# Top 10 BASE Alternatives & Competitors

(1)4.5 out of 5

BASE is one of the most-searched tools in the Marketing Automation Consulting Providers category on G2. In most cases, users compare alternatives based on reliability and ease of use.   
 The best overall alternative to BASE is [SmartBug Media](https://www.g2.com/products/smartbug/reviews), rated ~4.8 stars on G2 from 209+ reviewers. It is frequently praised for helpful and expertise. Other well-known alternatives to BASE are: 
- [New Breed](https://www.g2.com/products/new-breed/reviews) – known for expertise and friendly (G2 star rating ~4.7)
- [CS2](https://www.g2.com/products/cs2-cs2/reviews) – highly rated for expertise and experience (G2 star rating ~4.9)
- [Marketing Automation Corp](https://www.g2.com/products/marketing-automation-corp/reviews) – offers helpful and customer support (G2 star rating ~4.8)
- [demandDrive](https://www.g2.com/products/demanddrive/reviews) – best suited for teams that need dedication and expertise (G2 star rating ~4.6)

 Browse top options below. Based on G2 review data, BASE is most commonly used in industries like [Marketing Automation Consulting Providers](https://www.g2.com/categories/marketing-automation-consulting), [Salesforce Consulting Services](https://www.g2.com/categories/salesforce-consulting-services), [HubSpot Consulting Services](https://www.g2.com/categories/hubspot-consulting-services). Compare user ratings by vertical to find the best fit.

## Best Paid & Free Alternatives to BASE

- SmartBug Media
- New Breed
- CS2
- Marketing Automation Corp
- demandDrive
- MERGE
- RevOps Global
- Shift Paradigm

## Top 10 Alternatives to BASE Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how BASE stacks up to the competition, check reviews from current & previous users in industries like Arts and Crafts, and find the best product for your business.

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/1aca3c8aed47634631a508fa62fd7ea9/smartbug.png "Product Avatar Image")
](https://www.g2.com/products/smartbug/reviews)

[
SmartBug Media
](https://www.g2.com/products/smartbug/reviews)

By [SmartBug Media](https://www.g2.com/sellers/smartbug-media)

[

4.8/5(214)

](https://www.g2.com/products/smartbug/reviews#reviews)

Product Description

SmartBug Media is the full service digital agency of choice for organizations looking to create resilient growth across the entire customer lifecycle. From marketing to sales, revenue operations to customer success, and e-commerce to integration, SmartBug combines sound strategies and technology with top talent to de-risk the future and set the course for continued success.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/8b04f47e3f81c2acb194e0a56ca897a4/new-breed.png "Product Avatar Image")
](https://www.g2.com/products/new-breed/reviews)

[
New Breed
](https://www.g2.com/products/new-breed/reviews)

By [New Breed](https://www.g2.com/sellers/new-breed)

[

4.7/5(101)

](https://www.g2.com/products/new-breed/reviews#reviews)

Product Description

New Breed's Revenue Operations (RevOps services are designed to align marketing, sales, and customer success teams by integrating technology, processes, and data. This alignment enhances operational efficiency, fosters collaboration, and drives sustainable revenue growth. As HubSpot's top solutions partner, New Breed specializes in customizing HubSpot implementations to meet the unique needs of each client, ensuring seamless integration and optimal performance. Key Features and Functionality: - HubSpot Implementation and Optimization: Tailored configuration and enhancement of HubSpot to align with specific business processes, maximizing platform utility. - Custom Integrations: Development of bespoke integrations that connect various technology systems, eliminating data silos and improving operational efficiency. - AI-Driven Strategies: Utilization of artificial intelligence to scale content creation, boost sales productivity, and exceed customer expectations. - Comprehensive RevOps Framework: A holistic approach that includes change management, process documentation, training, and stakeholder alignment to ensure scalable success. Primary Value and Solutions Provided: New Breed's RevOps services address the common challenge of disjointed marketing, sales, and customer success operations. By aligning these functions through integrated technology and streamlined processes, New Breed enables businesses to operate more cohesively. This alignment leads to improved efficiency, better customer experiences, and accelerated revenue growth. Clients benefit from a unified tech stack that supports their entire revenue engine, allowing for more informed decision-making and a stronger competitive edge.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/44839dfd5c0c8f67a71e28f84c6473e2/cs2-cs2.jpg "Product Avatar Image")
](https://www.g2.com/products/cs2-cs2/reviews)

