The G2 on Freepik

Freepik Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users highlight the ease of use of Freepik, appreciating its simple interface and quick access to resources. (20 mentions)

Users rave about the high-quality content on Freepik, making it ideal for creating professional designs effortlessly. (17 mentions)

Users love the variety of resources Freepik offers, enhancing creativity and streamlining their design processes significantly. (16 mentions)

Users love the wide variety of high-quality images available on Freepik, enhancing their creative projects effortlessly. (15 mentions)

Users love the extensive selection of vector files on Freepik, enhancing their creative projects with quality content. (12 mentions)

Users value Freepik for its extensive library of high-quality free content, making design accessible for all needs. (11 mentions)

Users love the wide variety of images provided by Freepik, making it a one-stop resource for design needs. (11 mentions)

Users find Freepik quite expensive, especially when needing unique images or dealing with subscription limits. (9 mentions)

Users note missing features like advanced AI editing, transparent usage metrics, and limitations in video quality. (5 mentions)

Users note the high premium cost of Freepik, making it less accessible for some compared to other options. (4 mentions)

Users find the limited content on Freepik challenging, often struggling to find the exact resources needed for projects. (4 mentions)

Users find the algorithm ineffective at times, leading to repetitive results and a less satisfying experience overall. (3 mentions)

Users find limited access to premium resources frustrating, often requiring attribution even with a paid license. (3 mentions)

Users note the limited customization options in Freepik, which restricts creative flexibility and design uniqueness. (3 mentions)

Users find the monthly subscription costly, especially with additional paid resources required, impacting overall value. (2 mentions)

Top Pros or Advantages of Freepik

1. Ease of Use

Users highlight the ease of use of Freepik, appreciating its simple interface and quick access to resources.

See 20 mentions

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Prateek P.

Small-Business (50 or fewer emp.)

5.0/5

"Using Freepik raw images for making creative graphic design or personal use"

What do you like about Freepik?

Affordable software with access to PSD images,vector images can be edited according to your requirement. Freepik has large set of icon graphic which w

Umesh K.

Mid-Market (51-1000 emp.)

4.5/5

"Free is a cloud Garage of stock photos"

What do you like about Freepik?

Freepik is a convenient and easy to use platform which has the best interface to navigate between pages and search for the images that are needed also

2. Quality

Users rave about the high-quality content on Freepik, making it ideal for creating professional designs effortlessly.

See 17 mentions

See Related User Reviews

Vicky R.

Mid-Market (51-1000 emp.)

4.5/5

"User review of Freepik"

What do you like about Freepik?

Freepik is a great search engine or a huge platform with lots of images, hi quality photos, PSD files, etc. It gives an immense choice of content to e

Abhishek G.

Small-Business (50 or fewer emp.)

4.5/5

"It is a platform that enables users to get a variety of photos"

What do you like about Freepik?

Freepik is one of the best online websites which provides photos and digital content free of cost. The website works smoothly on mobile as well as des

3. Variety

Users love the variety of resources Freepik offers, enhancing creativity and streamlining their design processes significantly.

See 16 mentions

See Related User Reviews

Prateek P.

Small-Business (50 or fewer emp.)

5.0/5

"Using Freepik raw images for making creative graphic design or personal use"

What do you like about Freepik?

Affordable software with access to PSD images,vector images can be edited according to your requirement. Freepik has large set of icon graphic which w

Umesh K.

Mid-Market (51-1000 emp.)

4.5/5

"Free is a cloud Garage of stock photos"

What do you like about Freepik?

Freepik is a convenient and easy to use platform which has the best interface to navigate between pages and search for the images that are needed also

4. Images

Users love the wide variety of high-quality images available on Freepik, enhancing their creative projects effortlessly.

See 15 mentions

See Related User Reviews

Vicky R.

Mid-Market (51-1000 emp.)

4.5/5

"User review of Freepik"

What do you like about Freepik?

Freepik is a great search engine or a huge platform with lots of images, hi quality photos, PSD files, etc. It gives an immense choice of content to e

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Freepik Review"

What do you like about Freepik?

