# Best Landing Page Builders

## How Many Landing Page Builders Products Does G2 Track?

**Total Products under this Category:** 292

### Category Stats (Aug 2026)

- **Average Rating:** 4.49/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** LandingAI Agentic Document Extraction (+1.46%) - Among all products in this category, LandingAI Agentic Document Extraction recorded the largest rating increase compared to last month

_Last updated: August 03, 2026_

## How Does G2 Rank Landing Page Builders Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 71,900+ Authentic Reviews
- 292+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Landing Page Builders
 ![G2 Grid® for Landing Page Builders plotting products by satisfaction and market presence](https://www.g2.com/categories/landing-page-builders/grids.png?focus%5B%5D=364&focus%5B%5D=16536&focus%5B%5D=1331985&focus%5B%5D=121648&focus%5B%5D=4965&focus%5B%5D=1316269&focus%5B%5D=1934&focus%5B%5D=2621)

Highlighted products: HubSpot Marketing Hub, Webflow, Wix Studio, Intuit Mailchimp All-in-One Marketing Platform, Duda, FlexiFunnels, ActiveCampaign, and GetResponse.

Underlying data: [Grid® JSON](https://www.g2.com/categories/landing-page-builders/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=webflow&focus%5B%5D=wix-studio&focus%5B%5D=intuit-mailchimp-all-in-one-marketing-platform&focus%5B%5D=duda&focus%5B%5D=flexifunnels&focus%5B%5D=activecampaign&focus%5B%5D=getresponse)

**Sponsored**

### Signitic

Signitic is an all-in-one tool that allows you to create, customize, and manage an unlimited number of email signatures effortlessly. With Signitic, take advantage of this often underutilized acquisition channel: your email signature. Easily integrate campaign banners according to your schedule and the needs of your company’s various departments, and analyze the results. The time when you had to modify each signature of your colleagues one by one is over. With Signitic, users can ensure that their email signatures are always up to date, reflecting the latest links, images, and campaign taglines, thereby enhancing their marketing efforts and professional image. Use our drag-and-drop editor to create a unique signature for your employees. Instead of manually editing signatures for each employee or campaign, you can make updates in one place, ensuring that all signatures are up to date and consistent. What's more, thanks to our Microsoft 365 and Google Workspace partnership, integrate your collaborators and share their signatures in less than five minutes. We've thought of everything so that you don't have to worry about your colleagues' e-mail signatures. Additionally, Signitic offers an analytics tool that enables users to track the performance of their email signatures, providing insights into how effectively they are driving traffic and engagement. Connected to your CRM (HubSpot, Salesforce, Pipedrive…), you can track all users’ actions, such as whether they clicked on social media links, promotional banners, or dynamic content. Overall, Signitic provides a comprehensive solution for email signature management, combining ease of use with powerful features that cater to the needs of modern businesses. By leveraging this tool, more than 5,000 companies have enhanced their email communications, maintained brand consistency, and ultimately driven better engagement with their audience.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=632&secure%5Bchosen_at%5D=2026-08-05T19%3A58%3A44Z&secure%5Bdisplayable_resource_id%5D=36&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=36&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=159454&secure%5Bresource_id%5D=632&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flanding-page-builders%3Fopen_modal_url%3D%252Fproducts%252Ffunnelkit-go%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Flanding-page-builders%2526source%253Dcategory&secure%5Btoken%5D=48b9fbffb43097556412d5618df0490fa9e20524755b88d2562fa651273aae54&secure%5Burl%5D=https%3A%2F%2Fwww.signitic.com%2Fen%2Fcontact&secure%5Burl_type%5D=custom_url)

### [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)

Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Value Proposition: HubSpot's Marketing Hub solves three critical pain points stemming from disconnected software: fragmented customer data, inefficient execution, and wasted time on tool management. Built as part of the HubSpot CRM platform, Marketing Hub keeps customer data central to all marketing activities– enabling sales alignment and clear ROI tracking across the full platform. Key Capabilities: Unified Data Architecture: Marketing Hub stores all marketing tools and customer data on one platform. This eliminates data silos and provides complete customer context for personalized marketing at scale. Time Efficiency: Marketers save time previously spent switching between applications, reconciling data across systems, and troubleshooting integration issues that plague multi-tool marketing stacks. Smart CRM Integration: Because Marketing Hub operates as part of the HubSpot CRM platform rather than as a standalone tool, customer information, interaction history, and engagement data remain accessible within the marketing workflow without manual data transfer. Sales-Marketing Alignment: With the complete HubSpot CRM platform, marketing and sales teams work in alignment. Unified reporting ties marketing activities to revenue, proving ROI. Marketing Hub vs. Alternatives: Unlike individual marketing tools requiring manual integration and data transfer, Marketing Hub provides a native connection between email marketing, landing pages, social media management, and data analytics. This eliminates integration complexity and data sync challenges that fragment marketing operations. Marketing Hub delivers powerful capabilities without requiring extensive training, dedicated administrators, or technical implementation teams that complex enterprise platforms demand. Teams can adopt and use the system quickly, focusing on execution rather than software management. Who Should Use Marketing Hub: Marketing Hub serves marketing teams experiencing productivity loss from tool fragmentation, marketers requiring complete customer context for effective personalization, and organizations needing to demonstrate clear marketing ROI. The platform scales from small marketing teams to enterprise organizations without proportional increases in system complexity. Outcome: Marketing Hub enables marketers to save valuable time, provide personalized experiences that attract and convert the right customers at scale, and keep data at the center of everything they do– all while scaling their company, not complexity.

**Average Rating:** 4.4/5.0

**Total Reviews:** 14,239

#### How Do G2 Users Rate HubSpot Marketing Hub?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 8.7/10 (Category avg: 8.5/10)
- **Web Analytics:** 8.2/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 7.4/10 (Category avg: 8.1/10)

#### Who Is the Company Behind HubSpot Marketing Hub?

- **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot)
- **Company Website:** hubspot.com
- **Year Founded:** 2006
- **HQ Location:** Cambridge, Massachusetts, United States
- **Twitter:** @HubSpot  
784,270 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e7728cdccf3cd40d382e6159b493e5f6534eb2bfad47dc424c39639ed9e0ebf3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68529%2F&secure%5Burl_type%5D=linkedin_company_website)  
12,158 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Coordinator
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 52% Small, 41% Medium

#### What Do G2 Reviewers Say About HubSpot Marketing Hub?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **ease of use** of HubSpot Marketing Hub, which simplifies managing all marketing activities in one platform.
- Users value the **automation tools** in HubSpot Marketing Hub, significantly boosting productivity and simplifying email marketing processes.
- Users love the **beginner-friendly yet powerful features** of HubSpot Marketing Hub, simplifying marketing and automation processes.
- Users love the **powerful automation features** of HubSpot Marketing Hub, enabling efficient lead nurturing and campaign management.
- Users appreciate the **seamless integrations** of HubSpot Marketing Hub, enhancing collaboration between marketing and sales efforts.

##### Cons

- Users find the **learning curve steep** for HubSpot Marketing Hub, requiring time and training to master its features.
- Users find HubSpot Marketing Hub's **limited features** frustrating, lacking essential tools and ease of use compared to competitors.
- Users find HubSpot Marketing Hub to be **expensive** as costs rise significantly with increasing features and contacts.
- Users find the **missing features** in HubSpot Marketing Hub limit flexibility and increase costs as their needs grow.
- Users find HubSpot Marketing Hub's **high pricing** challenging, especially for smaller teams needing advanced features.

#### What Are Recent G2 Reviews of HubSpot Marketing Hub?

**["Centralized Excellence for CRM Management"](https://www.g2.com/survey_responses/hubspot-marketing-hub-review-7359266)**

**Rating:** 5.0/5.0 stars

_— Brenda T._

[Read full review](https://www.g2.com/survey_responses/hubspot-marketing-hub-review-7359266)

**["Powerful GraphQL & UI Extensions That Streamline Complex Workflows"](https://www.g2.com/survey_responses/hubspot-marketing-hub-review-13175350)**

**Rating:** 4.0/5.0 stars

_— Alex F._

[Read full review](https://www.g2.com/survey_responses/hubspot-marketing-hub-review-13175350)

#### What Are G2 Users Discussing About HubSpot Marketing Hub?

- [What are your tips for using HubSpot Marketing Hub effectively?](https://www.g2.com/discussions/what-are-your-tips-for-using-hubspot-marketing-hub-effectively) - 3 comments
- [Is HubSpot Marketing Hub worth it?](https://www.g2.com/discussions/is-hubspot-marketing-hub-worth-it) - 7 comments, 3 upvotes
- [How does HubSpot Marketing Hub integrate with other tools to create a cohesive digital marketing strategy?](https://www.g2.com/discussions/how-does-hubspot-marketing-hub-integrate-with-other-tools-to-create-a-cohesive-digital-marketing-strategy) - 2 comments, 2 upvotes
- [What is HubSpot Marketing Hub used for?](https://www.g2.com/discussions/what-is-hubspot-marketing-hub-used-for) - 2 comments, 2 upvotes
- [What is HubSpot software?](https://www.g2.com/discussions/what-is-hubspot-software) - 2 comments

### [Webflow](https://www.g2.com/products/webflow/reviews)

Webflow is the agentic web marketing platform for high-performing teams. Marketers, designers, and developers collaborate in Webflow to build distinctive web experiences that grow their brand, rank in AI search, and drive real revenue, all without the complexity of a Frankenstack or the cost of constant replatforming. Built-in AI accelerates creation, optimization, and automation, while audit trails and permissions ensure teams stay in control. Over 300,000 companies and 2,000+ Certified Partners trust Webflow to power enterprise-grade web experiences worldwide.

**Average Rating:** 4.4/5.0

**Total Reviews:** 981

#### How Do G2 Users Rate Webflow?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 6.8/10 (Category avg: 8.5/10)
- **Web Analytics:** 7.1/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 6.2/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Webflow?

- **Seller:** [Webflow](https://www.g2.com/sellers/webflow)
- **Year Founded:** 2012
- **HQ Location:** San Francisco, California
- **Twitter:** @webflowapp  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bffcbe8d6fdc31a1521950b82fb2f27d4919889aff696abdf3c423dd533996e6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3502352%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,628 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, Web Developer
- **Top Industries:** Design, Marketing and Advertising
- **Company Size:** 69% Small, 22% Medium

#### What Do G2 Reviewers Say About Webflow?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **ease of use** of Webflow, appreciating its intuitive interface and quick website building capabilities.
- Users value the **intuitive visual control** of Webflow, empowering them to create responsive sites effortlessly.
- Users value the **design flexibility** of Webflow, enabling fast, responsive site creation with powerful customization options.
- Users love the **intuitive visual controls** of Webflow, simplifying website building without needing to code.
- Users love Webflow's **flexibility** , enabling quick site creation with options for advanced coding for customization.

##### Cons

- Users find the **learning curve challenging** due to an overwhelming interface and complex CMS configurations.
- Users find **limited features** in Webflow, especially regarding CMS capabilities and e-commerce functionality.
- Users find the **pricing too high** , especially when limited features are offered compared to coding a website from scratch.
- Users have noted **missing features** in Webflow, such as multi-language management and flexible code management.
- Users find the **steep learning curve** daunting, especially when transitioning from other platforms and dealing with complex setups.

