--- title: Fullcast Reviews meta_title: 'Fullcast Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 460 reviews by the users' company size, role or industry to find out how Fullcast works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 460 scale: '5' date_modified: '2026-08-09' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # Fullcast Reviews **Vendor:** Fullcast, Inc. **Category:** [Revenue Operations & Intelligence (RO&I) Software](https://www.g2.com/categories/revenue-operations-intelligence-ro-i) **Average Rating:** 4.6/5.0 **Total Reviews:** 460 ## About Fullcast Fullcast is a sales performance management platform that provides AI, enabled, end-to-end management of revenue operations, from Plan to Pay. Products include Fullcast Plan (territory management, quotas, and capacity planning), Fullcast Perform (routing and policies), and Fullcast Pay (commissions) solutions. Fullcast empowers sales teams to sell more efficiently with AI-powered sales performance management. Our software and strategic solutions help thousands of go-to-market professionals optimize operations, proactively engage with their customers, and inform go-to-market decisions. We seamlessly connect go-to-market planning activities with tactical sales execution, enabling your operations, sales, finance, marketing, and customer success teams to make continuous adjustments in response to real-time strategy changes. From territory management to commissions and performance tracking, we operate with speed, agility, and AI-powered automation. ## Fullcast Pros & Cons **What users like:** - Users value the **data-driven insights** of Fullcast, enhancing proactive coaching and actionable team feedback significantly. (13 reviews) - Users value the **data-driven insights** from Atrium, enhancing proactive coaching and improving overall team performance. (12 reviews) - Users appreciate the **ease of use** of Fullcast, enabling intuitive data visualization and effortless tracking of metrics. (9 reviews) - Users appreciate the **actionable insights** provided by Atrium, enhancing team performance tracking and coaching opportunities. (8 reviews) - Users find the **intuitive AI features** of Fullcast invaluable for coaching and improving sales performance effectively. (8 reviews) - Users commend Atrium for its **exceptional customer support** , highlighting the dedication of the team in meeting unique organizational needs. (7 reviews) - Simple (7 reviews) - Automation (5 reviews) - Data Accuracy (5 reviews) - Salesforce Integration (5 reviews) **What users dislike:** - Users note a **steep learning curve** with Fullcast that can hinder initial productivity and navigation efficiency. (5 reviews) - Users struggle with **data management issues** in Fullcast, causing delayed and inaccurate insights that hinder effective coaching. (4 reviews) - Users frequently experience **data inaccuracy** with Fullcast, leading to confusion and ineffective management decisions. (3 reviews) - Users encounter **integration issues** with Fullcast, as data lacks real-time updates and may lead to inaccuracies. (3 reviews) - Users express a need for more **configuration options** in Fullcast to enable detailed analysis and opportunity tracking. (3 reviews) - Users find **navigation cluttered** and struggle with training, adaptability, and the platform's high pricing for smaller teams. (3 reviews) - Users find the **limited customization options** of Fullcast restrictive for in-depth analysis and tailored reporting. (3 reviews) - Limited Features (3 reviews) - Users find the **Salesforce integration cluttered and hard to navigate** , complicating the experience and hindering efficiency. (3 reviews) - Accuracy Issues (2 reviews) ## Fullcast Reviews ### 1. Absolutely would think twice before implementing **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 07, 2024 **What do you like best about Fullcast?** The idea of Atrium - conceptually - is cool. Look! -- AI can make a sales manager more productive by providing valuable insights to help coach reps! **What do you dislike about Fullcast?** It's not just that Atrium is a bad piece of software (it is - in my opinion). If you were a sales manager and actively used the insights Atrium gave you and relied on them as the gospel to coach your reps, you would actually make your reps worse than if you were to manage them without Atrium. The "insights" that it generates are complete noise. For example, I received a message this week, "Outstanding Prospecting Activity! Hats off for securing a 40% increase in accounts touched for prospecting this this month." In my current sales role, I do not do any prospecting. Zero. I have no idea where this data is coming from, but this is a good example of the majority of insights that they produce. Sure, you can just ignore it, which we do at my company, but if you actually are relying on this software your management team is going to be so distracted with these fake insights that they won't be able to actually diagnose their rep's needs on their own. A good sales manager should be able to sit on a call with their reps (or in today's age, watch a recording) and be able to discern why they are doing well or what they need to work on. Of course - data is a piece of that, but the data Atrium puts out is not helpful and I wouldn't recommend. **What problems is Fullcast solving and how is that benefiting you?