--- title: Foundry ABM Reviews meta\_title: 'Foundry ABM Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 206 reviews by the users' company size, role or industry to find out how Foundry ABM works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 206 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Account-Based Marketing url: https://www.g2.com/categories/account-based-marketing --- ### Foundry ABM Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users highlight the **ease of use** of Foundry ABM, facilitating seamless integration and efficient campaign management. [(3 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680132&qs=pros-and-cons#reviews) Users highlight the **seamless integrations** of Foundry ABM, enhancing alignment and improving marketing and sales collaboration. [(3 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1681730&qs=pros-and-cons#reviews) Users find that Foundry ABM greatly enhances **sales efficiency** by targeting high-value accounts with personalized strategies. [(3 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680007&qs=pros-and-cons#reviews) Users value the **robust analytics** of Foundry ABM, enabling effective targeting and strategy refinement through real-time insights. [(2 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1679943&qs=pros-and-cons#reviews) Users appreciate the **precision in audience targeting** of Foundry ABM, enhancing personalized campaigns and improving engagement. [(2 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680022&qs=pros-and-cons#reviews) Users find the **complex features** of Foundry ABM lead to a steep learning curve that complicates onboarding. [(2 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=2291936&qs=pros-and-cons#reviews) Users find the **steep learning curve** of Foundry ABM challenging, making onboarding and navigation initially overwhelming. [(2 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1679996&qs=pros-and-cons#reviews) Users find **difficult learning** due to the steep learning curve and complex navigation of Foundry ABM. [(2 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680165&qs=pros-and-cons#reviews) Users find the **inadequate reporting** of Foundry ABM limits insights, necessitating extra effort for meaningful data extraction. [(2 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=2291873&qs=pros-and-cons#reviews) Users feel the **insufficient insights** from Foundry ABM hinder effective analysis and complicate data extraction processes. [(2 mentions)](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=2291655&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Foundry ABM ##### 1. Ease of Use Users highlight the **ease of use** of Foundry ABM, facilitating seamless integration and efficient campaign management. [ See 3 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680132&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Identifying high-value accounts early" What do you like about Foundry ABM? What stands out most about Foundry ABM is its ability to pinpoint high-value accounts using real-time intent data. This means our team spends less tim ![Vinit J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vinit J.") VJ Vinit J. Small-Business (50 or fewer emp.) 4.0/5 "Seamless Integration and Proactive Support Elevate ABM Experience" What do you like about Foundry ABM? The way Foundry's ABM software integrates with multiple sales channel in a short span helps create a repetitive funnel easier and faster. It is very e ##### 2. Integrations Users highlight the **seamless integrations** of Foundry ABM, enhancing alignment and improving marketing and sales collaboration. [ See 3 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1681730&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Identifying high-value accounts early" What do you like about Foundry ABM? What stands out most about Foundry ABM is its ability to pinpoint high-value accounts using real-time intent data. This means our team spends less tim ![Vinit J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vinit J.") VJ Vinit J. Small-Business (50 or fewer emp.) 4.0/5 "Seamless Integration and Proactive Support Elevate ABM Experience" What do you like about Foundry ABM? The way Foundry's ABM software integrates with multiple sales channel in a short span helps create a repetitive funnel easier and faster. It is very e ##### 3. Sales Efficiency Users find that Foundry ABM greatly enhances **sales efficiency** by targeting high-value accounts with personalized strategies. [ See 3 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680007&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Identifying high-value accounts early" What do you like about Foundry ABM? What stands out most about Foundry ABM is its ability to pinpoint high-value accounts using real-time intent data. This means our team spends less tim ![Vinit J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vinit J.") VJ Vinit J. Small-Business (50 or fewer emp.) 4.0/5 "Seamless Integration and Proactive Support Elevate ABM Experience" What do you like about Foundry ABM? The way Foundry's ABM software integrates with multiple sales channel in a