AB

Anthony B.

Group Head Data Analytics: CDAO

Enterprise (> 1000 emp.)

8/31/2022

"Solid Research Provider: useful mainly in vendor evaluations"

3.5/5

What do you like best about Forrester?

They have comprehensive high level best practices and leverage mostly secondary research . Their products are good for high level vendor comparisons. Review collected by and hosted on G2.com.

What do you dislike about Forrester?

They use reports and summaries that are overly simplistic and lack depth especially when proceeding to executing a strategy or initiative . Review collected by and hosted on G2.com.

What problems is Forrester solving and how is that benefiting you?

Forrester provides a solid service in their wave studies which are helpful for rfps and vendor selection . By consolidating content ,from their clients mostly, they provide a service that helps in decision making. They use their research to generate analyst inquiries . Their analysts are quite knowledgeable as observers in the space but a reminder that they are not current practitioners so the firm will still have to navigate all of the operational details as Forrester is not an implementation partner or a consulting firm they are an info source . Review collected by and hosted on G2.com.

HB

Himanshu B.

Junior Manager

Small-Business (50 or fewer emp.)

2/27/2023

"Generic"

4/5

What do you like best about Forrester?

Insights provided based on the customer feedback Review collected by and hosted on G2.com.

What do you dislike about Forrester?

Nothing in major. It is a great area to explore and get knowledge. Review collected by and hosted on G2.com.

WH

Will H.

CEO & CoFounder

Small-Business (50 or fewer emp.)

12/1/2022

"Great Analytics on Markets"

4/5

What do you like best about Forrester?

We use the insights in order to make data-driven decisions in the accounts that we manage. Size of the market, customer behavior in categories, and effects on digital, specifically eCommerce. Review collected by and hosted on G2.com.

What do you dislike about Forrester?

I'd like to see more reporting on marketplaces like Amazon and Walmart Review collected by and hosted on G2.com.

MC

Matthew C.

Director, Consumer & Market Intelligence

Mid-Market (51-1000 emp.)

1/2/2023

"Highly recommend Forrester"

4.5/5

What do you like best about Forrester?

Forrester provides valuable analysis across a variety of industries that my team leverages for customer and market intelligence. Review collected by and hosted on G2.com.

What do you dislike about Forrester?

The articles are sometimes not in-depth enough to provide relevant insights and trends for direct marketers. Review collected by and hosted on G2.com.

UM

Verified User in Management Consulting

Enterprise (> 1000 emp.)

4/23/2022

"Forrester"

5/5

What do you like best about Forrester?

The technology reports and sectoral analysis reports are quite insightful. They propose frameworks on emerging technologies such as AI, 5G, cybersecurity among others Review collected by and hosted on G2.com.

What do you dislike about Forrester?

At times i find the depth of analysis lesser compared to Garntner. Also the vendor reviews are not that accurate, for e.g. they rated Deloiite pretty low on AI maturity which is not true Review collected by and hosted on G2.com.

AB

Arthur B.

Sr. Director External Communications

5/17/2021

"Director, Analyst Relations"

5/5

What do you like best about Forrester?

The account team's customer service support and post-sales support. Review collected by and hosted on G2.com.

What do you dislike about Forrester?

The lack of extensive coverage of newer technologies. Review collected by and hosted on G2.com.

MM

Mac M.

Quality Scientist / Continuous Improvement / Business Process Mgmt. / Technology Analyst

Small-Business (50 or fewer emp.)

7/31/2020

"Solid Comprehensive Research Services."

3.5/5

What do you like best about Forrester?

The review portfolio was very comprehensive. The 15-page report not only did field research, recommended platforms but also stated references for the research.

The study was over Governance, Risk, and Compliance platforms which were used in choosing solutions in this area. We continued to reference the material in reviewing other needs for our company.

Another area we used Forrester's services was evaluating how to define metrics around our IT competency to better manage portfolio performance. At the time we had a simplistic approach to managing incoming demand for IT services. We used Forresters studies to develop a new strategy in aligning demand to business strategy. Review collected by and hosted on G2.com.

What do you dislike about Forrester?

The only miss here was, we didn't enroll in follow up studies. In this area, there was much new and emerging software at the time and had switched between multiple vendors and services. At the time we were looking for a bit more context that was a little more relevant to our business.

The comparatives covered a broad spectrum of industries. Some industry context or perspective would have also helped because not all industries have the same needs. Review collected by and hosted on G2.com.

Recommendations to others considering Forrester:

There are a lot of research companies emerging in this space. Forrester is an established company that should be considered as part of a set for market research on a topic.

For deeper dives into particular industry solutions, I would seek to complement Forrester's research.

The part of Forrester we used was market research services which were not delivered as part of software at the time. The service received was a portfolio in document/pdf form.

We conducted the research over 5 years ago but find the content still relative today in the area of Governance, Risk, and Compliance platforms. Which gives us trust in the research that was delivered. Review collected by and hosted on G2.com.

What problems is Forrester solving and how is that benefiting you?

We were evaluating governance, risk, and compliance platform capabilities to see if it was a good fit for our current needs. We also wanted to determine if this was an area worthy of pursuing based on risk profiles for the next 5 to 10 years.

We received enough information to determine there were other priorities needed to be served first and that we would need to return back to this area in the future. Review collected by and hosted on G2.com.

UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/30/2020

"Validity, Credibility, Objectivity, Unbiased; Data & Research-backed"

5/5

What do you like best about Forrester?

Forester thoroughly analyzes and researches everything from IT to Marketing, to eComm to Digital transformation. I rely on their expertise and have acquired an immense amount of accurate knowledge about a particular trend or industry. Forrester stays true to its principles around customer obsession & the age of the customer and using this to help businesses prosper and adapt their strategies to meet the constant changes based on customer insights. Review collected by and hosted on G2.com.

What do you dislike about Forrester?

Certain studies they conduct could be simpler to grasp and understand. I appreciate the diligence put in every study or white paper, but it’s very time-consuming. But I do like the key takeaways and overview they provide. Review collected by and hosted on G2.com.

Recommendations to others considering Forrester:

If you want unbiased, accurate, and up to date research, Forrester will check all those boxes. Review collected by and hosted on G2.com.

What problems is Forrester solving and how is that benefiting you?

I’ve used their research to help inform and educate not only myself but both my current customers as well as prospective customers. When I share a trend they need to pay attention to, it’s helps it’s coming from a credible source. Review collected by and hosted on G2.com.

CB

Charity B.

Mid-Market (51-1000 emp.)

1/26/2018

"It a great company to use"

5/5

Describe the project or task Forrester helped with:

It help me stay on budget and gives me information I need Review collected by and hosted on G2.com.

What do you like best about Forrester?

It a fast easy company to use and get to know how to use Review collected by and hosted on G2.com.

PI

Verified User in Internet

Mid-Market (51-1000 emp.)

1/26/2018

"Great for market trends and research"

4.5/5

Describe the project or task Forrester helped with:

We used Forrester to research upcoming market trends and industry hot spots for our 2018 product roadmap. Review collected by and hosted on G2.com.

What do you like best about Forrester?

I like that Forrester gives summaries of the information they have learned, so that we have guidance on key takeaways. Review collected by and hosted on G2.com.