Alexandra Jane K.
AK
Alexandra Jane K.
Dr Alexandra J Kenyon
Small-Business (50 or fewer emp.)
"Valuable, Hands-On Data Analysis Access for Students and Academics"
5/5
What do you like best about Fanpage Karma?

The best thing about Fanpage is the availability to students and academics - limited items - but it is excellent to show students data analysis and get them to log in and get EXTENSIVE reports. It's very valuable that students can get access and immerse themselves in the data - it is also very personal learning, as students can choose which brands to review and collect data about. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

Fanpage Karma has lots of videos which are great to help; me as an academic learn about Fanpage. Sometimes I had a more detailed question but Fanpage were not quick to reply; a faster response would be very useful. BUT their resources are amazing so don't be put off about Fanpage Karma. Review collected by and hosted on G2.com.

Pedro C.
PC
Pedro C.
Digital Marketing Analyst
Small-Business (50 or fewer emp.)
"Fanpage Karma Makes Social Media Monitoring and Analytics Effortless"
4.5/5
What do you like best about Fanpage Karma?

What I like most about Fanpage Karma is its monitoring and analytics capabilities. It gives me a clear overview of social media performance, engagement, and audience behavior across multiple platforms. The reports are easy to understand, and the scheduling and benchmarking features help me optimize content and save a lot of time in my daily workflow. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

The interface has a bit of a learning curve, especially for first-time users. Some reporting options could also be more intuitive, but overall the platform is reliable and offers the features I need for social media management and analytics. Review collected by and hosted on G2.com.

Rendy Y.
RY
Rendy Y.
Channel Business Manager for merdeka.com
Mid-Market (51-1000 emp.)
"Saves me hours on reporting every week"
4.5/5
What do you like best about Fanpage Karma?

I manage a lot of social media pages across Instagram, Facebook, TikTok and YouTube, and the biggest win for me is having all of them in one dashboard instead of jumping between platforms.

The benchmarking is what I use most, I can compare our brands against competitors in a few clicks, which used to take me hours in spreadsheets.

The daily morning report is a small feature I did not expect to love, but it lands in my inbox every day with a quick summary so I always know where things stand. Pulling and exporting data for client reports is fast and clean.

Performance has been solid even when I am tracking well over a hundred pages at once, and honestly for what it does, the value for the price sits in a good place for our team. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

There is a bit of a learning curve at the start. The tool packs in a lot of features, so it took me a little time to find where everything lives and get comfortable with the layout.

The other small thing is that absolute follower counts can be capped for profiles outside the top ranking, so once in a while I still pull an older number manually for those.

Support was helpful when I reached out, so onboarding got easier once I knew who to ask, but a slightly more guided setup at the beginning would have saved me some time. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Essential Tool for Complete Social Analysis"
4.5/5
What do you like best about Fanpage Karma?

I mainly use Fanpage Karma to conduct digital competition analysis and to analyze content in specific sectors, which helps me propose social editorial plans to my clients. I find the tool quite easy to use, and the reports produced are professional, offering an added value that the client perceives. In addition to publishing metrics, the charts that organize content with higher engagement by content type, such as videos and posts, are very interesting. Furthermore, it is simple and intuitive to configure, suitable even for less experienced users. These aspects of Fanpage Karma are valuable and help formulate precise strategies based on incontrovertible data that support the growth of channels. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

Sometimes, when entering channels to analyze, not all metrics are available. This probably happens because the tool has never monitored them before or they are channels that do not have great relevance. This could improve, but even in those cases, the partial information is sufficient to formulate a report for the client. Review collected by and hosted on G2.com.

Herma M.
HM
Herma M.
gerente mkt
Small-Business (50 or fewer emp.)
"Practical and Centralized for Metrics Management"
4.5/5
What do you like best about Fanpage Karma?

I like that Fanpage Karma is practical for reviewing metrics of my social networks and those of my competitors. I appreciate that it allows me to see all the numbers and comparisons in one place, which saves me time. I don't have to search each profile for metrics, and the tools provide me with visibility for future campaigns. I also like that it includes graphs and visuals that make it easy to present data. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

There is information you cannot see since you are not the account administrator, the explanation of how the performance index percentage is calculated is not very clear. Review collected by and hosted on G2.com.

