony J. | bookstore, Small-Business (50 or fewer emp.) **Reviewed Date:** March 24, 2025 **What do you like best about Funnelytics?** I like the interface and ability to visualize complex data in a clear and understandable way this makes it easy for businesses to track sales **What do you dislike about Funnelytics?** Sometimes we find its pricing to be a drawback especially for smaller businesses It's important to weigh the benefits against the cost before making a decision **What problems is Funnelytics solving and how is that benefiting you?** Understanding and optimizing customer journey by providing a clear visualization of sales funnels ### 2. Awesome experiences with Funnelytics. **Rating:** 4.0/5.0 stars **Reviewed by:** Jaden W. | Carpenter, Small-Business (50 or fewer emp.) **Reviewed Date:** October 20, 2023 **What do you like best about Funnelytics?** Funnelytics helps performance driven marketing teams optimize customer journeys with their visual mapping and analytics canvas. **What do you dislike about Funnelytics?** When I first started using Funnelytics the learning curve to start inigrating and using the system for our company was pretty steep. Better instruction from the start would have been helpful. **What problems is Funnelytics solving and how is that benefiting you?** It helped out front office teams use more in depth resources to help graph out and visually display a plan for our advertising and getting a better hold of our customer base. ### 3. Your customer journey **Rating:** 4.0/5.0 stars **Reviewed by:** Sondra B. | Account Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2023 **What do you like best about Funnelytics?** You can map out your customer's journey and then know what works and does not. **What do you dislike about Funnelytics?** It is hard to map out what you would like for your customer's to see. **What problems is Funnelytics solving and how is that benefiting you?** Finding out what the customer likes the best and what works for them. ### 4. Great Postive Impact on Website Conversions **Rating:** 4.0/5.0 stars **Reviewed by:** Jagadish B. | Senior Team Lead, Data Science & Data Engineering, Small-Business (50 or fewer emp.) **Reviewed Date:** November 30, 2022 **What do you like best about Funnelytics?** Easey to use.., amount of flexibility and custom features. **What do you dislike about Funnelytics?** Few more features which are of latest technology and trends would have been awesome. **What problems is Funnelytics solving and how is that benefiting you?** Website Conversions., Great Optimization of sales funnel. ### 5. I like the free version but don't find enough value in the paid version **Rating:** 3.5/5.0 stars **Reviewed by:** Charles D. | Marketing Coordinator - Digital , Small-Business (50 or fewer emp.) **Reviewed Date:** January 12, 2022 **What do you like best about Funnelytics?** The drag and drop Builder is very good. I also like the way that you can add custom labels to the feature boxes. This is very helpful when using the platform as a mind map. **What do you dislike about Funnelytics?** I wouldn't say I like the fact that it's so expensive. The functionality of the platform is very good and for someone that is a professional funnel Builder, They might find the value. Most funnel Builders these days, however already have mapping like this built-in. **Recommendations to others considering Funnelytics:** I think the platform it's very good for what it is. The visual representation of what your technology stack looks like. In other words, a mind map of what your funnel and all the associated technologies and plug-ins are used for, how they connect, and in what order. **What problems is Funnelytics solving and how is that benefiting you?** I'm a visual worker. This platform helps me visualize what a site map or a funnel map looks like before building it. it helps me visualize how all the pieces fit together to complete my funnel. ### 6. Better Funnel Planning & Tracking Tool **Rating:** 4.0/5.0 stars **Reviewed by:** Rahul G. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** January 06, 2022 **What do you like best about Funnelytics?** I love its visual funnel planning tool, like mindmap tools you can use its funnel builder to visually plan your customer flow on different pages. that's so cool because it looks way real than any mindmap tool. and the most cooler part is the conversion stats for each page on the funnel. yep, you can basically track where in your funnel conversion going up and where it's dropping so you can improve that page only to boost your conversion. **What do you dislike about Funnelytics?** It's better than mindmap tools like miro in terms of visual funnel mindmap but it lacks a lot of features when it comes to mind mapping your funnel. for example: recently I was trying to add a traffic source but its icons weren't there and when I uploaded a custom png file it was way bigger than other icons and it didn't allow me to resize it to make it small, doesn't matter how small I created that icon size. **What problems is Funnelytics solving and how is that benefiting you?** Mostly I use this tool to mindmap my funnels because I can visually see my customer's journey throughout the funnel from pages to automated email sequences they'll get once they enter the funnel. ### 7. Funnel mapping tool for sales **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2022 **What do you like best about Funnelytics?** Funnelytics is really easy interface to use by just simply drag and drop interface you will map your tools for any kind of business sales . Also easy to analyze and track them **What do you dislike about Funnelytics?** There is no any problems while using this tool. But if in future there is any problem will definitely share updated review so that others people will get exact feedback for this tool. **What problems is Funnelytics solving and how is that benefiting you?** Funnelytics will give you in depth data for Your sales funnels visually to present it to client. Easy interface with vishal drag and drop for easy mapping and track them. ### 8. Tool for extracting Marketing Data **Rating:** 3.5/5.0 stars **Reviewed by:** Mayank Shekhar A. | Marketing Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** May 02, 2022 **What do you like best about Funnelytics?** The best thing about this is that it makes easier to extract data. The best part is automation while extraction. Integration with office suite is one of the best features and it is missing in another products. **What do you dislike about Funnelytics?** The downside of this is, it is not optimised. It takes time and after optimization it can be made smooth while using. It needs a clean UI for better user experience. **What problems is Funnelytics solving and how is that benefiting you?