Srinivasan T.
ST
Srinivasan T.
Senior digital marketing executive
Mid-Market (51-1000 emp.)
"Powerful Reach with Simple Tools"
5/5
What do you like best about Facebook?

One thing I like about Facebook is how accessible and familiar it is. It's easy to use and doesn't take much time to get started. Along with that, I would say the FB Features like groups, pages helped me in building engagement. while ads make it useful for business growth as well. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

According to me, Facebook can feel a bit crowded, both in terms of content and features, Another downside Facebook's algorithm can be unpredictable, making it hard consistently reach the my audience without paid promotions. Review collected by and hosted on G2.com.

Neel R.
NR
Neel R.
Account Executive
Small-Business (50 or fewer emp.)
"Great for staying connected, but can feel cluttered"
3.5/5
What do you like best about Facebook?

What I like most about Facebook is how easy it is to stay connected with friends and family, especially those who live far away. It’s also a great way to discover events, communities, and content that match my interests, all in one place. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

What I dislike about Facebook is that the feed can feel cluttered with ads and irrelevant content, making it harder to see updates from people I actually care about. It can also be a bit overwhelming and time-consuming if you’re not careful. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Facebook Groups and Direct Tools That Build Brand Authority and Trust"
4/5
What do you like best about Facebook?

What I like most about Facebook is its dual-purpose utility and ease of use. I use the platform daily as a multitasking hub because the implementation of both personal and professional tools is seamless.

On the personal side, I highly value Groups; they provide a dedicated, intuitive space for community and niche interests that is easy to navigate and engage with. On the professional side, I leverage the platform to build brand authority and trust. The ease of integration between the Business Suite, Instagram, and Messenger allows me to maintain a cohesive professional presence across multiple touchpoints. By using these direct communication tools to stay responsive, I can transform a simple digital profile into a high-trust asset for my company. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

My primary frustration with the platform is the lack of transparent customer support, particularly regarding ad approvals. While the tools are powerful, the automated flagging system can be a 'black box.' When ads are disapproved without clear clarification, the lack of direct human contact to resolve the issue creates a significant bottleneck for my brand’s growth and consistency. Review collected by and hosted on G2.com.

Sarah N.
SN
Sarah N.
Owner/Founder/Head Consultant
Consulting
Small-Business (50 or fewer emp.)
"Not flashy,but it gets results!"
5/5
What do you like best about Facebook?

What I like about Facebook is its ability to meet people where they already are. Groups are powerful for building real community and trust, not just reach. The ad platform is still one of the most practical tools for targeting the right audience without overcomplicating things. Marketplace is underrated and effective for local sales and quick demand testing. Facebook may not be flashy, but it’s reliable, versatile, and still delivers results when used strategically.

At Paper Hustle Co, we value tools that work—and Facebook continues to earn its place Review collected by and hosted on G2.com.

What do you dislike about Facebook?

What I dislike about Facebook is how cluttered the experience can feel. Organic reach is inconsistent, and meaningful content often competes with noise. Ad costs can rise quickly without careful monitoring, and frequent platform changes require constant adjustment. The interface isn’t always intuitive, especially when managing multiple pages or accounts. Facebook works best with strategy—without it, time and budget can disappear fast.

At Paper Hustle Co, we use Facebook deliberately, not blindly Review collected by and hosted on G2.com.

Verified User in Online Media
AO
Verified User in Online Media
Small-Business (50 or fewer emp.)
"Was Great for Connection, but Ads Have Taken Over"
3/5
What do you like best about Facebook?

Facebook was great to keep in contact with friends and family and to create groups to communicate events that are coming up. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

Facebook has become overrun with ads. I find myself seeing more ads and promoted or suggested posts that they think I might be interested in than what is going on in the lives of my friends. It has lost touch with why people came to Facebook in the first place. Review collected by and hosted on G2.com.

Samantha E.
SE
Samantha E.
Manager
Small-Business (50 or fewer emp.)
"Great Marketplace and Connections, But Confusing Ads and Limited Group Features"
3.5/5
What do you like best about Facebook?