[
CS2
](https://www.g2.com/products/cs2-cs2/reviews)

By [CS2](https://www.g2.com/sellers/cs2)

[

4.9/5(93)

](https://www.g2.com/products/cs2-cs2/reviews#reviews)

Product Description

Mastering Revenue Marketing, Marketing Operations & Demand Generation for high growth SaaS companies

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/d9fed37c1a20fe8ef66f317a88ebf1d5/marketing-automation-corp.png "Product Avatar Image")
](https://www.g2.com/products/marketing-automation-corp/reviews)

[
Marketing Automation Corp
](https://www.g2.com/products/marketing-automation-corp/reviews)

By [Marketing Automation](https://www.g2.com/sellers/marketing-automation)

[

4.8/5(76)

](https://www.g2.com/products/marketing-automation-corp/reviews#reviews)

Product Description

Marketing Automation Canada is a nine-year-old marketing automation managed services company. It provides expert, certified marketing automation services, both executional and design, starting at only $100 / hr.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/bd5e0695bc1eb4fd5829d557ed01673f/demanddrive.png "Product Avatar Image")
](https://www.g2.com/products/demanddrive/reviews)

[
demandDrive
](https://www.g2.com/products/demanddrive/reviews)

By [demandDrive](https://www.g2.com/sellers/demanddrive)

[

4.6/5(69)

](https://www.g2.com/products/demanddrive/reviews#reviews)

Product Description

demandDrive's Customized Demand Generation Programs are built for companies in the technology space using a consultative B2B sales approach.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/b7b49852ab196b8e55294d0ad3b1124b/merge-2025-04-23.png "Product Avatar Image")
](https://www.g2.com/products/merge-2025-04-23/reviews)

[
MERGE
](https://www.g2.com/products/merge-2025-04-23/reviews)

By [MERGE](https://www.g2.com/sellers/merge-836d9974-816e-4c52-9f36-f38266c142e4)

[

4.7/5(57)

](https://www.g2.com/products/merge-2025-04-23/reviews#reviews)

Product Description

Create exceptional digital experiences with Adobe Experience Cloud. Let our experts be your guide to bring together data, audiences, customer journeys, content management, marketing workflow, and commerce. MERGE is recognized as a Gold Adobe Solutions Partner with more than 90 certifications and expertise across Marketo, Workfront, and AEM.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/07e5f1c53bc31a9415723da611e1ad6d/revops-global.png "Product Avatar Image")
](https://www.g2.com/products/revops-global/reviews)

[
RevOps Global
](https://www.g2.com/products/revops-global/reviews)

By [RevOps Global](https://www.g2.com/sellers/revops-global)

[

5/5(55)

](https://www.g2.com/products/revops-global/reviews#reviews)

Product Description

Accelerating your sales and marketing revenue operations engine.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/2f1e9811a96a544937501fd37b73c777/shift-paradigm.png "Product Avatar Image")
](https://www.g2.com/products/shift-paradigm/reviews)

[
Shift Paradigm
](https://www.g2.com/products/shift-paradigm/reviews)

By [Shift Paradigm](https://www.g2.com/sellers/shift-paradigm)

[

4.7/5(43)

](https://www.g2.com/products/shift-paradigm/reviews#reviews)

