
I like how much engagement your customers can have with the content. I think that engagement can add credibility to your business. It's also fairly straightforward to run a basic ad and get your content in front of even more people. It's also a pretty good platform for sharing different forms of media like text, photos, videos, and polls. I think being able to share video makes for very engaging ads and posts, and you can even Livestream on the platform if there's an event or announcement your business wants to make. It isn't very hard to get a business page started; the steps in creating a page are fairly straightforward. Review collected by and hosted on G2.com.
My biggest issue with Facebook for Business would have to be the way they update their services and the lacking support. It seems like every other week Facebook is moving something around or updating the way you do something on the platform and when I go to the help section it's very difficult to actually talk to someone and the automated chat and help articles all reference older ways to complete the tasks which leads to a lot of confusion. It's definitely a huge platform with a lot of features and users, but it seems like they can't handle the support for that many people. Review collected by and hosted on G2.com.