#### What Are Recent G2 Reviews of Webflow?

**["Best webdesign building platform"](https://www.g2.com/survey_responses/webflow-review-7038852)**

**Rating:** 4.5/5.0 stars

_— Richard D._

[Read full review](https://www.g2.com/survey_responses/webflow-review-7038852)

**["Exceptional deep-dive technical support and a highly robust visual architecture platform"](https://www.g2.com/survey_responses/webflow-review-13066113)**

**Rating:** 5.0/5.0 stars

_— Mario B._

[Read full review](https://www.g2.com/survey_responses/webflow-review-13066113)

#### What Are G2 Users Discussing About Webflow?

- [What is Webflow used for?](https://www.g2.com/discussions/what-is-webflow-used-for) - 1 comment
- [What is Intellimize used for?](https://www.g2.com/discussions/what-is-intellimize-used-for) - 1 comment
- [Is Webflow good for developers?](https://www.g2.com/discussions/is-webflow-good-for-developers) - 2 comments
- [What framework does Webflow use?](https://www.g2.com/discussions/what-framework-does-webflow-use) - 2 comments
- [What is Webflow good for?](https://www.g2.com/discussions/what-is-webflow-good-for) - 2 comments

### [Wix Studio](https://www.g2.com/products/wix-studio/reviews)

Wix Studio is the website building platform for professional designers, developers, and marketers. With high-end design capabilities, streamlined workflows, and robust business tools, it empowers freelancers and agencies to build, manage, and scale exceptional websites with maximum efficiency. Wix Studio addresses the requirements of professional web creators by offering an all-in-one solution that combines advanced design technology with workflow, business and client management tools. Users can efficiently collaborate, design high-performing websites and grow their client base—whether they are part of an agency, small studio, or working independently. Key features include: - Advanced design capabilities: Access a fully responsive drag-and-drop editor with extensive design precision and flexibility. With custom breakpoints, layout grids and no-code animations and effects you can create visually distinctive, custom websites. - Hyper-efficient workflow: Wix Studio is built to streamline workflows, minimize repetition, and maximize creative output. From the start, you can instantly convert design files into fully functional websites with the Figma to Studio plugin, or quickly map site structures using the AI-powered Visual Sitemap and Wireframe Generator. A library of pre-designed components and over 375 responsive templates makes building faster, while site styles and themes ensure brand consistency across projects. And with built-in AI tools to automate repetitive tasks and optimize design, you can stay focused on creativity, not busywork. - Deep functionality: Wix Studio offers a robust no-code CMS, enabling dynamic content creation, custom collections and precise styling. Creators can also add custom CSS, backend logic, and work in a VS Code-based IDE or integrate with GitHub for seamless development and deployment. - Client management: Centralize communication, approvals and feedback within the platform, simplifying client management. The Client Kit enables seamless handovers by allowing you to add custom tutorials, guides and resources directly to client dashboards for easy onboarding and ongoing support. With tools like Content Mode, clients can independently update site content without affecting design. - Management workflows: Manage your team and clients from one unified dashboard. With built-in solutions for Stores, Events, Bookings, and more, creators can easily handle diverse client operations—no plugins or external tools needed. Wix Studio brings everything together, combining collaborative tools, ready-made sections, and wireframes to streamline both building and management. Plus, built-in automations take care of marketing, customer engagement, and internal notifications, so you can focus on what matters most. - Growth opportunity: Wix Studio helps agencies and freelancers turn creative expertise into scalable growth. Through the Partner Program, you’ll unlock tiered benefits that evolve with your agency while opening new income streams. Sell custom templates in the global Marketplace, earn revenue share from premium sites and marketing solutions, and monetize your apps and widgets by reaching over 258 million users in the Wix App Market. Wix Studio is a versatile solution for professional web creators seeking to efficiently produce exceptional websites and manage their workflow and business growth in a unified platform.

**Average Rating:** 4.6/5.0

**Total Reviews:** 81

#### How Do G2 Users Rate Wix Studio?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 9.1/10 (Category avg: 8.5/10)
- **Web Analytics:** 9.8/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 8.9/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Wix Studio?

- **Seller:** [Wix](https://www.g2.com/sellers/wix)
- **Company Website:** www.wix.com
- **Year Founded:** 2006
- **HQ Location:** Tel Aviv
- **Twitter:** @Wix  
391,474 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=519a1551b5e5aabc5cd90bbabfb43b61fed589c770eba57f3d750f0570dcc4d9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F97250%2F&secure%5Burl_type%5D=linkedin_company_website)  
7,506 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Design, Marketing and Advertising
- **Company Size:** 77% Small, 10% Medium

#### What Do G2 Reviewers Say About Wix Studio?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Wix Studio incredibly user-friendly, appreciating its **simplicity and ease of implementation** for managing websites effectively.
- Users value the **intuitive design tools** of Wix Studio, making it effortless to create beautiful, responsive websites.
- Users enjoy the **user-friendly platform** of Wix Studio, enabling easy updates and seamless integration for effective website management.
- Users value the **simplicity and ease of use** of Wix Studio, enabling swift web page creation and management.
- Users commend the **exceptional customer support** provided by Wix Studio, highlighting quick responses and skilled assistance.

##### Cons

- Users note the **limited features** of Wix Studio, requiring workarounds for complex projects and integrations.
- Users find **missing features** in Wix Studio, leading to frustrations with limited options and confusing elements.
- Users find Wix Studio's **limited customization** options frustrating, especially with templates and dynamic elements.
- Users face a **steep learning curve** with Wix Studio, finding it less intuitive and overwhelming initially.
- Users note **limited options** in Wix Studio, requiring workarounds and additional effort for complex projects and custom designs.

#### What Are Recent G2 Reviews of Wix Studio?

**["Decade Long User Here: Best-in-Class Customer Service and an Ever-Improving Wix Studio!"](https://www.g2.com/survey_responses/wix-studio-review-12860884)**

**Rating:** 5.0/5.0 stars

_— NitPickin Mobile Detailing T._

[Read full review](https://www.g2.com/survey_responses/wix-studio-review-12860884)

**["Intuitive Tool, Fundamental for Agencies"](https://www.g2.com/survey_responses/wix-studio-review-11574784)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/wix-studio-review-11574784)

### [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/es/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)

Mailchimp es una plataforma de automatización de marketing en la que confían más de 11 millones de usuarios en todo el mundo para personalizar cada correo electrónico y SMS para cada cliente utilizando herramientas de creación de contenido e información impulsadas por IA. Con una tasa de entrega del 99% y más de 300 integraciones, Mailchimp ayuda a las empresas a conectarse con sus clientes, fomentar negocios repetidos y construir una lealtad de marca duradera mientras se integra sin problemas en sus flujos de trabajo existentes. Nuestra plataforma pone las recomendaciones respaldadas por datos en el centro de su marketing para que pueda encontrar y atraer clientes con campañas multicanal. En 2021, Mailchimp fue adquirida por Intuit Inc. (Nasdaq: INTU), la plataforma global de tecnología financiera que crea Intuit TurboTax, Credit Karma, QuickBooks y Mailchimp. Desde entonces, hemos lanzado más de 100 nuevas funciones para ayudar a nuestros clientes a seguir creciendo. Descubra por qué más de 11 millones de empresas confían en Intuit Mailchimp para ayudarles a convertir ideas en acción y sus correos electrónicos en ingresos. Visite Mailchimp.com para comenzar hoy.

**Average Rating:** 4.4/5.0

**Total Reviews:** 5,200

#### How Do G2 Users Rate Intuit Mailchimp All-in-One Marketing Platform?

- **¿Ha sido the product un buen socio para hacer negocios?:** 8.8/10 (Category avg: 9.0/10)
- **Integración de marketing por correo electrónico:** 8.9/10 (Category avg: 8.5/10)
- **Análisis web:** 8.6/10 (Category avg: 8.4/10)
- **Integración de comercio electrónico:** 8.4/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Intuit Mailchimp All-in-One Marketing Platform?

- **Vendedor:** [Intuit Mailchimp](https://www.g2.com/es/sellers/intuit-mailchimp)
- **Sitio web de la empresa:** mailchimp.com
- **Año de fundación:** 2001
- **Ubicación de la sede:** Atlanta, GA
- **Twitter:** @MailChimp  
238,536 seguidores en Twitter
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5b25de3f1b84f928c861197ff8886c90018b3276952ab217a2034aa3a48554f0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F969871%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,468 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Propietario, Gerente de Marketing
- **Top Industries:** Marketing y publicidad, Tecnología de la información y servicios
- **Company Size:** 72% Small, 20% Medium

#### What Do G2 Reviewers Say About Intuit Mailchimp All-in-One Marketing Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios encuentran la **facilidad de uso** de Intuit Mailchimp ideal para la creación y gestión sin problemas de campañas.
- Los usuarios aprecian las **características intuitivas y fáciles de usar de marketing por correo electrónico** de Intuit Mailchimp, mejorando su experiencia de gestión de campañas.
- Los usuarios valoran las **funciones de gestión de correo electrónico fáciles de usar** de Mailchimp, simplificando el proceso de marketing para las empresas.
- Los usuarios aprecian la **plataforma intuitiva y las herramientas completas** que simplifican las campañas y mejoran los esfuerzos de marketing.
- A los usuarios les encantan las características de **creación fácil** de Mailchimp, que permiten una sencilla creación de campañas y seguimiento del rendimiento.

##### Cons

- Los usuarios señalan que **los precios pueden escalar rápidamente** a medida que las listas de suscriptores crecen, lo que lo hace costoso para operaciones más grandes.
- Los usuarios encuentran las **funciones limitadas** en la versión gratuita de Mailchimp restrictivas, lo que dificulta su capacidad para evaluar completamente la plataforma.
- Los usuarios sienten que **la falta de características** como la mejora en la importación de contactos y el manejo automatizado de enlaces de redes sociales obstaculizan la productividad.
- Los usuarios encuentran **desafiante la curva de aprendizaje** , sugiriendo mejoras como entrenamiento interactivo para una mejor comprensión.
- Los usuarios encuentran **opciones de personalización limitadas** en Intuit Mailchimp, limitando su capacidad para adaptar campañas de manera efectiva.

#### What Are Recent G2 Reviews of Intuit Mailchimp All-in-One Marketing Platform?

**["Campañas de correo electrónico fáciles con potentes funciones de arrastrar y soltar y análisis"](https://www.g2.com/es/survey_responses/intuit-mailchimp-all-in-one-marketing-platform-review-13109404)**

**Rating:** 4.5/5.0 stars

_— Javan T._

[Read full review](https://www.g2.com/es/survey_responses/intuit-mailchimp-all-in-one-marketing-platform-review-13109404)

**["Solución de marketing por correo electrónico fácil de usar"](https://www.g2.com/es/survey_responses/intuit-mailchimp-all-in-one-marketing-platform-review-6667343)**

**Rating:** 5.0/5.0 stars

_— Sapana T._

[Read full review](https://www.g2.com/es/survey_responses/intuit-mailchimp-all-in-one-marketing-platform-review-6667343)

#### What Are G2 Users Discussing About Intuit Mailchimp All-in-One Marketing Platform?

- [¿Qué ventajas ofrece la plataforma de marketing todo en uno de Mailchimp sobre las herramientas tradicionales de marketing por correo electrónico?](https://www.g2.com/es/discussions/mailchimp-all-in-one-marketing-platform-what-advantages-does-the-mailchimp-all-in-one-marketing-platform-offer-over-traditional-email-marketi) - 4 comments, 1 upvote
- [¿Qué ventajas ofrece la plataforma de marketing todo en uno de Mailchimp sobre las herramientas tradicionales de marketing por correo electrónico?](https://www.g2.com/es/discussions/what-advantages-does-the-mailchimp-all-in-one-marketing-platform-offer-over-traditional-email-marketing-tools) - 1 comment
- [¿Para qué se utiliza la plataforma de marketing todo en uno de Mailchimp?](https://www.g2.com/es/discussions/what-is-mailchimp-all-in-one-marketing-platform-used-for) - 3 comments
- [¿Cuál es la mejor alternativa a Mailchimp?](https://www.g2.com/es/discussions/what-is-the-best-alternative-to-mailchimp) - 8 comments, 1 upvote
- [What are the features of Mailchimp?](https://www.g2.com/es/discussions/mailchimp-all-in-one-marketing-platform-what-are-the-features-of-mailchimp)

### [Duda](https://www.g2.com/es/products/duda/reviews)

Duda es la plataforma líder de desarrollo de sitios web que empodera a las agencias de marketing digital y a las empresas de SaaS para construir y gestionar la presencia digital de sus clientes. La plataforma galardonada de bajo código y sin código de Duda permite a las agencias y empresas de SaaS alcanzar una mayor productividad y un crecimiento sin precedentes con una amplia gama de capacidades que abarcan comercio electrónico, gestión de clientes, SEO, automatización y etiquetado blanco.

**Average Rating:** 4.7/5.0

**Total Reviews:** 802

#### How Do G2 Users Rate Duda?

- **¿Ha sido the product un buen socio para hacer negocios?:** 9.3/10 (Category avg: 9.0/10)
- **Integración de marketing por correo electrónico:** 7.7/10 (Category avg: 8.5/10)
- **Análisis web:** 8.3/10 (Category avg: 8.4/10)
- **Integración de comercio electrónico:** 7.7/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Duda?

