--- title: Friendbuy Reviews meta\_title: 'Friendbuy Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 57 reviews by the users' company size, role or industry to find out how Friendbuy works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 57 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Brand Advocacy url: https://www.g2.com/categories/brand-advocacy ---

# Friendbuy Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Friendbuy but has limited features.  
  
Are you part of the Friendbuy team? [Upgrade your plan](https://my.g2.com/friendbuy/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile!

Friendbuy powers Loyalty and Referral Programs for high growth brands. Transform your customers into brand champions with cutting-edge referral and loyalty solutions. Get your best customers through word-of-mouth and increase lifetime value by fostering interactive experiences. Why choose Friendbuy? Achieve 20-30x return on investment, 5x faster conversions, 3-5x higher LTV and 20 - 40% repeat purchases. - Referral & Loyalty program automation and reward fulfillment - Fully customizable and on-brand - Unlimited rewardable events and tiered rewards - Personalized dashboards for your customers - Comprehensive analytics to track revenue and optimize performance - Premium onboarding services

* * *

Seller
[Friendbuy](https://www.g2.com/sellers/friendbuy)
Discussions
[Friendbuy Community](https://www.g2.com/products/friendbuy/discuss)
Languages Supported

German, Greek, English, French, Italian, Japanese, Latin, Polish, Portuguese, Russian, Spanish, Chinese (Simplified), Chinese (Traditional)

Solution Type

Best-of-Breed

Overview by
Rachel Luskin

Show More

## Value at a Glance

Averages based on real user reviews.

### Time to Implement

2 months

### Return on Investment

12 months

[
View More Pricing Information
](https://www.g2.com/products/friendbuy/pricing)

## Top-Rated Alternatives

[

 ![LoyaltyLion](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "LoyaltyLion")

LoyaltyLion

4.6/5(610)

](https://www.g2.com/products/loyaltylion/reviews)

[

 ![Smile.io](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Smile.io")

Smile.io

4.6/5(454)

](https://www.g2.com/products/smile-io/reviews)

[

 ![Influitive](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Influitive")

Influitive

4.4/5(396)

](https://www.g2.com/products/jigsaw-interactive-influitive/reviews)

[
View All Alternatives
](https://www.g2.com/products/friendbuy/competitors/alternatives)

## User Insights

Average based on 57 real user reviews.

Implementation Time

2 months

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

 ![Jonathan M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jonathan M.")
JM

Jonathan M.

🛌 Directeur Marketing & e-Commerce 🛌

Small-Business (50 or fewer emp.)

11/6/2023

"This software and support are amazing!"

4.5/5

What do you like best about Friendbuy?

It is a robust platform. It is well priced and their customer support is fantastic. They helped me with my project (a bilingual one) on a daily basis to make it happens. I am very pleased and would recommend. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

The back-end of the widgets could be polished but once you understand how it works, it is all good. Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

It allows us to increase the virality of our products. Each customers now has the chance to turn into a brand ambassador. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

CS

Cy S.

Mid-Market (51-1000 emp.)

11/6/2023

"Referrals made easy"

5/5

What do you like best about Friendbuy?

- Easy to use, intuitive platform

- Simple customer UX

- Seamless setup process Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

- Nothing! I have yet to encounter any features/aspects I do not like Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

- Helping to spread the word about our product to new customers Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Enterprise (\> 1000 emp.)

11/7/2023

"Great technology with easy integration"

4.5/5

What do you like best about Friendbuy?

Overall they have the best technology out there for companies looking to integrate with referral. They play nicely with developers and offer a wide variety of program placements allowing a great customer adoption of the program. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

They were on the pricier side when getting different partners. Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

FriendBuy is allowing our non-promotional brand to incentivize past customers to make an additional purchase AND to incentivize new customers to make their first, using an approved and streamlined promotion. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Furniture](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Furniture")
UF

Verified User in Furniture

Small-Business (50 or fewer emp.)

3/11/2024

"An easy referral experience"

4/5

What do you like best about Friendbuy?

The customer support is helpful though a little slow at times to fix things that we need regarding dev stuff. Easy to onboard and easy integration Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

Slower dev team when it comes to fixing problems that involve code Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

Referral program that lets users have cash Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness")
AH

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

11/6/2023

"Great platform with helpful team"

4.5/5

What do you like best about Friendbuy?

Setting up our referral program with Frienbuy was a breeze. The implementation, customization, and design process were all executed at a very high level. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

This is not a set-it-and-forget-it type of tool. To continue reaping the benefits of a referral program, you must be sure to continue to boost program awareness and utilization. Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

Friendbuy makes it easy for us to continue to create customers that create more customers. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

11/7/2023

"I have had great experience with my CSM, Matt is always creative and responsive."

4/5

What do you like best about Friendbuy?

