--- title: Force24 Reviews meta_title: 'Force24 Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 214 reviews by the users' company size, role or industry to find out how Force24 works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 214 scale: '5' date_modified: '2026-07-17' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Force24 Reviews **Vendor:** Force24 **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.4/5.0 **Total Reviews:** 214 ## About Force24 When every moment matters and every minute counts, master marketing automation with Force24. ## Force24 Pros & Cons **What users like:** - Users appreciate the **seamless automation** of Force24, which enhances campaign efficiency and simplifies marketing efforts greatly. (3 reviews) - Users appreciate the **easy setup** of Force24, finding it straightforward to manage and launch campaigns effectively. (3 reviews) - Users appreciate the **seamless automation** and intuitive campaign management of Force24, enhancing their marketing efficiency significantly. (3 reviews) - Users commend Force24 for its **automation efficiency** , simplifying marketing campaigns and saving valuable time for the team. (2 reviews) - Users value the **seamless automation features** of Force24, enhancing campaign efficiency and customer targeting. (2 reviews) - Users appreciate the **ease of use** of Force24, facilitating effective marketing automation and campaign management effortlessly. (2 reviews) - Easy Implementation (2 reviews) - Email Sending (2 reviews) - Intuitive (2 reviews) - Journey Management (2 reviews) **What users dislike:** - Users experience **integration issues** with Force24, especially when connecting to less common third-party tools and slow implementations. (2 reviews) - Users find the **learning curve steep** for Force24, particularly with its complex interface and advanced features. (2 reviews) - Users face challenges with **limited integrations** , especially when trying to connect to less common third-party tools. (2 reviews) - Users find Force24's performance **slow** when handling large contact lists and integrating new features. (2 reviews) - Users find the **limited customization** in reporting to be restrictive and not suited to all needs. (1 reviews) - Navigation Difficulty (1 reviews) - Navigation Issues (1 reviews) - Not Intuitive (1 reviews) - Workflow Issues (1 reviews) ## Force24 Reviews ### 1. F24 review **Rating:** 5.0/5.0 stars **Reviewed by:** Ellie W. | Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Force24?** The platform is very customizable with many features allowing me to tailor my emails in many ways. The instanst help from the chat box is very helpful when i have any questions, **What do you dislike about Force24?** Not being able to add text over images and not being able to delay a campaign once it has started. **What problems is Force24 solving and how is that benefiting you?** the reports from our campaign have shown us who is interested in our emails and what style our audience prefer and what information on an email is successful. **Official Response from Jess Cheung:** > Hi Ellie, thank you for your kind review and feedback. We hope we can continuously deliver value to you and your team. ### 2. Force24 are an outstanding company to work with. **Rating:** 5.0/5.0 stars **Reviewed by:** Marketing I. | m, Mid-Market (51-1000 emp.) **Reviewed Date:** March 30, 2021 **What do you like best about Force24?** They are so efficient and quick in supporting all your marketing plans, particularly automation in customer journeys. **What do you dislike about Force24?** Nothing springs to mind because no matter how small your question is, they are there to advise and resolve any problem you may have. **Recommendations to others considering Force24:** Force24 is an outstanding marketing automation company to work with. They are so helpful in every aspect of using the system and are constantly recommending new ways of becoming more efficient. As soon as we switched to Force24, our open rates; clickthroughs, and website visits increased hugely. They want to see your company succeed and are very friendly whenever you need their help. **What problems is Force24 solving and how is that benefiting you?** When we brought in our data to Force24, our engagement increased massively and we were able to become smarter with are communications. They encouraged us to use customer journeys and the benefits of this meant we could target new customers quickly and establish our relationships better. **Official Response from Sam Duggan:** > Thanks a lot for the review! Glad you're enjoying working with our wonderful team :-) ### 3. Always an easy interaction **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Glass, Ceramics & Concrete | Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2020 **What do you like best about Force24?** The usability of the platform is incredibly simple, meaning you don't need hours of training or anything extensive. Your account manager is always available, and the online chat facility with one of their staff makes any questions straightforward. **What do you dislike about Force24?** Honestly, there's actually very little to dislike ,it could talk in a slightly more live fashion with our CRM, but to manage, it's only quick data uploads. **Recommendations to others considering Force24:** It's definitely worth the cost. **What problems is Force24 solving and how is that benefiting you?** Essentially, ensuring that enquiries that our team wouldn't always connect with, are still contacted by the business **Official Response from Sam Duggan:** > Hi Jonathan, thanks ever so much for taking the time to drop us a review here, means a lot! Sorry for the delay in responding, I've only just seen you can do this! Glad you're getting value out of our platform and the support the guys provide, nice to hear that it's being well received! Noted down your feedback on the bits you raised too. Cheers, Sam. ### 4. Nicely designed UI, easy on the eyes and easy to use & great journey manager! **Rating:** 4.0/5.0 stars **Reviewed by:** Jess B. | Digital Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Force24?** - The journey manager - so straight forward! So easy to build a very complex campaign, and quickly. - The extent you can go to to personalise for campaigns is amazing. - Ability to view all performance stats in one place. - Yet to be able to maximise on this but the rating of contacts is cool - look forward to embracing this more with more activity in future! **What do you dislike about Force24?** - The template builder doesn't always render perfectly, takes some getting used to/fiddling around to get it right. - There are a lot of snippets stored on accounts as well as your own branded ones, & despite the tagging etc. it can be hard to locate snippets easily depending on what you need. - The dropdown/summary of journeys always displays in a confused order, and changes every time you refresh/re-open. Can sometimes cause concern that a journey is working correctly if in doubt, takes a minute to assess its progress. - Data upload can be really slow - even with smaller files of 5k contacts (mainly stuck queuing or validating). - As a business we have 2 accounts, it would be cool to be able to view these within 1 login - or switching accounts within the same login (imagining similar to GA, different views for different sites). **Recommendations to others considering Force24:** - Take time to get to know the order of the processes required to get data uploaded/in to lists for campaigns - depending on what you've used before, it can take a bit of getting used to. - Set up as many master templates as you can for re-use, with appropriate labelling conventions - and keep the account templates as minimum/organised as possible, it can get crowded! - If your data is in good condition before integration/upload (ie well completed data with a lot of detail), you'll be in a great position to maximise on the product, if not, it could be limited. **What problems is Force24 solving and how is that benefiting you?** - Time efficiency; compared to our previous practise, running campaigns is far more effortless with F24. - Simplification of complex campaigns; we can set up substantial campaigns in minutes. - Ability to maintain and assess our email data all in one place. - Finally managing to run successful split tests on content - this was not as straight forward with our previous methods. **Official Response from Sam Duggan:** > Thanks for the honest review, Jess! Usability is a big part of our plan for the next 6 months, we want the platform to be able to be genuinely used by anyone off the street in just a few minutes of training! Glad you're enjoying some of the functionality, especially journey manager! <3 ### 5. Incredibly supportive customer support team! **Rating:** 5.0/5.0 stars **Reviewed by:** Rosie B. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2021 **What do you like best about Force24?** Force24's standout feature is their client success/support team. The team is always on hand to support and educate us to ensure that we're getting the full functionality of the platform, the team has even helped us integrate with our website to provide intuitive personalised automatic replies. From training sessions to round the clock support they're always there to help. **What do you dislike about Force24?** We are yet to discover any downsides to working with or using Force24 **Recommendations to others considering Force24:** I would highly recommend working with Force24, they bring a personal feel to an email automation platform. The features cover everything you'd need from an email automation platform but they go above and beyond in supporting you and your business's success. I couldn't fault them. **What problems is Force24 solving and how is that benefiting you?** Force24 allows us to provide large-scale personalised email automation - We use a number of features regularly, but the best is their automation journeys to create nurture tracks, increasing engagement with our subscribers, the ability to rule set has massively transformed our user experience. **Official Response from Sam Duggan:** > Thanks for the flawless review, Rosie! So glad you're feeling the love from our superstar customer success team! ### 6. Great tools backed up by the very best service **Rating:** 5.0/5.0 stars **Reviewed by:** Dom H. | Group Chief Executive Officer, Mid-Market (51-1000 emp.) **Reviewed Date:** March 11, 2021 **What do you like best about Force24?** The client onboarding process and ongoing support is genuinely the best I've experienced with a SaaS vendor. Force24 is a hugely powerful automation platform so it can take a while to get your head around. The can-do approach, willingness and patience of the team has made us firm advocates for this fabulous business. **What do you dislike about Force24?** So far, really nothing at all. The UI is well thought through, it connects to Salesforce and the visual customer journey mapping is easy to use. **Recommendations to others considering Force24:** There are lots of email marketing platforms out there, but I wanted and needed help in getting it set up so went with the business I felt I connected best with. From the very first sales engagement, through on-boarding they team literally knocked it out of the park. Post-implementation, the excellence continues. We're now in the hands of our success manager and the professional services team and they want our success as much as we do. **What problems is Force24 solving and how is that benefiting you?** We're automating some of our routine communications tasks using they journey mapping function which supports complex decision-based journeys and highly customisable emails and microsites using segmentable snippets. We're also using it to run non-automated multi-sequence email marketing programmes for our thought leadership programmes. We're getting response rates almost 2x higher than the previous system because we're able to build in such detailed decision trees. **Official Response from Sam Duggan:** > Hey Dom! Thanks a lot for taking the time to leave us a review, we really appreciate it. Glad you're succeeding with the platform and enjoying the support we offer. We really feel that's what sets us apart from our competition. Keep on smashing it! ### 7. Force24 review from a recruitment user to gain market knowledge and hot leads **Rating:** 4.5/5.0 stars **Reviewed by:** Jade S. | Senior Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about Force24?** The ability to see the opens, clicks etc on any mass mailing. Then we can gauge our data and take out any bad data for the future. The upsides of using Force24 is it is a platform that brings multiple different platforms into one saving time and also work prospects on an ongoing process not just hitting them the one time. Also really like the log in page for some reason - the pictures are nice. :) **What do you dislike about Force24?** Would like to add in more personalisation features. For example - company, education etc. Also if possible would like a added feature of template backgrounds to make the email look more exciting and not just typed information. Integrated Video would be handy as well so the user can watch the video in the email not click on a link and be taken elsewhere. This would build trust with the user. Then tips on how many times the video has been played and be able to collect that data so we can talk to those more warm candidates. One draw back on the system is that there is too many steps to deploy a message. I suggest a quick streamline add on to the platform which may benefit quick chains in the middle of the journey? The formatting on the emails are also not the best, some emails would come through with weird formatting and also a change in font. So to summarise my dislikes on this platform are the need for more personalisation, have the option for integrated video, **Recommendations to others considering Force24:** Good more market information, quick access to consumers and knowing your database. I would recommend it as a platform and also add it into my everyday work as a user of the system. I would recommend working on the journeys and the different routes it takes each receiver to gather more information and also make your own database. This is a great feature and better than any other on the market that I have tried. This is also a great platform as you can monitor other members on your team, their marketing journeys and access their analytics too. This provides a complete service when it comes to communication between different members of the company. It was handy for me to keep track of our progress using this system. I would recommend before using this platform to mail out to your lists - to do tester emails as this will be beneficial to make sure it is the right layout for the intended audience. All in all this was a easy platform to use and was a great addition to the team on working to bring in more leads and profiles to the team. **What problems is Force24 solving and how is that benefiting you?** A little bit harder to get hold of at the beginning but worth it after learning the ropes. Maybe some more help on journey set ups? A handy extra that would be added would be a grouped message. For example if you was going to talk to one sector but wanted to divide it into more senior and junior it would be handy to have them separate journeys that are grouped together. Benefits of using force24 is being able to get everything out to market in one platform as well. Instead of using multiple This would make it easier as a user to see and work on it more. **Official Response from Rory Groves:** > Hi Jade, great to see you are loving the platform as well as our array of lovely yorkshire images on the log in pages! Thanks so much for providing such detailed and thorough feedback on what you want to see in the platform. It's so helpful to get useful feedback from the people who are using it day in day out with a fresh pair of eyes on it. We've taken all your info on board and will look at getting this fed through to our dev team to implement. Cheers, Rory. ### 8. Force24 **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Building Materials | Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2021 **What do you like best about Force24?** Force24 offer very good customer support and features. **What do you dislike about Force24?** Often the campaigns have poor open rates compared to other systems I have used in the past. Also the click reports are not accurate and often show inacurate data which is not suitable for passing on for our sales teams to use. **What problems is Force24 solving and how is that benefiting you?** I dont think it has solved any problems for us. **Official Response from Jess Cheung:** > Hi there, thank you for your review. Glad you found the support helpful. In regards to open rates and accuracy of data, if you contact support via the intercom chat, we can investigate this for you. I hope you will continue to seek value with the platform and if you do need any additional support, please let your customer success manager know. We're here to help you every step of the way. =) thanks! Jess ### 9. My company National Friendly have been using Force 24 for almost three years. **Rating:** 3.5/5.0 stars **Reviewed by:** Kurt R. | PR & Corporate Partnerships Excecutive, Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2021 **What do you like best about Force24?