- **Vendedor:** [Duda](https://www.g2.com/es/sellers/duda)
- **Sitio web de la empresa:** www.duda.co
- **Año de fundación:** 2009
- **Ubicación de la sede:** Palo Alto, CA
- **Twitter:** @DudaPlatform  
13,995 seguidores en Twitter
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a54ee072f9e9a04a8f4df13833c3b4c36b33b13f2d0d2b5f7947db7c371b57ab&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fduda%2F&secure%5Burl_type%5D=linkedin_company_website)  
432 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Propietario, Director Ejecutivo
- **Top Industries:** Marketing y publicidad, Diseño
- **Company Size:** 84% Small, 11% Medium

#### What Do G2 Reviewers Say About Duda?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios encuentran que la plataforma de Duda es **extremadamente fácil de usar** , con un editor intuitivo y un excelente servicio al cliente.
- Los usuarios elogian a Duda por su **sobresaliente atención al cliente** , mejorando significativamente las operaciones de la agencia y la experiencia general del usuario.
- Los usuarios elogian a Duda por su **proceso de creación fácil** , simplificando la gestión de sitios web y mejorando el flujo de trabajo para las agencias.
- Los usuarios aprecian el **fuerte apoyo de Duda a las agencias** , su facilidad de uso y las constantes mejoras de funciones, mejorando la eficiencia general.
- Los usuarios elogian a Duda por su **diseño intuitivo** , lo que hace que el desarrollo de sitios web sea significativamente más fácil y eficiente.

##### Cons

- Los usuarios encuentran **limitada personalización** frustrante, afectando la flexibilidad del diseño y la implementación de características avanzadas en Duda.
- Los usuarios encuentran que las **características limitadas** de Duda son restrictivas, carecen de opciones avanzadas y requieren soluciones alternativas para las necesidades de diseño moderno.
- Los usuarios encuentran una falta de **funciones avanzadas** en Duda, lo que limita la libertad de diseño y las opciones de personalización.
- Los usuarios sienten una falta de **opciones de personalización** en Duda, lo que limita la flexibilidad de diseño y la funcionalidad para el uso individual.
- Los usuarios encuentran que Duda tiene una **curva de aprendizaje pronunciada** , lo que hace que sea un desafío adaptarse desde otros constructores de sitios web.

#### What Are Recent G2 Reviews of Duda?

**["Sitios web rápidos listos para clientes con plantillas, IA y edición de arrastrar y soltar"](https://www.g2.com/es/survey_responses/duda-review-13184555)**

**Rating:** 5.0/5.0 stars

_— Roland N._

[Read full review](https://www.g2.com/es/survey_responses/duda-review-13184555)

**["Un constructor de sitios web confiable para agencias"](https://www.g2.com/es/survey_responses/duda-review-13195293)**

**Rating:** 5.0/5.0 stars

_— Santiago J._

[Read full review](https://www.g2.com/es/survey_responses/duda-review-13195293)

#### What Are G2 Users Discussing About Duda?

- [What is Duda used for?](https://www.g2.com/es/discussions/what-is-duda-used-for) - 2 comments, 1 upvote
- [¿Es Duda un CMS?](https://www.g2.com/es/discussions/is-duda-a-cms) - 3 comments
- [¿Qué es una Duda?](https://www.g2.com/es/discussions/what-is-a-duda) - 3 comments
- [¿Cómo se usa Duda?](https://www.g2.com/es/discussions/how-do-you-use-duda) - 1 comment
- [¿Qué es el creador de sitios web Duda?](https://www.g2.com/es/discussions/what-is-duda-website-builder) - 4 comments

### [FlexiFunnels](https://www.g2.com/es/products/flexifunnels/reviews)

FlexiFunnels: Constructor de Embudos Optimizado para Conversiones \*AI Funnel Builder\* FlexiFunnels es una plataforma de crecimiento empresarial impulsada por IA. Desde crear páginas de aterrizaje de clase mundial en segundos hasta manejar tu marketing y generación de leads, FlexiFunnels reúne todo bajo un mismo techo. --- ## Características Principales de FlexiFunnels 1.) \*\*Constructor de Sitios Web y Embudos con IA\*\* – Escribe solo una línea, y Flexi AI crea instantáneamente páginas de aterrizaje profesionales con copias de ventas de respuesta directa probadas. Luego puedes personalizarlas con nuestro editor fácil de arrastrar y soltar. 2.) \*\*Agentes de Marketing con IA\*\* – Realiza todas tus tareas de marketing y redacción, desde copias de anuncios hasta páginas de seminarios web, páginas de ventas, correos electrónicos, ganchos, guiones de anuncios en video, y más. 3.) \*\*FlexiViral – Sistema de Generación de Leads por Referencia Viral\*\* – Lanza campañas virales donde tus clientes traen más leads para ti. 4.) Constructor de Páginas de Aterrizaje de Arrastrar y Soltar 5.) Alojamiento Súper Rápido y Entrega Acelerada de Páginas 6.) Integraciones de Pasarelas de Pago Integradas 7.) Páginas de Pago que Convierten 8.) Ofertas de Incremento 9.) Lógicas Avanzadas de Embudos 10.) Aloja y Vende Cursos Dentro de FlexiFunnels 11.) Cursos Protegidos contra Piratería (Cursos Pagados) 12.) Integraciones de Autorespondedor y Seminarios Web 13.) Pruebas Divididas Automatizadas 14.) Seguimiento de Fuente de Compradores y Leads 15.) Notificaciones de Prueba para Leads y Ventas 16.) API de Conversión de Facebook 17.) Secuencia de Correos Electrónicos Automatizada para Carritos Abandonados 18.) Transferencia de Datos de Carritos Abandonados 19.) Webhook para Transferencia de Datos de Leads y Ventas 20.) Características Avanzadas de Membresía – Certificados, Cuestionarios, Alimentación por Goteo, Notas, Discusiones, etc. 21.) Copia de Ventas Altamente Convertidora Basada en IA 22.) Más de 700 Embudos y Páginas Hechos para Ti 23.) Páginas Completamente Responsivas para Móviles 24.) Activos Digitales – Entrega automatizada de productos como eBooks, PDFs, etc. 25.) Mapeo de Dominio (Subdominio o Dominio Principal) 26.) Análisis Avanzado de Conversiones de Página 27.) Panel de Informes Detallado – Informe de Proyecto, Producto, Embudo y Lead …y mucho más. --- ## Grandes Beneficios de FlexiFunnels: ✅ Lanza Rápido con IA – Comienza tu negocio en línea en horas, no semanas. ✅ Panel Todo en Uno – Embudos, sitios web, cursos, pagos, integraciones de correo electrónico, herramientas de IA y análisis en un solo lugar. ✅ Ahorra Tiempo y Dinero – No necesitas más de 10 herramientas o programadores costosos. FlexiFunnels lo cubre todo. ✅ Precios Asequibles – Obtén acceso completo por solo $447/año. ✅ Soporte Sobresaliente – Soporte de chat en vivo de 3 minutos, 6 llamadas de incorporación uno a uno, preguntas y respuestas semanales, y tutoriales detallados, base de conocimientos. ✅ Comunidad y Capacitación – Únete a más de 100,000 miembros en nuestra comunidad activa. Además, accede a cursos profundos sobre anuncios, embudos, redacción, trabajo freelance, creación de cursos, y más. ✅ Oportunidad de Ingresos para Clientes – Usa FlexiFunnels para vender tus productos u ofrecer servicios de construcción de embudos/sitios web a clientes. ✅ Garantía Sin Riesgo – 30 días de devolución de dinero, sin preguntas. ⚡ En resumen: FlexiFunnels es tu \*\*Constructor de Embudos con IA + Sistema Completo de Negocios en Línea\*\*, diseñado para ahorrarte tiempo, aumentar las conversiones y hacer crecer tus ingresos.

**Average Rating:** 4.7/5.0

**Total Reviews:** 238

#### How Do G2 Users Rate FlexiFunnels?

- **¿Ha sido the product un buen socio para hacer negocios?:** 9.4/10 (Category avg: 9.0/10)
- **Integración de marketing por correo electrónico:** 9.2/10 (Category avg: 8.5/10)
- **Análisis web:** 9.2/10 (Category avg: 8.4/10)
- **Integración de comercio electrónico:** 7.9/10 (Category avg: 8.1/10)

#### Who Is the Company Behind FlexiFunnels?

- **Vendedor:** [FlexiFunnels](https://www.g2.com/es/sellers/flexifunnels-a102974b-f413-4797-afbe-e49ebf9a4c38)
- **Año de fundación:** 2020
- **Ubicación de la sede:** Dehradun, IN
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1f63ca4c75125eb43d0542faedebb553673da1147f33984b6f1277616c74acb5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fflexifunnels%2F&secure%5Burl_type%5D=linkedin_company_website)  
101 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Fundador, Trabajador autónomo
- **Top Industries:** Marketing y publicidad, Formación y Capacitación Profesional
- **Company Size:** 79% Small, 0% Large

#### What Do G2 Reviewers Say About FlexiFunnels?

_AI-generated summary from verified user reviews_

##### Pros

- A los usuarios les encanta la **facilidad de uso** de FlexiFunnels, permitiendo la creación sencilla de sitios web y páginas de destino con arrastrar y soltar.
- Los usuarios elogian el **excelente soporte al cliente** de FlexiFunnels, destacando respuestas rápidas y asistencia útil en todo momento.
- A los usuarios les encanta FlexiFunnels por su **fácil creación** de páginas de ventas de alta conversión, simplificando sus necesidades de negocio en línea.
- A los usuarios les encanta la **fácil configuración** de FlexiFunnels, apreciando la guía clara y las características amigables para el usuario para una experiencia fluida.
- Los usuarios elogian la **facilidad de crear páginas de destino** con FlexiFunnels, haciéndolo accesible para personas no técnicas.

##### Cons

- Los usuarios encuentran la **curva de aprendizaje empinada** al principio, pero aprecian el apoyo una vez que se familiarizan con FlexiFunnels.
- Los usuarios están frustrados por las **funciones faltantes** en FlexiFunnels, especialmente la falta de funcionalidad de certificados para seminarios web.
- Los usuarios expresan frustración por el **pobre soporte al cliente** de FlexiFunnels, experimentando retrasos y respuestas poco útiles después del pago.
- Los usuarios desean **opciones de personalización más avanzadas** y plantillas adicionales para embudos específicos de nicho con un rendimiento mejorado.
- Los usuarios desean **más integraciones** para FlexiFunnels, particularmente con plataformas CRM y Meta, para mejorar la funcionalidad.

#### What Are Recent G2 Reviews of FlexiFunnels?

**["Plataforma de Marketing Todo en Uno para Cada Comercializador Digital con un Constructor Fácil de Arrastrar y Soltar"](https://www.g2.com/es/survey_responses/flexifunnels-review-12927606)**

**Rating:** 4.0/5.0 stars

_— Subham K._

[Read full review](https://www.g2.com/es/survey_responses/flexifunnels-review-12927606)

**["Embudos impulsados por IA simplificados, perfectos para emprendedores individuales"](https://www.g2.com/es/survey_responses/flexifunnels-review-13205522)**

**Rating:** 5.0/5.0 stars

_— Pooja J._

[Read full review](https://www.g2.com/es/survey_responses/flexifunnels-review-13205522)

### [Zoho LandingPage](https://www.g2.com/es/products/zoho-landingpage/reviews)

Zoho Landing Page - Esta plataforma de página de destino integral es una adición valiosa a cualquier conjunto de marketing con plantillas optimizadas para la conversión, un constructor de formularios y ventanas emergentes totalmente personalizable, integraciones perfectas con tu CRM y herramientas de marketing favoritas, informes analíticos extensos que ofrecen una visión clara y un constructor intuitivo absolutamente sin código que hace que la construcción de páginas de destino sea un placer.

**Average Rating:** 4.5/5.0

**Total Reviews:** 132

#### How Do G2 Users Rate Zoho LandingPage?

- **¿Ha sido the product un buen socio para hacer negocios?:** 8.5/10 (Category avg: 9.0/10)
- **Integración de marketing por correo electrónico:** 8.2/10 (Category avg: 8.5/10)
- **Análisis web:** 8.2/10 (Category avg: 8.4/10)
- **Integración de comercio electrónico:** 7.6/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Zoho LandingPage?

