--- title: Friendbuy Reviews meta\_title: 'Friendbuy Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 57 reviews by the users' company size, role or industry to find out how Friendbuy works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 57 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Brand Advocacy url: https://www.g2.com/categories/brand-advocacy --- # Friendbuy Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Friendbuy but has limited features. Are you part of the Friendbuy team? [Upgrade your plan](https://my.g2.com/friendbuy/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Friendbuy powers Loyalty and Referral Programs for high growth brands. Transform your customers into brand champions with cutting-edge referral and loyalty solutions. Get your best customers through word-of-mouth and increase lifetime value by fostering interactive experiences. Why choose Friendbuy? Achieve 20-30x return on investment, 5x faster conversions, 3-5x higher LTV and 20 - 40% repeat purchases. - Referral & Loyalty program automation and reward fulfillment - Fully customizable and on-brand - Unlimited rewardable events and tiered rewards - Personalized dashboards for your customers - Comprehensive analytics to track revenue and optimize performance - Premium onboarding services * * * Seller [Friendbuy](https://www.g2.com/sellers/friendbuy) Discussions [Friendbuy Community](https://www.g2.com/products/friendbuy/discuss) Languages Supported German, Greek, English, French, Italian, Japanese, Latin, Polish, Portuguese, Russian, Spanish, Chinese (Simplified), Chinese (Traditional) Solution Type Best-of-Breed Overview by Rachel Luskin Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 12 months [ View More Pricing Information ](https://www.g2.com/products/friendbuy/pricing) ## Top-Rated Alternatives [ ![LoyaltyLion](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "LoyaltyLion") LoyaltyLion 4.6/5(610) ](https://www.g2.com/products/loyaltylion/reviews) [ ![Smile.io](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Smile.io") Smile.io 4.6/5(454) ](https://www.g2.com/products/smile-io/reviews) [ ![Influitive](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Influitive") Influitive 4.4/5(396) ](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) [ View All Alternatives ](https://www.g2.com/products/friendbuy/competitors/alternatives) ## User Insights Average based on 57 real user reviews. Implementation Time 2 months Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Verified User in Furniture](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Furniture") AF Verified User in Furniture Small-Business (50 or fewer emp.) 10/12/2022 "Matt Bunn is #1" 5/5 What do you like best about Friendbuy? My favorite thing about Friendbuy is Matt Bunn. He is incredibly kind, supportive, and generous. He is always figuring out innovative ways to make this platform fit our needs. Review collected by and hosted on G2.com. What do you dislike about Friendbuy? I wish there were a few more ways to customize Friendbuy's ribbon, either by URL or user activity. Review collected by and hosted on G2.com. What problems is Friendbuy solving and how is that benefiting you? We are using Friendbuy as a referral program for the general public, but also for a private group of ours. It's a big time saver not having to manually track and distribute rewards. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods") UC Verified User in Consumer Goods Small-Business (50 or fewer emp.) 10/7/2022 "Great product" 4.5/5 What do you like best about Friendbuy? Super easy to spin up a pretty functional referral program. Account management team is helpful in making this an effective growth channel. Review collected by and hosted on G2.com. What do you dislike about Friendbuy? Limited functionality sometimes, don't expect anything crazy customized for your specific business needs. Review collected by and hosted on G2.com. What problems is Friendbuy solving and how is that benefiting you? Help to encourage your current customers to become your advocates Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") EM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 10/6/2022 "They're a reliable partner that brings creative solutions to the table" 4.5/5 What do you like best about Friendbuy? In the few times we've run into issues, they've been able to help find solutions quickly, with the tech resources to back it up. Review collected by and hosted on G2.com. What do you dislike about Friendbuy? While Friendbuy has fraud protection options in place, we still see quite a bit of scamming the system, which is due to one person referring another, with the referee creating several accounts. Review collected by and hosted on G2.com. What problems is Friendbuy solving and how is that benefiting you? Word of mouth is our #1 growth channel, so having a tool in place to track and support that is essential. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods") AC Verified User in Consumer Goods Small-Business (50 or fewer emp.) 2/7/2022 "A few things missing but covers your basis for referrals" 2.5/5 What do you like best about Friendbuy? FriendBuy integrates into Recharge's coupon codes for subscription referral incentives. The sign up flows and custom flows are also great for referral onboarding. Review collected by and hosted on G2.com. What do you dislike about Friendbuy? It is slightly limited in how we communicate incentives to our subscription customers. It also locks you into 12 months which makes it difficult to test. Review collected by and hosted on G2.com. What problems is Friendbuy solving and how is that benefiting you? Having a referral option is great for our customers. