--- title: FullContact Reviews meta\_title: 'FullContact Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 102 reviews by the users' company size, role or industry to find out how FullContact works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 102 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

# FullContact Reviews & Product Details

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FullContact is a privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences, improve ad targeting along with measurement as well as improve identity verification and fraud solutions by unifying data and applying insights in the moments that matter.

* * *

Product Website
FullContact
Seller
[Ziff Davis](https://www.g2.com/sellers/ziff-davis)
Discussions
[FullContact Community](https://www.g2.com/products/fullcontact/discuss)
Languages Supported

English

Solution Type

All-in-One

Overview by
Jake Cohen (Director of Product Marketing at FullContact Inc.)

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

[
View More Pricing Information
](https://www.g2.com/products/fullcontact/pricing)

## FullContact Integrations
(1)

What do users say about integrations?

Verified by FullContact

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

LiveRamp

](https://www.g2.com/products/liveramp/reviews)

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 ![Pradeep M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pradeep M.")
PM

Pradeep M.

Senior Director - Audience Analytics

Enterprise (\> 1000 emp.)

7/28/2026

"Simple Portal, Reliable API, and Clear Support for Smooth Integration and user profile enrichment"

4/5

What do you like best about FullContact?

Easier to integrate with API and clear directions for insights to extract

The Full contact portal is simple and easy to use

API is always up and running so no performance issues faced in production

Support and onboarding is clear and consistent

pricing has an opportunity to be better based on usage rather than rigid fixed pricing though Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Pricing of API insights is not based on usage but a standard fixed terms. This does not help for publishers who deal with seasonality and trends across the year with differing traffic metrics Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

Full Contact is helping us reducing the anonymity of users across our network websites. It helps us with user profile enrichment with hashed emails which can be used as deterministic attribute for ads monetization targeting and also in building better audience segments for first party data enrichment. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Jeroen C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jeroen C.")
JC

Jeroen C.

Small-Business (50 or fewer emp.)

7/21/2026

"Affordable Enrichment with Easy-to-Use API"

3.5/5

What do you like best about FullContact?

I like most that the FullContact API is easy to use, and we can do a relatively high amount of enrichments for an affordable price. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

I find the responses from the API sometimes inconsistent. I believe the API could use some love. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

FullContact makes it easy and affordable to enrich contacts and companies with data from different social media. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

NV

Nimmi V.

Small-Business (50 or fewer emp.)

5/23/2023

"Enrich your email lists with more data"

4/5

What do you like best about FullContact?

Using full contact Enrich API, we can get a better picture f a person using their email address. We can get a person's name, age, gender, city, country, job and a lot more details using the API. This data can be helpful in finding and qualifying leads. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

The pricing model is complicated, and salespeople try harder to sell more extensive packages. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

Fullcontact is platform, which offers API that can be used data enrichment. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

UB

Umesh B.

Business Head

Information Technology and Services

Mid-Market (51-1000 emp.)

5/9/2023

"Enriching contacts in gmail"

5/5

What do you like best about FullContact?

Quick search in address book saving time Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Data syncing could be faster than existing Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

I can quickly save the contacts in the address book which saves my time Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Alfredo A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alfredo A.")
AA

Alfredo A.

Co-founder and CTO

Small-Business (50 or fewer emp.)

2/12/2020

"Easy to integrate, good enough matching ratio"

3.5/5

What do you like best about FullContact?

The API is very easy to integrate, is well documented and very stable. Asynchronous processing via webhooks increases the matching ratio, especially useful when the use case allows waiting some minutes for the response. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

We see a 50% matching rate, there is room for improvements there. We miss the batch endpoint we had in the v2. Some data from the Enrich API have too many fake positives, especially age, employment, and education. We miss a well-documented list of available profiles networks. Outdated data is expected in this kind of APIs but a timestamp about when each data point was updated is desirable to manage when to discard them.

A rate limit of 600 queries per min is very low if you are batch processing profiles. Review collected by and hosted on G2.com.

Recommendations to others considering FullContact:

Integrate with webhooks, it will increase the matching rate opportunities. Email hashing as MD5 and SHA-256 are available, use it if your use case enforces you to protect the identity of the profiles to match, but take into account that hashing the emails will reduce the matching ration considerably. A rate limit of 600 queries per min could be very low if you are batch processing profiles if that is your case to ensure to handle the rate limits properly by taking into account the X-Rate-Limit, X-Rate-Limit-Remaining, X-Rate-Limit-Reset response headers. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

We have been using FullContact APIs since 2014, first the Person API, now the Enrich API to enrich Twitter profiles and to match emails. Review collected by and hosted on G2.com.

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3/24/2020
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Mathieu S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mathieu S.")
MS

Mathieu S.

Développeur Full Stack, Lead, LMA

Small-Business (50 or fewer emp.)

2/18/2020

"Great and Intrusive API, easy to use :D !"

5/5

What do you like best about FullContact?