- **Vendedor:** [Zoho](https://www.g2.com/es/sellers/zoho-b00ca9d5-bca8-41b5-a8ad-275480841704)
- **Año de fundación:** 1996
- **Ubicación de la sede:** Austin, TX
- **Twitter:** @Zoho  
137,880 seguidores en Twitter
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c8e45ddb296c32c6c5597ef9ba945c94562c57624f7bd1dcf1a9e9931f71578&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F38373%2F&secure%5Burl_type%5D=linkedin_company_website)  
30,766 empleados en LinkedIn®
- **Teléfono:** +1 (888) 900-9646 

#### Who Uses This Product?

- **Who Uses This:** Fundador
- **Top Industries:** Servicios Financieros, Marketing y publicidad
- **Company Size:** 79% Small, 11% Medium

#### What Do G2 Reviewers Say About Zoho LandingPage?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios disfrutan de la **facilidad de uso** de Zoho LandingPage, lo que permite una navegación eficiente y una utilización efectiva de las herramientas sin necesidad de habilidades técnicas.
- Los usuarios aprecian la **facilidad de uso y flexibilidad** de Zoho LandingPage, lo que permite la creación eficiente de páginas de destino efectivas.
- Los usuarios valoran la **facilidad de creación** con Zoho LandingPage, lo que permite una navegación eficiente y una configuración rápida para diseños impresionantes.
- Los usuarios aprecian la **fácil configuración** de Zoho LandingPage, lo que permite la creación rápida de páginas atractivas y funcionales sin esfuerzo.
- Los usuarios elogian el **diseño intuitivo** de Zoho LandingPage, haciendo que la configuración y personalización sean fáciles y eficientes.

##### Cons

- Los usuarios están preocupados por los **altos costos** asociados con Zoho LandingPage, buscando mejores opciones de precios y más plantillas.
- Los usuarios encuentran que las **opciones de personalización limitadas** en Zoho Landing Pages restringen su flexibilidad y eficiencia en el diseño.
- Los usuarios encuentran **limitadas integraciones** desafiantes, deseando una mejor personalización y opciones de análisis más robustas.
- Los usuarios desean una selección más amplia de **plantillas limitadas** para mejorar su experiencia con Zoho LandingPage.
- Los usuarios informan de **problemas en la página de inicio** , con errores y una funcionalidad móvil deficiente que dificultan el uso efectivo.

#### What Are Recent G2 Reviews of Zoho LandingPage?

**["Configuración sin esfuerzo, capacidad de ventas mejorada"](https://www.g2.com/es/survey_responses/zoho-landingpage-review-12311126)**

**Rating:** 4.0/5.0 stars

_— Myxer ._

[Read full review](https://www.g2.com/es/survey_responses/zoho-landingpage-review-12311126)

**["Configuración sin esfuerzo, páginas de destino hermosas y efectivas"](https://www.g2.com/es/survey_responses/zoho-landingpage-review-12221271)**

**Rating:** 4.0/5.0 stars

_— Monica I._

[Read full review](https://www.g2.com/es/survey_responses/zoho-landingpage-review-12221271)

### [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step. - AI agents Run entire marketing campaigns through simple prompts, backed by Active Intelligence. - Cross-channel marketing Reach prospects and customers wherever they are, with email, SMS, WhatsApp, and more. - On-brand, personalized content Creative tools that deliver professional, conversion-ready designs for email and landing pages. - CRM Track, manage, and automate your sales process. - 1000+ apps & integrations Connect ActiveCampaign to your favorite tools.

**Average Rating:** 4.4/5.0

**Total Reviews:** 14,241

#### How Do G2 Users Rate ActiveCampaign?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 8.5/10 (Category avg: 8.5/10)
- **Web Analytics:** 7.5/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 7.5/10 (Category avg: 8.1/10)

#### Who Is the Company Behind ActiveCampaign?

- **Seller:** [ActiveCampaign](https://www.g2.com/sellers/activecampaign)
- **Company Website:** www.activecampaign.com
- **Year Founded:** 2003
- **HQ Location:** Chicago, IL
- **Twitter:** @ActiveCampaign  
13,203 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ecaffa7a4dd54b3f72ef9abc63c48d5efe51974c2974dfaa5d09b34c1e0c97bd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F221390%2F&secure%5Burl_type%5D=linkedin_company_website)  
848 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 92% Small, 7% Medium

#### What Do G2 Reviewers Say About ActiveCampaign?

_AI-generated summary from verified user reviews_

##### Pros

- Users find ActiveCampaign's interface **easy to use** , enhancing communication and engagement with its versatile features.
- Users value the **powerful automation features** of ActiveCampaign, enhancing engagement and streamlining marketing efforts effectively.
- Users appreciate the **automation features** of ActiveCampaign, which streamline marketing activities and enhance customer engagement.
- Users love the **powerful automation capabilities** of ActiveCampaign, enhancing customer engagement effortlessly and efficiently.
- Users appreciate the **user-friendly automation and integration features** of ActiveCampaign, enhancing customer engagement and targeting.

##### Cons

- Users face a **learning curve** with ActiveCampaign, needing extra support to master its powerful features efficiently.
- Users find ActiveCampaign **expensive** , especially for startups, making it challenging for some customers to justify the cost.
- Users find the **missing features** in ActiveCampaign limit their automation testing and client information collection capabilities.
- Users find the **limited features** of ActiveCampaign frustrating, desiring more customization and easier access to key metrics.
- Users find the ActiveCampaign platform **not intuitive** , making learning and setup time-consuming and challenging to navigate.

#### What Are Recent G2 Reviews of ActiveCampaign?

**["Powerful Automations and Reporting That Drive Strategic Decisions"](https://www.g2.com/survey_responses/activecampaign-review-13200587)**

**Rating:** 4.5/5.0 stars

_— Pamela S._

[Read full review](https://www.g2.com/survey_responses/activecampaign-review-13200587)

**["Super Intuitive Email & Automation Builder That’s Easy to Use"](https://www.g2.com/survey_responses/activecampaign-review-13195469)**

**Rating:** 4.5/5.0 stars

_— Irit L._

[Read full review](https://www.g2.com/survey_responses/activecampaign-review-13195469)

#### What Are G2 Users Discussing About ActiveCampaign?

- [What are some creative ways businesses are using ActiveCampaign to automate their marketing efforts?](https://www.g2.com/discussions/what-are-some-creative-ways-businesses-are-using-activecampaign-to-automate-their-marketing-efforts) - 1 comment
- [How much does ActiveCampaign cost?](https://www.g2.com/discussions/how-much-does-activecampaign-cost) - 1 comment
- [What is ActiveCampaign CRM?](https://www.g2.com/discussions/what-is-activecampaign-crm) - 1 comment
- [Does ActiveCampaign have a CRM?](https://www.g2.com/discussions/does-activecampaign-have-a-crm) - 7 comments
- [What is ActiveCampaign used for?](https://www.g2.com/discussions/what-is-activecampaign-used-for) - 20 comments

### [GetResponse](https://www.g2.com/products/getresponse/reviews)

GetResponse is a lifecycle automation platform for businesses that want to drive more consistent, repeatable revenue across the entire customer journey. We help you move customers from first touch to first purchase, repeat purchase, and reactivation - using email, SMS, push notifications, and lifecycle automation across every stage of the customer journey With built-in deliverability, behavioral triggers, and deep integrations, you can launch faster, reduce manual work, and turn your lifecycle into a predictable revenue system. No disconnected tools. No campaign chaos. Just one system designed to move customers forward.

**Average Rating:** 4.3/5.0

**Total Reviews:** 1,116

#### How Do G2 Users Rate GetResponse?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 8.8/10 (Category avg: 8.5/10)
- **Web Analytics:** 8.5/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 8.5/10 (Category avg: 8.1/10)

#### Who Is the Company Behind GetResponse?

- **Seller:** [GetResponse](https://www.g2.com/sellers/getresponse)
- **Company Website:** www.getresponse.com
- **Year Founded:** 1998
- **HQ Location:** Poland
- **Twitter:** @getresponse  
54,233 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ca282ce652e15889064d7dff682cfd43eb0fd7793d7e88e1d18733d535d610c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1063383%2F&secure%5Burl_type%5D=linkedin_company_website)  
433 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 78% Small, 17% Medium

#### What Do G2 Reviewers Say About GetResponse?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **user-friendly interface** of GetResponse, making complex tasks simple with intuitive design and support.
- Users commend the **fast and friendly customer support** of GetResponse, enhancing their overall experience and satisfaction.
- Users value the **user-friendly interface** and comprehensive tools of GetResponse, enhancing their email marketing experience.
- Users appreciate the **user-friendly interface** of GetResponse, enabling fast and accurate email creation with powerful analytics.
- Users highlight the **user-friendly interface** of GetResponse, making email building fast and efficient with drag-and-drop features.

##### Cons

- Users experience a **steep learning curve** with GetResponse, particularly in mastering automations and integrations.
- Users find the **pricing of GetResponse expensive** compared to other email marketing options and seek more cost-effective solutions.
- Users mention the need for a **missing design feature** to enhance quick creation of marketing materials within GetResponse.
- Users note **limited features** in GetResponse, wishing for more integrated design tools and robust testing options.
- Users find the **pricing issues** of GetResponse high compared to competitors, especially for additional automation features.

#### What Are Recent G2 Reviews of GetResponse?

**["Strong Value for Money but Needs Tagging Improvement"](https://www.g2.com/survey_responses/getresponse-review-12738658)**

**Rating:** 4.0/5.0 stars

_— Christopher H._

[Read full review](https://www.g2.com/survey_responses/getresponse-review-12738658)

**["A great balance between automation, ease of use, and integrations"](https://www.g2.com/survey_responses/getresponse-review-13064281)**

**Rating:** 5.0/5.0 stars

_— Miguel F._

[Read full review](https://www.g2.com/survey_responses/getresponse-review-13064281)

#### What Are G2 Users Discussing About GetResponse?

- [What is GetResponse used for?](https://www.g2.com/discussions/getresponse-what-is-getresponse-used-for) - 2 comments, 1 upvote
- [Is get response good?](https://www.g2.com/discussions/is-get-response-good) - 3 comments, 1 upvote
- [How much does GetResponse cost?](https://www.g2.com/discussions/how-much-does-getresponse-cost) - 3 comments
- [What is GetResponse used for?](https://www.g2.com/discussions/what-is-getresponse-used-for) - 5 comments

### [Framer](https://www.g2.com/es/products/framer/reviews)

Los equipos utilizan Framer como un creador de sitios web con IA y una plataforma de diseño web sin código para lanzar sitios web de marketing responsivos, páginas de destino, blogs, portafolios y centros de recursos. Diseñadores, mercadólogos, agencias, startups y equipos empresariales usan Framer para diseñar en un lienzo visual, gestionar contenido con un CMS integrado, publicar en dominios personalizados y mejorar el SEO desde un solo espacio de trabajo. Framer incluye agentes de IA que ayudan a los equipos a diseñar, actualizar y mejorar sitios web. Los equipos pueden pedir a los agentes que actualicen el texto del sitio, reestructuren páginas, cambien diseños, apliquen colores y tipografía de marca, creen nuevas secciones, construyan nuevas páginas a partir de indicaciones o referencias, migren sitios desde herramientas como WordPress o Webflow, y hagan que las páginas sean responsivas en escritorio, tablet y móvil. Los agentes de Framer también ayudan con los flujos de trabajo del CMS, componentes personalizados, SEO, analítica, accesibilidad y control de calidad del sitio. Los equipos pueden usar agentes para crear colecciones de CMS, actualizar campos, importar contenido, agregar metadatos, escribir texto alternativo, corregir enlaces rotos, verificar la estructura de encabezados, mejorar la accesibilidad y auditar la consistencia del diseño. Framer también admite agentes externos como Claude, Cursor y Codex para que los equipos puedan conectar flujos de trabajo asistidos por IA a sus proyectos de sitios web. Framer se adapta a equipos que desean un creador de sitios web rápido con control de diseño profesional, creación de sitios asistida por IA, flujos de trabajo de CMS, herramientas de SEO y publicación escalable.

**Average Rating:** 4.5/5.0

**Total Reviews:** 142

#### How Do G2 Users Rate Framer?

- **¿Ha sido the product un buen socio para hacer negocios?:** 9.0/10 (Category avg: 9.0/10)
- **Integración de marketing por correo electrónico:** 7.1/10 (Category avg: 8.5/10)
- **Análisis web:** 7.6/10 (Category avg: 8.4/10)
- **Integración de comercio electrónico:** 5.8/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Framer?

- **Vendedor:** [Framer](https://www.g2.com/es/sellers/framer)
- **Sitio web de la empresa:** www.framer.com
- **Ubicación de la sede:** Amsterdam, NL
- **Twitter:** @framer  
199,152 seguidores en Twitter
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a20f8d732e38af17916dfbcc0c636c1374df337b5f2df09bbccb6ea414931246&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10228950%2F&secure%5Burl_type%5D=linkedin_company_website)  
759 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Fundador, Diseñador de Producto
- **Top Industries:** Diseño, Software de Computadora
- **Company Size:** 68% Small, 22% Medium

#### What Do G2 Reviewers Say About Framer?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios encuentran la **facilidad de uso** de Framer excepcional, haciendo que el diseño y el desarrollo sean sencillos para todos.
- Los usuarios elogian el **rápido y atento soporte al cliente** de Framer, mejorando su experiencia de diseño y desarrollo.
- Los usuarios elogian a Framer por su **velocidad y colaboración de diseño sin problemas** , mejorando significativamente el flujo de trabajo y la eficiencia.
- Los usuarios elogian a Framer por su **velocidad excepcional** , lo que permite una publicación rápida de nuevas páginas y una colaboración sin problemas.
- A los usuarios les encanta el **diseño intuitivo y la facilidad de uso** de Framer, haciendo que el desarrollo web sea accesible y agradable para todos.

