# Top 10 Exactag Alternatives & Competitors **Average Rating:** 5.0/5 **Total Number of Reviews:** 1 Exactag is not the only option for Attribution Software. Explore other competing options and alternatives. Attribution Software is a widely used technology, and many people are seeking simple, sophisticated software solutions with custom attribution and offline attribution. Other important factors to consider when researching alternatives to Exactag include ease of use and reliability. The best overall Exactag alternative is CallRail. Other similar apps like Exactag are HubSpot Marketing Hub, ActiveCampaign, Agentforce Marketing (formerly Salesforce Marketing Cloud), and impact.com. Exactag alternatives can be found in [Attribution Software](https://www.g2.com/categories/attribution) but may also be in [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking) or [Marketing Automation Software](https://www.g2.com/categories/marketing-automation). ## Best Paid & Free Alternatives to Exactag - [CallRail](https://www.g2.com/products/callrail/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - [Invoca](https://www.g2.com/products/invoca/reviews) - [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) - [CTM](https://www.g2.com/products/ctm-ctm/reviews) ## Top 10 Alternatives to Exactag Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Exactag stacks up to the competition, check reviews from current & previous users in industries like Arts and Crafts, and find the best product for your business. ### 1. [CallRail](https://www.g2.com/products/callrail/reviews) By CallRail **Average Rating:** 4.5/5 **Total Reviews:** 1,716 CallRail is the AI-powered lead intelligence platform that makes it easy for businesses of all sizes to market with confidence. Serving more than 200,000 companies worldwide, CallRail’s solutions help businesses track and attribute each lead to their marketing journey, capture and manage every call, text, chat, and form, and use insights surfaced by AI to optimize their marketing. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs CallRail](https://www.g2.com/compare/callrail-vs-exactag) **Compare CallRail with other alternatives:** - [CallRail vs HubSpot Marketing Hub](https://www.g2.com/compare/callrail-vs-hubspot-marketing-hub) - [CallRail vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-callrail) - [CallRail vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-callrail) - [CallRail vs impact.com](https://www.g2.com/compare/callrail-vs-impact-com) - [CallRail vs Demandbase One](https://www.g2.com/compare/callrail-vs-demandbase-one) - [CallRail vs Invoca](https://www.g2.com/compare/callrail-vs-invoca) - [CallRail vs Constant Contact Advanced Automation](https://www.g2.com/compare/callrail-vs-constant-contact-advanced-automation) - [CallRail vs AdRoll](https://www.g2.com/compare/adroll-vs-callrail) - [CallRail vs CTM](https://www.g2.com/compare/ctm-ctm-vs-callrail) ### 2. [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) By HubSpot **Average Rating:** 4.4/5 **Total Reviews:** 14,810 Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use CRM platform. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs HubSpot Marketing Hub](https://www.g2.com/compare/exactag-vs-hubspot-marketing-hub) **Compare HubSpot Marketing Hub with other alternatives:** - [HubSpot Marketing Hub vs CallRail](https://www.g2.com/compare/callrail-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs impact.com](https://www.g2.com/compare/hubspot-marketing-hub-vs-impact-com) - [HubSpot Marketing Hub vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs Invoca](https://www.g2.com/compare/hubspot-marketing-hub-vs-invoca) - [HubSpot Marketing Hub vs Constant Contact Advanced Automation](https://www.g2.com/compare/constant-contact-advanced-automation-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs AdRoll](https://www.g2.com/compare/adroll-vs-hubspot-marketing-hub) - [HubSpot Marketing Hub vs CTM](https://www.g2.com/compare/ctm-ctm-vs-hubspot-marketing-hub) ### 3. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) By ActiveCampaign **Average Rating:** 4.4/5 **Total Reviews:** 14,704 ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can create deeper automations than the competition, faster. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-exactag) **Compare ActiveCampaign with other alternatives:** - [ActiveCampaign vs CallRail](https://www.g2.com/compare/activecampaign-vs-callrail) - [ActiveCampaign vs HubSpot Marketing Hub](https://www.g2.com/compare/activecampaign-vs-hubspot-marketing-hub) - [ActiveCampaign vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/activecampaign-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) - [ActiveCampaign vs impact.com](https://www.g2.com/compare/activecampaign-vs-impact-com) - [ActiveCampaign vs Demandbase One](https://www.g2.com/compare/activecampaign-vs-demandbase-one) - [ActiveCampaign vs Invoca](https://www.g2.com/compare/activecampaign-vs-invoca) - [ActiveCampaign vs Constant Contact Advanced Automation](https://www.g2.com/compare/activecampaign-vs-constant-contact-advanced-automation) - [ActiveCampaign vs AdRoll](https://www.g2.com/compare/activecampaign-vs-adroll) - [ActiveCampaign vs CTM](https://www.g2.com/compare/activecampaign-vs-ctm-ctm) ### 4. [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) By Salesforce **Average Rating:** 4.0/5 **Total Reviews:** 4,628 Salesforce Email Studio email marketing tool (formerly ExactTarget) is a targeted email marketing provider for Fortune 500 and Small Businesses alike. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-exactag) **Compare Agentforce Marketing (formerly Salesforce Marketing Cloud) with other alternatives:** - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs CallRail](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-callrail) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs HubSpot Marketing Hub](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-hubspot-marketing-hub) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs impact.com](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-impact-com) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Demandbase One](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-demandbase-one) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Invoca](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-invoca) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Constant Contact Advanced Automation](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-constant-contact-advanced-automation) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs AdRoll](https://www.g2.com/compare/adroll-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs CTM](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-ctm-ctm) ### 5. [impact.com](https://www.g2.com/products/impact-com/reviews) By Impact **Average Rating:** 4.4/5 **Total Reviews:** 2,231 Drive rapid revenue growth through successful affiliate, creator, and referral partnerships—all from one comprehensive platform. impact.com connects you with 250K+ vetted partners through powerful discovery tools, tracks true incremental value with cookieless technology, and automates time-consuming tasks like contract management and payouts. Plus, our expert team provides full-service support from migration to strategic planning, ensuring your partnership programs deliver maximum ROI. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs impact.com](https://www.g2.com/compare/exactag-vs-impact-com) **Compare impact.com with other alternatives:** - [impact.com vs CallRail](https://www.g2.com/compare/callrail-vs-impact-com) - [impact.com vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-impact-com) - [impact.com vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-impact-com) - [impact.com vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-impact-com) - [impact.com vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-impact-com) - [impact.com vs Invoca](https://www.g2.com/compare/invoca-vs-impact-com) - [impact.com vs Constant Contact Advanced Automation](https://www.g2.com/compare/constant-contact-advanced-automation-vs-impact-com) - [impact.com vs AdRoll](https://www.g2.com/compare/adroll-vs-impact-com) - [impact.com vs CTM](https://www.g2.com/compare/ctm-ctm-vs-impact-com) ### 6. [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) By Demandbase **Average Rating:** 4.4/5 **Total Reviews:** 1,991 The biggest and fastest growing companies in the world rely on Demandbase to drive their ABM and ABX strategies and to maximize their go-to-market performance. With the Demandbase ABX Cloud, fueled by our Account Intelligence, you have one platform to connect your 1st and 3rd party data for one view of the account, making it easy for revenue teams to stay coordinated across the entire buying journey, from prospect to customer. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-exactag) **Compare Demandbase One with other alternatives:** - [Demandbase One vs CallRail](https://www.g2.com/compare/callrail-vs-demandbase-one) - [Demandbase One vs HubSpot Marketing Hub](https://www.g2.com/compare/demandbase-one-vs-hubspot-marketing-hub) - [Demandbase One vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-demandbase-one) - [Demandbase One vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-demandbase-one) - [Demandbase One vs impact.com](https://www.g2.com/compare/demandbase-one-vs-impact-com) - [Demandbase One vs Invoca](https://www.g2.com/compare/demandbase-one-vs-invoca) - [Demandbase One vs Constant Contact Advanced Automation](https://www.g2.com/compare/constant-contact-advanced-automation-vs-demandbase-one) - [Demandbase One vs AdRoll](https://www.g2.com/compare/adroll-vs-demandbase-one) - [Demandbase One vs CTM](https://www.g2.com/compare/ctm-ctm-vs-demandbase-one) ### 7. [Invoca](https://www.g2.com/products/invoca/reviews) By Invoca **Average Rating:** 4.5/5 **Total Reviews:** 967 Invoca is the leading provider of AI-powered conversation intelligence to help marketing, sales, contact center, and customer experience teams acquire and retain more customers. Invoca’s platform is made up of four primary components: • Call tracking, featuring the most actionable online-to-offline attribution data • Conversation analytics, powered by transcripts, powerful AI, and automated call scorecards that are tailored for your specific business needs • Call management, featuring easy-to-configure conversational IVRs and intelligent call routing Integrations, with dozens of no-code and low-code ways to connect your data to the leading marketing, analytics, and CX technologies Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs Invoca](https://www.g2.com/compare/exactag-vs-invoca) **Compare Invoca with other alternatives:** - [Invoca vs CallRail](https://www.g2.com/compare/callrail-vs-invoca) - [Invoca vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-invoca) - [Invoca vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-invoca) - [Invoca vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-invoca) - [Invoca vs impact.com](https://www.g2.com/compare/invoca-vs-impact-com) - [Invoca vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-invoca) - [Invoca vs Constant Contact Advanced Automation](https://www.g2.com/compare/constant-contact-advanced-automation-vs-invoca) - [Invoca vs AdRoll](https://www.g2.com/compare/adroll-vs-invoca) - [Invoca vs CTM](https://www.g2.com/compare/ctm-ctm-vs-invoca) ### 8. [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) By Constant Contact **Average Rating:** 4.4/5 **Total Reviews:** 960 Constant Contact Advanced Automation is a unified sales and marketing platform designed to help businesses get more leads, close faster, and deliver results. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs Constant Contact Advanced Automation](https://www.g2.com/compare/constant-contact-advanced-automation-vs-exactag) **Compare Constant Contact Advanced Automation with other alternatives:** - [Constant Contact Advanced Automation vs CallRail](https://www.g2.com/compare/callrail-vs-constant-contact-advanced-automation) - [Constant Contact Advanced Automation vs HubSpot Marketing Hub](https://www.g2.com/compare/constant-contact-advanced-automation-vs-hubspot-marketing-hub) - [Constant Contact Advanced Automation vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-constant-contact-advanced-automation) - [Constant Contact Advanced Automation vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-constant-contact-advanced-automation) - [Constant Contact Advanced Automation vs impact.com](https://www.g2.com/compare/constant-contact-advanced-automation-vs-impact-com) - [Constant Contact Advanced Automation vs Demandbase One](https://www.g2.com/compare/constant-contact-advanced-automation-vs-demandbase-one) - [Constant Contact Advanced Automation vs Invoca](https://www.g2.com/compare/constant-contact-advanced-automation-vs-invoca) - [Constant Contact Advanced Automation vs