--- title: Fivetran Reviews meta\_title: 'Fivetran Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 828 reviews by the users' company size, role or industry to find out how Fivetran works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 828 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Cloud Data Integration url: https://www.g2.com/categories/cloud-data-integration ---

# Fivetran Reviews & Product Details

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Fivetran is the data foundation for AI. One platform moves, manages, and transforms data from every application, database, event stream, and file your business runs on into a governed foundation that analytics, operations, and AI can act on. Connectors deploy in minutes, run themselves, and adjust automatically when a source changes, so your data team spends its time building, not maintaining pipelines.

* * *

Product Website
Fivetran
Seller
[Fivetran](https://www.g2.com/sellers/fivetran)
Discussions
[Fivetran Community](https://www.g2.com/products/fivetran/discuss)
Languages Supported

English

Solution Type

All-in-One

Overview by
Javier Cruz Galera

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## Pricing

Pricing provided by Fivetran.

### Free Plan

Free

[
View More Pricing Information
](https://www.g2.com/products/fivetran/pricing)

## Fivetran Integrations
(44)

What do users say about integrations?

Verified by Fivetran

[

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Amazon Redshift

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Bloomreach

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Braze

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Databricks

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

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Dynamics 365 Sales

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Google Workspace

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HubSpot Sales Hub

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Klaviyo

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LaunchDarkly

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LinkedIn Ads Tracker

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Metabase

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Microsoft Fabric

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft SQL Server

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

MotherDuck

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NetSuite

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Notion

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Okta

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Pendo

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PostgreSQL

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Salesforce B2B Commerce

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Salesforce B2C Commerce

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SAP SuccessFactors HCM

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Shopify

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Snowflake

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zendesk for Customer Service

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Zoho CRM

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 ![Umesh .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Umesh .")
U

Umesh .

Data Engineer

Mid-Market (51-1000 emp.)

7/21/2026

"No-Code, Self-Monitoring Pipelines with Connectors That Just Work"

5/5

What do you like best about Fivetran?

What I appreciate most about Fivetran is that it's a no-code platform. During setup, there's no need to write custom logic for incremental loads, schema drift handling, or ingestion tuning — these are all pre-built and handled out of the box. Post-configuration, the platform is largely self-monitoring: silent failures are eliminated since you're automatically alerted when a source system goes down, and most of the pipeline runs without manual intervention. It also offers ready-made connectors for the majority of widely-used software tools, which significantly reduces integration overhead. Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

Pricing can become a significant concern, especially for high-volume source systems like Oracle, since Fivetran's consumption-based model (tied to monthly active rows) scales quickly as record counts grow — costs can feel disproportionate for large, transaction-heavy databases. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

We struggled with the engineering overhead of maintaining custom connectors — schema changes and API updates meant constant rework, with little visibility into sync health. Now, pre-built integrations bring new sources online in a fraction of the time, syncs run reliably, and the dashboard gives clear status visibility. Pricing needs monitoring for high-volume tables, but the time saved on maintenance offsets it. Onboarding was smooth with responsive support. Result: less time on data plumbing, more time on dbt modeling and analytics — a real improvement in time-to-insight. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

JP

Jose Maria P.

Business Operations Analyst

Enterprise (\> 1000 emp.)

7/21/2026

"Fast, Reliable No-Code Data Integrations with Huge ROI"

4.5/5

What do you like best about Fivetran?

I use Fivetran regularly to manage our data integrations, especially connecting Google Sheets with our warehouse. One major issue we had was operations staff deleting sheet rows; Fivetran solved this instantly by automatically providing the \_fivetran\_deleted boolean column, giving us full historical visibility.