##### Cons

- Los usuarios destacan las **características faltantes del CMS** en Framer, buscando más versatilidad y automatización para una mejor usabilidad.
- Los usuarios encuentran que el precio de Framer es **caro** , especialmente para proyectos personales y funcionalidades multilingües.
- Los usuarios encuentran **problemas de precios** con Framer, especialmente para proyectos personales y funcionalidades multilingües, como una preocupación.
- Los usuarios notan las **opciones limitadas** en Framer, especialmente en lo que respecta a la flexibilidad con las tablas y la funcionalidad del CMS.
- Los usuarios experimentan **tiempos de carga lentos** con Framer, lo que afecta la productividad y la satisfacción general con la plataforma.

#### What Are Recent G2 Reviews of Framer?

**["Amigable para diseñadores con integraciones de herramientas eficientes"](https://www.g2.com/es/survey_responses/framer-review-12938351)**

**Rating:** 5.0/5.0 stars

_— Rolf T._

[Read full review](https://www.g2.com/es/survey_responses/framer-review-12938351)

**["La forma más rápida de pasar de una idea a un sitio en vivo"](https://www.g2.com/es/survey_responses/framer-review-12825597)**

**Rating:** 5.0/5.0 stars

_— Abhijeet S._

[Read full review](https://www.g2.com/es/survey_responses/framer-review-12825597)

#### What Are G2 Users Discussing About Framer?

- [Is Framer better than sketch?](https://www.g2.com/es/discussions/is-framer-better-than-sketch) - 2 comments, 1 upvote
- [¿Es Framer mejor que Figma?](https://www.g2.com/es/discussions/is-framer-better-than-figma) - 1 comment, 1 upvote
- [Is Framer a software?](https://www.g2.com/es/discussions/is-framer-a-software)
- [What is Framer good for?](https://www.g2.com/es/discussions/what-is-framer-good-for)

### [Bitly](https://www.g2.com/es/products/bitly/reviews)

Bitly es una plataforma de marketing líder para la gestión de enlaces y códigos QR, que permite a empresas de todos los tamaños ver qué está funcionando en canales en línea y fuera de línea. Impulsando más de 100 mil millones de clics y escaneos anualmente en todo el mundo, Bitly facilita la creación, el intercambio y el seguimiento de enlaces cortos y códigos QR, para que las marcas puedan encontrar lo que está resonando y ampliar su alcance. Más de 3 millones de clientes confían en Bitly para conectarse con sus audiencias, desde empresas globales hasta negocios en crecimiento, incluyendo dos tercios de las empresas Fortune 500.

**Average Rating:** 4.5/5.0

**Total Reviews:** 915

#### How Do G2 Users Rate Bitly?

- **¿Ha sido the product un buen socio para hacer negocios?:** 9.0/10 (Category avg: 9.0/10)
- **Integración de marketing por correo electrónico:** 7.1/10 (Category avg: 8.5/10)
- **Análisis web:** 7.4/10 (Category avg: 8.4/10)
- **Integración de comercio electrónico:** 6.7/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Bitly?

- **Vendedor:** [Bitly, Inc.](https://www.g2.com/es/sellers/bitly-inc)
- **Sitio web de la empresa:** bitly.com
- **Año de fundación:** 2008
- **Ubicación de la sede:** New York
- **Twitter:** @Bitly  
63,498 seguidores en Twitter
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=756ca50bc8c31cec97641d885704a324048a6b8a1b2b260053a8491e291a4bfb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F552285%2F&secure%5Burl_type%5D=linkedin_company_website)  
338 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Gerente de Marketing, Propietario
- **Top Industries:** Marketing y publicidad, Software de Computadora
- **Company Size:** 60% Small, 29% Medium

#### What Do G2 Reviewers Say About Bitly?

_AI-generated summary from verified user reviews_

##### Pros

- A los usuarios les encanta la **facilidad de uso** de Bitly, encontrándolo simple y organizado para todas sus necesidades de gestión de enlaces.
- Los usuarios aprecian la **gestión organizada** de Bitly, disfrutando de URLs personalizadas y análisis útiles para sus enlaces.
- Los usuarios aprecian la **facilidad de uso al crear y gestionar enlaces acortados** con Bitly, mejorando su flujo de trabajo.
- Los usuarios elogian las **analíticas detalladas** de Bitly, lo que permite un seguimiento efectivo de los enlaces y la comprensión del compromiso de la audiencia.
- A los usuarios les encanta Bitly por su **gestión eficiente de enlaces** , ofreciendo potentes análisis y personalización fácil de usar para un marketing efectivo.

##### Cons

- Los usuarios encuentran Bitly **caro** y se sienten limitados por el acceso a los datos y los costos adicionales por agregar miembros al equipo.
- Los usuarios lo encuentran desafiante debido a las **opciones limitadas de organización de enlaces** y las restricciones para renombrar campañas en Bitly.
- Los usuarios expresan frustración por **análisis limitados** y el acceso a datos históricos, encontrando la interfaz engorrosa y restrictiva.
- Los usuarios enfrentan **problemas de gestión de enlaces** con Bitly, lo que afecta a la organización y causa frustración con las redirecciones y los costos.
- Los usuarios encuentran **altos los costos de suscripción** para funciones como el acceso extendido a datos y la adición de miembros del equipo.

#### What Are Recent G2 Reviews of Bitly?

**["¡Bitly ofrece mucho más que solo acortar enlaces!"](https://www.g2.com/es/survey_responses/bitly-review-13058341)**

**Rating:** 4.5/5.0 stars

_— Miguel F._

[Read full review](https://www.g2.com/es/survey_responses/bitly-review-13058341)

**["Acortamiento de enlaces fácil de usar, personalización de QR y páginas de destino en una sola plataforma"](https://www.g2.com/es/survey_responses/bitly-review-13126244)**

**Rating:** 4.5/5.0 stars

_— Konjengbam M._

[Read full review](https://www.g2.com/es/survey_responses/bitly-review-13126244)

#### What Are G2 Users Discussing About Bitly?

- [¿Para qué se utiliza Bitly?](https://www.g2.com/es/discussions/what-is-bitly-used-for) - 3 comments

### [EngageBay](https://www.g2.com/es/products/engagebay/reviews)

EngageBay es una plataforma de compromiso con el cliente todo en uno diseñada para pequeñas y medianas empresas que desean gestionar marketing, ventas y soporte desde un sistema unificado. Posicionada como una alternativa económica a plataformas como HubSpot y ActiveCampaign, se centra en ofrecer capacidades esenciales de CRM y automatización sin los costos generales típicamente asociados con el software empresarial. La plataforma combina gestión de contactos y acuerdos, automatización de marketing, marketing por correo electrónico, páginas de destino, formularios, chat en vivo y funcionalidad de mesa de ayuda dentro de una sola interfaz. Al consolidar estas funciones, EngageBay proporciona a los equipos una vista centralizada de las interacciones con los clientes a lo largo del ciclo de vida y reduce la necesidad de múltiples herramientas desconectadas. EngageBay también incorpora características asistidas por IA para agilizar tareas comunes y mejorar la productividad. Estas capacidades incluyen generación de correos electrónicos y contenido impulsada por IA, sugerencias de líneas de asunto y asistencia en flujos de trabajo que ayudan a los equipos a crear campañas y comunicaciones de manera más eficiente. Las herramientas de IA están diseñadas para apoyar la ejecución diaria en lugar de reemplazar la estrategia central, haciéndolas accesibles para equipos más pequeños que pueden no tener especialistas dedicados en automatización. En el lado del marketing, los usuarios pueden construir campañas de correo electrónico, diseñar flujos de trabajo de automatización, capturar leads a través de formularios y páginas de destino, y realizar pruebas A/B. El módulo CRM apoya el seguimiento de pipelines, la gestión de contactos, la automatización de tareas y la programación de citas para ayudar a los equipos de ventas a gestionar oportunidades de manera estructurada. Para el compromiso post-compra, la suite de servicios incluye herramientas de ticketing, base de conocimientos y chat en vivo para gestionar conversaciones de soporte al cliente desde un solo lugar. Un principio clave de diseño de EngageBay es la accesibilidad para empresas en crecimiento. La plataforma ofrece un nivel gratuito con funcionalidad básica y escala a través de planes pagados agrupados en lugar de numerosos complementos, ayudando a los equipos a adoptar la automatización sin una inversión inicial significativa. EngageBay se integra con una variedad de herramientas de terceros y proporciona paneles de informes para monitorear el rendimiento de campañas, el progreso de acuerdos y la actividad de soporte. Aunque no está posicionada como una plataforma empresarial profunda, está construida para satisfacer las necesidades operativas diarias de los equipos de ingresos de PYMES que buscan una solución integrada, asistida por IA y consciente del presupuesto. La plataforma está construida con un enfoque en la simplicidad y el rendimiento, integrando automatización avanzada de marketing, CRM de ventas y software de soporte al cliente en un sistema cohesivo. EngageBay aprovecha la inteligencia de IA de vanguardia para mejorar la productividad y la toma de decisiones en varios equipos. Esta integración permite a las empresas agilizar sus operaciones y mejorar las interacciones con los clientes, convirtiéndola en una opción ideal para organizaciones que requieren una solución robusta pero fácil de usar. Las capacidades de IA de EngageBay son particularmente notables, proporcionando a los usuarios herramientas que ayudan a crear contenido rápidamente, predecir resultados de manera inteligente y ofrecer experiencias personalizadas a escala. El Generador de Correos Electrónicos y Contenido de IA permite a los usuarios crear correos electrónicos y campañas atractivas en segundos, mientras que la función de Puntuación de Leads y Acuerdos de IA ayuda a identificar y priorizar los leads con más probabilidades de conversión. Además, las Perspectivas y Recomendaciones de IA ofrecen sugerencias accionables para mejorar el compromiso y la productividad, facilitando a las empresas navegar efectivamente sus viajes de cliente. La plataforma también cuenta con un conjunto de características clave que añaden un valor significativo a sus usuarios. Las capacidades de automatización de marketing de EngageBay incluyen flujos de trabajo de marketing por correo electrónico, constructores de páginas de destino y formularios, e integración con redes sociales, que colectivamente mejoran los esfuerzos de alcance. El componente CRM de ventas proporciona herramientas para la gestión de contactos y acuerdos, pipelines de ventas visuales y colaboración en equipo, asegurando que los procesos de ventas sean eficientes y transparentes. Además, las características de soporte al cliente, como un sistema de mesa de ayuda y ticketing, chat en vivo y una vista unificada del cliente, facilitan la comunicación y entrega de servicios sin problemas. EngageBay es particularmente adecuado para pequeñas y medianas empresas, startups y equipos en crecimiento que buscan una alternativa asequible pero poderosa a herramientas fragmentadas. Está diseñado para organizaciones que buscan automatizar interacciones con clientes, alinear esfuerzos de marketing y ventas, y mejorar la eficiencia del soporte mediante el uso de IA. Este enfoque integral no solo mejora la eficiencia operativa, sino que también posiciona a las empresas para competir efectivamente en sus respectivos mercados. ¿Qué es este producto? EngageBay es una plataforma de software CRM todo en uno construida para pequeñas y medianas empresas para gestionar la automatización de marketing, pipelines de ventas y soporte al cliente en un solo sistema. Combina marketing por correo electrónico, automatización de marketing, páginas de destino, gestión de contactos, seguimiento de acuerdos, mesa de ayuda y chat en vivo, eliminando la necesidad de múltiples herramientas desconectadas. Diseñada como una alternativa asequible a HubSpot y ActiveCampaign, EngageBay ayuda a las empresas en crecimiento a atraer leads, convertir acuerdos y apoyar a los clientes sin los costos o la complejidad a nivel empresarial. Centraliza los datos de los clientes, automatiza flujos de trabajo y mejora la visibilidad a lo largo de todo el ciclo de vida del cliente.