The best place to download vectors, licensed photos, videos, PSD and so many templates to use of corporate assignment. It is very very easy to use. I

5. Vector Files

Users love the extensive selection of vector files on Freepik, enhancing their creative projects with quality content.

See 12 mentions

See Related User Reviews

Prateek P.

Small-Business (50 or fewer emp.)

5.0/5

"Using Freepik raw images for making creative graphic design or personal use"

What do you like about Freepik?

Affordable software with access to PSD images,vector images can be edited according to your requirement. Freepik has large set of icon graphic which w

Mehul V.

Small-Business (50 or fewer emp.)

5.0/5

"Find & Download Abundant Free Graphic Resources"

What do you like about Freepik?

With just a simple login on Freepik, you have access to millions of free resources, including videos, vectors, photos, PSD files, and icons, fueling y

6. Photos

Users value Freepik for its extensive library of high-quality free content, making design accessible for all needs.

See 11 mentions

See Related User Reviews

Mehul V.

Small-Business (50 or fewer emp.)

5.0/5

"Find & Download Abundant Free Graphic Resources"

What do you like about Freepik?

With just a simple login on Freepik, you have access to millions of free resources, including videos, vectors, photos, PSD files, and icons, fueling y

Vicky R.

Mid-Market (51-1000 emp.)

4.5/5

"User review of Freepik"

What do you like about Freepik?

Freepik is a great search engine or a huge platform with lots of images, hi quality photos, PSD files, etc. It gives an immense choice of content to e

7. Wide Variety

Users love the wide variety of images provided by Freepik, making it a one-stop resource for design needs.

See 11 mentions

See Related User Reviews

Nathalie B.

Mid-Market (51-1000 emp.)

5.0/5

"very useful and easy website"

What do you like about Freepik?

there is a very wide range of images and on top of that there are AI generated images

Ragini N.

Enterprise (> 1000 emp.)

4.5/5

"User Experience of Freepik"

What do you like about Freepik?

Freepik is a platform or website where vast collections of graphics are available for me such as stock photos, PSD files, vector images, etc. Since I

Top Cons or Disadvantages of Freepik

1. Expensive

Users find Freepik quite expensive, especially when needing unique images or dealing with subscription limits.

See 9 mentions

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Deepanshu R.

Mid-Market (51-1000 emp.)

5.0/5

"Impressive and Productive Design Resources Platoform"

What do you dislike about Freepik?

1) Website Ui little bit confusing 2) Quite Expensive

Siddhant P.

Small-Business (50 or fewer emp.)

4.0/5

"Designing made easier with Freepik's massive library"

What do you dislike about Freepik?

Sometimes i have to dig a little to find something unique or to get the specifc images or elements i am looking for. Also the subscription feels a lit

2. Missing Features

Users note missing features like advanced AI editing, transparent usage metrics, and limitations in video quality.

See 5 mentions

See Related User Reviews

Ayushi P.

Small-Business (50 or fewer emp.)

4.5/5

"Versatile and User-Friendly with Room for AI Video Improvement"

What do you dislike about Freepik?

I find the AI video generation feature lacking in quality compared to its image generation capabilities.

Bairon P.

Small-Business (50 or fewer emp.)

5.0/5

"AI-Enhanced Asset Powerhouse That Accelerates Creative Output"

What do you dislike about Freepik?

While the AI tools are undeniably powerful, the results can sometimes appear a bit uncanny or less than perfect, particularly when it comes to intrica

3. High Premium Cost

Users note the high premium cost of Freepik, making it less accessible for some compared to other options.

See 4 mentions

See Related User Reviews

Vicky R.

Mid-Market (51-1000 emp.)

4.5/5

"User review of Freepik"

What do you dislike about Freepik?

There is nothing so far I dislike about freepik but yes when it comes to premium pricing it is costly. Charging USD which can be quite pricey in terms

Archith R.

Small-Business (50 or fewer emp.)

5.0/5

"Large collection of assets and good AI generated content library"

What do you dislike about Freepik?

With the base plan, you do not get their premium library collection and you might have to credit the author if you plan to use them for free or base p

4. Limited Content

Users find the limited content on Freepik challenging, often struggling to find the exact resources needed for projects.