Victor M.
VM
Victor M.
Business Intelligence Analist
Mid-Market (51-1000 emp.)
"Simplified Performance Visualization but with Learning Curve"
4/5
What do you like best about Fanpage Karma?

I use Fanpage Karma to see the performance of the accounts and make benchmarks and comparisons against other industries, which gives me clear and visual references of our results. I like that I can extract KPIs very quickly and share them with the team so we can make decisions. This is very useful because it allows us to compare the results with previous periods and make changes to achieve our goals. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

I think it works well, the only complicated part is when you enter for the first time and see a lot of graphs, a lot of metrics, many configurations, therefore it can be a bit complicated to understand the configuration of Fanpage Karma, and this can complicate the experience at the beginning. While you learn to use the platform. The configuration was relatively easy, however, the creation of dashboards and customization of each of the dashboards can become a bit complicated and tedious. Review collected by and hosted on G2.com.

Joyce Samantha G.
JG
Joyce Samantha G.
Digital Marketing Officer- Supervisor
Mid-Market (51-1000 emp.)
"Empowers Social Media Insights with Customizable Analytics"
4/5
What do you like best about Fanpage Karma?

I like that Fanpage Karma allows you to use and even make your own formulas on analytics and reporting. The custom formulas allow us to see and check post/ad performances on metrics that matter to us the most. The initial setup was super easy. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

I hope they have access to basic metrics like reach and impressions/views just like how Meta presents them, and also the visibility of key metrics of our competitors. Its discovery feature can be improved further so that it can scan through more local posts that are relevant to our brand and business. Review collected by and hosted on G2.com.

BK
Borislav K.
head of digital
Small-Business (50 or fewer emp.)
"A Powerful and Reliable Social Media Analytics Tool for Agencies"
5/5
What do you like best about Fanpage Karma?

I’ve been using Fanpage Karma for more than 10 years, and it has become an essential tool for both me and the agency I work for. Its social media monitoring and analytics features have helped us streamline workflows, improve client results, and identify opportunities that have supported new business growth. The platform is also easy to navigate, with a clear and intuitive UI that makes day-to-day use simple and efficient. On top of that, their customer support has always been quick, helpful, and reliable whenever we’ve needed assistance. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

Some areas could still be improved. For example, when setting up custom filters, it can sometimes be difficult to quickly find the exact metric I need. The topic analysis feature can also be less precise when working with Bulgarian-language content, which makes it a bit more challenging to use for local market insights. That said, many of these limitations appear to come from the restricted data access that social media platforms provide to third-party tools like Fanpage Karma, rather than from the platform itself. Review collected by and hosted on G2.com.

Laurent M.
LM
Laurent M.
Directeur de clientèle
Small-Business (50 or fewer emp.)
"Intuitive and Flexible Tool for Effective Benchmarks"
4.5/5
What do you like best about Fanpage Karma?

I love the flexibility and ease of use of Fanpage Karma. The interface is very intuitive, which makes its use much easier. It allows extracting data from a specific period without any problem. Moreover, it helps me to go faster and ensure tracking over time by reproducing the same metrics month after month. Fanpage Karma has truly "industrialized" the processes, making them reproducible, while freeing up time for teams to focus on higher value-added tasks. The initial setup was very simple, without any difficulty. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

A priori, none that depend on Fanpage Karma, my frustration comes from the inability to track LinkedIn page or profile metrics as simply and smoothly as for Facebook pages or Instagram accounts. Review collected by and hosted on G2.com.

Verified User in Broadcast Media
UB
Verified User in Broadcast Media
Mid-Market (51-1000 emp.)
"Fast, feature-rich social monitoring with broad network integrations"
4/5
What do you like best about Fanpage Karma?

The UI/UX looks a bit dated but it functions fine. There are lots of options for connecting different social networks, and I like that you can monitor public profiles in addition to your own accounts. Performance is quite quick and pages load fast. My company pays for it, so I have no insight into pricing. I never needed to contact support, so I haven't used it. I also haven't really tried the AI features—I didn't know those were available. Review collected by and hosted on G2.com.

What do you dislike about Fanpage Karma?

It looks a bit outdated, although it offers a wide range of widgets/inserts to choose from. It annoys me that you can only show "top sources" and not bottom sources; sometimes I want to monitor both the best- and worst-performing posts. There are also many similar inserts, plus outdated or removed ones, which makes the interface feel cluttered. Review collected by and hosted on G2.com.