AdRoll](https://www.g2.com/compare/adroll-vs-constant-contact-advanced-automation) - [Constant Contact Advanced Automation vs CTM](https://www.g2.com/compare/ctm-ctm-vs-constant-contact-advanced-automation) ### 9. [AdRoll](https://www.g2.com/products/adroll/reviews) By NextRoll **Average Rating:** 4.1/5 **Total Reviews:** 776 Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs AdRoll](https://www.g2.com/compare/adroll-vs-exactag) **Compare AdRoll with other alternatives:** - [AdRoll vs CallRail](https://www.g2.com/compare/adroll-vs-callrail) - [AdRoll vs HubSpot Marketing Hub](https://www.g2.com/compare/adroll-vs-hubspot-marketing-hub) - [AdRoll vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-adroll) - [AdRoll vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/adroll-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) - [AdRoll vs impact.com](https://www.g2.com/compare/adroll-vs-impact-com) - [AdRoll vs Demandbase One](https://www.g2.com/compare/adroll-vs-demandbase-one) - [AdRoll vs Invoca](https://www.g2.com/compare/adroll-vs-invoca) - [AdRoll vs Constant Contact Advanced Automation](https://www.g2.com/compare/adroll-vs-constant-contact-advanced-automation) - [AdRoll vs CTM](https://www.g2.com/compare/adroll-vs-ctm-ctm) ### 10. [CTM](https://www.g2.com/products/ctm-ctm/reviews) By CTM **Average Rating:** 4.5/5 **Total Reviews:** 758 CTM helps businesses turn everyday conversations into growth. Trusted by more than 100,000 users worldwide, including leading brands like Tinuiti, Morgan & Morgan, Tutor Doctor, and ServiceMaster, CTM connects marketing performance to revenue outcomes, giving teams the clarity to see which campaigns drive conversions and the insight to optimize every customer touchpoint. The result: more efficient lead handling, higher conversion rates, and improved ROI. Powered by rich conversation analytics, CTM unifies fragmented call, text, chat, and form interactions into a single, actionable view of customer behavior. With deep integrations across leading marketing, advertising, and CRM platforms—and partnership opportunities for agencies, affiliates, and technology providers—CTM makes it simple to align data, teams, and results. Guided by our purpose to create a better human experience through technology, CTM empowers businesses to make every conversation count. Categories in common with Exactag: [Attribution](https://www.g2.com/categories/attribution) **Compare:** [Exactag vs CTM](https://www.g2.com/compare/ctm-ctm-vs-exactag) **Compare CTM with other alternatives:** - [CTM vs CallRail](https://www.g2.com/compare/ctm-ctm-vs-callrail) - [CTM vs HubSpot Marketing Hub](https://www.g2.com/compare/ctm-ctm-vs-hubspot-marketing-hub) - [CTM vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-ctm-ctm) - [CTM vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-ctm-ctm) - [CTM vs impact.com](https://www.g2.com/compare/ctm-ctm-vs-impact-com) - [CTM vs Demandbase One](https://www.g2.com/compare/ctm-ctm-vs-demandbase-one) - [CTM vs Invoca](https://www.g2.com/compare/ctm-ctm-vs-invoca) - [CTM vs Constant Contact Advanced Automation](https://www.g2.com/compare/ctm-ctm-vs-constant-contact-advanced-automation) - [CTM vs AdRoll](https://www.g2.com/compare/adroll-vs-ctm-ctm) ## Explore Articles - [Best software for multi-format content creation](https://www.g2.com/discussions/which-is-the-best-software-for-multi-format-content-creation) - [Intent Data](https://www.g2.com/glossary/intent-data-definition) - [What is the most affordable PDF editor for SMBs?](https://www.g2.com/discussions/what-is-the-most-affordable-pdf-editor-for-smbs) - [Most reliable HR software for mid-sized companies](https://www.g2.com/discussions/most-reliable-hr-software-for-mid-sized-companies) - [What's the best software for improving sales team performance](https://www.g2.com/discussions/what-s-the-best-software-for-improving-sales-team-performance) - [Best security compliance tools for SaaS companies](https://www.g2.com/discussions/what-are-the-best-security-compliance-tools-for-saas-companies) ## Spotlight Categories - [Managed File Transfer (MFT) Software](https://www.g2.com/categories/managed-file-transfer-mft) - [Data Observability Software](https://www.g2.com/categories/data-observability) - [Employee Communications Software](https://www.g2.com/categories/employee-communications)