See 4 mentions

See Related User Reviews

Suraj M.

Mid-Market (51-1000 emp.)

4.5/5

"Freepik is a platform that has huge range of graphics and image content available"

What do you dislike about Freepik?

The main problem with the design and images of Freepik and some of the photos also have watermarks when download them. This makes the process even les

Pratush R.

Mid-Market (51-1000 emp.)

4.5/5

"A website that provides premium photos, illustrations and vectors designs"

What do you dislike about Freepik?

The main challenge that we faced while using this website was finding the right asset for the promotion because most of their content is free so it is

5. Ineffective

Users find the algorithm ineffective at times, leading to repetitive results and a less satisfying experience overall.

See 3 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Freepik Review"

What do you dislike about Freepik?

The algorithm doesn't function well sometimes.

Ayushi P.

Small-Business (50 or fewer emp.)

4.5/5

"Versatile and User-Friendly with Room for AI Video Improvement"

What do you dislike about Freepik?

I find the AI video generation feature lacking in quality compared to its image generation capabilities.

6. Limited Access

Users find limited access to premium resources frustrating, often requiring attribution even with a paid license.

See 3 mentions

See Related User Reviews

Prateek P.

Small-Business (50 or fewer emp.)

5.0/5

"Using Freepik raw images for making creative graphic design or personal use"

What do you dislike about Freepik?

Does not have many raw videos that can be used Adobe stock has better raw videos. Usage any of the files in a commercial project we are required prov

Archith R.

Small-Business (50 or fewer emp.)

5.0/5

"Large collection of assets and good AI generated content library"

What do you dislike about Freepik?

With the base plan, you do not get their premium library collection and you might have to credit the author if you plan to use them for free or base p

7. Limited Design Options

Users note the limited customization options in Freepik, which restricts creative flexibility and design uniqueness.

See 3 mentions

See Related User Reviews

Suraj M.

Mid-Market (51-1000 emp.)

4.5/5

"Freepik is a platform that has huge range of graphics and image content available"

What do you dislike about Freepik?

The main problem with the design and images of Freepik and some of the photos also have watermarks when download them. This makes the process even les

Mehul V.

Small-Business (50 or fewer emp.)

5.0/5

"Find & Download Abundant Free Graphic Resources"

What do you dislike about Freepik?

Other than limited customization options and free credits, I have no complaints about Freepik. It is perfect for anyone looking for simple resources t

8. Cost

Users find the monthly subscription costly, especially with additional paid resources required, impacting overall value.

See 2 mentions

See Related User Reviews

Megha B.

Small-Business (50 or fewer emp.)

5.0/5

"A great design resource assets platform"

What do you dislike about Freepik?

The monthly subscription is high. The user interface is not good for example like I have to find ai editing tool or the favourite of mine I cannot fi

Mark I.

Small-Business (50 or fewer emp.)

5.0/5

"A Fantastic 'Best-in-Class' AI Tool Suite for the Modern Creative Designer"

What do you dislike about Freepik?

The only drawback (common to Generative AI as a whole) is that achieving your desired vision often requires multiple iterative steps, which can get pr

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Rahul R.

Product Manager

Small-Business (50 or fewer emp.)

10/13/2022

"Great Platform for downloading HD photos"

4.5/5

What do you like best about Freepik?

The platform has a variety of different types of high-definition pictures. The best thing about that is all of them are free of cost and can be downloaded just in few clicks. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

There are a few categories of images which you will not get on freepik.com for that you might have to take the help of other platforms. To access any content of the platform you need to have a strong internet connection also. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

7/1/2022

"The cheapest and excellent choice provides high-quality content in the market"

5/5

What do you like best about Freepik?

Besides of variety of designs, Freepik has a unique feature that the Library is updated daily so I can find the newest and trendiest photos and designs. Freepik is one step solution for any creator Whether you’re looking for designs or photographs, you’ll find the perfect asset on freepik. Freepik has Excellent Infographics with real value for money. I went through multiple websites with lots of restrictions and expensive pricing till I found freepik. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

Per-day image download is something that I don't like about Freepik. Even though I have a premium subscription still I can not download more than 100 images per day. Their images and resources are so good, that the website is fine but the customer service is very very bad. Also, I recommend adding a new section of the royalty-free video. Review collected by and hosted on G2.com.

