Short Description - Farminsta is an innovative platform built to connect agri-businesses with farmers, having facilitated 15 million field activities, connected 6K villages, and served over 1.5 million farmers. With advanced tools for tracking team progress, boosting campaign success, working with hyper-local agri-influencers, real-time analytics, and promoting products through engaging video content, Farminsta helps businesses streamline their farmer outreach & marketing efforts, and optimize ROI. Long Description - Farminsta is a comprehensive agri-tech platform that bridges the gap between businesses and farmers by combining traditional field campaigns with digital solutions to improve ROI. Farminsta has already facilitated over 1 million field activities, connected 6K villages, and served over 1.5 million farmers. The platform enables businesses to directly promote products and services to farmers using The Field Campaign Model (FCM) and the Digital Campaign Model (DCM). The Field Campaign Model enables businesses to optimize field operations, meet the needs of farmers, demonstrate products, track engagement, and offer personalized advice, all while collecting valuable insights for better decision-making. Meanwhile, DCM empowers agri-companies to create captivating digital campaigns using engaging videos or leverage hyper-local agri-influencers to reach farmers in the targeted regions. With a unified dashboard to manage all your campaigns, Farminsta empowers businesses to streamline their marketing efforts and drive measurable results. Core Features of Farminsta: Field Campaign Model (FCM) Farminsta’s FCM helps streamline a business’s approach toward farmer engagement, optimize outreach, improve farmer relationships, and drive product adoption. Digital Campaign Model (DCM) The Digital Campaign Model enables businesses to create and manage engaging video campaigns across digital platforms, turning farmer interactions into high-quality leads. Expert Content for Farmers Farminsta’s DCM provides tailored videos, expert advice, and community engagement opportunities, helping farmers make informed decisions. Agri-influencer Collaboration Businesses can partner with agri-influencers to amplify their brand’s reach, get consistent work orders, earn more, and create content that resonates with targeted farming communities. Reel Engagement and Conversion The platform tracks reel interactions and segments the ‘Leads’ based on the engagement, offering an opportunity to promote sales. Farmer CRM The platform offers Farmer CRM to help manage relationships with farmers. This provides a holistic view of all interactions, engagements, markets, and follow-ups to ensure personalized efforts. Single Console Management Farminsta comes with a unified console to allow businesses to manage their campaigns, social media channels, and engagement in a single place. Who uses Farminsta? Farminsta is suited for a diverse range of stakeholders in the agriculture industry. This includes: Farmers - Individuals looking for reliable information, expert advice, and relevant products to enhance their farming practices and increase yield. Agri-Businesses - Companies seeking to connect with farmers through targeted marketing campaigns, whether through field operations or digital marketing. Agri-Influencers - Influencers who create and share content to educate and engage the farming community, promoting products and best practices. Farminsta serves as a bridge between these stakeholders, fostering a culture of collaboration and enhancing the agricultural ecosystem.