** What I like best about Force 24 is the fact that I have my own account handler (Stephanie Smith) who is always a phone call away. Whether she is helping me with the set up of my email template, helping me to implement a strategy around the customer journey or helping my colleagues who are not as familiar with Force 24 with general queries. Stephanie is always quick to find a solution to any potential issue I could be faced with. Overall, Force 24 presents me with all the details I need in relation to my email campaigns and Stephanie feels like an extended member of my team. With her assistance I am always confident that my email campaigns will be a success and that our customers will successfully receive my email communication. **What do you dislike about Force24?** Force 24 isn't the simplest email management system to use, particularly when it comes to building the email templates. My business is unique in the sense that we don't tend to send out weekly email communications and for the most part our emails should be straightforward but for my colleagues who don't use the system as much as me find it rather complex and at times find it quite time consuming. **What problems is Force24 solving and how is that benefiting you?** As medium sized business, we are still trying to identify how often we should be emailing our customers, whether we need to be more straightforward in our approach and whether or not we are maximising Force 24 capabilities as an email management system. Recently, we brought this to the attention of Graham who has acted fast in providing us with solutions based upon how Force 24 can be flexible and adaptable to our business needs to ensure that our partnership remains useful and beneficial to my business and to our customers. **Official Response from Sam Duggan:** > Hi Kurt, thanks for taking the time out of your day to leave us an honest review. So nice to hear you're being well looked after by Steph and the team! Usability is something that's a big focus for us as a business at the moment, so thanks for your feedback on the email template builder - that's an initiative we can look into and put right on our side. Here's to many more years of excelling as a Forcer!! ### 10. Great platform with useful features and excellent customer service **Rating:** 4.0/5.0 stars **Reviewed by:** Tom B. | Digital Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** February 17, 2021 **What do you like best about Force24?** Quick responses regarding queries and questions and the ability to create automated journeys as well as an easy-to-use email builder and great analytics. The landing page builder is great and easy to use. All questions have been answered quickly by the Force24 team and the customer service has been excellent. **What do you dislike about Force24?** We have had issues with tests not working correctly and delayed sending. Would be great to have more email templates to work from. One issue is the removal of first name data from contacts that we were not able to do ourselves which would be useful going forward. We have also been having some issues with the templates and how they have been displaying in email clients which has been frustrating. This is an ongoing problem that we are looking to resolve. Would be nice to have more flexitibilty with the unsubscribe page. **Recommendations to others considering Force24:** I would highly recommend using force 24 to anyone looking for an easy-to-use email marketing and automation platform that has excellent features and outstanding customer service. **What problems is Force24 solving and how is that benefiting you?** Starting to add personalisation to our emails which is easily done using Force 24. Being able to easily build automated journeys and things like split tests. Easy to remove/add contacts to different lists and being able to build emails faster by using the content builder. Using the landing page builder is easy and we have been able to create newsletter sign up pages, brochure request pages where we have also set up an automated welcome journey for new subscribers which has beeen very useful and we have seen great results. We have also been working on a data cleanse which has been very useful in expanding our database whilst maintaining a good health score. **Official Response from Sam Duggan:** > Thanks a lot for taking the time to leave us a review (sorry we're late)! Glad you're enjoying the customer support from our wonderful CSM team! Have you managed to resolve the templates issue you've been seeing? ### 11. Flexible yet efficient solutions **Rating:** 4.5/5.0 stars **Reviewed by:** Kerri A. | marketing executive, Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2021 **What do you like best about Force24?** Force24 can be as flexible as you need them to be, and that flexibility is available throughout the year depending on business need. The F24 team is always available to help upgrade and improve the way we're working and you really get a sense that the team care as much for your company as you do - because of the upgrade F24 have made, we're now upgrading our side to provide us with not only a more secure way of working, but it allows even more flexibility and options for ways to work in the future. **What do you dislike about Force24?** The platform wasn't quite as get up and go as initially expected, however, with the provided support from my account managers at the time this was easy enough to resolve - they have always been available, and the wider team (such as developers) have always been available to help out or answer questions when I've struggled. **What problems is Force24 solving and how is that benefiting you?** Communicating to customers has become easier with Force24 and the company has been utilising the services for a long time because of this. We're also looking into new ways of working due to F24 and the benefits seem endless. **Official Response from Sam Duggan:** > Hi Kerri, thanks for taking the time to leave us a review, much appreciated! I'm glad you're finding it easier to communicate with customers since you started using Force24 - that's what it's all about after all! Thanks as well for the honest feedback on onboarding - that's something that we, as a business, are putting a lot of time and effort into at the moment to ensure we nail it! ### 12. Brand New Marketing Automation **Rating:** 4.0/5.0 stars **Reviewed by:** Suzanne A. | G, Mid-Market (51-1000 emp.) **Reviewed Date:** February 17, 2021 **What do you like best about Force24?** Force24 offers a sophisticated but straightforward concept and package of Marketing Automation to clients. They clearly have a wealth of expertise in this area, and do not diversify into too many areas, which makes them a specialist. The initial contact and stakeholder pitch for the business was enthusiastic and engaging. The pricing was on point, the product is solid. They felt like a good partner for our business in terms of size, location and proposition. We have a very thorough and competent Account manager who is in the detail. **What do you dislike about Force24?** The initial points of contact are not involved in the business to any significant degree beyond the initial engagement. In my experience, a common finding in many third party supplier arrangements, but disappointing given the selection of a smaller business. Things can take too long to be addressed on occasions, which results in frustration, but appreciating that neither party is perfect. Sometimes feels too cost orientated, given that we have essentially entered into a long term partnership having placed all of our marketing automation on their platform with plans to move more, and we won't be moving it away any time soon given the efforts/ cost and time involved. Would like the relationship to be more amicable & proactive in terms of reviews and strategy away from the day to day project delivery. **Recommendations to others considering Force24:** Ensure scoping is accurate from the outset, all businesses have complexities that are unforseen but it's important to articulate the detail. This ensures a greater degree of accuracy and more efficient delivery. It's a great product. **What problems is Force24 solving and how is that benefiting you?** Re- marketing - retention of Customers beyond first sale. Starting to see the benefits of customers returning it will take time for the volume to flush through. Prospect Marketing to completion - in progress Future projects for additional products and B2B. **Official Response from Sam Duggan:** > Hi Suzanne, first of all, thanks a lot for taking the time to leave us an honest review - we can't thank you enough. Secondly, we're glad to hear you're starting to see some success from the platform - and we're sure this will only accelerate now you're nailing the basics. I'll pass your feedback around things taking too long to be addressed on that's not acceptable in our eyes and we know how frustrating it can be to be left in the lurch - just waiting! I'll also speak to Thanks again and we wish you the best of success with Force24 moving forwards! ### 13. Brilliant journey manager **Rating:** 5.0/5.0 stars **Reviewed by:** Megan H. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** March 25, 2021 **What do you like best about Force24?** Force24 is a brilliant platform to upgrade your email marketing. The journey manager has allowed me to build simple sends for A/B testing through to complex journeys based on activity via the web tracking and form capture codes. The service from Force24 is fantastic. Quick response to one-off queries, regular catch-ups and full-service support with development and snippet requests. **What do you dislike about Force24?** Editing the snippets within the email template builder can be tricky – even more so on the microsite templates – and requires a lot of attention to detail with backgrounds, padding, copy spacing and display on mobile. You do get use to it, but when building a new template it could be smoother. **What problems is Force24 solving and how is that benefiting you?** Developing automated email journeys based on web activity, form capture and mapping fields to support our main campaign email marketing. **Official Response from Sam Duggan:** > Thanks for the review, Megan! Glad you're enjoying using the platform and specifically the journey manager and the free training and support we are proud to offer all our clients! Speak soon! ### 14. Force 24 has been most helpful with our email target marketing are seeing conversions with force 24. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2021 **What do you like best about Force24?** The ease of the platform. Very easy to navigate and use. **What do you dislike about Force24?** Not much, we are new to it and we are easily understanding. One drawback would be some people have unsubscribed but they are still receiving corresppondance so we have to manually remove them and delete them. **What problems is Force24 solving and how is that benefiting you?** We are seeing great customer engagement and customer activation. **Official Response from Sam Duggan:** > Thanks for taking the time to leave us a review! Much appreciated! ### 15. Effective and invaluable **Rating:** 4.5/5.0 stars **Reviewed by:** Katie W. | eCRM Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2021 **What do you like best about Force24?** The intercom team; they are always on hand to provide real-time training and to assist with the validation of journeys to ensure output is correct. I have been a user of Force24 for several years apart from a gap when i moved businesses. Since joing Forces again with MAB the portal has evolved massively with more functions than ever. A superb business and team to work with. **What do you dislike about Force24?** There is nothing to dislike with the portal, it does what it says it does and if there are any issues then with a moments notice they are fixed. **What problems is Force24 solving and how is that benefiting you?** Force24 is a key tool for us as it will remove manual communications and enable the business to be communicating with customers on a more personal level. Through this, we are confident that our repeat business will increase. **Official Response from Sam Duggan:** > Hey Katie, thanks so much for the stellar review! The feedback on the support team is much appreciated and I'll no doubt pass that back to them. Hopefully, by now you're starting to see some great results - here's to many more years being a Forcer! ### 16. Mailchimp who? Make Newsletter in minutes **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** October 01, 2021 **What do you like best about Force24?** In our first campaign with Force 24, we increased the sales of one of our products by 318% compared to an average sale week. The snippets make life so easy, and I can make quick updates in minutes. **What do you dislike about Force24?** Nothing- the team are amazing and quick to get back to any queries I have. **What problems is Force24 solving and how is that benefiting you?** Increased sales. More time to focus on content as the layout is so simple. **Official Response from Jess Cheung:** > Awesome review! Thank you so much for your kind words and we are astounded at some of the results you've achieved! Nice work there. =) Thanks, Jess ### 17. Good product, takes a while to learn but is effective **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2021 **What do you like best about Force24?** Once setup, it automatically syncs from our CRM to populate mailing lists within Force24 **What do you dislike about Force24?** It took quite a while to be properly set up with the sync working correctly. **What problems is Force24 solving and how is that benefiting you?** No problems anymore. Benefits are ease of marketing and we're starting to use the automation more. **Official Response from Jess Cheung:** > Thank you for your review. We appreciate your feedback and hope you will continue to gain more benefits from using the platform. If you do need any additional support, please feel free to reach out to support/ your CSM ### 18. Easy to use email, landing page journey builder **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Force24?** Email templates are quick and easy to create Journeys are simple to set up Very fast and responsive help chat system Easy to set up dynamic content in emails and landing pages to serve different content to different audiences **What do you dislike about Force24?** Difficult to automate audience segments Server issues occur occasionally making it difficult to to save work Emails can preview differently in the system compared to email systems such as Outlook **What problems is Force24 solving and how is that benefiting you?** Storing online files, we host our marketing collateral on Force24 to share online with our customers Bespoke landing pages for our different customers **Official Response from Jess Cheung:** > Thanks ever so much for taking the time to drop us a review here, means a lot! Glad you're getting value out of our platform and the support the guys provide, nice to hear that it's being well received! Noted down your feedback on the bits you raised too. Cheers, Jess ### 19. Simply the best service, little pricey but worth it for a tool you can easily use and adapt **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew L. | Managing Director/Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about Force24?** The support and flexibility. Support are always prompt friendly and very efficient, never had a bad experience and this means I can maximise the flexibility and configuration **What do you dislike about Force24?** Complexity but support really ease this, also I can't easily integrate my crm but this is a zapier limit rather than mine **Recommendations to others considering Force24:** Don't be put off by the price, the customisations possibilities and huge and support are truly amazing, best support desk I have ever used. UK based and respond within couple minutes with really useful solutions and ideas (office hours) **What problems is Force24 solving and how is that benefiting you?** Email marketing and automation, after trying everything from mailchimp to get response we found the perfect tool a couple of years ago in Force24 Not only is it a fantastic sales and marketing tool but really helping operationally too! **Official Response from Rory Groves:** > Hi Andrew, thanks for the fantastic review. We understand that complexity along with other issues can arise sometimes, hence why we offer our free unlimited training & support for life for all of customers such as yourself. Our door's always open for any issues you may have at any point, and it's great to see you making the most of it and singing our praises on it! Cheers, Rory. ### 20. Fantastic Customer Service **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 04, 2021 **What do you like best about Force24?** Always on hand to answer any questions we may have. And if the query is more technical they are quick to get you on a call with the right people to scope out a solution. **What do you dislike about Force24?** The email creation platform is a little clunky compared to something like MailChimp. And the landing page generator doesn't allow you to add your own stylesheets, only inline. But it's by no means a deal breaker as you quickly learn to adapt your skill set. **What problems is Force24 solving and how is that benefiting you?