Having our CSM Matt help with all of our ideas from the beggining through execution has been great. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

The UI is not as seamless as I would like but our CSM is always helpful with finding information. Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

We use friendbuy to encourage our customers to share our site with their friends, and hop;efully acquire new fans of the brand through that. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods")
AC

Verified User in Consumer Goods

Mid-Market (51-1000 emp.)

11/6/2023

"Incredible!! A+++"

5/5

What do you like best about Friendbuy?

Best customer support team and implementation support we could've asked for when launching a referral program. They always take the time to answer questions and support wherever we may be stuck. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

Nothing... truly, the platform is amazing and today is our launch day so the best is yet to come! Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

Increase new customer acquisition and reward our loyal advocates Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Andrew C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrew C.")
AC

Andrew C.

Associate Product Manager

Information Technology and Services

Mid-Market (51-1000 emp.)

9/12/2023

"Managing FriendBuy Platform for Work"

4/5

What do you like best about Friendbuy?

One of the best things about friendbuy is their customer support. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

The functionality of the platform is not very intuitive. Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

Friendbuy is managing our referral process which includes members sharing our product and the approval process of paying out referral fees Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance")
AI

Verified User in Insurance

Mid-Market (51-1000 emp.)

10/6/2022

"Solid platform, some missing pieces"

4/5

What do you like best about Friendbuy?

Our account rep is fantastic. She genuinely cares about the success of our referral program and is highly responsive to our needs. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

Some "quality of life" features just aren't there. The features that are there are buggy more often than I'd expect. Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

Providing a platform that hosts our customer referral program. Review collected by and hosted on G2.com.

Show More

11/6/2023
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail")
UR

Verified User in Retail

Mid-Market (51-1000 emp.)

11/7/2023

"Very user friendly, easy to navigate, and seamless."

5/5

What do you like best about Friendbuy?

The Friendbuy dashboard is the best platform dashboard I've ever seen. It is straight to the point, easy to navigate through, and is not overloaded with information. There are so many different integrations and the team is super easy to work with from setup, execution, and analysis. Review collected by and hosted on G2.com.

What do you dislike about Friendbuy?

So far no downsides! Looking forward to future platform updates and innovation. Review collected by and hosted on G2.com.

What problems is Friendbuy solving and how is that benefiting you?

Friendbuy helps us to ensure our RAF marketing is at the top of its game, in the easiest way possible and with amazing support. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

2 months

### Return on Investment

12 months

### Average Discount

8%

[
View More Pricing Information
](https://www.g2.com/products/friendbuy/pricing)

Friendbuy Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0b5dec7450a532cb3396dcab0fd1a0ef/referralcandy.png "Product Avatar Image")

ReferralCandy

4.5/5(110)

[
Compare Now
](https://www.g2.com/compare/friendbuy-vs-referralcandy)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_230ba380231c1d1423cc16d206dde4f9/talkable.png "Product Avatar Image")

Talkable

4.5/5(59)

[
Compare Now
](https://www.g2.com/compare/friendbuy-vs-talkable)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_7fed3db865c4d5d39812192e5ed549b7/extole.jpg "Product Avatar Image")

Extole

4.7/5(25)

[
Compare Now
](https://www.g2.com/compare/extole-vs-friendbuy)

##### 
##### Friendbuy Features

Loyalty Experience

Loyalty Engine

Rewards

Membership

Loyalty Platform

Communication Tools

Customer Relationship Management (CRM)

Loyalty Analytics

[
View More Features
](https://www.g2.com/products/friendbuy/features)

##### Categories on G2

[Loyalty Management](https://www.g2.com/categories/loyalty-management)[Customer Advocacy](https://www.g2.com/categories/customer-advocacy)

##### Explore More

[Which Google Workspace academic platforms have documented ROI results and minimal implementation risk for mid-sized organizations?](https://www.g2.com/discussions/which-google-workspace-academic-platforms-have-documented-roi-results-and-minimal-implementation-risk-for-mid-sized-organizations)[What platform supports multi-country lease compliance standards?](https://www.g2.com/discussions/what-platform-supports-multi-country-lease-compliance-standards)[What's the best database DevOps platform for a small SaaS team on a tight budget?](https://www.g2.com/discussions/what-s-the-best-database-devops-platform-for-a-small-saas-team-on-a-tight-budget)

[What are the best Autodesk Construction Cloud integration partners for construction teams coordinating BIM models across multiple disciplines?](https://www.g2.com/discussions/what-are-the-best-autodesk-construction-cloud-integration-partners-for-construction-teams-coordinating-bim-models-across-multiple-disciplines)[Best event registration software for mid-size company](https://www.g2.com/discussions/best-event-registration-software-for-a-mid-size-company)[Pros and Cons Details](https://www.g2.com/products/friendbuy/reviews?qs=pros-and-cons)

[Show MoreShow Less](javascript:void(0);)