Recommendations to others considering Freepik:

I thoroughly recommend it as it not only offers you the best quality image to make your projects look professional but it's so easy to use that any of your team members can use it without any pre-requisite skills. One thing that I want to recommend to any new user is that get creative when using keywords. You won't always find what you're looking for by using the right keywords. Review collected by and hosted on G2.com.

What problems is Freepik solving and how is that benefiting you?

Being a digital content creator I was always in search of stock resources that are not only pocket friendly but have varieties of vectors. Freepik has helped me to boost my project engagement I am so grateful to Freepik! As a designer, I need tons of assets, quickly with no quirks, and Freepik always has what I need. I love that Freepik gets Ai files so I can tailor the designs also. Review collected by and hosted on G2.com.

Jai P.

Website Developer

Small-Business (50 or fewer emp.)

7/28/2022

"The biggest source of stock images."

5/5

What do you like best about Freepik?

- There is an easy way to find the ready-to-use images that we need in the form of vectors, PSD, illustrations, and icons.

- One of the best things about Freepik is that it supports all platforms, such as Windows, MAC, and Android.

- It is possible to search for designs by color, orientation, etc. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

- In terms of price, Freepik's pro version is a bit expensive. Review collected by and hosted on G2.com.

Rajesh K.

Executive

Small-Business (50 or fewer emp.)

9/27/2022

"Royalty free Images for every niche"

4/5

What do you like best about Freepik?

Freepik is the best website for designers, hands down. The service is straightforward to use and offers a lot of flexibility regarding design resources. I also love that they are not limited to stock images but also vector graphics, Fonts, PDF's and more. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

I had been using them for a while, but they increased their pricing recently. Their monthly price and annual price difference are very much. But plus is that all plans come with Freepik and flaticon subscriptions. Review collected by and hosted on G2.com.

Ashrafujjaman B.

CEO & Project Manager

Small-Business (50 or fewer emp.)

8/14/2022

"A great site for Graphics Resource"

5/5

What do you like best about Freepik?

What I like most about Freepik is the collection of graphics resources. The quality is really appriciated. One of the best things is one can download free resources from here. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

Firstly the pricing is quite high. Otherwise, everything is working very smoothly. If they add a more flexible price plan for all types of users then it will be great. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

3/31/2022

"All-in-one destination for Graphic designers"

5/5

What do you like best about Freepik?

Freepik is the one-stop destination for all design element requirements like photos, icons, vectors, illustrations, PSDs, and much more. It has a wide library of free elements and the pricing for the premium features is also reasonable and affordable as compared to other stock websites, and genuinely I love the quality offered at this price. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

The PSD files available on the website are very limited if you are dependent on Adobe Photoshop software but if you have knowledge of Adobe Illustrator then you can find a lot of AI files on this website for your projects. The other factor is Freepik does not support videos on their website, so I recommend adding this new section of videos. Review collected by and hosted on G2.com.

Recommendations to others considering Freepik:

Freepik is a wonderful website that provides free design elements without any royalty fee, this is something hard to find as other stock media providers charge tons of money which can be harsh for the business if you are just starting. Review collected by and hosted on G2.com.

What problems is Freepik solving and how is that benefiting you?

In my opinion, Freepik is a powerful website as it never fails to surprise me by always providing the right set of design elements that help me in crafting designs for Marketing team. It saves my time as I don't have to start my projects from scratch because I always find useful content on my fingertips and I simply download, edit, and use it. Review collected by and hosted on G2.com.

Prasad K.

Head of Marketing

Small-Business (50 or fewer emp.)

3/11/2022

"Freepik is one of the best websites for PSD, Vectors, Icons and free photos. Best site for designers"

4/5

What do you like best about Freepik?

Unlimited Vectors and PSD

Useful photos for websites

Mort importantly the collections are the best.

These resources make a designer's life a lot easy and more comfortable. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

The download limit for users. Non-registered users can't download more than 3 images.

Open file format could be consistent. Sometimes it is PSD, ESP, and AI. It is a little challenging to work on various file formats.