** Effective customer communication for all of our current and future events. **Official Response from Sam Duggan:** > Thanks for taking the time to leave us this review! We're always trying to improve the usability of the platform so we'll of course pass on your feedback to our tech team! Cheers for now, Sam. ### 21. A very comprehensive automation system **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Force24?** The support is fantastic, available 24/7 but mostly it's the seriously quick response times. **What do you dislike about Force24?** Sometimes the email templates can be a little clunky, with a bit of unnecessary code appearing every now and again which affects appearance. **What problems is Force24 solving and how is that benefiting you?** Being able to market to multiple lists and segment very finely. **Official Response from Jess Cheung:** > Thank you for your review and feedback. We really appreciate your comment. In regards to email templates, we are in the progress to offering more email templates and snippets so stay tuned to our product updates! If you can let our friendly support team know which template you see the unusual codes in, we'll be happy to resolve this for you. Thanks! Jess ### 22. Force24 use **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** October 27, 2021 **What do you like best about Force24?** Great design Easy to use Great support from the team at Force24 Image application easy **What do you dislike about Force24?** Sometimes the process to send stops and I need to reassign it **What problems is Force24 solving and how is that benefiting you?** Great design with engaging emails and help waiting in the wings should I need it **Official Response from Jess Cheung:** > Thank you so much for your review. We highly appreciate your comment. In regards to your feedback about campaign sending, if you can let our support team know via the intercom which campaign you see this sending issue, we will be happy to look resolve this for you. =) Thanks! Jess ### 23. Easy to use platform for all your email comms **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) **Reviewed Date:** November 19, 2021 **What do you like best about Force24?** User friendly interface. Integrated reporting. Great campaign testing suite. **What do you dislike about Force24?** Integrating data with third parties - Data segmentation is a bit confusing. **What problems is Force24 solving and how is that benefiting you?** Improved email delivery. Improved open / click through rates. **Official Response from Jess Cheung:** > Hi there, Thank you for your review. It's great to hear you've seen an improvement to your campaign overall! If you do need some extra help on integrating with 3rd party applications, please feel free to reach out to your dedicated customer success manager and we can explore how we can facilitate this for you. thanks! Jess ### 24. Force 24 Technical Review **Rating:** 3.5/5.0 stars **Reviewed by:** Conor C. | Web Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** August 06, 2021 **What do you like best about Force24?** The team at force 24 was very helpful. I've integrated our system with their API and their technical documentation was easy enough to understand, but the staff were always on hand in case I had any concerns. **What do you dislike about Force24?** There was an issue when uploading contacts via an excel sheet which their technical team needed to look at, and there wasn't much communication around this. I think communication around technical issues could be improved. **What problems is Force24 solving and how is that benefiting you?** Our marketing department can now produce email campaigns easily. **Official Response from Sam Duggan:** > Thanks for the honest feedback there, Conor. We'll definitely take that onboard and feedback - we're always trying to get better. Cheers, Sam. ### 25. Effective Marketing automation and helpful live chat **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Renewables & Environment | Mid-Market (51-1000 emp.) **Reviewed Date:** March 18, 2021 **What do you like best about Force24?** The email template builder offers a lot of options for allowing a bespoke approach to building templates. The ability to create 'snippets' (easily dropped-in components) allows for quick, easy and consistent email building. The addition of the HTML editor can really elevate templates too. If you're ever need help creating a design or figuring something out, F24's live chat function is a great tool. Any F24 representatives who have ever helped me have been really easy to talk and always knowledgeable of the system. I can't think of a time where they've not been able to resolve an issue, or at least explain why something may or may not work. **What do you dislike about Force24?** You can't always copy and paste prepared text from a word document as it includes 'invisible formatting. This can be solved with the 'text cleaner' tool F24 offer. **What problems is Force24 solving and how is that benefiting you?** It's offered the option of reporting for marketing campaigns and allowed us to analyse customer engagement, click through rates etc. **Official Response from Sam Duggan:** > Thanks a lot for the review! ### 26. Force24 has been really helpful and supportive. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2021 **What do you like best about Force24?** It is easy to communicate with the team. **What do you dislike about Force24?** The landing page was challenging to create at first. **Recommendations to others considering Force24:** Great for marketing. **What problems is Force24 solving and how is that benefiting you?** They are helping us to communicate with new and existing customers. **Official Response from Sam Duggan:** > Thanks for taking the time to leave us a review, we appreciate that a lot. I'd be inclined to agree with you on the microsite building aspect of the platform and definitely something we can improve! I'll be sure to pass that feedback on! Cheers, Sam ### 27. A different take on Marketing Automation **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** October 17, 2021 **What do you like best about Force24?** Most MA tools focus on workflows first, which works but often means sending campaigns to the wrong people. Force24 is data first, which means campaign segmentation comes first, then automation. This means better and more accurate distribution of emails. **What do you dislike about Force24?** Nothing really, the tool is excellent and my customers love it. **What problems is Force24 solving and how is that benefiting you?** Force24 is solving complex automation problems with large websites. By focusing on data segmentation and smart automation, this is majorly speeding up the collection of data and then remarketing efforts **Official Response from Jess Cheung:** > Thank you for your kind review. It's amazing to hear how much you've achieved with data segmentation and data collection! Keep up the good work with the campaigns! ### 28. Very good service & product **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.) **Reviewed Date:** October 21, 2021 **What do you like best about Force24?** It's easy to put emails together and segmenting data is very easy. **What do you dislike about Force24?** Occasionally, I find the layouts quite restricting unless I code them myself. **What problems is Force24 solving and how is that benefiting you?** We are segmenting data much more effectively, allowing us to send tailored emails to our customers. **Official Response from Jess Cheung:** > Thanks for your review and rating. Glad you are creating some great segmentation for campaigns. In regards to email layouts, we are in progress to offering more readily available templates so stay tuned to our product updates! If you need any help with getting the layouts you want, our friendly support team can help you via intercom chat! =D Thanks, Jess ### 29. First time using email automation - has taken away what used to be a very manual process ! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Mid-Market (51-1000 emp.) **Reviewed Date:** March 10, 2021 **What do you like best about Force24?** Before using Force 24, all of our email campaigns were very labour intensive and it was a very manual process. It does take some time to build your campaign but once live you then haven't got to set yourself reminders as the journey is built and it'll do it all for you. **What do you dislike about Force24?** Nothing i would say i disliked, it takes some time to get your head around the journey builder and depending on how large your campaign is, it can take time to set up your emails and build your microsites etc. but once it's done - you can then leave for Force 24 to send out your emails and add to marketing lists and send reminders etc. It would be easier if within the email templates, you could add things like bullet points without having to use a certain html code for them. **Recommendations to others considering Force24:** We looked at a few different email automation platforms before we decided on Force 24. We liked the functionality, we liked the user friendly platform and it integrates with our CRM. **What problems is Force24 solving and how is that benefiting you?