[ Fortis Reviews ](https://www.g2.com/products/fortis-fortis/reviews) [ Fortis Reviews ](https://www.g2.com/products/fortis-fortis/reviews) # Fortis Features ##### ## Merchandising/Marketing (7) Storefront Design Tools Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience Product Visualization Ability to display and manage photos, 3D views, videos etc for each product Recommendations / Personalization Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc Promotions and Discounts Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes. Shopping Cart Abandonment Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart. Product Reviews Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products SEO Provides tools to drive traffic to pages via organic search Show More ##### ## Product Catalog (5) Content Management Ability to add/update products, product pricing, product information and other content included on eCommerce site. Product Configuration Ability to all users select options to configure the product or select product options. For example, color, size, etc. Product Search and Filtering Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting Intangible Products Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc. Discount Management Track products that are for sale at a reduced price or part of coupon promotions Show More ##### ## Order Process (18) Checkout Process Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts. Shipping Options Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies. Tax Display and Processing Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions. Payment Processing Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. Order Management Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time. Returns / Refunds Functionality to allow users to process returns/refunds either via self service or contacting customer service. Retail Inventory Management Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process Multi-Channel Fulfillment Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up. Returns Management Track and facilitate returns of products sold Order Processing Send / receive, process, and execute orders Order Fulfillment Manage the process of receiving, preparing, and delivering orders for goods/products Purchase Order Management Create, send, and track purchase orders and their statuses Backorder Management Manage customer orders that cannot be filled immediately due to out-of-stock items Special Order Management Manage special order requested by a customer Payment Options Offers multiple online payment options such as credit card, Paypal, gift cards, mobile payments, and more Sales Order Management An order generated by a seller to a customer, containing details about products or services Purchase Order Management Create, send, and track purchase orders and their statuses Credit Card Processing Accept and process credit card transactions Show More ##### ## Multi-Channel Support (11) Omnichannel Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel. Mobile Features that enable customers to easily to shop for products using a mobile device. Social Commerce Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform. Customer Service Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support. Store Locator Enable customers to locate and navigate to physical locations by zip code, city or GPS 3rd-Party Store Integration Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels B2B Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. Multi-Store Manage multiple teams and operations from a central location Point of Sale (POS) Integration Integrates with point of sale (POS) systems Social Media Integration Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Mobile Commerce Show More ##### ## Platform (33) APIs System provides well documented API's that can be used to integrate to any 3rd Party or internal system. Customization Product provides tools to customize web store front, business process, etc. to meet unique business needs. Integrations to Add-on Tools Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software. User Management Enables customers to update their own user information, settings and preferences. Reporting / Analytics Provides standard and ad-hoc reporting ability to meet business requirements Security Software provides appropriate tools and certifications to protect against fraud and malicious attacks Multi-Channel Management Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels Admin Access Rights Provides ability to control editing rights by product category, geography etc. Test-to-Product Migration Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site Internationalization Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation Cross Browser Support Enables store or site to provide the same user experience in all browsers and browser versions. Performance and Reliability Software performs well and runs with minimal unscheduled downtime Mobile Access Access software remotely via mobile devices SEO Management Optimize and manage the search engine optimization efforts for a website or digital content Shipping Management Manage and track orders being shipped to customers Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Catalog Management Create and manage digital catalog of products/services with their details, specifications, and price Website Management Built-in website builder or integration with third-party site Promotions Management Design, communicate, and distribute incentives to perform a specific action Reviews Management Track and monitor reviews of products or services eCommerce Management Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products Price/Margin Management Track and manage the profit margin between the cost of a product and its selling price. Application Management Track, manage