--- title: Fivestars Reviews meta\_title: 'Fivestars Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 21 reviews by the users' company size, role or industry to find out how Fivestars works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 21 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Demand Generation url: https://www.g2.com/categories/demand-generation --- # Fivestars Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Fivestars but has limited features. Are you part of the Fivestars team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Fivestars is an all-in-one marketing platform that combines easy-to-use technology, customizable rewards and promotions, and automation. Reach new customers via SMS, email, and our mobile app and get them coming back—it’s marketing made easy so local businesses can compete against big box stores! * * * Seller [SumUp.com](https://www.g2.com/sellers/sumup-com) Discussions [Fivestars Community](https://www.g2.com/products/fivestars/discuss) Languages Supported English Overview by Brian Lee Show More ## Value at a Glance Averages based on real user reviews. ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/fivestars/pricing) ## Top-Rated Alternatives [ ![Smile.io](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Smile.io") Smile.io 4.6/5(454) ](https://www.g2.com/products/smile-io/reviews) [ ![SAP Engagement Cloud (formerly SAP Emarsys)](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "SAP Engagement Cloud (formerly SAP Emarsys)") SAP Engagement Cloud (formerly SAP Emarsys) 4.2/5(641) ](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) [ ![LoyaltyLion](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "LoyaltyLion") LoyaltyLion 4.6/5(610) ](https://www.g2.com/products/loyaltylion/reviews) [ View All Alternatives ](https://www.g2.com/products/fivestars/competitors/alternatives) ## User Insights Average based on 21 real user reviews. Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") AR Verified User in Retail Small-Business (50 or fewer emp.) 12/22/2025 ""\*\*\*SMALL BUSINESSES BUYER BEWARE\*\*\*" 0/5 What do you like best about Fivestars? It used to work. They used to have customer service. Review collected by and hosted on G2.com. What do you dislike about Fivestars? \*\*\*SMALL BUSINESSES BUYER BEWARE\*\*\* For context, I’m a first time small business owner. I have 7 employees, I’ve now owned my business for 18 months. I’ve paid myself $0 dollars putting my employees and vendor relationships first. In April 2024, I bought my first business. At the time, the business used “FiveStars” as a customer loyalty system. I had no immediate plans to change the system as I did not want to disrupt the customer experience in the ownership transition. I was under a month to month contract.h contracts Somewhere in the summer of 2024, the parent company of SumUp started forcing all month to month contracts into annual contracts. As a new business owner, locking myself into annual contracts for a software that doesn’t require upfront services (ie. Design, hardware costs, etc) doesn’t make much sense to me. I began looking at other platforms and found that FiveStars was as outdated as any technology solution on the market. They have made little to no UX/UI updates and have no intention to improve the platform. Long story short, I did not have enough time to pull the trigger on a new platform with such short notice FiveStars provided me. Fast forward one year, my annual contract apparently “auto-renewed.” I called a few weeks after the auto-renewal to cancel (why did I wait? Well, a school shooting occurred across the street from my store and it dramatically impacted my business. 2 kids died, priorities changed.) When I reached out to cancel and explain my intent to change platforms and explain the devastation of our neighborhood, he was flexible and offered to bill us $20 a month for two months while we transition. Afterward, we could fully cancel. I agreed that the transition would be helpful and I was grateful. NOW IT GETS UGLY! My previous billing statement of $300 billed to my account two months after our discussion. I immediately called my rep (John) to remind him of our agreement to cancel. He and his entire team said “I am under contract for 10 more months” at $300 per month. I reminded them of our conversation two months prior about the impact to our business, etc. They reverted on what they said and are FORCING me to pay another $300 a month for 10 more months. I’ve asked to talk to a manager or director on several occasions and every rep says “I cannot do that.” “I am not allowed to.” The rep, John, even recommended that submitting a chargeback was going to be a more successful and efficient route to get my money back. How sad. RUN AWAY. RUN FAR, FAR AWAY. FiveStars, whose model is to support small businesses, clearly knows nothing about running a small business themselves. They've provided zero incentive whatsoever for me to reconsider that platform in the future. I’ve wasted enough time speaking with them and writing this message, but my hope is that I save the next small business owner hours of time and stress to find one of the many alternatives to FiveStars. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? None. They invest no dollars into developing this product. It hasn't changed in the two years I've been a customer after many specific product requests. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Melinda M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Melinda M.") MM Melinda M. COO Small-Business (50 or fewer emp.) 2/16/2026 "Good for In-Store Retention, but Limited Functionality" 2/5 What do you like best about Fivestars? Good for in-store retention but isn't able to reach customers who do not have a mobile phone or customers who shop with online pick up. Review collected by and hosted on G2.com. What do you dislike about Fivestars? I dislike that rewards are limited and that occasionally texts get blocked. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? Customer retention Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic JN Jake N. Receptionist Mid-Market (51-1000 emp.) 10/29/2019 "Pretty Cool" 5/5 What do you like best about Fivestars? Fivestars is a very neat little rewards program that we use at our company. It is easy for customers to manage their points and see what kinds of rewards they can redeem with those points. The purple color scheme is also very sleek looking (and a huge plus for me as it's my personal favorite color). Review collected by and hosted on G2.com. What do you dislike about Fivestars? It's a rewards program, there's nothing to dislike here. Unlike other rewards programs that might harass you through phone calls or too many emails, Fivestars is very classy and simple. The only thing that I can think of that could use improvement is that there's no real way to integrate it fully into our system to use them simultaneously so sometimes things are missed. Review collected by and hosted on G2.com. Recommendations to others considering Fivestars: Do you like rewards programs that don't hound you everyday? Fivestars is a very classy program that respects its clientele and is super user friendly. Give it a shot! Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? Our customers get one point for every dollar they spend through Fivestars, so they very much enjoy it. We encourage all of our regular customers to sign up for it as it doesn't cost them anything and it only benefits them in the long run. It's very easy to add or deduct points from customer profiles when needed. Review collected by and hosted on G2.com. Show More 9/6/2020 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Robin K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Robin K.") RK Robin K. Insurance Broker Enterprise (\> 1000 emp.) 8/28/2020 "very easy to use and efficient" 5/5 What do you like best about Fivestars? so easy to use and have a gift card sent Review collected by and hosted on G2.com. What do you dislike about Fivestars? I did not dislike anything, I received an email that I received a gift card from my employer and went on the site and accepted. Review collected by and hosted on G2.com. Recommendations to others considering Fivestars: I would recommend to companies, it was easy to use and I would say the employer would find it easier as well to send by email rather than send something out to employees by mail. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? I did not encounter any problems with the site, the benefit was being able to access so many options for my gift card Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Alfred C. B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alfred C. B.") AB Alfred C. B. Web Designer Retail Mid-Market (51-1000 emp.) 6/19/2019 "The software to maintain a direct connection with customers" 4.5/5 What do you like best about Fivestars? I really like this system because it allows me to maintain and in turn earn the loyalty of my clients through promotions and services for all those who come to have our VIP membership, this system is only available in mobile application and has a great interface that is very Easy to use. With this system I can have a much more direct connection with my clients, being able to give in detail the duration of my promotions, as well as the time of offers in my business. It also has many other things that can help to win many more customers. Review collected by and hosted on G2.com. What do you dislike about Fivestars? I do not like certain things of this system, for example one of them is that sometimes I do not want to open the page or I load extremely slow the application on my mobile device and the second the slow response of the customer service team. I hope you can resolve these details soon. Review collected by and hosted on G2.com. Recommendations to others considering Fivestars: Honestly this system has been able to adapt to the rhythm of my business, leaving us all amazed. I definitely recommend this system a lot. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? Thanks to this system I have been able to get a better organization regarding the time of promotions and offers, in turn it has allowed my business to increase sales while keeping customers happy and pending our offers. We have been able to establish coupons with this system and be able to send them to customers for future purchases. In summary, I can say that this system has given an incredible oxygenation to the relationships with my clients, this effect has even been so positive that I have gained a greater number of new clients breaking sales records month after month. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Mid-Market (51-1000 emp.) 10/29/2019 "Amazing Rewards Program" 4.5/5 What do you like best about Fivestars? Fivestars has a very sleek and visually appealing design that our staff and clients absolutely love! It's very easy to enter in a customers points on the checkout side. It's also very easy for the customer to enter their phone number to see what kinds of rewards they're eligible for with the points they have available Review collected by and hosted on G2.com. What do you dislike about Fivestars? The only real problem I've encountered with Fivestars is that there's no history of previous point additions. For example, someone could come in and claim their points weren't added to Fivestar three days ago at checkout and there isn't any real easy way to confirm that Review collected by and hosted on G2.com. Recommendations to others considering Fivestars: You can't really go wrong, it's a rewards program so for every dollar you spend, you get a little something back in return! Who wouldn't want that? Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? It acts as a rewards program, so it encourages clients to keep coming back to use our facility! Whether the points get them free pictures of their pet for the day or a few dollars off of their reservation, Fivestars is something we suggest all of our customers to sign up for. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") AR Verified User in Retail Small-Business (50 or fewer emp.) 4/24/2020 "Really lacking in features" 3/5 What do you like best about Fivestars? A customer can enroll without downloading an app or giving up an email address Review collected by and hosted on G2.com. What do you dislike about Fivestars? Very few POS integrations, so it's hard to reward much of anything except visits. Also, your customer base is shared with your competitors. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? None. I left the app. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Melina D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Melina D.") MD Melina D. Assistant Coach, Cross Country and Track & Field Sports Mid-Market (51-1000 emp.) 7/16/2018 "An easy way to get minimal rewards" 4/5 What do you like best about Fivestars? I like that Fivestars only requires typing in my phone number at checkout...no more missing out on points because I forgot my loyalty number or punch card! The reward offers that pop up on my phone at random times from some of the restaurants I "follow" on the app are great (occasionally, but usually aren't so great that they convince me to make a trip to the business)! Review collected by and hosted on G2.com. What do you dislike about Fivestars? Most businesses' rewards systems are slow in accumulating points. I get a lot of offers from nearby businesses that I linked into my app, but the promos usually aren't worth a trip. It seems like there are many loyalty apps, and I wish there was a streamlined way to organize all of them, so that they don't take up more app space on my phone. Review collected by and hosted on G2.com. Recommendations to others considering Fivestars: There's no harm in downloading the app, but don't expect generous rewards. You will need to visit most businesses on the app many times before you rack up enough points to redeem a reward. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? Fivestars helps build customer loyalty and encourages customers to try new menu items for which they sometimes receive offers. The most beneficial aspects for me is that I can see how close I am to a reward at any time (without going into the store) and the app also eliminates the need for the customer to remember their loyalty/punch card. Checkout with Fivestars is very easy and quick. Review collected by and hosted on G2.com. Show More 3/24/2019 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness") IH Verified User in Health, Wellness and Fitness Mid-Market (51-1000 emp.) 3/18/2019 "Fivestar App" 4.5/5 What do you like best about Fivestars? I can easily see all of my awards for each store , and list/keep track of each customers rewards.It shows maps as well so that you can easily see the businesses surrounding yours too. The app automatically shows you what deals are in the users area, which is very eye catching. Review collected by and hosted on G2.com. What do you dislike about Fivestars? Sometimes loads slowly when I'm connected to wifi. Other than that, no dislikes as an app user and as someone who uses the app for business/work related issues. Review collected by and hosted on G2.com. Recommendations to others considering Fivestars: I think that fivestars is a slightly underrated app, with so many businesses already having their own app that shows rewards and extra discounts. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? Really just better organization , specifically incorporating more apps into our business . We also had an issue where customers were wanting to see what deals we had going at the time, so this made it easier to just list them out for them . Also, maps are useful for showing exactly where you're located Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management") UN Verified User in Non-Profit Organization Management Small-Business (50 or fewer emp.) 3/19/2019 "Fivestars is a great rewards platform" 5/5 What do you like best about Fivestars? Fivestars rewards me for eating at restaurants. They send me coupons to use at restaurants and points to use toward future purchases. Review collected by and hosted on G2.com. What do you dislike about Fivestars? There is nothing I dislike about the company Fivestars. Review collected by and hosted on G2.com. Recommendations to others considering Fivestars: Fivestars helps businesses and individuals save money. It's an easy platform to use because you just have to tell the business your phone number when it's time to pay. Review collected by and hosted on G2.com. What problems is Fivestars solving and how is that benefiting you? Fivestars saves me money when I go out to eat. I get points for all my purchases and can use my points to get money off my next purchases. Fivestars also sends coupons good toward future purchases, such as 15% off and $5 off a $25 purchase. This helps to save money when using the business card for purchases. Review collected by and hosted on G2.com. Show More 4/18/2019 Current UserValidated ReviewerIncentivizedSource: G2 invite ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. 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