** As previously mentioned, all of the emails we sent out previously had to be sent out manually and responses dealt with individually. With Force 24, you can upload your contact list - send out your emails and then in the journey builder give an action to those that engage with your emails. Has completely taken away the manual process of sending and responding to email campaigns. **Official Response from Sam Duggan:** > Thanks so much for the glowing review! ### 30. Super helpful customer service and a great platform **Rating:** 5.0/5.0 stars **Reviewed by:** Bryony W. | Account Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** August 04, 2021 **What do you like best about Force24?** The people who work here are so helpful and friendly. Training was set up immediately and I've used the instant chat feature quite a few times and someone has got back to me straight away. **What do you dislike about Force24?** There is a lot to take in. Maybe the different features could be split up slightly in training, to make easier to digest? **What problems is Force24 solving and how is that benefiting you?** Being able to create a newsletter with no marketing experience. The different features and customer service have really helped. **Official Response from Sam Duggan:** > Thanks for taking the time to leave us a review, Bryony! Great suggestion around the structure of the training sessions, too. I'll be sure to pass that back to our customer success team! Glad you're making use of the chat feature, too - that's what it's there for! ### 31. Solid tool for email marketing **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about Force24?** It's a super user friendly platform that you can navigate through easily. Setting up a new email journey is incredibly easy, allowing you to tailor it to your needs. If there are any issues or you have any questions regarding the platform, or even making a campaign better, their support and sales staff are super helpful. Another great feature is its dashboard function. It gives you a great overview of the performance of all of your campaigns, as well as allowing you to delve deeper and get a more in depth understanding of how each of your campaigns is performing. I also really rate their search functionality. **What do you dislike about Force24?** I think the way the user can access which contacts are in which campaigns could be better. It can sometimes be a tricky process to get a report on which campaigns certain contacts have received. This isn't a big issue though. **Recommendations to others considering Force24:** Use the support team available. They're great at helping you get the most out of the platform. **What problems is Force24 solving and how is that benefiting you?** I use force 24 for managing large data email campaigns. Using the product lets me fully customise the journey for each individual contact, allowing for better click through rates, sign-ups and responses. Since using the product, we've seen a big increase in leads and sales. We are also seeing a lot more engagement coming through to our website which is increasing sales through other areas of our business. Force 24 allows us to track this web activity and build relationships with target users who are interested in our services. **Official Response from Sam Duggan:** > Thanks for the honest feedback - I'd actually agree with you myself on the contact search function being able to be improved! I'll feed that back to our development team. ### 32. Best customer service out there! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about Force24?** The best thing about F24 is the support while using the platform. You're assigned an account manager who is always happy to jump on a call and explain things in more depth for you, but the integrated chat on the platform is amazing. I've never had to wait longer than 5 mins for a response. **What do you dislike about Force24?** Sometimes I find the platform isn't as user friendly as I'd like and there's a lot of hoops you have to jump through to complete some simple tasks. BUT, the support you get makes up for that because if you are unsure of how something works or you're wondering how to do something - you will receive a response quickly from the help desk on how to tackle / solve your query. **What problems is Force24 solving and how is that benefiting you?** Brand visibility/lead generation. We use intel from force24 journeys/campaigns to priorities lead lists and calls. We've generated two clients since November from our campaigns. **Official Response from Sam Duggan:** > Great to hear you're enjoying the support! Thanks for the review. ### 33. Fantastic Product and Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** mark z. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** June 09, 2021 **What do you like best about Force24?** The support and onboarding are first class and they work to a two-minute SLA. The system does everything it claimed to do and I am particularly impressed by the campaign journey manager and integration with the companies DMS. **What do you dislike about Force24?** Nothing so far it's delivering all of our objedctives. **What problems is Force24 solving and how is that benefiting you?** Improving 1st-time contact ratios via the business development centre and improving customer retention via journey manager. **Official Response from Sam Duggan:** > Thanks for the review, Mark! Glad you're happy with the platform and enjoying the journey manager. :-) ### 34. Excellent help available immediately when you need it! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.) **Reviewed Date:** June 18, 2021 **What do you like best about Force24?** The use of intercom to deal with questions and queries. I've never waited more than a few minutes for a response and always kept up to date with how an issue is being resolved. **What do you dislike about Force24?** Took a while to get set up initially, but now it's all done I love it! **Recommendations to others considering Force24:** One stop shop for all marketing. Excellent reporting. Great support from the Force 2 team. **What problems is Force24 solving and how is that benefiting you?** Solving how to manage our database and allow our subscribers to manager their own information. Huge benefits in terms of time saving and the reporting facilities are great. **Official Response from Sam Duggan:** > Thanks a lot for the review! Hope you've become more familiar with the platform and are starting to see some mega ROI! ### 35. Simple to use & support quickly when & where it's needed. **Rating:** 5.0/5.0 stars **Reviewed by:** Jack H. | I.T & Digital Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2021 **What do you like best about Force24?** The simplicity of the Force platform makes it so easy to manage our marketing material and campaigns! Thanks to the drag and drop interface, our team are more than comfortable building out templates and supporting campaigns. The biggest benefit for me would be the level of support available, should we stumble across difficulties within the platform, we have easy access to experts at Force who can diagnose the issue and recognize a solution quickly and effectively! **What do you dislike about Force24?** The only frustration currently would be around the snippets and enabling these to be replicated across microsites and email templates! What problems are you solving with the product? What benefits have you realized? The Force platform has enabled us to utilise segmentation across the various audiences we have over our range of brands. The senior team have immediately seen the value from this, with accurate lead scoring that enables our sales team to start hitting targets consistently! **What problems is Force24 solving and how is that benefiting you?** Communication between ourselves and customers has increased but has become more productive increasing in sales and a better standard of customer service. **Official Response from Sam Duggan:** > Hi Jack, thanks a lot for the review - appreciate you taking the time out to feedback. Glad you're making the most of the support available, that's what we're all about! It's also good to hear you're making use of the segmentation capabilities within the platform - a sure-fire way to ensure you're talking to the right people, at the right time, with the right message. Keep it up! ### 36. The system is easy to use and the love chat feature is a great help l **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** November 29, 2021 **What do you like best about Force24?