and store the applications of potential future members, customers or candidates Product Data Management Capture, organize and track product-specific data and information in a centralized location Template Management Create, save, and re-purpose templates for emails, forms, etc. Multi-Channel Management Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels Invoice Management Captures invoice data and maintains comprehensive records for auditing and reporting purposes Workflow Management Create, design and manage workflows for repetitive tasks Warehouse Management Manage and track operations and inventory within warehouses Sales Tax Management Calculation of consumption tax imposed on the sale of goods/services Customer Management Store and organize information about customers and previous interactions Communication Management Manage and track all internal and external communication conducted via calls, email, text, or chat Data Security Protect sensitive data for digital privacy Show More ##### ## POS (7) Credit Card Payments Processes credit card payments either within the platform or using an outside processing company. Barcode Scanning Allows users to scan barcodes to obtain pricing and item information when checking out a customer. Hardware Integration Allows users to connect the software with outside hardware such as cash drawers, credit card readers, barcode scanners, and more. Price Adjustments Applies adjustments such as bulk discounts, sale discounts, buy one get one free or other offers to item prices during checkout. Receipts Provides receipts to customers after their purchase by printing them, sending them via SMS or email, or provides the ability to refuse a receipt. Electronic Payments Electronically collect payments for goods or services Accounting Integration Integrate with a third-party accounting system Show More ##### ## Marketing (2) Loyalty Programs Provides customers with discounts or other rewards for being frequent patrons or attacts lapsed customers back with deals or coupons. Email Marketing Uses email to send marketing material to customers such as coupons, special offers, and more. Show More ##### ## Administration (21) Inventory Management Tracks inventory in real time as purchases are made so users are aware of the need to restock. Employee Management Schedules employees, tracks productivity, and allows for multiple user profiles. Reporting Provides users with reporting on key data such as sales, inventory, revenue, and more. E-commerce Integration Connects with an online store to either track inventory sold online or process online payments. Electronic Signature Digitally sign online documents Pricing Management Tool used to determine accurate pricing and product eligibility for borrowers Gift Card Management Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus Sales Tax Management Calculation of consumption tax imposed on the sale of goods/services Receipt Management Upload, track, and submit receipts in a central database Promotions Management Design, communicate, and distribute incentives to perform a specific action Retail Management Manage sales in retail stores Commission Management Tracking, calculating, and paying commissions and earnings to employees Purchase Order Management Create, send, and track purchase orders and their statuses Order Management Manage and track customer orders for goods, investments, or any other purchases eCommerce Management Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products Price/Margin Management Track and manage the profit margin between the cost of a product and its selling price. Stock Management Manage the buying, selling, and holding of stocks Cash Management Process of managing an organization's cash resources, including cash on hand, investments, and bank account balances Returns Management Track and facilitate returns of products sold Discount Management Track products that are for sale at a reduced price or part of coupon promotions Retail Inventory Management Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process Show More ##### ## Loyalty Experience (6) Loyalty Engine Provides a loyalty engine that can configure different types of loyalty programs to reward customers for specific purchases, actions, or behaviors. Rewards Offers a flexible and customizable reward system. Membership Segments customers into tiers or membership groups. Personalization Personalizes messaging and rewards based on a customer's profile, purchase history, membership status, etc. Gamification Provides gamified features such as badges, achievements, and leaderboards. Loyalty Cards Includes tools for managing and designing branded physical or digital loyalty cards. Show More ##### ## Loyalty Platform (14) Communication Tools Provides built-in messaging tools to communicate with loyalty program members via email, SMS, and/or push notifications. Customer Relationship Management (CRM) Allows users to view and manage customer profiles within the platform. Loyalty Analytics Offers comprehensive analytics to track ROI and engagement with the loyalty program. Localization Supports multiple languages and currencies. Integrations Integrates with other marketing and commerce software such as CRM, ERP, point-of-sale (POS) systems, or e-commerce platforms. Gift Card Management Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus Membership Management Database of members to track personal information of individuals and families Discount Management Track products that are for sale at a reduced price or part of coupon promotions Survey/Poll Management Create and administer polls and surveys Rewards Management Strategize and implement rewards for returning customers, employees and other members Promotions Management Design, communicate, and distribute incentives to perform a specific action eCommerce