Folloze was one of the key solutions that enabled our team to scale our ABM efforts beyond what we were able to accomplish alone. We leveraged Folloze at the top of funnel to improve personalization of our media campaigns, for demand generation creating highly personalized experiences for strategic accounts, and to support events with new engagement strategies, content, etc.

Folloze made this all (relatively) simple and straightforward - and with every release I saw increased simplification and new options for account-level engagement. Their team (from sales to CSM to technical support) were all incredibly responsive and engaged, and always open to feedback. Review collected by and hosted on G2.com.

There wasn't anything specific I disliked about Folloze. Review collected by and hosted on G2.com.

Easy/intuitive to self-manage, great customer service/support to set it up Review collected by and hosted on G2.com.

Would like to be able to have "free text fields" too Review collected by and hosted on G2.com.

The ability to scale personalized landing experiences quickly. Curated content for each landing experience is quite simple. Review collected by and hosted on G2.com.

Design parameters can be a bit limiting. Analytics can be thrown off by lack of IP address identification. Review collected by and hosted on G2.com.

being able to organize your assets and create as many categories as you want. It's like you get to create your own mini-website. Review collected by and hosted on G2.com.

not having more design options to have a slightly more appealing aesthetic. Review collected by and hosted on G2.com.

The ease of set up. For companies who are new to automated marketing this set up is a breeze. Review collected by and hosted on G2.com.

Sending Multiple Campaigns - data can be hard to read Review collected by and hosted on G2.com.

・Beautiful UI

・Easy to use

・Connected to marketing automation platform

・Comprehensive analytics for all marketers Review collected by and hosted on G2.com.

・Limited UI customization

・Mobile unfriendly Review collected by and hosted on G2.com.

Folloze was intuitive and the team is amazing at getting you ramped up! It was the missing piece to our ABM practice! Review collected by and hosted on G2.com.

Folloze personalization are amazing but can get complex. The greatest thing to support the complexity is the account manager we met with regularly. Review collected by and hosted on G2.com.

The ease and simplicity of the tool makes ABM and demand gen marketing a cinch. The receivers of the messaging are very receptive and continue to engage with our content as we update the boards. The best part is customizing boards with recipients logo and content tailored to needs. Review collected by and hosted on G2.com.

There is very little not to like about Folloze. We have had some issues syncing and utilizing Salesforce integrations. Some of the personalization options require a bit of effort; as updates are made to the tool, I have noticed more simplicity. Our Customer Success Manager has been great walking us through any issues though. Review collected by and hosted on G2.com.

I liked the click view insight it gives. Review collected by and hosted on G2.com.

There was nothing that I didn't like Review collected by and hosted on G2.com.