Every time a user has to set filters. It is a repetitive task.

If we can have an option to save the search preferences. It would save time and make users' life easy. Review collected by and hosted on G2.com.

Recommendations to others considering Freepik:

Please provide consistent file formats (PSD, EPS or AI)

Have an option to save search preference (Photos, Free and Horizontal)

Increase the free download limit per day Review collected by and hosted on G2.com.

What problems is Freepik solving and how is that benefiting you?

Designs in PSD, EPS, and AI format are great to help social media work.

photos and icons are useful for website design works.

Open files are the best as it allows us to choose the element we need instead of the whole design. Review collected by and hosted on G2.com.

Jan-Paul B.

Small-Business (50 or fewer emp.)

5/23/2022

"For your everyday vector and illustration needs."

5/5

What do you like best about Freepik?

What I like best about Freepik is that it has a very large collection of free images. It also has a wide variety of categories, so you can find the perfect image for your project. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

There is nothing that I dislike about Freepik. I love how easy it is to find and use images. The search bar makes it simple to find what I need and the filters make it even easier. The quality of the images is amazing, too. Review collected by and hosted on G2.com.

Recommendations to others considering Freepik:

When I found out about Freepik it changed my life, which has a lot of free images that you can use in any of your projects. Review collected by and hosted on G2.com.

What problems is Freepik solving and how is that benefiting you?

If you want to download a certain image from the site and use it on your website or even in an email campaign, then all you have to do is right-click on it and save it to your computer. Once you save the image, then you can use it however you want! Review collected by and hosted on G2.com.

Parwinder K.

UI/UX Designer

Small-Business (50 or fewer emp.)

2/17/2022

"Best Website for every designer and a freelancer"

4.5/5

What do you like best about Freepik?

1) The Best thing about Freepik is this website has free images, vectors, PSDs, and Icons.

2) There are 4 categorised filters where you can switch in between while searching for an image.

3) You can also switch from All to Free and Premium stocks.

4) Pricing is very genuine and worth switching from Free to Premium Membership. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

We can not compare this with Shutterstock but according to me on Freepik there can be more Premium stock footage and graphics like Shutterstock. Free Version is quite good but Premium Version doesn't have the stock like it describes the Word Premium. Download Vector graphics is limited per day even if you logged in with your account in the free version. Review collected by and hosted on G2.com.

Recommendations to others considering Freepik:

Definitely want to recommend to the people who don't want to spend too much money on Most Premium websites like Shutterstock, Stock etc. Review collected by and hosted on G2.com.

What problems is Freepik solving and how is that benefiting you?

I have access to millions of free vectors and images stocks. I am using this website since 2015 and still, this is my best choice for looking for Stock footage and vector graphics. I haven't realised yet whether I should switch to the Premium version or not because the free version is completely able to fulfil all the design-related requirements. Review collected by and hosted on G2.com.

Monali T.

Graphic Designer

Small-Business (50 or fewer emp.)

3/24/2022

"Great tool for free vectors and other design elements"

5/5

What do you like best about Freepik?

Shopify is an e-commerce platform that allows anyone to set up an online store and sell their products. Merchants, as well as regular individuals, can sell their products online easily using Shopify.

You can create an e-commerce website backed by powerful tools that help you find customers, drive sales, and manage your day-to-day activities. What I loved the most about Shopify is that it's empowering independent business owners everywhere. Review collected by and hosted on G2.com.

What do you dislike about Freepik?

The issue is with their premium subscription, I even canceled my auto-renew but somehow they cut the monthly charges with my credit card details which I used during the first payment. Review collected by and hosted on G2.com.

Recommendations to others considering Freepik:

Freepik is an amazing central library for design inspiration that would help improve the quality of content that gets posted on social media. Definitely worth considering. Review collected by and hosted on G2.com.

What problems is Freepik solving and how is that benefiting you?

While I design any creative, it helps me to find everything I might need from vectors to backgrounds and icons in a single website. The quality of the content is very impressive and you can edit PSD and Illustrator designs as required and use it, that saves my time and improve my creativity and bring new ideas. Review collected by and hosted on G2.com.