** The journey manager makes it a very seamless process sending a range of campaigns **What do you dislike about Force24?** A lot of work goes into trying to get the email in a certain layout - not compatibility with my outlook account **What problems is Force24 solving and how is that benefiting you?** We are getting to send a range of campaigns at once without complications **Official Response from Jess Cheung:** > Hi there, Thank you for your kind review. We're glad to hear that you love some of our features in our platform and making some good use to create some strong performing campaigns. We look to continuously upgrade our platform to drive a better user experience for you. If you any need additional help with campaigns, please feel free to reach out to our support team or your CSM manager. Kind Regards, Jess ### 37. Great piece of software with excellent support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2021 **What do you like best about Force24?** F24's support is second to none. I've worked with a lot of providers over my career and support is always hit or miss. F24 hit it, without a doubt. **What do you dislike about Force24?** Works well for a marketer, but for a company-wide solution, it isn't as easy to work with. It does bolt on to Bullhorn but there are some limitations. **What problems is Force24 solving and how is that benefiting you?** Content delivery, automated follow-ups and gated content. ### 38. Easy to use with excellent support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Farming | Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2021 **What do you like best about Force24?** The overall clarity of the user interface is exactly what I need from a marketing automation platform. It's got the essential functionality that every business should be utilising. Every time I've come across a potential issue, the support team have always been incredibly quick to respond and help walk me through any problem I might have. **What do you dislike about Force24?** Not all features are available compared to some of the enterprise-level solutions but the team at Force24 is rolling out regular updates and bringing in additional functionality to bolster the toolkit. **What problems is Force24 solving and how is that benefiting you?** I've had a few minor teething problems migrating from a different platform but the Force24 team were always on hand to make any adjustments needed. It's helped me realise that our previous automation platform was lacking in critical areas and I can now better understand where some of my potential customers are falling out of the funnel. **Official Response from Sam Duggan:** > Thanks for the review guys! Much appreciated - glad to see you're enjoying using the platform. ### 39. Very good service **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 17, 2021 **What do you like best about Force24?** The friendly and attentive people who work with us and they are always up for answering our questions **What do you dislike about Force24?** Nothing, everything about the service is great **Recommendations to others considering Force24:** None **What problems is Force24 solving and how is that benefiting you?** Being able to analyse our analytics on the platform is great and using those to make our campaigns better **Official Response from Jess Cheung:** > Hi there, Thank you for your kind review. We're glad you are finding our support team helpful. Keep up the good work! We hope you continue to seek greater value from the platform. :) thx, Jess ### 40. Already Recommended! **Rating:** 4.0/5.0 stars **Reviewed by:** Meaghan C. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2021 **What do you like best about Force24?** We have not started using Force24 yet, but we were impressed with the flexibility in creating automation, and the ability to use our data from SF and unite with GA to create better messaging. **What do you dislike about Force24?** Not started using it yet - so not able to provide yet! **What problems is Force24 solving and how is that benefiting you?** We are looking to improve our very manual communications strategy and segment with speed and efficiency, looking to create better and more targeted comms. **Official Response from Sam Duggan:** > Thanks for the review, Meaghan! I'm sure you'll excel with Force24, bet you're looking forward to saving bags of time!! ### 41. A long, but successful journey! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Museums and Institutions | Mid-Market (51-1000 emp.) **Reviewed Date:** August 03, 2021 **What do you like best about Force24?** How user-friendly the platform is and the build options for templates **What do you dislike about Force24?** The ability to AB Test clearly and sometimes the complexities of Marketing Lists **Recommendations to others considering Force24:** Have all of your objectives ready and make sure there is a team structure. **What problems is Force24 solving and how is that benefiting you?** Sending dedicated, more tailored automated emails based on ticket purchases or interests. **Official Response from Sam Duggan:** > So great to hear you're starting to send more personalised, more targeted, and more effective emails as a result of becoming part of the family! Long may it continue. Thanks for the review! ### 42. Decent tool **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 28, 2021 **What do you like best about Force24?** The platforms user friendly interface is very easy to understand and pick up, as a new user I was able to get up to speed within what felt like a few hours from the first training session I sat down on. I could say I'm confident of teaching someone else the platform to a basic level. **What do you dislike about Force24?** More native integrations for the vast range of CRM platforms available in the market, considering the platform is an email marketing tool we manage a lot data for clients. More out of the box API's would only increase appeal for those looking at potentially moving to Force **What problems is Force24 solving and how is that benefiting you?** Whenever we encounter any frustrations, whether this be down to user error or the platform itself, we have the immediate availability and support of the Force team to ensure we are set on the correct path. The speed of response is vital in allowing us to continue to create and launch campaigns through the portal in such a fast moving industry. **Official Response from Sam Duggan:** > Thanks for the review! We like to think our platform is one of the easiest to use out there. Keep smashing it! ### 43. More than pays for itself! **Rating:** 5.0/5.0 stars **Reviewed by:** Katie D. | Business Development Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about Force24?** The visibility of data and the analytics. Also the ease of feeding leads into Pipedrive. We actually don't know what we would have done through lockdown with our limited resources without Force24. We actually signed up during the first lockdown and it genuinely has paid for itself. **What do you dislike about Force24?** We feel that some of the analytics could be more interactive, but this really is a very minor comment and certainly not an issue. **What problems is Force24 solving and how is that benefiting you?** We are a small sales and marketing team with limited resources. We are able to use Force24 to increase our visibility in the market place whilst also creating genuine warm leads. We are able to experiment with ease various campaign formulas to find the one that works best. **Official Response from Rory Groves:** > Hi Katie, thanks for the shining review! It's great to hear how much Force24 has benefitted you, especially in the turbulence of last year. We're so grateful to have been able to benefit companies such as yours to keep them afloat in what has been such a difficult time. Thanks for your feedback on the analytics, we've taken this on board and fed it through to our dev team! Cheers, Rory. ### 44. VERY HELPFUL, ALWAYS AVAILABLE FOR A LAST MINUTE TRAINING. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 04, 2021 **What do you like best about Force24?** CLIENT SERVICES ARE VERY GOOD AND AVAILABLE. THE PLATFORM IS INTUITIVE, EASY TO USE, AND WELL BUILD. **What do you dislike about Force24?** THE PLATFORM CAN SEEM COMPLEX WHEN YOU ARE NOT FAMILIAR WITH MARKETING TOOLS, BUT EVERYTHING IS QUITE EASY ONCE YOU HAVE YOUR MARKS. **What problems is Force24 solving and how is that benefiting you?** I PERSONALLY USED FORCE24 TO CREATE A TEMPLATE FOR A POTENTIAL NEW EXTERNAL NEWSLETTER. THANKS TO THE LARGE CHOICE OF ITEMS, TEMPLATE AND OPTIONS THE PLATFORM GIVES, WE HAVE CREATED A NICE LAYOUT THAT WE WILL SHARE SOON WITH OUR CLIENTS. **Official Response from Sam Duggan:** > Thanks a lot for taking the time out to leave us this review! Much appreciated! ### 45. Review of Force24 based on initial onboarding only **Rating:** 4.5/5.0 stars **Reviewed by:** James B. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2021 **What do you like best about Force24?** The people behind the software. Really fabulous team full of personality and experience . Their love of what they do shines though and (so far) has made the onboarding experience a joy. **What do you dislike about Force24?** Nothing yet. Very much looking forward to getting stuck in. **Recommendations to others considering Force24:** Consider the support you receive. If you prefer a person rather than a Chat Bot or FAQ I would suggest F24 could be the answer. **What problems is Force24 solving and how is that benefiting you?** Very much looking forward to creating automated email chains which will free up time to focus on larger strategy work. **Official Response from Sam Duggan:** > Thanks a lot for the review, James - great to hear you've had a smooth onboarding process. ### 46. Easy to use tools with incredible service **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2021 **What do you like best about Force24?** The ongoing support is easily Force24's biggest strength. Quick responses to questions and training/support on things that could help your way of working are a huge plus. Also very easy to pick up and get going. **What do you dislike about Force24?** The interface could be a bit more user-friendly and less clunky. At times similar things appear to be scattered around the place and occasionally things are delayed sending. Apart from that it's a solid piece of kit and gets the job done just fine. **What problems is Force24 solving and how is that benefiting you?** As a data business, being able to import very large quantities of data into marketing lists has helped a lot. **Official Response from Sam Duggan:** > Hello, thanks for taking the time out of your day to leave us a review! Glad you're benefiting from the ongoing training and support. We're continuing to work on the usability of the platform as a top priority, so hopefully, you and the team will start to see some improvements there in the near future! ### 47. Great **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2021 **What do you like best about Force24?** For me, I had no experience with marketing automation platforms prior to moving onto Force and was pleasantly surprised at how quickly I picked things up. The platform is very intuitive, with a drag and drop interface that ensures new users like me have very little difficulty picking things up. Should issues arise, there is a wealth of support available through Force with live support chat and helpdesk articles and videos to identify the issue and provide a solution. Having all this available as part of the service, with no additional support cost is a great selling point for the platform. **What do you dislike about Force24?** There were minor frustrations but nothing that I actively disliked. **What problems is Force24 solving and how is that benefiting you?** Ultimately, I’ve saved myself valuable time by automating these processes. Further to this, the quality of the leads has now allowed our consultants to target more relevant candidates, reducing wasted time and efforts for both parties. **Official Response from Sam Duggan:** > Glad you're enjoying the free training and support we offer all our clients! Keep on smashing it! ### 48. Great UK marketing automation solution **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) **Reviewed Date:** March 09, 2021 **What do you like best about Force24?** The support from the knowledgeable and professional UK based team **What do you dislike about Force24?** Nothing, the solution provides everything we were looking for **Recommendations to others considering Force24:** Shedule a demo and plan for integration with your CRM and ecommerce platform to unlock full potential. **What problems is Force24 solving and how is that benefiting you?** Before, we were using an off-the-shelf email marketing platform, but this didn't effectively allow us personalise communications and segment very easily for our complex needs. The Force 24 platform allows us to build automated journeys for trigger events with our in-house team in the "Journey Manager" app. We are also able to segment in real-time via the integration with our booking engine. **Official Response from Sam Duggan:** > Thanks for taking the time out of your day to leave us a review! ### 49. The entire team have been professional, receptive, and tentative to work around our business needs. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.) **Reviewed Date:** August 03, 2021 **What do you like best about Force24?** The drag and drop aspect of desiging emails. **What do you dislike about Force24?** Heavy onboarding session requires a lot of time (understandably) **What problems is Force24 solving and how is that benefiting you?** Email automation! Much better than any other provider. **Official Response from Sam Duggan:** > Thanks so much for taking the time to leave us this absolutely solid 10/10 review! We're working to streamline the onboarding - thanks for the feedback, we can definitely get better at that! Cheers, Sam ### 50. Definitely recommend if looking to outsource email marketing **Rating:** 4.0/5.0 stars **Reviewed by:** Laura N. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 27, 2020 **What do you like best about Force24?** Force24 are a really easy company to work with. From the initial presentation and proposal, all ideas were presented clearly. Since going live, we have good and prompt communication with our Account Manager. The portal is useful for generating reports related to all of the campaigns we are running. We have only been live a couple of months so it's early days but we are already generating a good number of leads from the campaigns. I would recommend Force24 for any company looking to outsource email marketing as part of a wider strategy for lead gen. We are now coming to the stage where we have sufficient data to be able to evaluate campaign results in order to make improvements and drive more leads at a lower acquisition cost. **What do you dislike about Force24?** There isn't anything in particular. I would recommend for new companies using F24 to go live with one campaign, get this working and then roll out subsequent campaigns. We went live with several at once which got a bit confusing at times. **What problems is Force24 solving and how is that benefiting you?** Force24 are helping us to drive leads at a lower acquisition cost as part of our wider lead gen strategy. They are helping us on the data side to understand which companies are most likely to engage with our comms and which are qualified leads. ## Force24 Discussions - [What is the best way to ensure my emails will appear properly on different devices?](https://www.g2.com/discussions/24717-what-is-the-best-way-to-ensure-my-emails-will-appear-properly-on-different-devices) - 1 comment, 2 upvotes - [How do I Provide Custom Fields to contacts?](https://www.g2.com/discussions/41392-how-do-i-provide-custom-fields-to-contacts) - 1 comment - [View Force24 pricing details and edition comparison](https://www.g2.com/products/force24/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-07-20+13%3A27%3A59+-0500&secure%5Bsession_id%5D=b65caf00-70f0-42dc-a902-d2bf42c94b48&secure%5Btoken%5D=30ce625455edde7ff2f9f6487a009eaeaaa357fd81a9c43b2234680594228596&format=llm_user) ## Force24 Integrations - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) - [Kinetic](https://www.g2.com/products/epicor-kinetic/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Force24 Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization **Page Customization** - Drag and Drop - Templates - Advanced Customization - Content Library **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Online Behavior Tracking - Automated Alerts and Tasks - CRM Lead Integration **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access **Page Optimization** - A/B Testing - Mobile Responsive - Web Analytics - SEO **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting **Integrations** - E-Commerce Integration - Email Marketing Integration - Domain Integration **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **Generative AI** - AI Text Generation **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics **Agentic AI - Landing Page Builders** - Cross-system Integration **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications ## Top Force24 Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,208 reviews) - [Dotdigital](https://www.g2.com/products/dotdigital/reviews) - 4.4/5.0 (1,196 reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,188 reviews)