its ability to target highly specific audiences with tailored ads provides the excellent reach Review collected by and hosted on G2.com.

Sometime i faces issues with the support Review collected by and hosted on G2.com.

I am able to see who is checking out my business to which demographics they belong and its great and helps build my business portfolio. Review collected by and hosted on G2.com.

It does not tell me where people are mostly seeing my business and how they are finding it. At times, many people do not engage in the content as the link does not work. Review collected by and hosted on G2.com.

This is really good app where I can create some community groups for niche audience and engage with them with some business releated updates as well Facebook Ads also very very helpful for new business in doing the frequency and reach. Review collected by and hosted on G2.com.

User interface can be better and sometimes on mobile devices it lags a lot of time.otherwise it's a good. Review collected by and hosted on G2.com.

Honestly I’ve had FB for years and have never gained any clients from it. Review collected by and hosted on G2.com.

It’s not truly a dislike it’s just not the place where my clientele is. Review collected by and hosted on G2.com.

Meta is the threshold of online marketing for any small business. If you do not have an FB/Instagram presence, you won't show up on search results. That axiom is so true that many small businesses use FB or IG as their online landing page. Like Google Business for web searching, Meta for Business is about the only relevant game in town. Review collected by and hosted on G2.com.

Facebook for Business has been subsumed into the Meta for Business ad management platform. Dear sweet lord, they make it difficult to use. They own Instagram, but the integration with IG and FB for business simply does not work as intended. Their algorithm now displays more ads than friend posts, so your "targeted" ads end up spamming people and being ignored. I would rather have fewer impressions and be found than scrolled past. And, because of the algorithm shift from personal posts to constant spam, people are leaving FB and IG altogether. Unfortunately, there's nothing better to replace Meta. Review collected by and hosted on G2.com.

I like it simply becuase Ihave trained myself to use it, and regualrly use Facebook persoanlly Review collected by and hosted on G2.com.

Layout, digging for invoices, menu diving for answers to functionality that should be standard and easy. UX needs major overhaul. Review collected by and hosted on G2.com.

I like that I can communicate to all at once who likes my page and that I do not have to make myself a nuisance to send a message. Review collected by and hosted on G2.com.

Althoug I've been using FB for many years recently I encountered a problem with ads restrictions. It started since we moved to the USA in March 2023 and FB was never able to resolve the problem. I've followed all the support systems etc and even did an class on ads. Review collected by and hosted on G2.com.

Communication is easy with customers. Large platform with tons of ttaffic and opportunites to grow your business. Can integrate with many other tools Inuse for my business and ecommerce. Review collected by and hosted on G2.com.

Hard to understand the platform with all of the different apps you have to use to basically manage the same thing. I feel that all of the different tools are structured in a very "hard to understand" way and could be condensed into something much more user friendly. I had to watch several youtube videos that explained how meta worked to fully understand it. Still difficult to use the different tools for my facebook shop, facebook ads, meta suite, etc. Facebook support info is not very helpful and doesnt explain any of their tools in a way that users can understand. I spent hours and hours trying to figure out meta's pixel for example and I had to watch youtube videos tonunderstand how to manage and setup my facebook shop using the merchant center. I spent months trying to learn how to use all of these business tools and after spending so much time I haven't noticed any increase in my sales or metrics. I also think this platform has serious bias issues, deeply embedded in its algorithms, that could definitely use some work. I have, quite honestly, stopped wasting my time with facebook in regards to my business. Review collected by and hosted on G2.com.

facebook business marketing and advertising features like branding and conversion based campaigns are the best Review collected by and hosted on G2.com.

there is not tutorial documents for new user, it will be better if they privide Review collected by and hosted on G2.com.

It is very centralized and streamlined, and has tonnes of features. Review collected by and hosted on G2.com.

There are so many features that make me confuse if I started new, ofcourse with time you get used to it. Review collected by and hosted on G2.com.