** Atrium is providing insights that in theory, could be used for coaching, if they were not garbage. **Official Response from Hannah White:** > Thank you for taking the time to share your feedback. We’re genuinely sorry to hear that your experience with Atrium hasn’t been positive. Reviews like this are hard to read, but they’re also incredibly valuable because they give us insight into where we need to improve. First, we completely understand how frustrating it must have been to receive an insight that didn’t align with your role or responsibilities. Atrium’s automated sales coaching is built to provide statistically driven insights based on Salesforce data. If there’s a discrepancy in the insights, it’s often worth double-checking how data is mapped in Atrium or the underlying data hygiene in Salesforce. We’ve seen that this can sometimes be a struggle for many teams, and we’d be happy to support your RevOps or sales leadership team to troubleshoot and get things working properly. Also, the goals - i.e. your prospecting goal - in Atrium are chosen in one of two ways, 1. your leadership team directly tell us what they want monitored from a KPI perspective or, 2. we deploy the standard Atrium KPI playbook if your leadership team wants to start with the basics - in both of these scenarios AE prospecting activity is a fairly common KPI. You’re not wrong that Atrium is only as effective as the data that powers it. However, when everything is dialed in, our customers report that the insights help their managers coach more effectively and hold reps accountable in a scalable, data-driven way. If you’re interested, contact our support team and they will walk you through how to review and validate data alignment: support@atriumhq.com. We also want to acknowledge your broader feedback about the role of a manager. You’re absolutely correct that a great manager is an irreplaceable part of a team’s success. Atrium isn’t designed to replace human judgment; it’s a tool to complement it by surfacing areas that need attention, backed by data. Managers still bring the critical context, empathy, and tactical support that only they can provide. Finally, one quick tip for you as an AE: While prospecting might not be part of your current role, we’ve heard from about 98% of our customer base that their AEs are increasingly being asked to contribute to pipeline generation. If that’s not part of your current responsibilities, it could be worth preparing for in case it becomes an expectation down the line! We deeply appreciate your feedback and invite you to connect with us if there’s anything we can do to improve your experience or support your team. Your input is invaluable as we strive to deliver a better product for all our users. Thank you again for taking the time to share your perspective. ### 2. Not good, not bad, just kinda there? **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 23, 2024 **What do you like best about Fullcast?** Being able to see what everyone is at for contacts connected per account. **What do you dislike about Fullcast?** It's not terrible but i find there's soo much clutter that it's hard to navigate. The numbers are ones i can find on salesforce, and i find the training isn't super helpful. At first I thought it was great, then it became repetitive and obsolete to use. Not sure if everything is fair because it shows where everyone is at in comparision but some people have a different amount of teammembers. It doesn't take into account the holidays so it keeps the same targets. This is annoying. It's not easy to use, and too many steps to create something easy that i can create in 5 seconds in salesforce. **What problems is Fullcast solving and how is that benefiting you?** It's not? I'm not seeing anything on there other than contacts contacted per account. Other than that, everything else i can find through salesforce. I don't use the coaching - i did but i found it stated the obvious. ### 3. Doesn't have essential features and the output isn't good **Rating:** 1.5/5.0 stars **Reviewed by:** Shubhankar D. | B2B SaaS Content Marketer & Writer, Small-Business (50 or fewer emp.) **Reviewed Date:** January 01, 2025 **What do you like best about Fullcast?** Just an AI writing tool which works just fine. **What do you dislike about Fullcast?** They don't have the ability to edit the input in a chat. I need to continue in the same tread formulate the input from the beginning again. **What problems is Fullcast solving and how is that benefiting you?** Helping me to write content. ### 4. Not a trustworthy solution. **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** March 14, 2019 **What do you like best about Fullcast?