** It helps in solving and extracting the market data for better understanding of potential buisness. It helps in saving time and resources, thereby increasing productivity. ### 9. Funnel your analytics! **Rating:** 4.0/5.0 stars **Reviewed by:** Umang M. | Data Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** March 14, 2022 **What do you like best about Funnelytics?** Analytics has become a crucial part of any firm today, since as the day says data is the new oil. Appropriate data based on customer inputis very necessary to make a business out of it. Funnelytics provides different filter features for better insights of the data given. **What do you dislike about Funnelytics?** Scope of improvement could start from dashboard representation to funnel filtering to improvements in presentation of above things. Adding more features such as bookmarks which are available in powerBI could be of more importance. **What problems is Funnelytics solving and how is that benefiting you?** Data being a new oil has led many businesses know what actually is needed to improve and increase the revenue of a firm. This is the same sense of improvement which I have achieved through funnelytics. ### 10. Funnel for enhancing business **Rating:** 4.0/5.0 stars **Reviewed by:** Umang M. | Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** February 03, 2022 **What do you like best about Funnelytics?** Funneling is a major strategy in marketing and sales department, where you need to be thorough with what your requirements and what has to be delivered, in a way it is just like a filtering process and this exactly what funnelytics has provided. **What do you dislike about Funnelytics?** The factors such as deep linking to the sales strategy which can lead to enhanced business solutions which indeed will provide better business opportunities to gain maximum property **What problems is Funnelytics solving and how is that benefiting you?** Modeling your business ideas before landing on actual pages to add or buy direct audiences, let's you avoid costly marketing strategies which indeed leads to quicker optimization. ### 11. Great tracking funnel sales tool **Rating:** 4.0/5.0 stars **Reviewed by:** Roberto M. | Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2020 **What do you like best about Funnelytics?** It is simple to use, it has straight forward terms and it is economical **What do you dislike about Funnelytics?** It has areas that are not well explained and could be improved bu the developer **Recommendations to others considering Funnelytics:** You need to spend a few minutes watching the tutorials and understanding the tool. **What problems is Funnelytics solving and how is that benefiting you?** Keep track of my different sales funnels in one tool, get them organized and been able to get great results. ### 12. Funnel mapping, analytics, and a great vault of resources **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 18, 2021 **What do you like best about Funnelytics?** Their team has created a great resource in their vault of funnels. The funnels can import into their builder easily and give anyone a great jumpstart on a project. The team was doing really good at posting educational content and templates to start making tested funnels fast. The mapping and analytics are also intuitive and easy to use. **What do you dislike about Funnelytics?** The features are limited in comparison to some competitors. The core features are great though. **Recommendations to others considering Funnelytics:** Take time and really go over the documentation **What problems is Funnelytics solving and how is that benefiting you?** Help me get started when making a new marketing plan of a funnel is needed. ### 13. Nice tool to do Marketing Funnels **Rating:** 4.0/5.0 stars **Reviewed by:** Javsy L. | Head Of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** November 01, 2020 **What do you like best about Funnelytics?** I like the easy way to do the funnels, is easy to share with other people and understand it. I teached others to use this tool, my marketing team create very quickly their own funnels for different campaigns **What do you dislike about Funnelytics?** I don´t like the onboarding process, i think that is invasive and i don't like that you have to put your card befor prove the tool. I think they only want my money and not to help me. **Recommendations to others considering Funnelytics:** Do your campaigns there and you don't need to have something preview, you can use the tool to do everything directly there. **What problems is Funnelytics solving and how is that benefiting you?** the organizations of my campaigns, the way i planned marketing and the conversion rate on my landing pages and campaigns. ### 14. Great tool to buid communication plans **Rating:** 3.5/5.0 stars **Reviewed by:** Leonardo K. | Founder Advisory, Mid-Market (51-1000 emp.) **Reviewed Date:** December 30, 2020 **What do you like best about Funnelytics?** It is easy to use and you can easly export. **What do you dislike about Funnelytics?** I had a bad time to select multiple objects. **What problems is Funnelytics solving and how is that benefiting you?** When planning a communication plan with others I like to be visual. ## Funnelytics Discussions - [How does the marketing funnel work?](https://www.g2.com/discussions/how-does-the-marketing-funnel-work) - 1 comment - [View Funnelytics pricing details and edition comparison](https://www.g2.com/products/funnelytics/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-12+10%3A59%3A15+-0500&secure%5Bsession_id%5D=bb49662e-db89-427b-9ae6-80f5ef106d99&secure%5Btoken%5D=0416347f8fb7f2f9a53a36c9fdbd2635eab876dea020008fb16e5de1f7cc47f9&format=llm_user) ## Funnelytics Features **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Conversions - Funnels **Platform Basics** - Dynamic Segmentation - Journey Optimization **Reporting** - Real-Time Reporting - Trending - Segmentation - Mobile Reporting - Unification Across Devices **Platform Data** - Journey Reporting - Trends Reporting - Dashboards - Advanced Data Filtering **Other** - User Data - Campaign Tracking - E-Commerce **Platform Additional Functionality** - Journey Mapping - Integrations - Automated Alerts **Agentic AI - Customer Journey Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Administration** - API / Integrations - Performance and Reliability - User, Role, and Access Management ## Top Funnelytics Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,255 reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - 4.5/5.0 (6,584 reviews) - [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) - 4.4/5.0 (1,074 reviews)