short span helps create a repetitive funnel easier and faster. It is very e ##### 4. Analytics Users value the **robust analytics** of Foundry ABM, enabling effective targeting and strategy refinement through real-time insights. [ See 2 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1679943&qs=pros-and-cons#reviews) See Related User Reviews ![Vinit J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vinit J.") VJ Vinit J. Small-Business (50 or fewer emp.) 4.0/5 "Seamless Integration and Proactive Support Elevate ABM Experience" What do you like about Foundry ABM? The way Foundry's ABM software integrates with multiple sales channel in a short span helps create a repetitive funnel easier and faster. It is very e ![Toniya T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Toniya T.") TT Toniya T. Mid-Market (51-1000 emp.) 5.0/5 "Effective for Targeted Campaigns, But Takes Time to Master" What do you like about Foundry ABM? Foundry ABM proves to be highly effective when it comes to targeting high-value accounts through personalized campaigns. The platform offers robust da ##### 5. Audience Targeting Users appreciate the **precision in audience targeting** of Foundry ABM, enhancing personalized campaigns and improving engagement. [ See 2 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680022&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") I Verified User Mid-Market (51-1000 emp.) 4.0/5 "Very helpful" What do you like about Foundry ABM? I like Foundry ABM for its precision and ability to create highly targeted, personalized campaigns. It aligns marketing and sales, boosts engagement, ![Sanket B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sanket B.") SB Sanket B. Small-Business (50 or fewer emp.) 4.5/5 "It was a good experience" What do you like about Foundry ABM? I can tell you that Foundry ABM offers a comprehensive suite of account-based marketing tools that can help businesses target and engage their key acc ### 5 Cons or Disadvantages of Foundry ABM ##### 1. Complex Features Users find the **complex features** of Foundry ABM lead to a steep learning curve that complicates onboarding. [ See 2 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=2291936&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Identifying high-value accounts early" What do you dislike about Foundry ABM? While Foundry ABM is powerful, it has a relatively steep learning curve — especially for teams new to account-based marketing. Some features and workf ![Toniya T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Toniya T.") TT Toniya T. Mid-Market (51-1000 emp.) 5.0/5 "Effective for Targeted Campaigns, But Takes Time to Master" What do you dislike about Foundry ABM? Foundry ABM can initially feel overwhelming due to its steep learning curve and somewhat complex navigation. I’ve found that the reporting features so ##### 2. Complexity Users find the **steep learning curve** of Foundry ABM challenging, making onboarding and navigation initially overwhelming. [ See 2 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1679996&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Identifying high-value accounts early" What do you dislike about Foundry ABM? While Foundry ABM is powerful, it has a relatively steep learning curve — especially for teams new to account-based marketing. Some features and workf ![Toniya T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Toniya T.") TT Toniya T. Mid-Market (51-1000 emp.) 5.0/5 "Effective for Targeted Campaigns, But Takes Time to Master" What do you dislike about Foundry ABM? Foundry ABM can initially feel overwhelming due to its steep learning curve and somewhat complex navigation. I’ve found that the reporting features so ##### 3. Difficult Learning Users find **difficult learning** due to the steep learning curve and complex navigation of Foundry ABM. [ See 2 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=1680165&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "Identifying high-value accounts early" What do you dislike about Foundry ABM? While Foundry ABM is powerful, it has a relatively steep learning curve — especially for teams new to account-based marketing. Some features and workf ![Toniya T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Toniya T.") TT Toniya T. Mid-Market (51-1000 emp.) 5.0/5 "Effective for Targeted Campaigns, But Takes Time to Master" What do you dislike about Foundry ABM? Foundry ABM can initially feel overwhelming due to its steep learning curve and somewhat complex navigation. I’ve found that the reporting features so ##### 4. Inadequate Reporting Users find the **inadequate reporting** of Foundry ABM limits insights, necessitating extra effort for meaningful data extraction. [ See 2 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=2291873&qs=pros-and-cons#reviews) See Related User Reviews ![Vinit J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vinit J.") VJ Vinit J. Small-Business (50 or fewer emp.) 4.0/5 "Seamless Integration and Proactive Support Elevate ABM Experience" What do you dislike about Foundry ABM? In terms of the analytics provided by the Foundry ABM tool, I think it can be a bit more detailed and include a