**Average Rating:** 4.6/5.0

**Total Reviews:** 696

#### How Do G2 Users Rate EngageBay?

- **¿Ha sido the product un buen socio para hacer negocios?:** 9.5/10 (Category avg: 9.0/10)
- **Integración de marketing por correo electrónico:** 9.2/10 (Category avg: 8.5/10)
- **Análisis web:** 8.2/10 (Category avg: 8.4/10)
- **Integración de comercio electrónico:** 8.4/10 (Category avg: 8.1/10)

#### Who Is the Company Behind EngageBay?

- **Vendedor:** [EngageBay Inc](https://www.g2.com/es/sellers/engagebay-inc)
- **Sitio web de la empresa:** www.engagebay.com
- **Año de fundación:** 2018
- **Ubicación de la sede:** Wilmington, Delaware
- **Twitter:** @engagebay  
16,866 seguidores en Twitter
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=965c404b58b2662271f49fe02e57d76d57f72941fa4b3b5af0bab064b4cc2b55&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13655085%2F&secure%5Burl_type%5D=linkedin_company_website)  
53 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Gerente de Marketing, Gerente de Desarrollo de Negocios
- **Top Industries:** Tecnología de la información y servicios, Contratación y Reclutamiento
- **Company Size:** 69% Small, 32% Medium

#### What Do G2 Reviewers Say About EngageBay?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios aprecian la **facilidad de uso** de EngageBay, gestionando sin problemas CRM, marketing por correo electrónico y automatización en un solo panel.
- Los usuarios valoran la **automatización que ahorra tiempo** de EngageBay, mejorando la organización y agilizando las operaciones diarias de manera efectiva.
- Los usuarios elogian el **soporte al cliente excepcional** de EngageBay, destacando respuestas rápidas y asistencia útil por parte del personal de soporte.
- Los usuarios valoran la **integración perfecta** de CRM, correo electrónico y automatización en EngageBay, mejorando la eficiencia del flujo de trabajo y reduciendo el cambio de herramientas.
- Los usuarios elogian a EngageBay por su **automatización simplificada** , mejorando la eficiencia al integrar CRM, correo electrónico y soporte en una sola plataforma.

##### Cons

- Los usuarios encuentran que las **características faltantes** dificultan la usabilidad, especialmente para la funcionalidad de análisis de datos y gestión de correos electrónicos.
- Los usuarios experimentan **funciones limitadas** , sintiéndose restringidos por la falta de funcionalidades avanzadas y usabilidad en EngageBay.
- Los usuarios encuentran **las funciones de informes limitadas** , carecen de la profundidad y el detalle necesarios para necesidades más específicas.
- Los usuarios encuentran frustrantes las **opciones limitadas de personalización** , especialmente con las páginas de destino y los flujos de trabajo, lo que afecta su experiencia general.
- Los usuarios encuentran que la **flexibilidad de los informes** es insuficiente en EngageBay, lo que dificulta un análisis más profundo y conocimientos avanzados sobre el recorrido del cliente.

#### What Are Recent G2 Reviews of EngageBay?

**["Gestión de contactos simplificada y páginas de destino que mantienen los flujos de trabajo simples"](https://www.g2.com/es/survey_responses/engagebay-review-13149255)**

**Rating:** 5.0/5.0 stars

_— Srishti K._

[Read full review](https://www.g2.com/es/survey_responses/engagebay-review-13149255)

**["Pipeline de ofertas de arrastrar y soltar y puntuación que mantienen las oportunidades en camino"](https://www.g2.com/es/survey_responses/engagebay-review-13160693)**

**Rating:** 4.5/5.0 stars

_— Thorbjoern G._

[Read full review](https://www.g2.com/es/survey_responses/engagebay-review-13160693)

#### What Are G2 Users Discussing About EngageBay?

- [¿Para qué se utiliza EngageBay All-in-One Suite?](https://www.g2.com/es/discussions/what-is-engagebay-all-in-one-suite-used-for)

### [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews)

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitable for companies of all sizes. Build lasting customer relationships with Brevo's flexible toolkit. Products range from marketing to sales, chat, and transactional emails. Choose what you need — and only pay for what you use. Here are just some of the things you can do with Brevo: - Run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads - Trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs - Automate marketing activities to deliver the right message at the right time, and efficiently manage your audience - Reduce the number of marketing and sales apps — and get a full view of customer interactions with tools that talk to each other - Engage customers in real-time and reply to FAQs 24/7 with live chat and chatbot - Track leads, automate tasks, and schedule meetings with the Brevo Sales Platform - Connect your e-commerce store to track web sales and use the Retention analysis to improve your marketing strategy. - Talk to customers anytime, anywhere with Brevo’s cloud-based phone system Learn more and start for free at https://www.brevo.com/products/marketing-platform/ Get a custom quote: https://www.brevo.com/plus/contact/

**Average Rating:** 4.5/5.0

**Total Reviews:** 2,479

#### How Do G2 Users Rate Brevo Marketing Platform?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 8.9/10 (Category avg: 8.5/10)
- **Web Analytics:** 8.7/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 8.3/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Brevo Marketing Platform?

- **Seller:** [Brevo](https://www.g2.com/sellers/brevo)
- **Company Website:** www.brevo.com
- **Year Founded:** 2012
- **HQ Location:** Paris
- **Twitter:** @brevo\_official  
16,032 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bb1865e18004827ab2ea39c9799da0a35d0ec34e5b444058766b28b4d23a58f0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrevo%2F&secure%5Burl_type%5D=linkedin_company_website)  
880 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Founder
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 84% Small, 13% Medium

#### What Do G2 Reviewers Say About Brevo Marketing Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Brevo Marketing Platform's **ease of use** beneficial, praising its clean design and user-friendly interface.
- Users value the **easy scheduling and automation features** of Brevo, enhancing their email marketing efficiency significantly.
- Users appreciate the **convenient and efficient email marketing** features of Brevo, making automation and scheduling a breeze.
- Users find the **easy setup** of Brevo Marketing Platform essential for managing effective email campaigns effortlessly.
- Users appreciate the **simplicity** of Brevo, noting its ease in creating effective marketing campaigns without complexity.

##### Cons

- Users find **missing features** in Brevo, particularly with limited template flexibility and insufficient automation options.
- Users note the **limited features** in Brevo, particularly in template customization and workflow automation capabilities.
- Users find the **limited customization** of Brevo's templates restricts their ability to execute complex marketing tasks effectively.
- Users find the **learning curve steep** , as understanding advanced features and back-end processes can be complicated.
- Users find Brevo Marketing Platform to be **expensive** , especially with escalating costs for SMS and complex pricing tiers.

#### What Are Recent G2 Reviews of Brevo Marketing Platform?

**["Email marketing and marketing automation software that offers great value for growing businesses."](https://www.g2.com/survey_responses/brevo-marketing-platform-review-7612558)**

**Rating:** 5.0/5.0 stars

_— Ana T._

[Read full review](https://www.g2.com/survey_responses/brevo-marketing-platform-review-7612558)

**["WooCommerce data flows into Brevo without building another integration"](https://www.g2.com/survey_responses/brevo-marketing-platform-review-13148712)**

**Rating:** 4.5/5.0 stars

_— Alamgir H._

[Read full review](https://www.g2.com/survey_responses/brevo-marketing-platform-review-13148712)

#### What Are G2 Users Discussing About Brevo Marketing Platform?

- [What is Sendinblue used for?](https://www.g2.com/discussions/brevo-marketing-platform-what-is-sendinblue-used-for) - 1 comment, 1 upvote
- [Is Sendinblue free?](https://www.g2.com/discussions/is-sendinblue-free) - 6 comments
- [What is Sendinblue email?](https://www.g2.com/discussions/what-is-sendinblue-email) - 1 comment
- [What is Sendinblue?](https://www.g2.com/discussions/what-is-sendinblue) - 1 comment

### [ContactPigeon](https://www.g2.com/products/contactpigeon/reviews)

ContactPigeon empowers retailers to build interactions that resonate deeply with their customers. By unifying real-time customer data with advanced AI and automation engines, we enable businesses to scale their engagements across channels effectively while cultivating enduring customer loyalty through every step of the customer journey. The platform is built around two core components. The Omnichannel Customer Engagement solution enables retailers to manage and execute marketing campaigns across multiple built-in messaging channels, ensuring consistency and relevance in every customer interaction. Our powerful Customer Data Platform (CDP) collects, analyzes, and uses customer data to create automated, personalized experiences at scale. Together, these components provide a comprehensive solution for retailers looking to build meaningful, lasting relationships with their audience. The ContactPigeon suite offers a robust set of features, including: • Automated customer journey orchestration that ensures a cohesive and seamless experience across all touchpoints and channels • Built-in messaging channels and campaign manager that covers email, mobile (sms / WhatsApp / Viber), push notifications, pop-ups, forms, chatbot, and direct mails • BI tools for real-time analytics and customizable dashboards for deep insights into customer behavior and campaign performance • AI-driven product recommendations and RFM analysis to enhance the shopping experience and predict the at-risk customers • Advanced customer segmentation and clustering capabilities to segment your audience effectively, enabling targeted marketing that resonates with specific groups

**Average Rating:** 4.9/5.0

**Total Reviews:** 287

#### How Do G2 Users Rate ContactPigeon?

- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 10.0/10 (Category avg: 8.5/10)
- **Web Analytics:** 9.7/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 10.0/10 (Category avg: 8.1/10)

#### Who Is the Company Behind ContactPigeon?

- **Seller:** [ContactPigeon](https://www.g2.com/sellers/contactpigeon)
- **Company Website:** www.contactpigeon.com
- **Year Founded:** 2014
- **HQ Location:** Athens, Greece
- **Twitter:** @ContactPigeon  
456 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7eb5dfe9f23281a5d694be00205c4ddfc498b315e368a971a70653f480efa3e0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10507750%2F&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Director
- **Top Industries:** Apparel & Fashion, Retail
- **Company Size:** 62% Small, 33% Medium

#### What Do G2 Reviewers Say About ContactPigeon?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **automation efficiency** of ContactPigeon, enhancing campaign coordination and boosting revenue generation significantly.
- Users highlight the **effective automation flows** of ContactPigeon, streamlining their marketing processes remarkably.
- Users appreciate the **flexibility in managing customer engagement** with ContactPigeon, streamlining diverse marketing activities effectively.
- Users value the **effective email marketing** of ContactPigeon, enhancing organization and boosting revenue through tailored campaigns.
- Users value the **diverse features** of ContactPigeon, enjoying seamless management of multiple marketing channels from one platform.

##### Cons

- Users find the **learning curve steep** for advanced features, complicating tasks despite responsive support from the team.
- Users experience **slow performance** at times, especially with larger campaign lists and reports, impacting usability.
- Users find that the platform experiences **slow loading** times occasionally, which can impact efficiency and user experience.
- Users find the **high complexity** of certain features in ContactPigeon challenging, despite overall functionality being satisfactory.
- Users find the **user experience lacking** in some specific areas, which can hinder effective use of the platform.