The UI/UX is intuitive and clean, making setup completely no-code. In terms of performance, syncs are fast, reliable, and handle automatic schema changes effortlessly. The support and onboarding experience was smooth with clear documentation. Overall, the ROI is massive because it saves our engineering team hours of manual pipeline work each week, and the automated metadata scheduling almost feels like having built-in intelligence monitoring our data integrity! Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

One thing I dislike is how Fivetran handles column ordering during syncs, particularly with Google Sheets connectors. It doesn't preserve the original column order from the source sheet, often reorganizing them alphabetically or dynamically in the destination table. While it doesn't break the data itself, it makes quick manual checks and SQL queries slightly annoying when you expect columns in the same layout as the source. Additionally, the pricing can scale up quickly if you have high-volume tables with frequent updates. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

Fivetran solves the major problem of data silos and manual ETL pipeline maintenance. By seamlessly connecting sources like Google Sheets, Zoho CRM, and Google Drive directly into our data warehouse, it centralizes our data automatically while keeping sync speeds fast and reliable.

One feature I absolutely love is its ability to merge and unify multiple CSV files uploaded to Google Drive into a single target table automatically. This eliminates manual file stitching and saves tons of time. Furthermore, system columns like \_fivetran\_synced and \_fivetran\_deleted give us full visibility, allowing us to track exactly when data was updated and know if any rows were deleted in source systems. Ultimately, it radically simplifies our data operations, saving engineering hours and letting us focus directly on running analytics and generating business insights. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Humphrey Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Humphrey Z.")
HZ

Humphrey Z.

Staff Analytics Engineer

Mid-Market (51-1000 emp.)

7/21/2026

"Easy, Low-Maintenance Integrations with Reliable Syncs and Clear ROI"

5/5

What do you like best about Fivetran?

What I like most about Fivetran is how easy it is to use and how little maintenance it needs. The UI is straightforward, and setting up integrations with tools like Salesforce and Marketo is pretty simple. The syncs are generally reliable and perform well, even with large amounts of data. It saves our team a lot of time compared with building and maintaining pipelines ourselves, so the ROI is clear. The documentation and support have also been helpful whenever we run into an issue. I haven’t used many of the AI features yet, but the automated schema handling and monitoring already reduce a lot of manual work. Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

The biggest downside is the pricing, which can be hard to predict when data volume grows. Most connectors work well, but when a sync fails, the error message is sometimes too technical or not specific enough, so troubleshooting can take longer than expected. Support is helpful, although response times can vary. I’d also like to see smarter monitoring that flags unusual sync behavior and explains the likely cause before it becomes a bigger issue. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

Before Fivetran, getting data from different platforms into our warehouse required custom pipelines and a lot of ongoing maintenance. Fivetran handles most of that work for us now. Our data is updated reliably and available much faster, and schema changes require less manual effort. This saves our data team several hours each week and lets us spend more time on reporting and analysis instead of fixing pipelines. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Daniel K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel K.")
DK

Daniel K.

Mid-Market (51-1000 emp.)

8/5/2026

"Effortless Data Integration with Robust Security"

4.5/5

What do you like best about Fivetran?

I like Fivetran for its ease of use, security, and robustness. Setting up Fivetran connectors is straightforward with good documentation, which makes it very easy to use. I really appreciate the enterprise-level security with Microsoft Entra and OData integration, as it gives us confidence that our data is safe. Additionally, Fivetran connectors have been very reliable, and I find it very helpful that we are instantly notified if there are any pipeline issues. The cost, ease of use, and better audit trails were significant factors for us switching from Openflow to Fivetran. Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

On the email connector, I wish there was support for HTML or JSON body rather than just attachments. Also, I'd like to see support for custom tables on the Acumatica connector. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

I use Fivetran to create pipelines from our Sharepoint site and ERP system. It makes setting up connectors straightforward with great documentation, ensuring security with Microsoft Entra, and provides reliable notifications for pipeline issues. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

JD

John D.

Business Intelligence Manager

Enterprise (\> 1000 emp.)

7/21/2026

"Easy Setup and Robust Data Extraction at Scale"

4.5/5

What do you like best about Fivetran?