** Easy of use of the package as a whole, and great support service (including from the Salesperson). **What do you dislike about Fullcast?** System glitches make this an unreliable system which is unacceptable for me and keep me questioning if the system is working as it is supposed or not. **What problems is Fullcast solving and how is that benefiting you?** Automatic sync of emails (gmail) as tasks in Salesforce. ### 5. It's a neat tool but very cumbersome **Rating:** 1.5/5.0 stars **Reviewed by:** Matthew F. | Technical Sourcer, Computer Games, Small-Business (50 or fewer emp.) **Reviewed Date:** July 18, 2016 **What do you like best about Fullcast?** It was great to be able to export and compare contact information to your Salesforce database. Shows whether or not the candidate or lead is already in your database. **What do you dislike about Fullcast?** It was very cumbersome and was very slow to submit or load records. **Recommendations to others considering Fullcast:** I think you should give it a try if your systems can handle it otherwise keep looking. **What problems is Fullcast solving and how is that benefiting you?** We used it to save time from manually entering Salesforce to input candidate data. ## Fullcast Discussions - [Can I get it for free?](https://www.g2.com/discussions/can-i-get-it-for-free) - 3 comments, 3 upvotes - [How can I create premium magazine content?](https://www.g2.com/discussions/how-can-i-create-premium-magazine-content) - 1 comment, 1 upvote - [Does Fullcast do territory segmentation and planning?](https://www.g2.com/discussions/does-fullcast-do-territory-segmentation-and-planning) - 1 comment, 1 upvote - [How to create in detailed blog title?](https://www.g2.com/discussions/how-to-create-in-detailed-blog-title) - 2 comments, 1 upvote - [Can you integrate with my CRM?](https://www.g2.com/discussions/crm-b25a06a7-a16a-443d-9ab5-8ba9ae2b73b9) - 1 comment, 1 upvote - [View Fullcast pricing details and edition comparison](https://www.g2.com/products/fullcast-inc-fullcast/reviews?filters%5Bnps_score%5D%5B%5D=2§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+08%3A56%3A04+-0500&secure%5Bsession_id%5D=42fbf3ad-d394-48c1-bc58-e9b26d7c572b&secure%5Btoken%5D=b102ee593472f50cc95f22f4567284fa0f3be05d27ba11d0a7031b931243eead&format=llm_user) ## Fullcast Features **Additional Functionality** - Data Import/Export - Commission Calculator - Forecasting - SSL Security - Status Tracking - Single Sign On - Alerts/Notifications - Reporting/Analytics - Activity Tracking - Multi-Currency - Commission Scheduling - Search/Filter - Access Controls/Permissions - Commission Rules/Conditions - Performance Metrics - Financial Analysis - Generative AI - Real-Time Reporting - AI Copilot **Additional Functionality** - Calendar Sync - CRM - Conversation Intelligence - Lead Qualification - Strategic Planning - Customizable Reports - Visual Analytics - Customer Profiles - Activity Tracking - Alerts/Notifications - Contact Database - Lead Scoring - Data Import/Export - Data Cleansing - Prospecting Tools - Sentiment Analysis - Multi-Channel Data Collection - AI Copilot - Dashboard Creation - Engagement Tracking - Generative AI - Lead Generation - Interaction Tracking - Predictive Analytics - Customizable Templates - Collaboration Tools - For Sales Teams/Organizations **Additional Functionality** - Tagging - Natural Language Processing - Data Extraction - Multi-Language - Predictive Analytics - Drag & Drop - Speech Recognition - Reporting/Analytics - Data Storage Management - Virtual Personal Assistant (VPA) - AI Copilot - Customer Segmentation - Collaboration Tools - Data Import/Export - Generative AI - For eCommerce - Role-Based Permissions - Customizable Branding - Search/Filter - Monitoring - Document Management - API - Data Visualization - Trend Analysis - Machine Learning - Access Controls/Permissions - Alerts/Escalation - Performance Metrics - Real-Time Data - Third-Party Integrations - Mobile App - Multiple Data Sources - For Sales Teams/Organizations - Sentiment Analysis - Activity Dashboard - Chatbot - Workflow Automation **Sales Rep Portal** - Compensation Statements - Plan Documents and Agreements - Individual and Team Performance Reports - Agency Commission - Tiered Commissions - Percentage Commissions - Split Commissions - Flat Commissions - Template Management - Document Management - Compensation Management - Compliance Management - Audit Management - Incentive Management - Workflow Management - User Management **Data Availability** - Contact Data Availability - Company Data Availability - Industry Research Availability - Technographic Data Availability **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management - Campaign Management - SEO Management - Workflow Management - Template Management **Lead Facilitation** - Lead Qualification - Lead Follow-up - Meeting Scheduling **Integrated Workflows** - Task Management - Email Tracking/Automation - Calls and Voice - Other Outreach Options - CRM Integration - Calendar - Shared Records - Business Process Automation - Performance Management - Calendar Management - Sales Pipeline Management - Communication Management - Campaign Management **Grammar** - Grammar Check - Tone Check - Sentence Formatting - Spell Check **Matching** - Priority Matching - Account Tiebreakers - Fuzzy Matching **Revenue Sourcing and Forecasting** - Dashboard Analytics - Multi-Device Data Visualization - Data Segmentation **Planning** - Scheduling Integration **Sales Performance Features - Sales Planning** - Account Scoring - Revenue Planning - Account Segmentation - Sales Performance - Integrations - Scenario Modeling **Agentic AI - Sales Analytics** - Third-Party Integrations - CRM Integration **Agentic AI - Sales Coaching** - AI/Machine Learning - Third-Party Integrations **Management Portal** - Sales Org Performance Reports - Monitor Sales Rep Performance - Territory Assignments/Management - Quota Assignments/Management - Commission splits and overrides - Customizable Reports **Data Accuracy** - Contact Data Accuracy - Company Data Accuracy - Technographic Data Accuracy **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Data Sourcing** - Exporting & Sharing Data - Multi-Device Data Visualization - Interactive Dashboards - Data Segmentation **Organization** - Opportunity and Pipeline Management - Data Entry - Integrations / APIs - Third-Party Integrations - Meeting Management - Calendar Management - Call Management - Document Management - Contact Management - Task Management - Lead Management - Content Management - Notes Management - Sales Activity Management - Email Management **Repeatability and Reportability** - Content Management - Workflow Management - Workflow Performance - Sales Coaching and Insights - Gamification **Formatting** - Plagiarism Check - Style Editor - Citation Finder - Rich Text Editor **Routing** - Match and Route - Multi-Objects - Territories - Working Hours **Publishing** - Execute Content Publication **Territory Management - Sales Planning** - Territory Management - Territory Planning **Administration** - Comp Modeling - Ease of Admin - Comp Modeling - Design Flexibility - Comp Statement Calculation and Distribution - Reports and Dashboards - Sales Hierarchy Management - Activity Dashboard **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Social Media Integration - User, Role, and Access Management - Approval Process Control **Predictive Analytics** - Lead Scoring - Opportunity Scoring - Risk Analysis - Live Forecasting - Budgeting/Forecasting - Correlation Analysis - Competitive Analysis - Sales Trend Analysis - Statistical Analysis **Feedback** - Scorecard - Coaching Card - Leaderboard - Real-Time Updates - Notifications **Personalization** - Custom Reports - Dashboards - Goal Setting/Tracking - Sales Reports - Incentive Management **Performance Analysis** - Coaching - Peformance Tracking - Email Tracking - Call Tracking **Content ** - Content Ideas - Content Generation - Form Generation **Platform Operations** - Service level Agreements - Audit Logs - Duplicate Match - Capping - Analytics - Integrations - Alerts & Notifications **AI and Automation** - Lead Prioritization - Lead Scoring - Best Time of Day Scheduling - Buyer Intelligence - Machine Learning **Account Management** - Account optimization **Social Media** - Social Media Integration **Quota & Capacity Management - Sales Planning** - Quota Management - Capacity Management - Quota Planning **Agentic AI - Sales Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - AI/Machine Learning - Third-Party Integrations - Calendar/Reminder System **Platform** - Third-Party Integrations - Financial Integration - HCM/HRIS Integration - Customization - APIs - Internationalization - Performance and Reliability - Accounting Integration **Platform** - Internationalization - User, Role, and Access Management - Performance and Reliability - Reporting/Dashboards - Mobile User Support - APIs - Deal Management - Sales Pipeline Management - Lead Management - Contact Management - Workflow Management - Territory Management - Sales Activity Management **Sales Management** - Activity Tracking - Predictive Analytics - Visual Analytics - Task Management - Contact Management - Lead Management - Opportunity Management - Workflow Management **Administrative** - Third-Party Integrations - Employee Structure - Behavior Monitoring **Sales Analysis** - ROI Forecasting - Sales Forecasting **Product Type** - Standalone Application - Plugin **Planning** - Collaborative Editorial Calendars / Scheduling Content **Generative AI** - AI Text Generation - AI Text Generation - AI Text Summarization - AI Text-to-Image - AI Text-to-Video **Generative AI** - Generative AI **Generative AI** - AI Text Generation - Generative AI - Lead Generation **Agentic AI - Revenue Operations & Intelligence (RO&I)** - Third-Party Integrations - Social Media Integration - Website Integration **Additional Functionality** - Performance Metrics - Feedback Management - AI Copilot - Reporting & Statistics - Mobile