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Furniture](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Furniture") UF Verified User in Furniture Small-Business (50 or fewer emp.) 9/28/2020 "Good referral marketing software" 4/5 What do you like best about Friendbuy? Likely the most well known software in referral marketing. Easy to use and integration with shopify easy. Review collected by and hosted on G2.com. What do you dislike about Friendbuy? Pricing is a little bit more expensive than other providers, but overall pretty easy to use Review collected by and hosted on G2.com. What problems is Friendbuy solving and how is that benefiting you? Referral marketing on my website. Have acheieved some growth but not as much as they tout on their website Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet") UI Verified User in Internet Small-Business (50 or fewer emp.) 4/14/2020 "Good platform and partner for referrals" 4/5 What do you like best about Friendbuy? Once set up, Friendbuy doesn't really require much maintenance to run your referral program and making tweaks or updates is pretty easy. Review collected by and hosted on G2.com. What do you dislike about Friendbuy? The only issue we have with Friendbuy is when a referral link gets associated with our customer service team and catches some revenue that shouldn't properly attributed to that channel. Review collected by and hosted on G2.com. Recommendations to others considering Friendbuy: The Friendbuy team has been really helpful ad supportive of our referral program. There are a lot of platform updates they have on the horizon that we are excited about. Review collected by and hosted on G2.com. What problems is Friendbuy solving and how is that benefiting you? Friendbuy allowed us to quickly set up a fairly robust referral program that doesn't require a lot of maintenance on our end. It is a great channel for new customer acquisition with a fixed CAC. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Ilana S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ilana S.") IS Ilana S. Designer Small-Business (50 or fewer emp.) 10/1/2018 "Easy to use, bad interface" 4/5 What do you like best about Friendbuy? Very clear what you can and cannot do, Very straightforward what you can customize. The few choices actually makes the process less confusing than it could be. Review collected by and hosted on G2.com. What do you dislike about Friendbuy? The placement is not customizable, you can't move around or customize the templates, its very rigid. As a designer I find it incredibly stifling not being able to even move sections of the template around. Review collected by and hosted on G2.com. Recommendations to others considering Friendbuy: Great if you aren't a designer, if you are a designer it is very frustrating being so unable to customize. Review collected by and hosted on G2.com. What problems is Friendbuy solving and how is that benefiting you? Awesome way to orchestrate the Give 10 Buy 10 offer for our site. Analytics were also very helpful. Review collected by and hosted on G2.com. Show More 10/3/2018 Current UserValidated ReviewerIncentivizedSource: G2 invite ## Pricing Insights Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 12 months ### Average Discount 8% [ View More Pricing Information ](https://www.g2.com/products/friendbuy/pricing) Friendbuy Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0b5dec7450a532cb3396dcab0fd1a0ef/referralcandy.png "Product Avatar Image") ReferralCandy 4.5/5(110) [ Compare Now ](https://www.g2.com/compare/friendbuy-vs-referralcandy) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_230ba380231c1d1423cc16d206dde4f9/talkable.png "Product Avatar Image") Talkable 4.5/5(59) [ Compare Now ](https://www.g2.com/compare/friendbuy-vs-talkable) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_7fed3db865c4d5d39812192e5ed549b7/extole.jpg "Product Avatar Image") Extole 4.7/5(25) [ Compare Now ](https://www.g2.com/compare/extole-vs-friendbuy) ##### ##### Friendbuy Features Loyalty Experience Loyalty Engine Rewards Membership Loyalty Platform Communication Tools Customer Relationship Management (CRM) Loyalty Analytics [ View More Features ](https://www.g2.com/products/friendbuy/features) ##### Categories on G2 [Loyalty Management](https://www.g2.com/categories/loyalty-management)[Customer Advocacy](https://www.g2.com/categories/customer-advocacy) ##### Explore More [Which Google Workspace academic platforms have documented ROI results and minimal implementation risk for mid-sized organizations?](https://www.g2.com/discussions/which-google-workspace-academic-platforms-have-documented-roi-results-and-minimal-implementation-risk-for-mid-sized-organizations)[What platform supports multi-country lease compliance standards?](https://www.g2.com/discussions/what-platform-supports-multi-country-lease-compliance-standards)[What's the best database DevOps platform for a small SaaS team on a tight budget?](https://www.g2.com/discussions/what-s-the-best-database-devops-platform-for-a-small-saas-team-on-a-tight-budget) [What are the best Autodesk Construction Cloud integration partners for construction teams coordinating BIM models across multiple disciplines?](https://www.g2.com/discussions/what-are-the-best-autodesk-construction-cloud-integration-partners-for-construction-teams-coordinating-bim-models-across-multiple-disciplines)[Best event registration software for mid-size company](https://www.g2.com/discussions/best-event-registration-software-for-a-mid-size-company)[Pros and Cons Details](https://www.g2.com/products/friendbuy/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)