Product Description

Shift Paradigm is a business and growth partner that helps our clients see a true reflection of their business through the lens of technology & data. Armed with data-driven insights, we work with organizations to identify & accelerate opportunities for growth, efficiency, and innovation. For over 15 years, Shift has implemented, optimized, operationalized, and transformed marketing technology ecosystems and experiences for 1000s of global B2B and B2C organizations. Our comprehensive suite of services includes technology roadmaps & assessments, omnichannel campaign strategies & execution, reporting & analytics, and go-to-market strategy playbooks. We also proudly partner with industry technology leaders, like Adobe and Salesforce, to provide the right solutions for our clients. For more information, visit shiftparadigm.com.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/546cb3fd9abc591c434e2022a6fe6b70/demandzen.png "Product Avatar Image")
](https://www.g2.com/products/demandzen/reviews)

[
DemandZEN
](https://www.g2.com/products/demandzen/reviews)

By [DemandZEN](https://www.g2.com/sellers/demandzen)

[

4.9/5(40)

](https://www.g2.com/products/demandzen/reviews#reviews)

Product Description

DemandZEN offers inbound and outbound lead generation services.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/d5986111072d99305d977ef3ae1c5c0f/faye-business-systems-group.png "Product Avatar Image")
](https://www.g2.com/products/faye-business-systems-group/reviews)

[
Faye Business Systems Group
](https://www.g2.com/products/faye-business-systems-group/reviews)

By [Faye Business Systems Group](https://www.g2.com/sellers/faye-business-systems-group)

[

4.7/5(34)

](https://www.g2.com/products/faye-business-systems-group/reviews#reviews)

Product Description

Faye offers a comprehensive suite of services designed to enhance efficiency and drive success for businesses. Our efficiency reviews enable our team of experts to pinpoint your largest software gaps and uncover areas for improvement. We specialize in CRM/CX services, empowering teams to unlock the full potential of their Sales, Support, and Marketing Automation software with powerful strategies. Faye's world-class implementation and migration services drive digital transformation. With a custom software development team and pre-built integrations, Faye enables seamless integration across your entire tech stack.

Categories in common with BASE:

[
Marketing Automation Consulting
](/categories/marketing-automation-consulting)

### Explore Articles

[
What brand protection tool is easiest to use and still powerful enough to actually catch violations without a dedicated IP enforcement team running it day to day?
](https://www.g2.com/discussions/what-brand-protection-tool-is-easiest-to-use-and-still-powerful-enough-to-actually-catch-violations-without-a-dedicated-ip-enforcement-team-running-it-day-to-day)

[
Which digital advertising intelligence platforms include dedicated enterprise support for implementation so a brand does not lose weeks trying to get the tracking set up correctly?
](https://www.g2.com/discussions/which-digital-advertising-intelligence-platforms-include-dedicated-enterprise-support-for-implementation-so-a-brand-does-not-lose-weeks-trying-to-get-the-tracking-set-up-correctly%20)

[
Cloud infrastructure monitoring software with best reviews
](https://www.g2.com/discussions/cloud-infrastructure-monitoring-software-with-the-best-reviews)

[
Best cloud-based CMMS solution
](https://www.g2.com/discussions/what-s-the-best-cloud-based-cmms-solution)

[
Which encryption software integrates transparently with enterprise productivity suites like Microsoft 365 and Google Workspace?
](https://www.g2.com/discussions/which-encryption-software-integrates-transparently-with-enterprise-productivity-suites-like-microsoft-365-and-google-workspace)

[
What's the leading RPA software for financial services?
](https://www.g2.com/discussions/robotic-process-automation-rpa-what-s-the-leading-rpa-software-for-financial-services)

### Spotlight Categories

[
Product Lifecycle Management (PLM) Software
](https://www.g2.com/categories/product-lifecycle-management-plm)

[
Social Media Management Tools
](https://www.g2.com/categories/social-media-mgmt)

[
Affiliate Marketing Software
](https://www.g2.com/categories/affiliate-marketing)