Access - Collaboration Tools - Gamification - Automatic Transcription - Call Recording - Sales Reports - Real-Time Analytics - Commenting/Notes - Built-in Course Authoring - Learning Paths/Tracks - Assessment Management - Video Conferencing - Conversation Intelligence - Call Monitoring - Goal Setting/Tracking - Workflow Management - Learning Management - Content Management - Training Management - Document Management - Content Library - Recommendations - Activity Dashboard - Call Tracking - Performance Management - Onboarding - Search/Filter **Additional Functionality** - Dynamic Modeling - Lead Qualification - Lead Capture - Real-Time Reporting - Contact Database - API - Reporting & Statistics - Role-Based Permissions - Collaboration Tools - Dashboard Creation - Modeling & Simulation - Exception Reporting - Generative AI - Sales Reports - Performance Metrics - "What If" Scenarios - Customizable Reports - Data Import/Export - AI Copilot - Graphical Data Presentation - Drag & Drop - Access Controls/Permissions - Alerts/Notifications - Business Process Control - Multi-Currency - Pipeline Reports **Additional Functionality** - Generative AI - Gamification - Real-Time Updates - Employee Reward Programs - Employee Management - Ongoing Performance Tracking - Benchmarking - Commission Management - For Sales Teams/Organizations - Performance Metrics - Sales Planning - Single Sign On - Performance Management - Forecasting - Quota Planning - Accounting - Workflow Management - Compliance Management - User Management - Rewards Points - Organizational Charting - AI Copilot - Access Controls/Permissions - Customizable Branding - Milestone Tracking - Territory Management - Performance Appraisal - Calendar Management - Alerts/Notifications - Sales Onboarding & Training - Employee Recognition - Reporting/Analytics - Ratings/Reviews - API - Feedback Management - Training Management - Goal Management - Assignment Management - Lead Scoring - Search/Filter - Electronic Signature - Collaboration Tools - Kanban Board - Email Management - Commenting/Notes - Data Import/Export - Prospecting Tools - Interaction Tracking - Product Catalog - Live Chat - Sales Pipeline Management - Appointment Scheduling - Email Templates - Event Triggered Actions - Transfers/Routing - Activity/News Feed - Lead Management - Revenue Management - Document Management - Task Management - File Sharing - Mobile Access - Reminders - Mobile App - Call Logging - Workflow Automation **Additional Functionality** - Alerts/Notifications - Publish Scheduling - Email Marketing - Content Library - Conversion Tracking - Generative AI - AI Copilot - Social Promotion - Data Visualization - Editorial Calendar - Drag & Drop - Campaign Analytics - Campaign Planning - Multi-Channel Campaigns - Engagement Tracking - Customizable Templates - Reporting & Statistics - Customizable Branding - Categorization/Grouping - Data Import/Export - Filtering - Activity Tracking - Social Media Monitoring **Generative AI** - Generative AI **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Agentic AI - Sales Engagement** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Strategic Planning **Agentic AI - Content Creation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Additional Functionality** - Prospecting Tools - Reporting/Analytics - AI Copilot - Auto-Dialer - For Sales Teams/Organizations **Additional Functionality** - Revision History - Assisted Content Creation - Collaboration Tools - Templates - Search - Tone Selection - Multi-Language - Tagging - Autocomplete - Document Export - Dictionary/Thesaurus - Snippets - AI Copilot - Third-Party Integrations - Reporting/Analytics - Workflow Management - Customizable Templates - Customizable Rules - API - Autocorrect - Natural Language Processing - Language Detection - Keyword Research Tools - Plagiarism Detection - Text Editing - Auto-Save - Brand Guidelines **Agentic AI - AI Sales Assistant** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - AI/Machine Learning **Additional Functionality** - Email Response Control - Speech Recognition - Customer Engagement - Dashboard - Chat/Messaging - AI Writing Assistant - For Sales Teams/Organizations - Sales Automation - Alerts/Notifications - CRM - Predictive Analytics - Lead Scoring - Templates - Reminders - Email Templates - SMS Messaging - Personalization - Reporting/Analytics - Conversation Intelligence - Lead Engagement - Customer Database - AI Copilot - Omnichannel Outreach - Workflow Automation **Features** - Lead Builder - Integration to CRM/Marketing Automation - Data Cleaning/Enrichment - Data Segmentation/Filtering - Search - News/People Alerts - Connections - Reporting - Messaging - Real-Time Data - Intent Data - Sales Automation - Email Marketing - Real-Time Reporting ## Top Fullcast Alternatives - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - 4.4/5.0 (24,690 reviews) - [Anaplan](https://www.g2.com/products/anaplan/reviews) - 4.6/5.0 (397 reviews) - [Clari](https://www.g2.com/products/clari/reviews) - 4.6/5.0 (5,503 reviews)