The 2 best things that I appreciate with Fivetran - Ease of set up through an easy to use UI and robust extraction. We have some data sources that are incredibly large and fivetran was able to replicate the data in our warehouse. No other integrations have been able to handle the work loads Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

the only downside has been price. The tool is significantly more expensive than any other competitor. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

The initial set up of our ERP's replication has been helpful. Other products work may fine as an ongoing method however no tool has quite been able to handle the historical data loads being uploaded nor can they handle the actual daily volume of some of these tables. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

AA

Aditya A.

Mid-Market (51-1000 emp.)

7/27/2026

"Effortless Data Integration with Fivetran"

4.5/5

What do you like best about Fivetran?

I like that for the first 14 days, Fivetran offers a grace period where I can change the schema as much as needed, which really helped us in scoping out our requirements without being billed for just trying to understand the data. This feature allowed us to explore how the entire data flow would look like in the future. It's also great that instead of manually dumping data into our AWS S3, Fivetran handles that for us, which feels like a Quality of Life upgrade. Additionally, I found the initial setup to be extremely easy. Overall, it's one of the smoother tools I've used recently. Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

Initially, I had a complaint that it does not allow us to send data back to the client's CRM, but they have solved that recently. No other major complaints. Maybe one more thing - I'm not sure if this is already there - but having an API that can be integrated with other applications like Slack or Databricks, so we can trigger system syncs without opening the system. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

Fivetran lets us access clients' CRM data directly, avoiding AWS S3 uploads, and refresh data throughout the day. Its grace period for schema changes helped us explore data flows without billing worries. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Gayathri R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gayathri R.")
GR

Gayathri R.

Senior Business Intelligence Developer

Enterprise (\> 1000 emp.)

7/21/2026

"Easy Setup, But Costly with Unwanted Changes"

4.5/5

What do you like best about Fivetran?

I think Fivetran is very easy to set up. You just need to share your API key and the connections, and then choose the data tables that you want. What I really like is that the data gets ingested into Snowflake without any code. It's quite straightforward, and I don't see any problems with the process. Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

The only problem I have is with the cost. Also, recently I observed that Fivetran introduced some options where it adds transformed tables by itself without us asking for them, which initially caused us a bit of struggle in figuring out how to stop it. My recommendation would be to give notice of any changes and not to add those tables by default. Instead, provide an option for us to choose them. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

I find Fivetran very easy to set up, with data ingestion requiring no code. It simplifies connecting to Snowflake. However, the cost is a bit high, and sometimes it adds transformed tables without notice, which initially caused some confusion. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Executive Office](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Executive Office")
UE

Verified User in Executive Office

Mid-Market (51-1000 emp.)

5/15/2025

"Seamless Data Integration with User-Friendly Interface"

5/5

What do you like best about Fivetran?

I really appreciate Fivetran for its excellent UI. It's user-friendly and doesn't require me to be a data scientist to navigate. I can easily select the tables I need to add from Salesforce objects and filter fields as needed. It's straightforward to see which fields can't be added due to formula or other limitations. Additionally, the UI is intuitive, and I get alerted if something goes wrong. The Salesforce setup with Fivetran was incredibly easy, making the process seamless for me. Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

We occasionally see emails about outages, but they seem to be resolved quickly. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

I find Fivetran solves the issue of pushing data to other data warehouse sources, and Activations allows us to push transformed data back into Salesforce on a schedule and manually. This ability to move data both in and out of Salesforce is a gamechanger for our team and it's changing data landscape. The UI is excellent for selecting and filtering Salesforce tables. It's user-friendly, makes it easy for me to add tables, and alerts me when issues arise. Review collected by and hosted on G2.com.

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7/21/2026
Current UserValidated ReviewerIncentivizedSource: Seller invite

LS

Luciana S.

IT Manager 

Health, Wellness and Fitness

Mid-Market (51-1000 emp.)

