Extole
Extole is an enterprise referral and customer engagement platform that turns existing customers into your most efficient acquisition channel. Leading brands in retail, financial services, telecom, hospitality, and consumer services typically see 10–30% of new customer acquisitions driven through Extole with a higher return than paid channels. The Extole platform connects enterprise data with consumer events to power referral, engagement, and loyalty programs. Built on a multi-party event-tracking architecture, Extole provides visibility into customer behavior, advocate relationships, and audience targeting. First-party data generated by the platform feeds audience targeting and martech integrations, enabling personalized program experiences with higher conversions. Marketing teams use a low-code Flow Builder with pre-built templates for quick launches for new programs and easy access to A/B tests for optimization. Technical teams integrate via well-documented APIs and SDKs for JavaScript, React Native, iOS, and Android. The Extole platform automates the advocacy lifecycle at scale — from referral tracking to reward fulfillment — supporting gift cards, loyalty points, and account credits with fraud protection and enterprise-grade security. Real-time analytics connect shares, clicks, conversions, and lifetime value so teams can measure and optimize program impact. Extole integrates with major retail platforms, like Shopify, as well as major banking platforms, CDPs, and ESPs.
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