#### What Are Recent G2 Reviews of ContactPigeon?

**["A strong platform and a team with a human, customer-centric approach"](https://www.g2.com/survey_responses/contactpigeon-review-10632265)**

**Rating:** 5.0/5.0 stars

_— Emmanouela P._

[Read full review](https://www.g2.com/survey_responses/contactpigeon-review-10632265)

**["Step-by-Step Strategy Boost With Powerful Automations and Customizable Pop-Ups"](https://www.g2.com/survey_responses/contactpigeon-review-13002738)**

**Rating:** 5.0/5.0 stars

_— zaklin r._

[Read full review](https://www.g2.com/survey_responses/contactpigeon-review-13002738)

#### What Are G2 Users Discussing About ContactPigeon?

- [What is ContactPigeon used for?](https://www.g2.com/discussions/what-is-contactpigeon-used-for)

### [Omnisend](https://www.g2.com/products/omnisend/reviews)

Omnisend is an all-in-one marketing platform tailored for busy shop owners who have enough adventure in their ecommerce business already. You will find this platform refreshingly boring, in the best way possible. Offering the powerful features of an advanced marketing tool, but without the steep learning curve, Omnisend delivers an exceptional user experience for experts and rookies alike. Omnisend empowers online merchants to grow their businesses by building strong, personalized connections with their audience. Designed to save you time and increase your sales, it integrates directly with the most popular ecommerce platforms, allowing you to create beautifully designed email campaigns, send timely SMS messages, and automate repetitive marketing tasks effortlessly. It doesn’t matter if you’re just starting your business or already have a big operation — Omnisend grows with you, offering tools to help you engage your audience, improve retention, and drive consistent sales. Try out Omnisend and see for yourself how boring and adventureless (in the best way possible) your email marketing can be. - Send newsletters and targeted campaigns Create beautiful, shoppable emails using our intuitive drag-and-drop email builder and a variety of ready-made email templates. Add coupon codes, automatically pick & insert products and automatically resend campaigns to the non-openers — all without any tedious manual work! - Drive sales on autopilot with ecommerce automations Win (back) lost sales with pre-built workflows for cart abandonment, welcome series, transactional emails and more. Get pre-built, revenue-generating automations running in minutes or build your custom workflows using our no-code, drag-and-drop Automations Editor. - Improve your targeting with unlimited segmentation Segment your customers based on their shopping behavior as well as other properties to improve conversions with well-targeted, personalized emails and texts. Create segments for high-value customers, for specific category/product shoppers or those that need to be reengaged and personalize your messaging. - Combine email with SMS and more channels Add SMS and push notifications right next to your emails using the same platform and provide a consistent, omnichannel customer experience. Save time and costs — there’s no need to pay for separate email, SMS, and push apps anymore! - Build your email & SMS lists Collect new subscribers using our mobile-friendly, fully customizable forms. Choose from popups, signup boxes, landing pages, or a Wheel of Fortune to seamlessly collect email and/or SMS opt-ins. Capture your visitors with exit-intent forms and improve popup engagement using form targeting options, all available within Omnisend. - Automate content, personalization & targeting with AI Generate on-brand email copy, subject lines, and preheaders in seconds. Personalize messages based on behavior, recommend products automatically, and build smart segments using AI-powered tools like churn prediction, RFM analysis, and high-value customer detection – all without manual effort. - 24/7 support We give you stellar support and helpful advice anytime you need it. We’re available 24/7. Start using Omnisend for free, upgrade anytime! Omnisend invites Freelancers and Agencies to join the Omnisend partner program. This program is created to help Freelancers and Agencies accelerate their growth, win more clients and receive industry leading revenue share for referred and managed accounts. Check the link and join the program: https://www.omnisend.com/partners/

**Average Rating:** 4.6/5.0

**Total Reviews:** 1,208

#### How Do G2 Users Rate Omnisend?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Email Marketing Integration:** 9.3/10 (Category avg: 8.5/10)
- **Web Analytics:** 9.1/10 (Category avg: 8.4/10)
- **E-Commerce Integration:** 9.5/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Omnisend?

- **Seller:** [Omnisend](https://www.g2.com/sellers/omnisend)
- **Company Website:** www.omnisend.com
- **Year Founded:** 2014
- **HQ Location:** Vilnius, Lithuania
- **Twitter:** @omnisend  
3,916 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=91792e38e476d7eac2faa5c77812b29bd5c27b4416f1e4a66c63f983ad76837f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2529056&secure%5Burl_type%5D=linkedin_company_website)  
265 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 86% Small, 9% Medium

#### What Do G2 Reviewers Say About Omnisend?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **ease of use** of Omnisend, simplifying multichannel marketing with intuitive automation and integrations.
- Users praise the **excellent support** , highlighting both AI and human assistance as invaluable resources.
- Users commend the **excellent customer support** from both AI and human representatives at Omnisend.
- Users appreciate the **automation and ease of use** in Omnisend, streamlining their multichannel marketing efforts effectively.
- Users value the **automation capabilities** of Omnisend, enabling effortless, personalized multichannel marketing campaigns for effective customer engagement.

##### Cons

- Users express frustration with the **limited features** of Omnisend, hindering their ability to fully utilize the platform.
- Users find the **missing features** in Omnisend disappointing, especially in email personalization and pop-up capabilities.
- Users find the pricing of Omnisend to be **expensive and inflexible** , especially during peak seasons and with accumulated contacts.
- Users express frustration with **limited customization** options in Omnisend, hindering unique designs and targeted campaigns.
- Users feel **limited by the templates** in Omnisend, restricting their creativity and ease of navigation.

#### What Are Recent G2 Reviews of Omnisend?

**["Omnisend Makes Email + SMS Marketing Easy with Drag-and-Drop and Smart Segmentation"](https://www.g2.com/survey_responses/omnisend-review-13198331)**

**Rating:** 5.0/5.0 stars

_— Caleb V._

[Read full review](https://www.g2.com/survey_responses/omnisend-review-13198331)

**["Powerful Segmentation Keeps Tenants and Prospects in the Loop"](https://www.g2.com/survey_responses/omnisend-review-13196302)**

**Rating:** 5.0/5.0 stars

_— Grayson C._

[Read full review](https://www.g2.com/survey_responses/omnisend-review-13196302)

#### What Are G2 Users Discussing About Omnisend?

- [What is Omnisend used for?](https://www.g2.com/discussions/what-is-omnisend-used-for)
- [What is Mautic software?](https://www.g2.com/discussions/what-is-mautic-software) - 1 comment, 1 upvote
- [How do I choose a marketing automation software?](https://www.g2.com/discussions/how-do-i-choose-a-marketing-automation-software) - 1 comment
- [Is Omnisend better than Mailchimp?](https://www.g2.com/discussions/is-omnisend-better-than-mailchimp) - 3 comments
- [What is Omnisend?](https://www.g2.com/discussions/what-is-omnisend) - 1 comment

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[Browse Landing Page Builders Themes](/categories/landing-page-builders/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna&nbsp;Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Landing page builders enable non-technical users to deploy web pages designed to drive visitors to a specific conversion goal. Landing pages are usually designed to convert visitors to one specific action like signing up for a newsletter or a free trial, or registering for a subscription service. Landing page builders make it easy for non-developers to test prototypes of pages to discover the impact and reaction of the buyers, customers, and website visitors. Landing page builders are a key part of an organization’s marketing strategies, and marketers can use landing page builders to create, modify, and publish web experiences without the help of IT or developers. Landing page builders integrate directly into existing web development infrastructure and [web content management](https://www.g2.com/categories/web-content-management) systems to create a seamless web experience, and existing [digital analytics](https://www.g2.com/categories/digital-analytics) solutions to track visitor behavior on landing pages.

To qualify for inclusion in the Landing Page Builders category, a product must:

- Directly integrate with an existing website
- Provide pre-designed templates and forms
- Allow for front-end customization of templates and landing page builders for seamless website/web page integration
- Integrate with existing analytics, conversion rate optimization, email, or marketing platforms

Top Tools at a Glance

| Product | Best for | User Review |
| --- | --- | --- |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image")](https://www.g2.com/products/hubspot-marketing-hub/reviews)[HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)[4.4/5(14,898)](https://www.g2.com/products/hubspot-marketing-hub/reviews) | CRM-native landing pages with full-funnel attribution | "Powerful GraphQL & UI Extensions That Streamline Complex Workflows" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a79e0bea037b36a96faacb6bbb560b6/webflow.png "Product Avatar Image")](https://www.g2.com/products/webflow/reviews)[Webflow](https://www.g2.com/products/webflow/reviews)[4.4/5(995)](https://www.g2.com/products/webflow/reviews) | Designer-controlled landing pages without developer handoff | "Best webdesign building platform" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_50b16024f522ca5203f6d5876bda04f8/wix-studio.png "Product Avatar Image")](https://www.g2.com/products/wix-studio/reviews)[Wix Studio](https://www.g2.com/products/wix-studio/reviews)[4.6/5(83)](https://www.g2.com/products/wix-studio/reviews) | Responsive landing pages with no-code animation control | "Intuitive Tool, Fundamental for Agencies" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-all-in-one-marketing-platform.png "Product Avatar Image")](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)[Intuit Mailchimp All-in-One...](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)[4.4/5(5,428)](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) | No-code landing pages with email campaign integration | "Easy Email Campaigns with Powerful Drag-and-Drop and Analytics" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_398dd5dbd823920d3ad6a34048d72197/duda.png "Product Avatar Image")](https://www.g2.com/products/duda/reviews)[Duda](https://www.g2.com/products/duda/reviews)[4.7/5(843)](https://www.g2.com/products/duda/reviews) | Agency-scale website production with client handoff | "A Reliable Website Builder For Agencies" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8d7818bc55471ffb13447acb3d3e2d9e/flexifunnels.png "Product Avatar Image")](https://www.g2.com/products/flexifunnels/reviews)[FlexiFunnels](https://www.g2.com/products/flexifunnels/reviews)[4.7/5(239)](https://www.g2.com/products/flexifunnels/reviews) | AI-assisted funnel building with Indian payment gateways | "All-in-One Marketing Platform for Every Digital Marketer with an Easy Drag-and-Drop Builder" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6b635e32efaf69cac185e5a859276c75/zoho-landingpage.jpg "Product Avatar Image")](https://www.g2.com/products/zoho-landingpage/reviews)[Zoho LandingPage](https://www.g2.com/products/zoho-landingpage/reviews)[4.5/5(132)](https://www.g2.com/products/zoho-landingpage/reviews) | No-code landing pages inside Zoho CRM | "Effortless Setup, Boosted Sales Capability" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")](https://www.g2.com/products/activecampaign/reviews)[ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)[4.4/5(14,778)](https://www.g2.com/products/activecampaign/reviews) | Lead capture landing pages with automation-connected CRM | "Powerful Automations and Reporting That Drive Strategic Decisions" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_fd0005c299312f3aac210eda87f83e70/getresponse.png "Product Avatar Image")](https://www.g2.com/products/getresponse/reviews)[GetResponse](https://www.g2.com/products/getresponse/reviews)[4.3/5(1,140)](https://www.g2.com/products/getresponse/reviews) | Landing pages with native email automation funnels | "A great balance between automation, ease of use, and integrations" |

* * *

Show More

### Landing Page Builders Topics

- [What are Landing Page Builders?](#what-are-landing-page-builders)
- [What are the Common Features of Landing Page Builders?](#what-are-the-common-features-of-landing-page-builders)
- [What are the Benefits of Landing Page Builders?](#what-are-the-benefits-of-landing-page-builders)
- [Who Uses Landing Page Builders?](#who-uses-landing-page-builders)
- [What are the Alternatives to Landing Page Builders?](#what-are-the-alternatives-to-landing-page-builders)
- [Challenges with Landing Page Builders](#challenges-with-landing-page-builders)
- [Which Companies Should Buy Landing Page Builders?](#which-companies-should-buy-landing-page-builders)
- [How to Buy Landing Page Builders](#how-to-buy-landing-page-builders)
- [What Do Landing Page Builders Cost?](#what-do-landing-page-builders-cost)

[
### Landing Page Builders Topics
Expand/Collapse ](#)
- [What are Landing Page Builders?](#what-are-landing-page-builders)
- [What are the Common Features of Landing Page Builders?](#what-are-the-common-features-of-landing-page-builders)
- [What are the Benefits of Landing Page Builders?](#what-are-the-benefits-of-landing-page-builders)
- [Who Uses Landing Page Builders?](#who-uses-landing-page-builders)
- [What are the Alternatives to Landing Page Builders?](#what-are-the-alternatives-to-landing-page-builders)
- [Challenges with Landing Page Builders](#challenges-with-landing-page-builders)
- [Which Companies Should Buy Landing Page Builders?](#which-companies-should-buy-landing-page-builders)
- [How to Buy Landing Page Builders](#how-to-buy-landing-page-builders)
- [What Do Landing Page Builders Cost?](#what-do-landing-page-builders-cost)

## Learn More About Landing Page Builders

### What are Landing Page Builders?

A landing page is a standalone web page designed to drive visitors to complete a specific call-to-action (CTA) or conversion such as making a purchase, signing up for a newsletter, or downloading content. These pages are commonly used for lead generation in marketing promotions, advertisements, and sales funnels. Designing and launching a website or new web page is a daunting task for non-technical users, and some businesses may not have the resources to build unique landing pages for every marketing campaign. Instead, businesses use landing page builders to create, manage, and analyze custom web pages for marketing or sales efforts.

Landing page builders offer a simple drag-and-drop editor or what you see is what you get ([WYSIWYG editor](https://www.g2.com/categories/wysiwyg-editors)), as well as landing page templates, enabling users to create and publish beautiful web pages without the assistance of a web developer or IT team. Landing page creators allow marketers to control every aspect of a page, including design, colors, logos, multimedia, forms, text, HTML, and custom domains. It is common for landing page tools to integrate with other types of software, including CRM software, marketing automation platforms, and email marketing tools, to transfer lead data captured from web forms to a business’ marketing database.&nbsp;

### What are the Common Features of Landing Page Builders?

Common features of landing page software include a drag-and-drop builder, a template library, advanced customization options, A/B testing, analytics, and marketing integrations.