Super easy, and includes all the functionnality I ever needed to be able to accomplish what we had in mind. Very solid content, and consistent too. Was actually surprised how much data FullContact could pump out. There were constant and stable results and gave us a lot of data to work with. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Not much really. Pricing maybe ? We ended up capping the search results pretty quickly. Review collected by and hosted on G2.com.

Recommendations to others considering FullContact:

Fullcontact provides a smart and easy way of fetching user data and help your enterprise give you enough data about your clients to help them in a very personalized way. We used this product at Cakemail to prepopulate a lot of information for our client, easing the in-boarding process, and suggesting them custom color themes, based on the logos and images associated to the domains and personal emails. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

We were trying to get as much information on a person as possible based only on an email. The combination of company api and person api proved pivotal to our customization solution. The amount of given data seemed staggering to us. Really, giving us a whole history of past companies a person worked for and all, was astounding. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

WB

Wyatt B.

Lead Product Manager

Small-Business (50 or fewer emp.)

10/1/2019

"We have to do almost ZERO maintenance here. "

5/5

What do you like best about FullContact?

We integrated into the FullContact API several years ago to build a product that adds photos to CRM contacts for our member businesses. We have had to do almost ZERO maintenance on this since it's come out. It meets our user's needs perfectly. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Honestly, not a whole lot. We are a bit concerned that something will change. We keep an eye on our monthly billing. There really isn't anything we particularly dislike. SOMETIMES, one of our users will have a contact that we can't pull a photo in for and they are confused about why that doesn't come through. We haven't identified a trend or a significant problem with that yet though. Review collected by and hosted on G2.com.

Recommendations to others considering FullContact:

It was extremely easy to integrate for our simple business needs. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

We are helping our users add photos to their CRM. Our users are massage therapists and it's VERY important for them to get a quick photo visual via social media to help them plan their day and know what kind of customers they are dealing with. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

AV

Adam V.

Small-Business (50 or fewer emp.)

2/18/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"FullContact makes it so easy to gain social insights on people"

4.5/5

What do you like best about FullContact?

FullContact has an endpoint that you just provide an email address to and you get back a wealth of information on that person. It makes it super simple to get a holistic view of someones online persona without having to go to each social platform and do the work yourself. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Sometimes the data can be inaccurate or sparse but overall I have seen the data to be good and true. No service is perfect and you will have false positives but overall I would rate FullContact as trustworthy. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

I have leveraged the FullContact services to the benefit of our clients so they can find new ways of reaching out to their interests where they prefer to communicate. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Human Resources](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Human Resources")
UH

Verified User in Human Resources

Mid-Market (51-1000 emp.)

9/25/2019

"Great for enriching profile data"

5/5

What do you like best about FullContact?

We've been using FullContact for nearly 2 years and it always provides a big "wow" moment for customers and prospects. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

There are sometimes privacy concerns brought up by our prospects. They tend to wonder "how can all this data be so easily and quickly gathered in a privacy conscientious way?"

I don't think this is an issue that is easily resolved. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

Our customers can input minimal amounts of information about the users they are communicating with and our system "auto populates" the rest. This saves them time (reach and input) and always amazes. Review collected by and hosted on G2.com.

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3/25/2020
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
CM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

2/11/2020

"Easy to use API"

5/5

What do you like best about FullContact?

Follows standard authorization flows and API patterns, combined with the documentation it makes it easy to use. The data enrichment aspect is very nice, and I am always impressed by the data FullContact is able to return with minimal search points. Highly recommend it! Review collected by and hosted on G2.com.

What do you dislike about FullContact?

There isn't much I don't like about the API. Good insights and easy to use. If I come across something that is broken or I have a question, FullContact is happy to help. Review collected by and hosted on G2.com.

What problems is FullContact solving and how is that benefiting you?

We're able to use full contact to enrich our clients experience with their customers data to gain better insights. I've implemented FullContact into our systems as we've partnered with FullContact and whole experience has been good. I'd highly recommend FullContact to anyone, whether through our platform or by their own integration. The data FullContact is able to collect is top notch and very insightful. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

15 months

### Average Discount

13%

[
View More Pricing Information
](https://www.g2.com/products/fullcontact/pricing)

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##### 
##### FullContact Features

Data Availability

Contact Data Availability

Company Data Availability

Industry Research Availability

Data Accuracy

Contact Data Accuracy

Company Data Accuracy

Features

Lead Builder

Integration to CRM/Marketing Automation

Data Cleaning/Enrichment

Platform

User, Role, and Access Management

Performance and Reliability

Reporting/Dashboards

[
View More Features
](https://www.g2.com/products/fullcontact/features)

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[Sales Intelligence](https://www.g2.com/categories/sales-intelligence)[Lead Intelligence](https://www.g2.com/categories/lead-intelligence)[Marketing Account Intelligence](https://www.g2.com/categories/marketing-account-intelligence)[Identity Resolution](https://www.g2.com/categories/identity-resolution)

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