I like the marketplace feature and ability to connect with people in your life. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

I dislike how they make their ads space so confusing and the community groups aren't the best in terms of features you have access to plus they make it very hard to reach customer service and don't explain well why an item is removed Review collected by and hosted on G2.com.

TK
Tayab K.
"Clean Interface, Powerful Advertising Platform"
4.5/5
What do you like best about Facebook?

I usually use Facebook for advertising products and promotions like skincare and home accessories for the brands I work with. The best thing about Facebook is that it's a free platform with no subscription or purchase schemes. The interface is very clean and simple to use, making it very useful for my advertising work. I appreciate how Facebook has all types of features like editing posts and sharing content both on Facebook and other platforms like WhatsApp, Twitter, and Instagram. The platform is simple like cutting fruit, with a fast AI and no lag issues. Platforms like Facebook are close to my heart. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

Nothing but facebook logo are need to some improvement. Review collected by and hosted on G2.com.

Shiri G.
SG
Shiri G.
REALTOR
Real Estate
Small-Business (50 or fewer emp.)
"Versatile Networking and Lead Generation Tool"
5/5
What do you like best about Facebook?

I love Facebook for its exceptional versatility and ability to serve multiple purposes in my life. It is invaluable for networking, enabling me to connect with family and friends effortlessly while also allowing me to capture leads and run ads effectively. This multifunctionality makes it straightforward to share content and engage with a vast audience. One of my favorite aspects is how it aids in finding business opportunities by helping me meet new clients and position myself in front of potential clients and work associates. This makes Facebook an essential tool for business and personal connections. Additionally, setting up Facebook was easy enough, which I appreciate, as it allows me to get started quickly without any hassle. Overall, I find Facebook to be a powerful platform that continually adapts to changes and consistently puts in great effort to improve the user experience. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

The biggest issue I find with Facebook is the challenge of managing accounts that impersonate others and attempt to scam users. While I acknowledge that Facebook makes significant efforts to address these impersonation and scamming issues, it often seems like a continual game of catch-up. I believe that despite their efforts, they might never fully stay ahead of these problems, which is a concern for users like myself. Review collected by and hosted on G2.com.

RP
Rachelle P.
Registrar/Finance Clerk
Small-Business (50 or fewer emp.)
"Helps Me Stay Connected and Find Side Jobs Easily"
5/5
What do you like best about Facebook?

It helps me keep up with friends and family. It also makes it easier to help others and find side jobs. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

There are way too many ads, and phishing scams that keep popping up while I’m scrolling. It makes the whole experience feel distracting and unsafe. Review collected by and hosted on G2.com.

Ishantsai S.
IS
Ishantsai S.
"Connecting Communities with Ease"
5/5
What do you like best about Facebook?

I find Facebook incredibly useful for staying connected with friends, family, classmates, and relatives through posts, stories, comments, and messages. I really appreciate its feature for sharing updates such as photos, videos, life updates, achievements, and memories. Entertainment is also a big plus, as I enjoy watching videos, reels, memes, live streams, and following interesting pages. The platform excels at providing quick communication through messages, comments, and groups, and it helps me find information fast. I love how distance doesn't matter when using Facebook, as it allows me to stay connected easily with friends and family, even those who live far away. I also love discovering opportunities like jobs, events, study groups, and business pages on Facebook. The 'Memories & Sharing' feature encourages positive reflection and nostalgia, sparks conversation, and strengthens relationships by revisiting shared experiences. I appreciate how easy the initial setup was for me and rate Facebook 10 out of 10. Review collected by and hosted on G2.com.

What do you dislike about Facebook?

Facebook is useful, but a cleaner feed, clearer privacy controls, and stronger content moderation would make the experience better. Too much clutter: The feed often feels overcrowded with ads, suggested content, and posts that aren’t very relevant. Privacy concerns: Settings can be confusing, and it’s not always clear who can see what. Misinformation: false or misleading content can spread quickly, especially in public posts and groups. Time consumption: It’s easy to spend more time scrolling than intended. Review collected by and hosted on G2.com.