broader set of information than the ex ![Toniya T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Toniya T.") TT Toniya T. Mid-Market (51-1000 emp.) 5.0/5 "Effective for Targeted Campaigns, But Takes Time to Master" What do you dislike about Foundry ABM? Foundry ABM can initially feel overwhelming due to its steep learning curve and somewhat complex navigation. I’ve found that the reporting features so ##### 5. Insufficient Insights Users feel the **insufficient insights** from Foundry ABM hinder effective analysis and complicate data extraction processes. [ See 2 mentions ](https://www.g2.com/products/foundry-abm/reviews?filters%5Bsentiment_snippet%5D=2291655&qs=pros-and-cons#reviews) See Related User Reviews ![Vinit J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vinit J.") VJ Vinit J. Small-Business (50 or fewer emp.) 4.0/5 "Seamless Integration and Proactive Support Elevate ABM Experience" What do you dislike about Foundry ABM? In terms of the analytics provided by the Foundry ABM tool, I think it can be a bit more detailed and include a broader set of information than the ex ![Toniya T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Toniya T.") TT Toniya T. Mid-Market (51-1000 emp.) 5.0/5 "Effective for Targeted Campaigns, But Takes Time to Master" What do you dislike about Foundry ABM? Foundry ABM can initially feel overwhelming due to its steep learning curve and somewhat complex navigation. I’ve found that the reporting features so ## Top-Rated Alternatives [ ![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One") Demandbase One 4.4/5(1,988) ](https://www.g2.com/products/demandbase-one/reviews) [ ![6sense Revenue Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/fd24a8ac8ec0dd713165578a8ce5c51e/6sense-revenue-marketing.svg "6sense Revenue Marketing") 6sense Revenue Marketing 4.2/5(1,482) ](https://www.g2.com/products/6sense-revenue-marketing/reviews) [ ![AdRoll ABM (Formerly RollWorks)](https://images.g2crowd.com/uploads/product/hd_favicon/d15a21bfa97d8fb029e52a795cd47823/adroll-abm-formerly-rollworks.svg "AdRoll ABM (Formerly RollWorks)") AdRoll ABM (Formerly RollWorks) 4.3/5(655) ](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) [ View All Alternatives ](https://www.g2.com/products/foundry-abm/competitors/alternatives) ![Jairo C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jairo C.") JC Jairo C. Consultor de Diseño Web, SEO y Marketing Small-Business (50 or fewer emp.) 9/11/2024 "A true All-in one ROI Increasing Tool for Marketers" 5/5 What do you like best about Foundry ABM? The fact that it integrates seamlessly with multiple common tools in the market is definitely a win. Aside from that, I love all in-house features, such as lead gen and cold email campaigns. The reporting is also great! Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? None that I can think of. Maybe, the product layout/dashboard could be improved a bit. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? Buiding a successful sales funnel and campaigns. This really helped me path my clients lifecycle. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Manufacturing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Manufacturing") UM Verified User in Manufacturing Mid-Market (51-1000 emp.) 9/18/2024 "Friendly and easy!" 4/5 What do you like best about Foundry ABM? The platform is easy to use, with only a few hours you can understand the tools. Userfriendly 10/10. The integrations with several platforms are a plus and safer for managing your pipeline and lead generation. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? The report generation at the beginning was slow and difficult, but the service desk helped me. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? It is an all-in-one platform designed to optimize campaign management, handle generated leads, and manage the sales pipeline. It offers advanced tools for marketing automation, lead tracking, and data analysis, making it easier to effectively manage the entire sales process from lead generation to final conversion. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Tania Janneth D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tania Janneth D.") TD Tania Janneth D. International Account Executive Mid-Market (51-1000 emp.) 9/19/2024 "So much space for creativity" 4/5 What do you like best about Foundry ABM? I think it is very user friendly and enjoy that it cna be merged with several other apps. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? the interface colors can be kind of tiring to my eyes. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? Keeping everything in one place, I continue to discover everything that can be merged with it. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Ryan T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ryan T.") RT Ryan T. Business Development Manager - Government Services Small-Business (50 or fewer emp.) 9/17/2024 "Foundry ABM" 5/5 What do you like best about Foundry ABM? Very user friendly, it's such a simple and amazing program to use. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? Nothing really, it has Tremendous impacted a lot of people in a positive way. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? Solving analytics and doing analysis have been pivotal for me. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Enterprise (\> 1000 emp.) 9/10/2024 "Comparisons between current product and competitors" 4.5/5 What do you like best about Foundry ABM? Comprehensive overview of various software and it's easy to use. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? Feels a little surface level at times and it would be nice if more info could be collected and updated. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? Foundry is helping my customers to compare the value of my product vs competitors Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Higher Education](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Higher Education") UH Verified User in Higher Education Enterprise (\> 1000 emp.) 9/9/2024 "Good training experience" 4/5 What do you like best about Foundry ABM? Required to do sompany training and compared to others this was more engaging. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? It took a little while to get things going and figure out the platform. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? Meeting a training requirement for my professon. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Steven T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Steven T.") ST Steven T. Demand Generation Leader Mid-Market (51-1000 emp.) 6/17/2021 "ABM ads platform + Intent tracking" 4/5 What do you like best about Foundry ABM? I like Triblio's ability to do omnichannel (Social, ads, email, website personalization, live chat, etc.) engagement experience orchestration all from one platform. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? Some of the integrations are a little janky, but our CSM team made them all go away, so having a good Triblio team on your side is important to make sure you are taken care of at all times. Review collected by and hosted on G2.com. Recommendations to others considering Foundry ABM: Talk to other companies and your friends who use/have used Triblio; ask them for their opinions, comparisons to other ABM platforms, and talk to Triblio directly to see if your needs are a good fit for the tool. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? I am using Triblio to serve my audience the right message at the right time. Also allowing our sales team have the insight to know which accounts are the best to go after based on intent and engagement activities. Review collected by and hosted on G2.com. Show More 5/11/2023 Current UserValidated ReviewerIncentivizedSource: G2 invite WR Whitney R. Director of Digital Marketing Enterprise (\> 1000 emp.) 3/20/2023 "Great ABM platform" 3.5/5 What do you like best about Foundry ABM? I love how easy it was to set up the integrations to our other platforms. Many companies say the setup process is easy, but this truly was. We also like the many options of integrations available. The power of the orchestrations and the level of intent data are what sold us on the platform; both have proved to be great tools. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? While you can integrate with many platforms, the customization of those integrations could be better, but this is actively changing since we became customers. I would love to see a customer advisory board as they develop new features/capabilities. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? We needed a platform to show us a full picture of our target accounts; by complete picture, we mean reading CRM and MAP data. We needed a system to help us take action on the accounts in both platforms. This would allow us to focus better on the accounts sales and marketing are working on and help us identify new accounts that weren't in our pipeline. We also needed a solution to help us look at the pipeline attribution to our ABM efforts. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Nadia D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nadia D.") ND Nadia D. Sr. Director of Revenue Marketing and Marketing Operations Mid-Market (51-1000 emp.) 3/14/2023 "Most agile and powerful ABM tool available for integrated marketing campaigns" 5/5 What do you like best about Foundry ABM? I love how able this platform is. It is not just a tool to flash some banner ads to accounts of interest. It is also not the tool that linearly progresses accounts from one marketing tactic silo (banner ads for 30 days) to another (add them to a MAP campaign). Instead, it allows reaching and engaging accounts through multiple channels and tactics at the same time in the best traditions of a true orchestration. It comes with website personalization (no need to buy another tool for that) and a powerful reporting module that integrates with Salesforce beautifully. Sales Enablement is easy to set up and makes sense to the sales team (talk about driving adoption and change management!). Thanks to a very competent and responsive CSM team, I have had nothing but success with Triblio implementation. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? While I love a very rapid and aggressive roadmap Ithat Triblio is on (kudos to the product people!) it would be super helpful to have updated documentation for some features that have outdated docs with older screenshots. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? We are in a very niched space that requires a very well-defined ABM approach. Our solution is relevant to a smaller subset of the people in the industry we are targeting, so to reach these people effectively, we need to be able to find them across various web channels when they are in the market. Triblio has robust intent data to identify in-market accounts, so we can segment our target list well and only spend dollars on the accounts ready to talk to us. We can then personalize not just the ads served to them but our website pages to continue the conversation omnichannel style. We love the fact that Triblio integrates with most of our tech stack tools, so whether it is MAP or CRM or Sales email tools - we collect all of the engagement reporting in one place. Triblio helps us get the entire company on the same page in terms of who we should go after and whether or not we see them responding to our campaigns. Review collected by and hosted on G2.com. Show More 1/28/2025 Current UserValidated ReviewerSource: Organic ![Krisztián F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krisztián F.") KF Krisztián F. Senior ABM/Demand Generation Campaign Manager - EMEA & ANZ Enterprise (\> 1000 emp.) 3/7/2023 "Really cool orchestration capabilities" 4/5 What do you like best about Foundry ABM? It is pretty comrehensive with its ABM capabilities, including audience building, display ad campaign management and last but not least, orchestration. Orchestrations may be the coolest of the capabilities as it really allows you to build cross-platform journeys that span across different tactics, channels and tools (if you have the integrations set up right of course). We start using it last year and is still so much more to offer than what we leverage today. Highly recommended for any ABM/demand gen team. Review collected by and hosted on G2.com. What do you dislike about Foundry ABM? We had some bumps with customer success support in the very beginning but since then that has been smoothed out and our current CSM is simply awesome to work with. Review collected by and hosted on G2.com. What problems is Foundry ABM solving and how is that benefiting you? It helps us build more meaningful audiences through intent data and through display ads and orchestrations it allows us to directly engage and activate those audiences, let it be a known or anonymous. We are a revenue marketing team so we're constantly looking to expand our known audience and Triblio helps a ton with our reach into anonymous audiences and converting them into known. That is the foundation for us to properly activate accounts and generate opportunities for our Sales organization. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ##### Categories on G2 [Sales Intelligence](https://www.g2.com/categories/sales-intelligence)[Account Data Management](https://www.g2.com/categories/account-data-management)[Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers) [Sales Intelligence](https://www.g2.com/categories/sales-intelligence)[Account Data Management](https://www.g2.com/categories/account-data-management)[Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers)[Account-Based Analytics](https://www.g2.com/categories/account-based-analytics)[Account-Based Orchestration Platforms](https://www.g2.com/categories/account-based-orchestration-platforms)[Account-Based Web and Content Experiences](https://www.g2.com/categories/account-based-web-and-content-experiences)[Content Experience Platforms](https://www.g2.com/categories/content-experience-platforms)[Account-Based Advertising](https://www.g2.com/categories/account-based-advertising) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What do data integration engineers and ETL developers actually trust when they need a reliable on-premise platform that will not let pipelines fail silently during critical batch windows?](https://www.g2.com/discussions/what-do-data-integration-engineers-and-etl-developers-actually-trust-when-they-need-a-reliable-on-premise-platform-that-will-not-let-pipelines-fail-silently-during-critical-batch-windows)[What's the best owned media software for brands that want to control their audience instead of renting it on social?](https://www.g2.com/discussions/what-s-the-best-owned-media-software-for-brands-that-want-to-control-their-audience-instead-of-renting-it-on-social)[Which field sales software hiring platforms automate interview scheduling and reduce manager time on recruiting?](https://www.g2.com/discussions/which-field-sales-software-hiring-platforms-automate-interview-scheduling-and-reduce-manager-time-on-recruiting) [Best-rated experience management service for tech companies](https://www.g2.com/discussions/best-rated-experience-management-service-for-tech-companies)[What are the best tools for analyzing marketing performance](https://www.g2.com/discussions/what-are-the-best-tools-for-analyzing-marketing-performance)[Pros and Cons Details](https://www.g2.com/products/foundry-abm/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)