Management Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Communication Management Manage and track all internal and external communication conducted via calls, email, text, or chat Show More ##### ## Headless Commerce (5) Decoupling Ability to disconnect the front office from the back office of an e-commerce platform REST APIs Provide APIs that allow for interaction with RESTful web services Data Orchestration Capture and manage data from multiple sources and syncronize it with the front end and back end Customization Allows developers to customize the platform using multiple programming languages Extensibility Include prebuilt integrations with multiple systems such as ERP and CRM Show More ##### ## Generative AI (3) AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. Generative AI Use AI to generate content in the form of text, images, videos, etc. Show More ##### ## Agentic AI - Loyalty Management (4) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Show More ##### ## Agentic AI - E-Commerce Platforms (7) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Accounting Integration Integrate with a third-party accounting system Show More ##### ## Additional Functionality (119) Inventory Control Monitor product stock levels AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Reordering Accept and track repeat orders Bulk Ordering Accept and track orders with multiple items Multi-Currency Manage and handle various international currencies Customer Accounts Record customer information, purchase history, and other notes Multi-Location Manage and support multiple locations Reporting & Statistics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Drag & Drop Assemble applications and processes by dragging over and arranging pre-built components Shopping Cart Checkout of online store Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Data Synchronization Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency Order Tracking Track orders throughout the fulfillment process Email Marketing Create and send email blasts/campaigns Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Loyalty Program Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Multi-Channel Marketing Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Templates Sample files or documents that could be customized as needed or used as is Customizable Templates Pre-designed layouts that can be customized to match preferences and requirements Inventory Tracking Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items Customizable Branding Add customized logos and colors to align with company branding CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Kitting Group and package individual but related items as one package set Customer Touchpoints Identify specific interactions between customers and brands Customer Segmentation Process of dividing customers into groups based on common characteristics Web/Mobile App Development Create/edit commerce applications for mobile devices and/or web Product Catalog Present a catalog of inventory that customers can view Inventory Optimization Maintain and control the stock level of inventory De-Coupled Front & Back Ends Separate front and back end platforms to make coding changes without affecting user experience Customer Database A collection of customer information such as contact details, demographics, previous interactions, etc. Activity Tracking Track and document all activities across devices, networks, and other systems Conversion Tracking Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Search/Filter Search and filter data across systems to locate required information by entering keywords or certain criteria Access Controls/Permissions Define levels of authorization for access to specific files or systems Barcode/Ticket Scanning Scan barcodes to ensure accurate pricing and label tracking Product Configurator Customize the specifications of a finished product to meet the particular needs of a customer Data Import/Export Import and export data to and from software applications Inventory Auditing Cross-checking financial records with physical inventory counts and records Quotes/Estimates Generate quotes or estimates for customers Customer History Access previous interactions or concerns to maintain customer relationships Invoice Creation Create invoices from scratch or have recurring invoices For Small Businesses Designed for small businesses Abandoned Cart Saver Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout Sales Trend Analysis Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. Data Import/Export Import and export data to and from software applications Check Printing Print paychecks issued to confirm payment of wages or salary Price Optimization Track factors that affect pricing and adjust prices accordingly to increase sales Online Store Builder Includes functionalities for creating custom eCommerce websites Customizable Fields Customize data fields to support various needs and use cases Categorization/Grouping Organize and group data or items based on various criteria Reporting & Statistics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Inventory Optimization Maintain and control the stock level of inventory Shopping Cart Checkout of online store Customizable Reports Alter the layout and content of reports Sales Reports Reports specific to sales analysis for trends and strategies Credit Card Processing Accept and process credit card transactions AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Multi-Location Manage and support multiple locations Mobile App Access the system via a mobile application Generative AI Use AI to generate content in the form of text, images, videos, etc. Automatic Backup Data is backed up automatically to prevent data loss Label Printing Process of printing custom labels through various methods. Point of Sale (POS) Accept and process customer payments for products or services using hardware and software Multi-Currency Manage and handle various international currencies Self Service Portal Online portal through which end users can access the system, manage tasks, or obtain information CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Restaurant POS Use the built-in point of sale or POS integration to streamline administrative and accounting operations across restaurants Access Controls/Permissions Define levels of authorization for access to specific files or systems Inventory Tracking Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items Customer Accounts Record customer information, purchase history, and other notes For iPad Devices Operate/access software on iPad Devices SSL Security Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access Clock In/Out Track employees' arrival and departure timings for payroll purposes Transaction History Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period Sales Trend Analysis Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities API Application programming interface that allows for integration with other systems/databases Real-Time Data Receive data and information in real time For Retail For Retail Stores Offline Access Ability of websites, web applications, or mobile applications to function without an active internet connection Customer Database A collection of customer information such as contact details, demographics, previous interactions, etc. Payment Processing Accept, record, and reconcile financial transactions Barcode Recognition The ability to identify a barcode on or within an image or packaging Real-Time Updates Receive system updates as soon as any changes are made Customer History Access previous interactions or concerns to maintain customer relationships Billing & Invoicing Create, manage, and send invoices or bills to customers Ordering Automation Automate order processes to improve operational efficiency in fulfillment, shipping, and more Retail POS For retailers Product Catalog Present a catalog of inventory that customers can view Inventory Replenishment Track stock count levels to manage product reordering Returns Tracking See what items have been returned Data Synchronization Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency Touch Screen Interactivity between software and users by touching areas on the screen of display devices Customizable Templates Pre-designed layouts that can be customized to match preferences and requirements AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Transaction History Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period SMS Marketing Send promotional campaigns or transactional messages via text messages Referral Tracking Log and store the source of contacts/leads Customizable Branding Add customized logos and colors to align with company branding Customer Surveys Tool to send questionnaires to customers to gauge feedback Member Portal Online gateway through which members can access/update personal information Campaign Planning Plan and strategize marketing campaigns Client Portal Private online space that lets businesses securely share documents and provide information access to clients Loyalty Program Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Email Marketing Create and send email blasts/campaigns Customer History Access previous interactions or concerns to maintain customer relationships Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Performance Metrics A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Multi-Campaign Manage multiple campaigns in one system Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product Customer Profiles Record customer information, purchase history, and other notes Social Promotion Market event via social media tools Customer Segmentation Process of dividing customers into groups based on common characteristics Customer Database A collection of customer information such as contact details, demographics, previous interactions, etc. API Application programming interface that allows for integration with other systems/databases Point of Sale (POS) Accept and process customer payments for products or services using hardware and software Generative AI Use AI to generate content in the form of text, images, videos, etc. Multi-Channel Marketing Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Customer Activity Tracking A report showing what actions customers perform Show More ## Top-Rated Alternatives [ ![Square Point of Sale](https://images.g2crowd.com/uploads/product/hd_favicon/2c901b8fb8dbe0415be49cb1f6e20a46/square-point-of-sale.svg "Square Point of Sale") Square Point of Sale 4.6/5(1,211) ](https://www.g2.com/products/square-point-of-sale/reviews) [ ![Shopify POS](https://images.g2crowd.com/uploads/product/hd_favicon/82b95df2e9c6cb59fd5f8a0e6c72b620/shopify-shopify-pos.svg "Shopify POS") Shopify POS 4.4/5(368) ](https://www.g2.com/products/shopify-shopify-pos/reviews) [ ![Shopify](https://images.g2crowd.com/uploads/product/hd_favicon/35dd8dc3f84d1a799e31ceacd386b12e/shopify.svg "Shopify") Shopify 4.4/5(5,127) ](https://www.g2.com/products/shopify/reviews) [ View All Alternatives ](https://www.g2.com/products/fortis-fortis/competitors/alternatives) ## Technology Glossary Features View full feature definition View definitions of the features and discover new technology terms. [View Glossary](/glossary) [Checkout Process](/glossary/checkout-process-definition) The checkout process how a customer goes through to finalize a purchase when shopping online. Learn the checkout process and best practices to follow. [Intangible Products](/glossary/intangible-products-definition) Intangible products refer to company offerings that are not physical in nature. 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