FullStory has become an essential part of how we understand real client behavior. Session replay, event timelines, and frustration signals make it easy to move beyond assumptions and see exactly where users struggle or succeed. Review collected by and hosted on G2.com.

FullStory is most powerful when paired with well-defined events and naming conventions. Without strong governance, searches and insights can become inconsistent across teams. Review collected by and hosted on G2.com.

The best upside of Fullstory is its people. Our customer success manager at Fullstory has done an incredible job at supporting us and getting us to value. She is super responsive and always up for building out funnels or double checking our work to make sure it's right. I also appreciate that Fullstory is constantly growing and shifting based on customer feedback. You can truly see your feedback in action and the Fullstory team is very receptive to it. When launching a feature, it's the first place I go to understand how customers are interacting with the new feature and discover any bugs or unintended customer behaviors. Review collected by and hosted on G2.com.

There is a significant learning curve to using the tool, part of that stemming from your own data and the way it's structured, though I know Fullstory is working on improving this aspect and making it easier for beginners to get value out of the tool. Integration has not been the smoothest for us as it does take work on every platform we have and we have therefore not been able to integrate it in a way that's most useful in all 3 platforms. Review collected by and hosted on G2.com.

I like the Fullstory dashboard and I think it is easy to program. I also appreciate the modularity it offers. Review collected by and hosted on G2.com.

Some metrics are not so intuitive and the dashboard could be adapted for growth. Review collected by and hosted on G2.com.

It is easy to use and has visually appealing metrics/dashboards. The Full Story CSM is amazing, always helping me answer questions and find insights I haven't looked for yet. A lot of other click-stream analytic tools are a lot less usable and less reliable. Full Story has become the source of truth for a majority of our site data. I use this every day. We even integrate it with Qualtrics and are getting great insights out of that integration. Review collected by and hosted on G2.com.

Nothing really, I do wish we could export data a little bit easier, maybe via SFTP, but that is a small issue that we easily work around. Review collected by and hosted on G2.com.

Fullstory has a very clean UI, making it easy to use and even easier to teach. The documentation on their website is super helpful for a first time user. Their support team is incredibly helpful and quick to respond to any questions we've had. Heatmaps, funnels and frustration signals have helped us test multiple hypotheses and also find customer pain points during their journey on the website Review collected by and hosted on G2.com.

While Fullstory is a cool tool, it does have its limitations, which can be mildly frustrating, but nothing that significantly hinders its overall utility Review collected by and hosted on G2.com.

I like that we’re able to see how guests actually interact with a new product and with A/B test launches. Review collected by and hosted on G2.com.

Would love to isolate and see specific sessions Review collected by and hosted on G2.com.

Fullstory has become an essential tool for our team at Autodesk, spanning Product Managers, Designers, Analysts, and Engineers. It's been particularly impactful in diagnosing customer issues during new product launches, allowing us to 'walk in our customers' shoes.' The ability to see user sessions firsthand has significantly improved our understanding of friction points and identified key areas for improvement. We've quickly pinpointed and addressed issues, leading to smoother user experiences. Additionally, we're incredibly fortunate to have exceptional support from our enablement team of Jasmine and Liz. Highly recommend Fullstory for anyone looking to gain deep insights into user behavior and optimize their digital experience. Review collected by and hosted on G2.com.

It would be great if FullStory had a chrome plug-in that allowed for heatmap visualizations directly our site without having to dive into the tool. We had this with the prior vendor we worked with. It is also fairly costly to track all of our site sessions with FullStory, so we settled on only 30% coverage. Review collected by and hosted on G2.com.

Qualitative insights from the session replays, the ability to make dashboards with metrics. Out-of-the-box common events, and the ability to make custom events. And it helps me to surface and prioritize trends and pain points. Review collected by and hosted on G2.com.

Disabled in many user's browsers with AdBlockers, it can be difficult to find specific sessions, some metrics can be complicated to configure but it's also a learning curve. Review collected by and hosted on G2.com.

It removes a lot of the pain points and friction of traditional analytic capture and streamlines the results for easy consumption and making sense of user background. Review collected by and hosted on G2.com.

Theres a little bit of upfront work that has to be done in your own tool first, but theres not much FullStory could do for that. Review collected by and hosted on G2.com.

Let's me see traffic patterns and drop off points Review collected by and hosted on G2.com.

Seems hard to track different traffic sources coming into an app environment. Review collected by and hosted on G2.com.