**Templates:** Landing page builders come with dozens or even hundreds of customizable templates to choose from. This eases the design process considerably, especially for users who may not have much design experience. Templates are typically optimized for a specific use case, such as lead capture, e-commerce, email marketing, or pay-per-click (PPC) advertisements. Users will likely want to customize the template with their company’s brand colors or font styles to ensure a consistent brand experience.

**Advanced customization:** For users with more technical knowledge, landing page platforms offer advanced features for customization. This functionality enables users to edit a page’s existing code or add custom code, such as CSS or JavaScript. Advanced customization may also include search engine optimization (SEO) features such as hiding pages from search engines or updating meta descriptions.

**Multimedia:** A landing page wouldn’t be complete without images. Most software offers a built-in media library where users can upload their own images and add them to their pages. Other multimedia features may include integrations with [stock photos websites](https://www.g2.com/categories/stock-photos) and the ability to embed videos from [video hosting software](https://www.g2.com/categories/video-hosting).

**A/B testing:** An important strategy for conversion rate optimization is [A/B testing](https://www.g2.com/categories/landing-page-builders/f/a-b-testing). Landing page creators typically offer built-in features for running A/B tests, which allows marketers to deploy two different versions of a page and determine which one performs best. After collecting the results of an A/B test, marketers better understand which features of a page lead to more conversions and tweak future pages accordingly. If a landing page tool doesn’t include A/B testing features, it may integrate with [A/B testing software](https://www.g2.com/categories/a-b-testing).

**Digital analytics:** Landing page builders provide analytics features that track page traffic, clicks, and conversions. Analytics tools give marketers real-time insight into how their campaigns are performing. Most landing page creators also integrate with popular [digital analytics software](https://www.g2.com/categories/digital-analytics) so users are able to conduct further analysis.

**Integrations:** Integrations are essential for the success of a landing page. Some landing page builders integrate with [web content management software](https://www.g2.com/categories/web-content-management) to ensure that each page seamlessly replicates the design of a business’s main website. Maintaining a consistent design improves brand awareness and consumer trust; if a consumer clicks on an advertisement and lands on a page that doesn’t align with the company’s brand, they may feel confused or doubtful of the page’s authenticity.

Landing page tools also integrate with other marketing products such as [email marketing software](https://www.g2.com/categories/email-marketing) to transfer leads to email lists, digital advertising channels for running advertising campaigns on search engines and social media, as well as for analytics tools for measuring traffic, SEO, and conversions.

### What are the Benefits of Landing Page Builders?

The use of landing page platforms can help reduce dependence on web developers, enhance lead generation strategies, increase conversion rates, and aid the growth strategy of any business.

**Lead generation:** One of the most common purposes of a landing page is to capture leads for a business. Landing pages for lead generation contain online forms that ask visitors to submit their name and contact information typically to access gated content, such as a webinar recording or whitepaper, or to sign up for an event or giveaway. The visitor’s data is then shared with the company’s CRM or marketing database, allowing sales and marketing teams to continue engaging the prospect, with the eventual goal of converting the prospect into a customer. To facilitate this process, most builders integrate with a company’s technology stack, including marketing automation platforms, email marketing software, and [CRM software](https://www.g2.com/categories/crm).

**Improve conversion rates:** Another popular use of landing page builders is for the creation of unique post-click web pages for advertising campaigns. When a consumer clicks on a digital advertisement on a search engine or social media site, they expect to be sent to a page with content that is relevant to the advertisement. For example, if a meal delivery brand is advertising a discount for first-time customers, users who click on the ad expect the link to bring them to a page with further information about the discount and a registration form to sign up for their first meal kit. If the advertisement brings them to the brand’s main website instead, the user may be distracted by navigation menus and fail to convert. By offering a streamlined, direct path to purchase landing pages help marketers improve conversion rates. Since promotions like this are usually temporary, landing page tools allow marketers to create a distinct page for each campaign.

**Save time and resources:** Landing page creators allow marketers to optimize and scale their lead generation campaigns without the assistance of web developers. These products enable marketers to create more web pages in a shorter amount of time, ultimately improving conversions and return on investment (ROI). Landing page software also frees up time and resources for development teams to focus on other projects that contribute to the company’s bottom line.

### Who Uses Landing Page Builders?

Landing page builders can be used by anyone—beginners who would benefit most from drag-and-drop functionality, marketers already versed in how to create landing pages, and developers who code them from scratch. Small business owners benefit from platforms that offer preset, conversion-ready templates along with integrations with existing tools.

**Marketing teams:** Marketing pros use landing page software to create beautiful, high-converting web pages for digital advertising campaigns. Intuitive drag-and-drop features make it easy for non-technical users like marketers to create a plethora of different pages for each new ad campaign. Marketers may also wish to create distinct&nbsp;pages for different audiences—for example, ensuring the web page content aligns with the visitor’s geographic location or acquisition channel improves user experience and leads to higher conversions. Landing page creators help marketers create content that is highly personalized and relevant to each user, improving the chance that a prospect converts into a paying customer.

**E-commerce managers:** E-commerce businesses use landing page builders to create product pages. While e-commerce sites include built-in product pages, these pages still contain generic CTAs and navigation menus which may distract potential customers from a specific conversion goal. Landing page tools allow e-commerce businesses to create product-specific pages with engaging content and streamlined designs that are optimized for conversion. Additionally, updating an e-commerce site may require involvement from a web development team. Landing page software empowers e-commerce marketers to quickly create web pages for flash sales or holidays without involving developers.

### What are the Alternatives to Landing Page Builders?

While landing page builders are the preferred choice for creating unique pages for marketing campaigns and sales funnels, some other types of software include many of the same features and can be used in its place.

[Website builder software](https://www.g2.com/categories/website-builder) **:** Landing pages are an extension of an existing website. Website builder software allows non-technical users to create and publish websites. Like landing page platforms, these solutions offer a simple drag-and-drop interface with predesigned templates to easily create and maintain a website. A larger investment than landing page software, website builders offer more advanced capabilities including web hosting, e-commerce integrations, and blogging.&nbsp;

[Marketing automation software](https://www.g2.com/categories/marketing-automation) **:** Marketing automation software acts as a company’s central marketing database and enables marketers to plan, automate, and measure marketing campaigns across multiple channels. This type of software includes features for building landing pages and forms for capturing prospect information. Once a prospect’s information is stored in the company’s database, marketers nurture those leads through targeted, personalized advertisements and marketing content.

#### Software Related to Landing Page Builders

Landing page creators can be used together with various other products in an organization’s marketing tech stack, including CRM software, email marketing platforms, and pop-up builders.

[Email marketing software](https://www.g2.com/categories/email-marketing) **:** Like marketing automation software, email marketing software enables businesses to send marketing messages to their audiences via email. Although email marketing tools don’t offer as many channels as marketing automation software, some products allow users to create landing pages that are used to acquire new subscribers.

[Pop-up builder software](https://www.g2.com/categories/pop-up-builder) **:** Pop-ups are another type of website tool for lead generation and conversion rate optimization. These on-site messages are used to alert website visitors to a new promotion or request a visitor’s email address in exchange for a discount. Pop-up builder software allows marketers to design and deploy on-site messages without the assistance of a developer. Some landing page builders include similar tools for creating pop-ups, overlays, and sticky bars.

### Challenges with Landing Page Builders

While landing page software is designed with ease of use in mind, this focus on simplicity can create several challenges for marketers.

**Responsive design:** Something buyers should consider is the ability for the product to create [responsive landing pages](https://www.g2.com/categories/landing-page-builders/f/mobile-responsive) that are optimized for both desktop and mobile solutions. A&nbsp;web page that looks gorgeous on a desktop computer but looks squashed or stretched out on a mobile is off-putting for mobile users and may result in reduced conversion rates. Make sure to test out a trial or demo version of the product to see if the landing page designs respond to all device types, including mobile devices, tablets, and desktop computers.

**Lack of customization:** Landing pages are utilized by beginners, marketers familiar with the terrain, and experienced developers. That range in users means that products vary in their customization opportunities. Some products allow easy drag-and-drop functionality and some products are very restrictive in the kinds of edits they allow on preset templates. However, for the latter, those preset templates have already been optimized for best conversions, so those products are best for businesses and individuals who are building landing pages for the first time.

### Which Companies Should Buy Landing Page Builders?

Landing page creators are used across all industries and in companies of all sizes, from startups to large enterprises. Both business-to-business (B2B) and business-to-consumer (B2C) organizations can benefit from landing page software.

**B2C companies:** Businesses that sell to consumers primarily use landing pages to sell products. For example, imagine a marketer at an e-commerce brand decides to run a digital marketing campaign on social media to promote a limited-time sale on the brand’s best-selling product. The digital ad links to a page that the marketer has created featuring the product information, images, marketing copy, and a straightforward CTA. This type of post-click landing page allows marketers to tailor page content that aligns with specific digital marketing campaigns. B2C companies also use landing page software to capture leads—for example, a&nbsp;web page for a giveaway or event could be used to collect email addresses that can be added to the company’s email marketing list.

**B2B companies:** Businesses that sell products or services to other businesses primarily use landing page builders for lead generation. B2B organizations often market to different types of personas, and it’s not always possible for a business’ website to personalize content to so many audiences. With landing page creators, B2B marketers can more efficiently customize content to target specific audiences or keywords. These pages include lead capture forms that ask visitors to submit their contact information in exchange for some benefit, such as a free quote or access to gated content.

### How to Buy Landing Page Builders

#### Requirements Gathering (RFI/RFP) for Landing Page Builders

Before researching potential products or sending out requests for information (RFI), buyers should create a list of features their business requires in a landing page builder. Common requirements can include integrations, A/B testing, custom domains, and responsive templates.&nbsp;

#### Compare Landing Page Builders Products

**Create a long list**

A long list of landing page creators should include any products that meet the core requirements of the business. At this point, buyers should decide if they’re looking for a standalone tool&nbsp;or if they are interested in purchasing or replacing a marketing platform that includes landing page builders.

**Create a short list**

Once the long list has been finalized, buyers should consider additional criteria to narrow down the list of landing page builders. For example, if consumer privacy is a concern, buyers can eliminate products that are not compliant with privacy laws like the General Data Protection Regulation (GDPR) or California Consumer Privacy Act (CCPA). This is also a good time to decide how many web pages the business will need and approximately how much traffic they expect to receive since many subscription plans place restrictions on the number of pages and visitors.

**Conduct demos**

Once a short list of about three to five products has been finalized, buyers should begin reaching out to vendors to schedule demos of their landing page builders. Demos allow buyers to take a closer look at each platform’s features, integrations, and usability. This may also be the first opportunity to glimpse each vendor’s onboarding style and service levels.

#### Selection of Landing Page Builders

**Choose a selection team**

The organization should involve any relevant personas as early as possible in the selection process. With landing page creators, it will be necessary to consult both managers and individual contributors in the marketing department, as they will likely be the heaviest users of the platform. Sales teams should also be consulted if they will be using the product to create their own pages and sales funnels. The selection team should include a project manager role to coordinate efforts and ensure the process runs smoothly.&nbsp;

**Negotiation**

Before signing a contract, it is imperative to open up a conversation about pricing and contract length. While a few vendors may not budge on pricing, many will offer flexible pricing plans based on the length of the contract or billing period.

**Final decision**

In the days and months after signing the contract, buyers should monitor the company’s progress with the landing page builder solution. Is the product working as intended? Have employees fully adopted the product and its features? Will the product scale with the company’s growth? If the answer to any of these questions is “no,” the buyer should consider raising the concerns with the vendor. If they are unable to resolve these issues, it may be time to look for alternatives.

### What Do Landing Page Builders Cost?

Landing page creators are sold exclusively on a software as a service (SaaS) subscription basis. When offered as a feature of a broader marketing platform, landing page tools are typically included in the overall cost of the platform subscription. However, some vendors may place a cap on the number of landing pages that can be created while others might offer unlimited pages. Buyers should read pricing information carefully to ensure the tools included in a product subscription will scale with the business.

When sold as a standalone product, landing page builders range in cost from $25 per month to $200 per month, but some vendors may charge more for custom enterprise plans. Subscriptions can be billed monthly, but most vendors will offer discounts for annual billing.

#### Return on Investment (ROI)

ROI for a product can be calculated by dividing the net benefit of the product by the initial cost of the investment. Positive ROI is achieved when the benefit of the landing page software exceeds the cost. However, landing page creators provide benefits that cannot always be measured in financial terms or sales numbers. When considering the tool’s ROI, marketers should weigh the value of generating new leads and building brand awareness. Landing page builders also save businesses time and resources on development, since the pages are created by marketing teams rather than developers.