6/10/2026

"Simple Setup, Reliable Syncing, and Powerful Pre-Built Connectors"

4.5/5

What do you like best about Fivetran?

Fivetran is extremely simplistic, with manageable configurations that takes no time

The program has a comprehensive ETL pipeline that largely reduces the operational overheads

Fivetran has brilliant pre-built connectors which supports SaaS tools, databases and other cloud platforms

The program has dependable and stable data syncing capabilities and it requires minimal maintenance

Fivetran has managed to handle scalable data volumes and this involves even complex data needs

The app has cloud data warehouse, and efficient integration measures, working with apps such as BigQuery, Snowflake, among others

Fivetran has robust monitoring and alert measures and this gives reliable sync status and pipeline health Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

Fivetran is an expensive product, more so when data volume keeps increasing

The program faces inefficiency in matters flexibility, where complex data pipelines faces some challenges

The app lacks proper debugging capabilities for some connectors and it calls for advanced support Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

Fivetran has fully automated the ETL pipeline development, with reliable maintenance systems

The process of data extraction from diverse databases and multiple SaaS

The program has eliminated all the technical and engineering hurdles when dealing with data integration and this makes all pipelines updated

Fivetran gives us a reliable data warehouse, which is accessible and it ensures efficient BI support

The software has centralized all our databases, offering us a unified analytical approach

The program has speeded the time of obtaining data insights and this is fostered by the availability of BI technology

The growing data collection in our organization is well addressed by this software Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/22/2026

"Wide Connector Coverage, Easy Navigation, and Responsive Fivetran Support"

5/5

What do you like best about Fivetran?

Three things -

#1 is the wide availability of connectors across very different platforms. It just so easier to link everything via fivetran and setup ingestion process

#2 - Very easy to navigate across different features for business users

#3 - Fivetran support is very responsisve and always available to help Review collected by and hosted on G2.com.

What do you dislike about Fivetran?

Performance can be better - especially on ingesting very large tables in incremental mode. Review collected by and hosted on G2.com.

What problems is Fivetran solving and how is that benefiting you?

- Collecting files/data from clients in standard formats automatically been a pain for us for long term - especially for smaller clients who may not have data layers beyond their data warehouse. Fivetran integrations helped us to setup efficient pipelines rather than dumping everything to us and build ETL to clearn up Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

## Questions about Fivetran? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Fivetran
](https://www.g2.com/products/fivetran/discussions/new)

GU

Guest User

What is Census used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-census-used-for)

 ![Nikolas A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nikolas A.")
NA

Nikolas Artadi
•
Last activity almost 4 years ago

How else are you using Census?

2 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/how-else-are-you-using-census)

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](https://www.g2.com/products/fivetran/discuss)

## Pricing Options

Pricing provided by Fivetran.

### Free Plan

Free

### Standard Plan

Pay As You Go

### Enterprise Plan

Contact Us

[
View More Pricing Information
](https://www.g2.com/products/fivetran/pricing)

Fivetran Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b04297f5fa822a6ac3b2ba76048a497c/stitch-2026-01-09.jpg "Product Avatar Image")

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4.4/5(68)

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Maia

4.5/5(125)

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##### 
##### Fivetran Features

Functionality

Diverse Extraction Points

Data Structuring

Consolidation

Management

Reporting

Auditing

Data Management 

Data mapping

Diverse Extraction Points

Diverse Extraction Points

[
View More Features
](https://www.g2.com/products/fivetran/features)

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[ETL Tools](https://www.g2.com/categories/etl-tools)[Big Data Integration Platforms](https://www.g2.com/categories/big-data-integration-platforms)[Data Extraction](https://www.g2.com/categories/data-extraction-tools)[Data Replication](https://www.g2.com/categories/data-replication)[DataOps Platforms](https://www.g2.com/categories/dataops-platforms)[Reverse ETL](https://www.g2.com/categories/reverse-etl)

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